The present invention relates generally to broadcast systems and, more particularly, to a system and method for inserting recorded media into a broadcast.
There are numerous technologies available for inserting media into broadcast systems. For instance, public announcements generated as text may be added to a video broadcast signal (e.g., to notify viewers of technical difficulties, critical events, weather alerts, etc.). The scheduled program continues uninterrupted while an announcement text is displayed on the television screen. It is also possible to receive notification of a private event (such as receiving an e-mail) through a television screen. Notification may be generated as text and displayed on the television screen or may take the form of a recorded audio announcement.
More particularly, in recent years the development of Germany's Verkehrsfunk (known broadly in Europe) has allowed people who listen to tapes or CD's to receive important announcements, generally relating to traffic information, without having to continually listen to a specific station just because it happens to periodically announce traffic information for the area. The system makes it possible, by means such as a simple tone decoder, to turn on and off the audio insert. However, Verkehrsfunk has some limitations. For one, the announcement interruption always takes precedence over the play of the recorded medium. The system is often so simplistic that the recording does not even pause, but rather continues to play unheard while the announcement is spoken. The listener thus misses part of the recording. Moreover, the system uses a simple switch-over of the source selector of the amplifier, so the medium of the announcement and the medium of the recording (in this case, both audio) must be identical.
In addition, the event driving the switch-over happens in real time. That is, the signal arrives and the event itself creates the signal. For example, when the speaker starts to make a traffic information announcement he pushes a button that turns on a first pilot tone and at the end of the announcement he pushes another button that creates an end pilot tone.
In essence, to date the insertion of media into broadcast systems interrupts the broadcast stream. Moreover, prior systems are inefficient in that they require the user's medium of choice and the medium of the insertion to be of the same type.
The present invention provides a system and method for prioritizing the insertion of recorded media into a broadcast stream according to a comparison of priority indicators in the broadcast stream and in the recorded media insertion. One embodiment provides a recorded media insertion that may be multi-media in nature.
According to one embodiment, a broadcast stream is transmitted and received. At some point in time, an event occurs which requires the insertion of recorded media. If the recorded media insertion is a low priority the insertion may be delayed until the system determines that it will cause the least amount of disturbance. If the recorded media insertion is a high priority, it may be inserted immediately into the broadcast stream. In one embodiment, priority indicators may range between “0,” the highest priority, and “n,” the lowest priority. There may be a varying number of levels between 0 and n, or only one level.
In one embodiment, a signal that is needed to change the priority of the event may be programmed by a time mark to synchronize with the broadcast stream. The signal may be included in the broadcast stream as a pilot tone or by watermarking video, audio, or other media or data transmitted. The signal may also be transmitted over a separate network, again with a time mark to synchronize with the broadcast stream. In addition, if the watermark relates to video it may also contain an area in which an overlay may be played. Once the recorded media insertion has either finished by running its length or the priority level has been changed by sending another watermark, the system returns to its original broadcast-only type performance.
In yet another alternative embodiment, the user's medium and the medium of the recorded insertion do not have to be of the same type (i.e., one could be video and the other could be audio, both could be video, or one could be video without audio and the other could be audio/video, etc.).
Described herein is a system and method for inserting recorded media into a broadcast stream. Throughout the following description specific details are set forth in order to provide a more thorough understanding of the invention. However, the invention may be practiced without these particulars. In other instances, well known elements have not been shown or described in detail to avoid unnecessarily obscuring the present invention. Accordingly, the specification and drawings are to be regarded in an illustrative, rather than a restrictive, sense.
One limitation of prior art techniques for media insertion into broadcast systems is that the insertion takes precedence over the play of the recorded medium. In cases where an announcement interrupts a recording, the listener misses part of the recording. It would be helpful if a system for media insertion into broadcast systems existed to prioritize the insertion according to priority indicators, such that the insertion may be delayed if it is a low priority and transmitted if it is a high priority. For example, if a user has been closely following a game show for nearly an hour and the answer to the million-dollar question finally arrives only to be obliterated by the voice-over “You've got mail,” the user may be frustrated and upset. However, if a system existed to give the million-dollar answer a high priority level, the message “You've got mail” would have to wait until a low priority section of the broadcast stream.
Another limitation of prior art techniques for media insertion into broadcast systems is that the medium of the announcement and the user's medium typically need to be identical (i.e., audio and audio, video and video, etc.). It would be helpful if a system existed for the insertion of multi-media into a broadcast system.
The system and method disclosed herein may be integrated into advanced Internet-or network-based knowledge systems as related to information retrieval, information extraction, and question and answer systems.
The system and method described herein may be stored in the memory of a computer system (i.e., a set-top box) as a set of instructions to be executed, as shown by way of example in
Alternatively, the logic to perform the system and method described herein may be implemented in additional computer and/or machine-readable media such as discrete hardware components as large-scale integrated circuits (LSI's), application specific integrated circuits (ASIC's), firmware such as electrically erasable programmable read-only memory (EEPROM's), and electrical, optical, acoustical, and other forms of propogated signals (e.g., carrier waves, infrared signals, digital signals, etc.).
Referring now to
Referring now to
In the embodiment illustrated in
According to the embodiment illustrated in
In a further aspect, the priority indicators 240 of various components of the broadcast stream 202 may be annotated by a broadcaster. For instance, the broadcaster may assign different priority indicators 240 to various segments of a newscast, such as priority indicator 0 to the actual program and priority indicator n to the commercials. Advertisers could also use the system for low-level local advertising during the newscast (or other program), for example, by allowing an advertiser to address just one subdivision of a population group or some geographic area located close to a specific store or service place. This kind of micro-advertising would allow broadcasters to sell inexpensive local advertising to businesses, which otherwise would not have a chance to get onto a major channel during prime-time. It is also possible for the user to assign priority indicators 240 to the recorded media insertion 213. For instance, the user may determine that all e-mail notifications from family members receive priority indicator 0 and all e-mail notifications from friends receive priority indicator n. The user may set for each level and each media type an ignore or a higher level to replace the broadcast stream, thus allowing the user to customize the experience.
In a further aspect of the present invention, priority indicators 240 in the broadcast stream 202 may be transmitted over a separate network (e.g., the Internet) (not shown in this view). In this embodiment, set-top box is connected to a server (not shown in this view) through the separate network. The server receives the priority indictor 240 of the broadcast stream 202 through the separate network and transmits the priority indicator 240 to the set-top box, rather than having the priority indicators 240 be embedded into the broadcast stream 202 through a watermark or some other method. In addition, the recorded media insertion 213 may either be transmitted in advance, using the same transport as is used by the program information, or may be transmitted over the separate network.
When watermark 220 arrives, vector 221 changes the priority indicator 240 at point 241 to level 1, which in turn releases a prerecorded announcement 242 for play by sending command 222 and suspending the replay or reducing the replay of the broadcast stream 202. Prerecorded announcement 242 is then inserted or overlaid, depending again on the medium type and the announcement content. Prerecorded announcement 242 may be, for example, a voice-over such as “You've got mail,” that plays during a speaking pause in the program or it may be an overlay in the background of a video such as “Order your movie tickets now—Click here,” generated as text and displayed on the television screen. Once the recorded media insertion 213 has either finished by running its length or the priority indicator 240 has been changed by sending a second watermark 225, the television system 200 returns to its original broadcast-only type performance as indicated by arrows 226, 227, and 242a through n. The earlier event 242a indicates that the media insertion 213 has stopped before the second watermark 225 is sent.
Non-conventional media may also be used. For example, odor media, not currently available, may be used to allow broadcasters to combine smells in broadcasts. Odor media may be used to advertise products (such as perfume, for instance, or pizza), to notify a user that their restaurant take-out meal is available, or in any other capacity where the release of an odor may be helpful. Also, the recorded media insertion 213 may be multi-media in nature. Depending on the required interrupt priority indicator 240, some recorded media insertion 213 may be played, while others may be held back. For example, “You've got mail” may be both a video clip and a sound file. Depending on the current priority indicator 240 of the broadcast stream 202 and on the priority indicator 240 assigned to the recorded media insertion 213, for example, only the sound or only the video would play, rather than both or none. Also, if there is no break in the priority of interrupt requests, a queue of recorded media insertions 213 may build, which eventually may be played, one at a time, or in a multiple view screen, showing all the icons/media at the same time, based on user requests.
In addition, all kinds of variations may be used for the user configurations and broadcast inserts as well as for the recordings, and all kinds of compression techniques, bitmapping techniques, 3-D texture mapping, etc.
Referring now to
Referring now to
The routine 400 applies filter criteria (processing block 405) where a user may set their own preferences for events 401 triggering the media insertions (processing block 405). For instance, the user may give the highest priority indicator to media insertions for an event caused by a particular person causing the event (for instance, the highest priority indicator may be given to all e-mail notifications and phone call notifications from a user's spouse). At processing block 406 the routine 400 sorts media insertions by priority indicators, such that media insertions go through a loop (processing blocks 407 and 408). The loop compares the priority indicators of multiple media insertions against the priority indicators of the broadcast stream 402. The loop allows for media insertions into the broadcast stream 402 until an event with a media insertion with a lower priority than the broadcast stream 402 appears. The system 400 sorts (processing block 406) the media insertions by placing media insertions with the highest priority first. When all the media insertions have played, the routine interrupts (processing block 430) and a CPU (not shown in this view) that contains routine 400 returns to its original function.
Thus, a system and method for inserting recorded media into a broadcast stream has been described. Although the foregoing description and accompanying figures discuss and illustrate specific embodiments, it should be appreciated that the present invention is to be measured only in terms of the claims that follow.
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