DM0000: The mark consists of the letters "ICS" next to an arch of dashes, both of which are underlined and above the words "INNOVATIVE CONTROL SYSTEMS".
GS0091: Electronic payment terminals; computer hardware and software for management and processing of payments at car washes
CC0000: Color is not claimed as a feature of the mark.
GS0351: Franchising, namely, offering business management assistance in the establishment and/or operation of car washes