TREA

86226154 - THETRADEDESK

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Information

  • Trademark
  • 86226154
  • Serial Number
    86226154
  • Registration Number
    4624432
  • Filing Date
    March 19, 2014
    11 years ago
  • Registration Date
    October 21, 2014
    11 years ago
  • Transaction Date
    March 18, 2025
    8 months ago
  • Status Date
    February 26, 2025
    8 months ago
  • Published for Opposition Date
    August 05, 2014
    11 years ago
  • Renewal Date
    October 21, 2024
    a year ago
  • Location Date
    February 26, 2025
    8 months ago
  • First Use Anywhere Date
    November 12, 2009
    16 years ago
  • First Use In Commerce Date
    November 12, 2009
    16 years ago
  • Status Code
    800
  • Current Location
    PUBLICATION AND ISSUE SECTION
    Employee Name
    POWERS, ALEXANDER
  • Attorney Docket Number
    35418-00070
    Attorney Name
    Mark A. Jansen
  • Owners
Information
Mark Drawing Code
3
Mark Identification
THETRADEDESK
Case File Statements
  • DM0000: The mark consists of the words "THETRADEDESK" appearing to the right of a stylized "power" symbol comprised of the letters "T" and "D".
  • PM0000: THE TRADE DESK
  • CC0000: Color is not claimed as a feature of the mark.
  • GS0351: advertising services, namely, placement and dissemination of advertising for others via an on-line communications network; business marketing, promotions, and advertising consulting services; providing advertising campaign management services in the nature of tracking, analyzing, and reporting on consumer data, demographics, and consumer behavioral information, computer network use and users for business purposes, and consumer responses to advertisements and promotional materials; management and compilation of computerized databases, namely, creating and managing customer lists and customer data in a computer database for others; conducting market research and consumer research; consumer purchase and behavior research services; advertising research services; advertising and advertisement services; advertising by transmission of online publicity for third parties through electronic communications networks; advertising via electronic media and specifically the internet; dissemination of advertising for others via the internet; mediation of advertising; services to determine the audience affected by advertisements; media research services, namely, providing an Internet-based database in the field of consumer audience viewership, advertising sales effectiveness, and selection of media to optimize sales results
  • GS0421: providing online non-downloadable software for tracking, managing, and optimizing advertising and promotional campaigns, and calculating return on investment in connection with the same; providing online non-downloadable software for tracking website traffic, e-commerce activity, customer loyalty, and sales conversion rates; providing online non-downloadable software for managing, collecting, monitoring and analyzing web, blog and other online site traffic, user preferences and links in real time; design and development services for others of software for managing, collecting, monitoring and analyzing web, blog and other online site traffic, user preferences and links; computer service, namely, acting as a software-as-a-service provider (SaaS) in the field of digital media measurement, website audience analysis and advertising optimization to host software that manages, monitors, tracks, and optimizes the performance and effectiveness of online and offline marketing campaigns; computer service, namely, acting as a software-as-a-service provider (SaaS) in the field of web analytics to host software that collects, manages, integrates, analyzes, monitors, and tracks the performance of websites through web user behavior
Case File Event Statements
  • 6/30/2014 - 11 years ago
    5 - APPROVED FOR PUB - PRINCIPAL REGISTER Type: CNSA
  • 3/22/2014 - 11 years ago
    1 - NEW APPLICATION ENTERED Type: NWAP
  • 4/8/2014 - 11 years ago
    2 - NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Type: NWOS
  • 4/9/2014 - 11 years ago
    3 - NOTICE OF DESIGN SEARCH CODE E-MAILED Type: MDSM
  • 6/22/2014 - 11 years ago
    4 - ASSIGNED TO EXAMINER Type: DOCK
  • 7/16/2014 - 11 years ago
    6 - NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Type: NONP
  • 8/5/2014 - 11 years ago
    8 - OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Type: NPUB
  • 10/21/2019 - 6 years ago
    15 - COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED Type: REM1
  • 8/5/2014 - 11 years ago
    7 - PUBLISHED FOR OPPOSITION Type: PUBO
  • 10/21/2014 - 11 years ago
    9 - REGISTERED-PRINCIPAL REGISTER Type: R.PR
  • 10/9/2015 - 10 years ago
    10 - TEAS WITHDRAWAL OF ATTORNEY RECEIVED Type: WOAR
  • 10/9/2015 - 10 years ago
    11 - WITHDRAWAL OF ATTORNEY GRANTED Type: WOAG
  • 4/6/2016 - 9 years ago
    12 - ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Type: ASCK
  • 12/21/2018 - 6 years ago
    13 - TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Type: REAP
  • 12/21/2018 - 6 years ago
    14 - ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Type: ARAA
  • 10/12/2020 - 5 years ago
    16 - TEAS SECTION 8 & 15 RECEIVED Type: E815
  • 1/15/2021 - 4 years ago
    19 - NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED Type: NA85
  • 4/20/2022 - 3 years ago
    24 - TEAS CHANGE OF CORRESPONDENCE RECEIVED Type: TCCA
  • 1/15/2021 - 4 years ago
    17 - CASE ASSIGNED TO POST REGISTRATION PARALEGAL Type: APRE
  • 1/15/2021 - 4 years ago
    18 - REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. Type: C15A
  • 6/23/2021 - 4 years ago
    20 - ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Type: ASCK
  • 4/20/2022 - 3 years ago
    21 - TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Type: REAP
  • 4/20/2022 - 3 years ago
    22 - ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Type: ARAA
  • 4/20/2022 - 3 years ago
    23 - TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS Type: EWAF
  • 10/21/2023 - 2 years ago
    25 - COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED Type: REM2
  • 11/27/2024 - 11 months ago
    27 - AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Type: ASGN
  • 2/21/2025 - 8 months ago
    30 - POST REGISTRATION ACTION MAILED - SEC. 8 & 9 Type: PR89
  • 2/25/2025 - 8 months ago
    31 - TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED Type: EROP
  • 2/26/2025 - 8 months ago
    32 - REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED Type: 89AG
  • 2/26/2025 - 8 months ago
    33 - REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) Type: RNL1
  • 2/26/2025 - 8 months ago
    34 - NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED Type: NA89
  • 2/7/2025 - 9 months ago
    29 - CASE ASSIGNED TO POST REGISTRATION PARALEGAL Type: APRE
  • 10/15/2024 - a year ago
    26 - TEAS SECTION 8 & 9 RECEIVED Type: E89R
  • 1/22/2025 - 9 months ago
    28 - ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Type: ASCK