TREA

86432621 - VIANT

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Information

  • Trademark
  • 86432621
  • Serial Number
    86432621
  • Registration Number
    5124804
  • Filing Date
    October 23, 2014
    9 years ago
  • Registration Date
    January 17, 2017
    7 years ago
  • Transaction Date
    August 17, 2023
    10 months ago
  • Status Date
    August 16, 2023
    10 months ago
  • Published for Opposition Date
    September 29, 2015
    8 years ago
  • Location Date
    August 16, 2023
    10 months ago
  • First Use Anywhere Date
    January 14, 2015
    9 years ago
  • First Use In Commerce Date
    January 14, 2015
    9 years ago
Information
Mark Drawing Code
4000
Mark Identification
VIANT
Case File Statements
  • GS0351: Track and report on advertisements and marketing efforts of others; advertising, customer relationship management, and marketing consultancy, namely, analysis of the effectiveness of advertising on Internet-connected televisions, mobile phones, smartphones, computing devices, personal computers, laptop computers, mobile electronic devices, tablet computers, electronic devices and personal digital assistants (PDAs); facilitate placement criteria for advertisements for others on the Internet, on websites, in mobile and computer applications, and on Internet-connected devices; evaluate potential advertising placements for others; collection and analysis of quality metric data for others with respect to advertisements placed on the Internet, on websites, in mobile and computer applications, and on Internet-connected devices; provide verification services related to advertising placements on the Internet, on websites, in mobile and computer applications, and on Internet-connected devices; providing advertising information via a website and mobile, computer, and other Internet-connected device applications; promoting the goods and services of others by preparing and placing advertisements electronically through a global computer network; business administration and management services in the field of digital advertising, customer engagement, customer relationship management, social media, marketing, and entertainment; statistical evaluations of marketing and advertising data; tracking and monitoring online and offline digital advertising profitability and return on investment; compiling and systematization of data into computer databases; advertisement bidding services, namely, providing an online network for publishers to receive real-time leads and bidding opportunities by means of an online marketplace for the purpose of promoting goods and services on publishers digital platforms
  • GS0421: Providing temporary use of non-downloadable computer software and applications which allows users to create, develop and modify video and rich media content for use in online advertising; providing temporary use of non-downloadable computer software for onboarding and linking offline data for purposes of advertising, marketing and customer relationship management; providing temporary use of non-downloadable software for rendering Internet marketing and advertising media formats and software for managing, tracking and evaluating media planning, media buying and the success of marketing efforts of others; software development for advertising marketing, and customer relationship management and related applications; providing a website featuring technology that enables users to upload, encode and distribute video advertisements; design, development and installation of software to allow advertisements to be placed on computers, tablets, smartphones, Internet-connected televisions and other Internet-connected devices that enable users to access various services of others; computer services, namely, creating indexes of information; application service provider (ASP) and platform as a service (PAAS) featuring software that enables users to evaluate potential advertising placements, that tracks and reports on advertisements and marketing efforts of its users and others, and that provides analytics, optimization strategies, verification and quality metrics related to advertising placements on the Internet, on websites, in mobile and computer applications, and on Internet-connected devices, including but not limited to, televisions; platform as a Service (PAAS) featuring computer software platforms for use in internet, mobile or digital advertising that allow advertisers to reach audiences and enable network operators to create revenue stream from display, video, and lead generation advertisements on their networks; providing temporary use of online, non-downloadable software interface for creation, management, and analysis of advertising campaigns and creative, direct buying and selling of advertising space, as well as purchase and sale of advertising space; design and development of computer software for others for use in digital advertising
Case File Event Statements
  • 8/16/2023 - 10 months ago
    40 - NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED Type: NA85
  • 8/16/2023 - 10 months ago
    39 - REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. Type: C15A
  • 7/4/2023 - 11 months ago
    38 - CASE ASSIGNED TO POST REGISTRATION PARALEGAL Type: APRE
  • 1/10/2023 - a year ago
    37 - TEAS SECTION 8 & 15 RECEIVED Type: E815
  • 1/17/2022 - 2 years ago
    36 - COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED Type: REM1
  • 10/26/2021 - 2 years ago
    35 - APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED Type: CHAN
  • 10/26/2021 - 2 years ago
    34 - TEAS CHANGE OF CORRESPONDENCE RECEIVED Type: TCCA
  • 10/26/2021 - 2 years ago
    33 - ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED Type: ARAA
  • 10/26/2021 - 2 years ago
    32 - TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED Type: REAP
  • 10/26/2021 - 2 years ago
    31 - TEAS CHANGE OF OWNER ADDRESS RECEIVED Type: COAR
  • 11/6/2019 - 4 years ago
    30 - ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Type: ASCK
  • 1/17/2017 - 7 years ago
    29 - REGISTERED-PRINCIPAL REGISTER Type: R.PR
  • 12/15/2016 - 7 years ago
    28 - NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED Type: SUNA
  • 12/14/2016 - 7 years ago
    27 - ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED Type: CNPR
  • 12/13/2016 - 7 years ago
    26 - STATEMENT OF USE PROCESSING COMPLETE Type: SUPC
  • 11/23/2016 - 7 years ago
    25 - USE AMENDMENT FILED Type: IUAF
  • 12/13/2016 - 7 years ago
    24 - CASE ASSIGNED TO INTENT TO USE PARALEGAL Type: AITU
  • 11/23/2016 - 7 years ago
    23 - TEAS STATEMENT OF USE RECEIVED Type: EISU
  • 11/23/2016 - 7 years ago
    22 - TEAS CHANGE OF CORRESPONDENCE RECEIVED Type: TCCA
  • 11/16/2016 - 7 years ago
    21 - AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP Type: ASGN
  • 5/25/2016 - 8 years ago
    20 - NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED Type: EXRA
  • 5/23/2016 - 8 years ago
    19 - SOU EXTENSION 1 GRANTED Type: EX1G
  • 5/23/2016 - 8 years ago
    18 - SOU EXTENSION 1 FILED Type: EXT1
  • 5/23/2016 - 8 years ago
    17 - SOU TEAS EXTENSION RECEIVED Type: EEXT
  • 11/24/2015 - 8 years ago
    16 - NOA E-MAILED - SOU REQUIRED FROM APPLICANT Type: NOAM
  • 9/29/2015 - 8 years ago
    15 - OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Type: NPUB
  • 9/29/2015 - 8 years ago
    14 - PUBLISHED FOR OPPOSITION Type: PUBO
  • 9/9/2015 - 8 years ago
    13 - NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Type: NONP
  • 8/27/2015 - 8 years ago
    12 - LAW OFFICE PUBLICATION REVIEW COMPLETED Type: PREV
  • 8/25/2015 - 8 years ago
    11 - ASSIGNED TO LIE Type: ALIE
  • 8/7/2015 - 8 years ago
    10 - APPROVED FOR PUB - PRINCIPAL REGISTER Type: CNSA
  • 8/6/2015 - 8 years ago
    9 - TEAS/EMAIL CORRESPONDENCE ENTERED Type: TEME
  • 8/5/2015 - 8 years ago
    8 - CORRESPONDENCE RECEIVED IN LAW OFFICE Type: CRFA
  • 8/5/2015 - 8 years ago
    7 - TEAS RESPONSE TO OFFICE ACTION RECEIVED Type: TROA
  • 2/18/2015 - 9 years ago
    6 - NOTIFICATION OF NON-FINAL ACTION E-MAILED Type: GNRN
  • 2/18/2015 - 9 years ago
    5 - NON-FINAL ACTION E-MAILED Type: GNRT
  • 2/18/2015 - 9 years ago
    4 - NON-FINAL ACTION WRITTEN Type: CNRT
  • 2/11/2015 - 9 years ago
    3 - ASSIGNED TO EXAMINER Type: DOCK
  • 10/31/2014 - 9 years ago
    2 - NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Type: NWOS
  • 10/27/2014 - 9 years ago
    1 - NEW APPLICATION ENTERED Type: NWAP