DM0000: The mark consists of the wording "FIND YOUR RIND!" in stylized text with "FIND" stacked on top of "YOUR RIND!" with "YOUR" encased within two horizontal parallel lines. Below is an image of a mountain with a road and a body of water formed by three lines. The wording and image are all encompassed within an open circle. On the outer border of the open circle is the wording "BE BIG" and "BE BOLD" on the top half of the circle and "BE ADVENTUROUS" on the bottom half of the open circle, all of which is encompassed by a bigger circle.