97378644 - DIRECTV ADVERTISING

Information

• Trademark
• 97378644

• Source

• Serial Number

  97378644

• Registration Number

  7203342

• International Classifications

  • 35 - Advertising

• Filing Date

  April 24, 2022
  2 years ago

• Registration Date

  October 24, 2023
  a year ago

• Transaction Date

  February 01, 2024
  a year ago

• Status Date

  October 24, 2023
  a year ago

• Published for Opposition Date

  April 18, 2023
  a year ago

• Location Date

  September 15, 2023
  a year ago

• First Use Anywhere Date

  April 22, 2022
  2 years ago

• First Use In Commerce Date

  April 22, 2022
  2 years ago

• Status Code

  700

• Current Location

  PUBLICATION AND ISSUE SECTION

  Employee Name

  MASON, JARED MICHAEL

• Attorney Docket Number

  2022-0465

  Attorney Name

  Alexander E. Silverman

  Law Office Assigned Location Code

  N10

• Owners

  • DIRECTV, INC

Case File Statements

• DM0000: The mark consists of the larger-sized stylized wording "DIRECTV" with "DIREC" divided horizontally by a tapered arc of negative space sweeping upward from the left lower corner. The upper portion of "DIREC" is in white and the lower half of "DIREC" and all of "TV" is in blue. Below this is the smaller-sized white stylized wording "ADVERTISING". The black background is not claimed as a feature of the mark.
• CC0000: The color(s) white and blue is/are claimed as a feature of the mark.
• GS0351: Advertising, marketing, and promotion services; Advertising and marketing services, namely, promoting the goods and services of others; Dissemination of advertising and marketing materials for others via the Internet and other communications networks and platforms; Developing and providing advertising and marketing material, and advertising marketing campaigns, for others; Advertising, marketing, and promotion services, namely, to enable the selling of advertising space and provide a portal connecting qualified providers and buyers of advertising space; Direct buying and selling of advertising space across satellite and digital television platforms in the nature of television advertising; Advertising and consumer marketing research; Planning, marketing, creation, facilitation, and integration of addressable and targeted advertising; Addressable and targeted advertising services, namely, satellite and digital television advertising services that feature automated systems for targeting specific audience profiles or consumer segments; Sales volume tracking for others, in particular, brand lift, brand awareness, recall and purchase consideration; Consulting in the fields of advertising, marketing, business, and business data analytics; Analyzing and compiling business data, including viewership data for potential advertisers; Business research, evaluation, and information services; Preparation of business reports and market insight reports
• D10000: "ADVERTISING"

Case File Event Statements

• 1/31/2024 - a year ago

  30 - ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY Type: ASCK

• 10/24/2023 - a year ago

  29 - NOTICE OF REGISTRATION CONFIRMATION EMAILED Type: NRCC

• 10/24/2023 - a year ago

  28 - REGISTERED-PRINCIPAL REGISTER Type: R.PR

• 9/16/2023 - a year ago

  27 - NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED Type: SUNA

• 9/15/2023 - a year ago

  26 - ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED Type: CNPR

• 9/14/2023 - a year ago

  25 - TEAS/EMAIL CORRESPONDENCE ENTERED Type: TEME

• 9/14/2023 - a year ago

  24 - CORRESPONDENCE RECEIVED IN LAW OFFICE Type: CRFA

• 9/14/2023 - a year ago

  23 - TEAS RESPONSE TO OFFICE ACTION RECEIVED Type: TROA

• 8/25/2023 - a year ago

  22 - NOTIFICATION OF NON-FINAL ACTION E-MAILED Type: GNRN

• 8/25/2023 - a year ago

  21 - NON-FINAL ACTION E-MAILED Type: GNRT

• 8/25/2023 - a year ago

  20 - SU - NON-FINAL ACTION - WRITTEN Type: CNRT

• 8/8/2023 - a year ago

  19 - STATEMENT OF USE PROCESSING COMPLETE Type: SUPC

• 7/25/2023 - a year ago

  18 - USE AMENDMENT FILED Type: IUAF

• 8/8/2023 - a year ago

  17 - CASE ASSIGNED TO INTENT TO USE PARALEGAL Type: AITU

• 7/25/2023 - a year ago

  16 - TEAS STATEMENT OF USE RECEIVED Type: EISU

• 6/13/2023 - a year ago

  15 - NOA E-MAILED - SOU REQUIRED FROM APPLICANT Type: NOAM

• 4/18/2023 - a year ago

  14 - OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED Type: NPUB

• 4/18/2023 - a year ago

  13 - PUBLISHED FOR OPPOSITION Type: PUBO

• 3/29/2023 - 2 years ago

  12 - NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED Type: NONP

• 3/16/2023 - 2 years ago

  11 - APPROVED FOR PUB - PRINCIPAL REGISTER Type: CNSA

• 3/15/2023 - 2 years ago

  10 - TEAS/EMAIL CORRESPONDENCE ENTERED Type: TEME

• 3/14/2023 - 2 years ago

  9 - CORRESPONDENCE RECEIVED IN LAW OFFICE Type: CRFA

• 3/14/2023 - 2 years ago

  8 - TEAS RESPONSE TO OFFICE ACTION RECEIVED Type: TROA

• 2/14/2023 - 2 years ago

  7 - NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED Type: GEAN

• 2/14/2023 - 2 years ago

  6 - EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED Type: GEAP

• 2/14/2023 - 2 years ago

  5 - COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY Type: EPEN

• 2/14/2023 - 2 years ago

  4 - EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED Type: CPEA

• 2/7/2023 - 2 years ago

  3 - ASSIGNED TO EXAMINER Type: DOCK

• 4/29/2022 - 2 years ago

  2 - NEW APPLICATION OFFICE SUPPLIED DATA ENTERED Type: NWOS

• 4/27/2022 - 2 years ago

  1 - NEW APPLICATION ENTERED Type: NWAP