DM0000: The mark consists of the stacked words "MEDIA", "OPTIMIZATION" and "BY BCG X", all to the left, and partially overlapping, a green slash design.
CC0000: The color(s) green is/are claimed as a feature of the mark.
GS0421: Providing temporary use of online non-downloadable software for business project management, namely, automation and precision targeting of sales and marketing technologies and processes; providing temporary use of online non-downloadable software for business management and marketing projects using data analytics, intelligent automation, and optimized budget allocation across campaigns; providing temporary use of online non-downloadable software for use in connection with data analysis, strategic planning, and marketing campaign execution; providing temporary use of online non-downloadable software for business management and for deriving insights from technical data and data models