The described embodiments relate generally to advertising accessories. Specifically, the described embodiments relate to advertising accessories for bar guns.
According to some embodiments disclosed, an advertising accessory includes a frame and a front face extending from one side of the frame. The front face may include a branding area that extends across some or all of the front face. The branding area may show advertisements, such as, for example, logos or trademarks. A user interface void may be formed in the frame and may be configured to receive a user interface plate of a bar gun. The advertising accessory may also include a locking clip that extends from the front face and is parallel to the frame. The clip may be configured to engage a nozzle surface of the bar gun. The clip and frame couple the advertising accessory to the bar gun. In some embodiments, the frame extends around the user interface plate of the bar gun. In some embodiments, the clip and frame form a snap fit connection between the advertising accessory and the bar gun.
In some embodiments, the advertising accessory includes a badge mating surface. The badge mating surface may be formed on the front face of the advertising accessory and may be configured to engage branding badges. The branding badges may be interchangeable and each branding badge may contain a different advertisement such as, for example, beverage logos, corporate logos, sport team logos, other logos, trademarks, or service marks. The branding badges may be removably coupled to the badge mating surface such that the badges can be changed to customize the advertising experience. The branding badges may mate with the badge mating surface using a friction connection, a snap lock connection, or other connection type, such as, for example, a screw, adhesive, or interference fit.
An advertising accessory according to some embodiments has a frame thickness at the user interface void that is the same as a thickness of the user interface plate of the bar gun that is exposed above a top surface of the bar gun. When the frame thickness at the user interface void and the thickness of the user interface plate are the same, the user interface plate and the advertising accessory may present a smooth, continuous appearance.
In use, an advertising accessory for a bar gun may have a front face that faces away from the user of the bar gun. In this way, a customer at a bar, restaurant, or other establishment is presented with the advertisement shown on the front face of the advertising accessory as the beverage is dispensed. The presentation of the brand may enhance brand recognition and contribute to greater brand recognition. In some embodiments, the front face displays a beverage logo or trademark. The displayed logo or trademark may correspond to a beverage that may be dispensed. When the bar gun with an advertising accessory is used to dispense a beverage, the branding area faces away from the user of the bar gun.
The advertising accessory may be coupled to the bar gun using only a snap fit connection created between the frame of the advertising accessory and the locking clip. That is, the advertising accessory may be coupled to the bar gun without the use of adhesives or fasteners. A rear face of the advertising accessory may be bounded on one side by the locking clip and on two sides by lateral support protrusions. The locking clip and lateral support protrusions may extend on to different surfaces of the bar gun. In some embodiments, the advertising accessory includes a removal tab formed on the frame. The removal tab may be formed as a depression in the frame opposite the front face of the advertising accessory. The removal tab may aid a user in removing the advertising accessory from the bar gun. The removal tab may extend across all or a portion of the length or width of one side of the advertising accessory.
In some embodiments, the advertising accessory for a bar gun does not include a void. In some of these embodiments, the advertising accessory for the bar gun and the user interface plate of the bar gun may be a unitary structure and may be secured to the bar gun with fasteners, such as, for example, screws.
The disclosure will be readily understood by the following detailed description in conjunction with the accompanying drawings, wherein like reference numerals designate like structural elements, and in which:
Reference will now be made in detail to representative embodiments illustrated in the accompanying drawings. It should be understood that the following descriptions are not intended to limit the embodiments to one preferred embodiment. To the contrary, it is intended to cover alternatives, modifications, and equivalents as can be included within the spirit and scope of the described embodiments as defined by the claims.
The present disclosure is directed to an advertising accessory for a bar gun. Branding facilitates consumer recognition of goods and services and my also create new revenue streams for vendors. The advertising accessory mates with the user interface frame of the bar gun and extends over a front edge of the bar gun. In some embodiments, the advertising accessory and user interface plate may be a single structure and may be mounted to the bar gun.
A bar gun is a beverage dispensing device that includes a dispensing nozzle and beverage dispensing buttons. The dispensing buttons are located on a user interface plate. The user interface plate organizes the dispensing buttons. When a user of a bar gun selects a dispensing button on the user interface plate, the corresponding beverage is dispensed from one or more beverage reservoirs from the dispensing nozzle. Bar guns are a staple of the beverage industry are commonly used in restaurants, bars, concessions, and other high-volume beverage-dispensing operations.
Bar guns allow bartenders and other operators to switch quickly between dispensed beverages improving the bartender's efficiency and customer satisfaction. Bar guns present a limited surface for advertisement bar guns have a relatively small exposed surface when in use. The limited surface are exists not only because the bar gun itself is a small object, but also because much of the relatively small area is obscured by the user's hand when the bar gun is operated.
The present disclosure is directed to embodiments of an advertising accessory for a bar gun. The disclosed embodiment expand and/enhance an advertising area of the bar gun. The advertising accessory has a front face that may display advertisements such as logos, slogans, or other information. The front face may have a badge mating portion configured to replaceably mate with branding badges. Branding badges may contain corporate logos, beverage logos, or other brand identifiers. In this way, the advertising accessory may display a wide variety of branding badges.
These and other embodiments are discussed below with reference to the figures. However, those skilled in the art will readily appreciate that the detailed description given herein with respect to these figures is for explanatory purposes only and should not be construed as limiting.
In some embodiments, for example as shown in
Advertising accessory 100 may be made of plastic, resins, metal, or other materials. For example, advertising accessory 100, or components thereof, may be made of polytetrafluoroethylene. Advertising accessory 100, or components thereof, may be formed using an injection molding process.
Bar gun 200 includes user interface plate 202. User interface plate 202 may be coupled to bar gun 200 using, for example, fasteners or adhesives. Fasteners 220 may include screws or other mechanical fasteners. In some embodiments, an adhesive holds user interface plate 202 to bar gun 200. User interface plate 202 includes dispensing buttons 204. Dispensing buttons 204 may be labeled with various brands of beverages or beverages to be dispensed. For example, one dispensing button 204 may be labeled Pepsi-Cola®, another dispensing button 204 may be labeled water, and another dispensing button 204 may be labeled soda. Depressing each respective button causes bar gun 200 to dispense Pepsi-Cola®, water, and soda water, respectively. Each dispensing button 204 is associated with different input lines which a user may adjust at the beverage source, such as, for example, under the bar counter. In some embodiments, dispensing buttons 204 may be rearranged on user interface plate 202. A corresponding change may need to be made to the input lines so the dispensed product matches the label of dispensing button 204. This may be particularly useful because it allows the bar gun 200 operator to customize user interface plate 202 to match dispensed content.
Bar gun 200 has a front face 216. As shown in
According to some embodiments, advertising accessory 100 attaches to bar gun 200 through a snap fit connection. Frame 108 extends around user interface plate 202 such that user interface plate 202 extends into user interface void 110 of frame 108. Frame 108 may have a frame thickness 124. Frame thickness 124 may be the same as user interface plate thickness 218 to minimize a seam formed between user interface plate 202 and frame 108. Minimizing the seam may improve the user experience and give bar gun 200 with advertising accessory 100 a cleaner, more integrated appearance.
Front face 102 of advertising accessory 100 extends over front face 216 of bar gun 200. A locking clip 116, for example as shown in
Advertising accessory 100 may be added to existing bar guns in the market by taking advantage of structural features of bar gun 200. As discussed with respect to
Seam 105 may be present in embodiments where advertising accessory 100 uses interchangeable branding badges 104 as described in further detail below. User interface void 110 is formed in frame 108. User interface void 110 has corners 112. Corners 112 match the corner contours 215 of bar gun 200's user interface plate 202. Corners 112 have a smooth geometry and smoothly connect the four straight edges of user interface void 110. User interface void 110 is sized the same as or slightly larger than user interface plate 202 to provide a tight mating between user interface plate 202 and advertising accessory 100.
According to some embodiments, the advertisement or branding of advertising accessory 100 may be changed by exchanging branding badges 104 on badge mating surface 106. Each branding badge 104 may show different logos or trademarks and may be changed by a user depending on available products, seasonal offerings, local events, or holidays. For example, branding badge 104 may show a logo of a beverage available from bar gun 200. Alternatively, for example, branding badge 104 may show a sport team's logo or other trademark. A user wishing to change the branding of advertising accessory 100 may remove branding badge 104 from badge mating surface 106. Branding badge 104 and badge mating surface 106 may have a snap fit connection allowing for easy exchange of branding badges 104. In some embodiments, badge mating surface 106 may include a screw or other connection interface such that branding badge 104 may be screwed on or otherwise fixed to badge mating surface 106.
According to some embodiments, advertising accessory 100 may not include removable branding badges 104 but may have a unitary front face 102. In these embodiments, front face 102 does not include any removable or interchangeable components such as branding badge 104. Accordingly, advertising accessory 100 may be a unitary structure. According to these embodiments, advertising accessory 100 may be exchanged with another advertising accessory 100 on bar gun 200. In this way, the branding of bar gun 200 may be changed. A vendor of beverage products may supply advertising accessory 100 with shipments of beverage products. When bar gun 200's user receives the shipment, the user may attach advertising accessory 100 to bar gun 200. The beverage vendor may supply bar gun 200 user with either a single branded advertising accessory or may supply the user with advertising accessory 100 and branding badges 104 displaying different products.
The foregoing descriptions of the specific embodiments described herein are presented for purposes of illustration and description. These exemplary embodiments are not intended to be exhaustive or to limit the embodiments to the precise forms disclosed. All specific details described are not required in order to practice the described embodiments.
It will be apparent to one of ordinary skill in the art that many modifications and variations are possible in view of the above teachings, and that by applying knowledge within the skill of the art, one may readily modify and/or adapt for various applications such specific embodiments, without undue experimentation, without departing from the general concept of the present invention. Such adaptations and modifications are intended to be within the meaning and range of equivalents of the disclosed embodiments, based on the teaching and guidance presented herein.
The Detailed Description section is intended to be used to interpret the claims. The Summary and Abstract sections may set forth one or more but not all exemplary embodiments of the present invention as contemplated by the inventor(s), and thus, are not intended to limit the present invention and the claims.
The phraseology or terminology used herein is for the purpose of description and not limitation, such that the terminology or phraseology of the present specification is to be interpreted by the skilled artisan.
The breadth and scope of the present invention(s) should not be limited by any of the above-described exemplary embodiments, but should be defined only in accordance with the claims and their equivalents.
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Vimeo from Dot Design Group at https://vimeo.com/204263174, accessed on May 11, 2017. |