This invention relates to a device for advertising or displaying printed matter.
The inventor is aware of the use of lamp posts for attaching flags and small bill boards. However, the inventor believes that most lamp posts provide a large advertising space defined in the triangular area between the vertical post and the usually horizontal arm extending to the lamp.
It is an object of the invention to make use of this advertising space and to provide a post or device for advertising.
According to the invention there is provided a device for advertising, which device includes:
a post; and the post is configured to have attached thereto a plurality of slats extending horizontally away from the post and in a vertical plane along the post with each slat being pivotably dependable from a horizontal axis to depend in the vertical plane when no wind is present and to be pivoted out of the plane by wind.
The invention extends to a plurality of slats or a set of slats for use with a device for advertising as described above.
It will be appreciated that the invention is a device for advertising, not an advertising device, and that it is not the intention of the inventor to include the slats for the invention to be functional since the slats and the post can be manufactured and sold separately.
The slats may be dimensioned to generally fill the plane, in side view, to provide a generally uniform surface for printed matter such as an advertisement.
It will be appreciated that the pivotable, or swinging, slats will allow wind to flow through the slats, in a louver fashion, and that the uniform surface will be broken by wind and return when the wind stops to provide a dynamic visual effect.
The lower edge of the slat may be narrower, in cross section, than the upper edge of the slat below it to increase the visual effect of a uniform and solid surface when viewed at an angle from below even when the slats pivot to a limited extent. In other words, the slats may taper, in cross section, from the upper horizontal edge to the lower horizontal edge.
The device for advertising may include horizontal beams, braces or other support structures extending from the post to support or frame the slats.
The device for advertising may be provided with lighting to illuminate the slats, in use, during the night.
The device for advertising may be provided with solar panels and chargeable power storage means such as an electrical battery or electrical cell to power the lighting.
The post may be a lamp past or post of a street light with the horizontal beam extending towards a light fitting at its free end.
The horizontal beam, or part thereof, may extend in opposite directions from the post, to form a T-bar. The invention therefore provides for both one and two sided lamp posts or street lights.
The post and/or beam may be diamond shaped in cross-section.
The slats may preferably be detachable. It will be appreciated that if the printed matter is placed on the slats prior to being attached to the device, installation time in the field will be reduced and new printed matter can be installed by replacing the slats. The detached slats can be cleaned and re-used.
The device may be retrofitted to existing lamp posts or street lights. Alternatively, a lamp post or street light may be manufactured integrally with the device.
It will be appreciated that the device, in accordance with the invention may be manufactured in many shapes, designs and configurations.
The invention also extends to a method of advertising, which method includes the step of printing matter in sequence on a set of slats for a device as described above and installing the slats.
The invention is now described by way of example with reference to the accompanying drawings.
In the drawings:
Referring now to
Referring now to
It shall be understood that the examples are provided for illustrating the invention further and to assist a person skilled in the art with understanding the invention and are not meant to be construed as unduly limiting the reasonable scope of the invention.
Number | Date | Country | Kind |
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2011/3661 | May 2011 | ZA | national |
Filing Document | Filing Date | Country | Kind | 371c Date |
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PCT/ZA2012/000035 | 5/17/2012 | WO | 00 | 11/18/2013 |