The present invention relates to a household member number distribution estimation apparatus and a household member number distribution estimation method.
In general, family structure of each family or population in a certain region is surveyed by a census and such, or surveyed by questionnaire and such with the number of household members included in the questions. In addition, a technique that, based on the number of cellular phones that belong to a specified region, calculates population in the region is known (for example, Patent Literature 1).
Because a census requires many workers, it is very laborious, and thus it is impossible to conduct it frequently. Furthermore, for questionnaire and such, in addition to being laborious, it is difficult to collect answers from all of those targeted, and thus many errors are contained in the tabulated results. Because a technique described in the above-mentioned Patent Literature 1 merely provides the number of cellular phones that exist in a certain region, it is impossible to know a family structure including the number of household members and such.
Accordingly, the present invention, conceived to address these problems, has an objective to provide a household member number distribution estimation apparatus and a household member number distribution estimation method making it possible to obtain the number of households for each of the number of household members with high accuracy on the basis of easily obtainable data.
To solve the problems described above, a household member number distribution estimation apparatus of the present invention is an apparatus that estimates the number of households per number of household members that is the number of households for each of the number of household members constituting a household in a region within a predetermined range. The household member number distribution estimation apparatus includes subscriber information acquisition means for acquiring subscriber information that is information regarding subscribers of mobile terminals of a specific carrier in the region within the predetermined range and with which user IDs each of which is information for identifying a mobile terminal and household identifiers each of which is information for identifying a household to which a user of the mobile terminal belongs are associated; household terminal number extraction means for, by referring to the subscriber information acquired by the subscriber information acquisition means and counting the number of the user IDs with which the same household identifier is associated, extracting the number of household terminals that is the number of the mobile terminals belonging to the household for each of the household identifiers; household number extraction means for, by counting the number of the household identifiers for which the numbers of household terminals extracted by the household terminal number extraction means are the same, extracting the number of households per number of terminals that is the number of households for each of the number of household terminals; household number estimation means for, by using a terminal subscription rate that is a ratio of the number of the subscribers of the mobile terminals of the specific carrier to population in the region within the predetermined range to correct the number of households per number of terminals extracted by the household number extraction means, estimating the number of households per number of household members; and processing result output means for outputting the number of households per number of household members estimated by the household number estimation means.
In addition, to solve the problems described above, a household member number distribution estimation method of the present invention is a method for a household member number distribution estimation apparatus that estimates the number of households per number of household members that is the number of households for each of the number of household members constituting a household in a region within a predetermined range. The household member number distribution estimation method includes a subscriber information acquisition step of acquiring subscriber information that is information regarding subscribers of mobile terminals of a specific carrier in the region within the predetermined range and with which user IDs each of which is information for identifying a mobile terminal and household identifiers each of which is information for identifying a household to which a user of the mobile terminal belongs are associated; a household terminal number extraction step of, by referring to the subscriber information acquired at the subscriber information acquisition step and counting the number of the user IDs with which the same household identifier is associated, extracting the number of household terminals that is the number of the mobile terminals belonging to the household for each of the household identifiers; a household number extraction step of, by counting the number of the household identifiers for which the numbers of household terminals extracted at the household terminal number extraction step are the same, extracting the number of households per number of terminals that is the number of households for each of the number of household terminals; a household number estimation step of, by using a terminal subscription rate that is a ratio of the number of the subscribers of the mobile terminals of the specific carrier to population in the region within the predetermined range to correct the number of households per number of terminals extracted at the household number extraction step, estimating the number of households per number of household members; and a processing result output step of outputting the number of households per number of household members estimated at the household number estimation step.
In the household member number distribution estimation apparatus and the household member number distribution estimation method of the present invention, because distribution of the number of household members is estimated based on subscriber information that is subscriber information of subscribers of a specific carrier and includes information of households to which users belong, for the specific carrier, a particular burden such as data collection or research for the estimation does not arise. In addition, based on the subscriber information of the specific carrier, after the number of households for each of the number of household terminals is extracted to obtain the number of households for each of the number of household members included in the subscribers of the specific carrier, correction using the terminal subscription rate in a region within a predetermined range is performed to estimate the number of households per number of household members, whereby highly accurate household member number distribution in the region can be obtained.
In addition, the household member number distribution estimation apparatus of the present invention further includes population storage means for storing therein information regarding the population in the region within the predetermined range in advance, wherein the household number estimation means, based on the information regarding the population stored in the population storage means and the number of the subscribers of the mobile terminals that is included in the subscriber information acquired by the subscriber information acquisition means, calculates the terminal subscription rate. In this case, the terminal subscription rate being accurate is calculated.
In addition, in the household member number distribution estimation apparatus of the present invention, the household number estimation means, where the number of households per number of terminals is set as xj when the number of household terminals is set as j, the number of households per number of household members is set as yi when the number of household members is set as i, and the terminal subscription rate is set as P, by performing operation to obtain yi that satisfies the following formula (1) on the basis of xj,
estimates the number of households per number of household members.
All of the people in a region within a predetermined range are not subscribers of mobile terminals of a specific carrier. In addition, all of the members included in a household in a region within a predetermined range are not always subscribers of a specific carrier. With the structure described above, an operation using the terminal subscription rate is performed to correct the number of households per number of terminals obtained from the subscriber information in a specific carrier to a value with consideration given to all members in the region within the predetermined range, whereby it is possible to obtain the number of households per number of household members with high accuracy.
In addition, in the household member number distribution estimation apparatus of the present invention, the household number estimation means, where a vector having the number of households per number of terminals x0, x1, x2, . . . as its elements is set as X and a vector having the number of households per number of household members y0, y1, y2, . . . as its elements is set as Y, when expressing the formula (1) by the following formula (2) using a matrix A,
X=AY (2)
calculates an inverse matrix A−1 of the matrix A and, by using the inverse matrix A−1 calculated to perform an operation represented in the following formula (3),
Y=A
−1
X (3)
estimates the number of households per number of household members.
In this case, it becomes possible to obtain yi that satisfies the formula (1) on the basis of xj by a simple matrix operation.
In addition, in the household member number distribution estimation apparatus of the present invention, the household number estimation means, by performing an operation to obtain yi that minimizes the following formula (5) on the basis of xj by the least square method,
estimates the number of households per number of household members.
In this case, it becomes possible to obtain yi that satisfies the formula (1) on the basis of xj by a simple matrix operation using the least square method.
In addition, the household member number distribution estimation apparatus of the present invention further includes target subscriber extraction means, wherein the household terminal number extraction means, by referring to the subscriber information and counting the number of the user IDs with which the same household identifier is associated, extracts the number of household terminals for each of the household identifiers, and also stores therein the number of household terminals extracted in association with the household identifiers and the user IDs in the subscriber information; the target subscriber extraction means, from the subscriber information with which the number of household terminals is associated by the household terminal number extraction means, extracts the subscriber information of the mobile terminals that meet a predetermined subscriber extraction condition stored in advance; and the household number extraction means, by referring to the subscriber information extracted by the target subscriber extraction means and counting the number of household identifiers for which the numbers of household terminals extracted by the household terminal number extraction means are the same for each of the number of household terminals, extracts the number of households per number of terminals.
In addition, the household member number distribution estimation method of the present invention further includes a target subscriber extraction step, wherein the household terminal number extraction step includes, by referring to the subscriber information and counting the number of the user IDs with which the same household identifier is associated, extracting the number of household terminals for each of the household identifiers and also storing therein the number of household terminals extracted in association with the household identifiers and the user IDs in the subscriber information; the target subscriber extraction step includes, from the subscriber information with which the number of household terminals is associated at the household terminal number extraction step, extracting the subscriber information of the mobile terminals that meet a predetermined subscriber extraction condition stored in advance; and the household number extraction step includes, by referring to the subscriber information extracted at the target subscriber extraction step and counting the number of household identifiers for which the numbers of household terminals extracted at the household terminal number extraction step are the same, extracting the number of households per number of terminals.
In this case, because the number of households per number of terminals on the basis of the subscriber information extracted with the predetermined subscriber extraction condition is extracted, it is possible to obtain the number of households per number of household members regarding people and households that meet the subscriber extraction condition.
In addition, in the household member number distribution estimation apparatus of the present invention, the household number extraction means, by referring to the subscriber information extracted by the target subscriber extraction means and counting the number of user IDs the household identifiers of which are the same for each of the household identifiers, obtains the number of target household terminals that is the number of mobile terminals that belong to a household identified by the household identifier and meet the predetermined subscriber extraction condition; obtains for each household identifier the corrected number of target households that is the number obtained by dividing the number of target household terminals by the number of household terminals associated with the household identifier; and extracts the number of households per number of terminals by adding up the corrected numbers of target households for each of the household terminals.
In this case, the number of households per number of terminals is corrected with the number of users who meet the subscriber extraction condition, whereby the accuracy of estimation of the number of households per number of household members improves.
In addition, the household member number distribution estimation apparatus of the present invention further includes positional information acquisition means for acquiring positional information indicating locations of the mobile terminals in association with each of the user IDs, wherein the subscriber extraction condition is the subscriber information in which the positional information acquired by the positional information acquisition means corresponds to the user IDs contained in a predetermined area.
In this case, based on subscriber information of subscribers who exist in the predetermined area, the number of households per number of terminals is extracted, whereby it is possible to obtain the number of households per number of household members regarding people who exist in the predetermined area.
In addition, in the household member number distribution estimation apparatus of the present invention, the subscriber information acquisition means obtains subscriber information with which the user IDs, the household identifiers, and user attribute information regarding the users of the mobile terminals are associated, and the subscriber extraction condition includes that the user attribute information of the subscriber information acquired by the subscriber information acquisition means is the subscriber information that corresponds to the user IDs meeting a predetermined condition.
In this case, based on the subscriber information of subscribers whose user attribute information meets the predetermined condition, the number of households per number of terminals is extracted, whereby it is possible to obtain the number of households per number of household members regarding people who meet the predetermined condition.
In addition, in the household member number distribution estimation apparatus of the present invention, the user attribute information includes at least one of age, sex, and occupation of the users of the mobile terminals.
In this case, based on the subscriber information of subscribers whose condition regarding at least one of age, sex, and occupation of users meet the predetermined condition, the number of households per number of terminals is extracted, whereby it becomes possible to obtain the number of households per number of household members regarding people whose condition regarding at least one of age, sex, and occupation meets the predetermined condition.
With the household member number distribution estimation apparatus and the household member number distribution estimation method of the present invention, without placing a particular burden such as data collection or research to obtain the number of household members, it becomes possible to obtain highly accurate household member number distribution in a region within a predetermined range.
Embodiments of a household member number distribution estimation apparatus according to the present invention will be described with reference to the drawings. It should be noted that, when appropriate, like reference signs are given to like parts, and redundant explanations are omitted.
The display device 3 is a device for obtaining household member number distribution that is the number of households per number of household members from the household member number distribution estimation apparatus 1 to display it to users, and is constituted by terminal devices exemplified by a personal computer, for example. It should be noted that, in the present embodiment, the display device 3 is configured to be connected with the household member number distribution estimation apparatus 1 via the network 2, but in place of this configuration, it may be a display that is directly connected with the household member number distribution estimation apparatus 1.
The subscriber information storage device 4 is a device that store therein information of subscribers in a specific carrier providing a communication service for mobile terminals such as a cellular phone.
The line number is a number individually given to each of the mobile terminals and enables a mobile terminal to be identified similarly to the user ID. The main line number is a number for identifying a group to which a plurality of mobile terminals belong. For example, there is a case in which a specific carrier provides a type of subscription to mobile terminals on a household basis. In such a case, a main line number serves as information for identifying a household. In the present embodiment, it is assumed that in a subscription to mobile terminals for each household, a mobile terminal of one user included in the household is a master terminal, the other terminals are slave terminals, and further the main line number of the master terminal is the same as its line number. More specifically, in
Subsequently, the household member number distribution estimation apparatus 1 will be described. The household member number distribution estimation apparatus 1 is a device that estimates the number of households per number of household members, which is the number of households for each of the number of household members that is the number of people constituting the household in a region within a predetermined range.
The household member number distribution estimation apparatus 1, as depicted in
Referring again to
The subscriber information acquisition unit 10 is a unit that acquires subscriber information Y1 that is information relating to subscribers of mobile terminals of a specific carrier in the region within the predetermined range. In the present embodiment, the subscriber information acquisition unit 10 acquires the subscriber information Y1 from the subscriber information storage device 4. In addition, the region within the predetermined range is the whole of Japan, for example.
It should be noted that there is a case in which, in the subscriber information Y1, information such as corporate subscription that is unnecessary for estimation of household member number distribution is included. In such a case, the subscriber information acquisition unit 10, from the subscriber information Y1, extracts only subscriber information regarding personal subscription. Furthermore, the subscriber information acquisition unit 10 counts the number of personal subscribers in the subscriber information regarding personal subscription extracted and sends the number of the personal subscribers counted to the household number estimation unit 13.
The household terminal number extraction unit 11 is a unit that refers to the subscriber information Y1 acquired by the subscriber information acquisition unit 10 and extracts the number of household terminals that is the number of mobile terminals belonging to the household for each main line number. More specifically, the household terminal number extraction unit 11, by referring to the subscriber information Y1 and counting the number of user IDs or line numbers with which the same main line number is associated, extracts the number of household terminals.
The household number extraction unit 12 is a unit that, for each of the number of household terminals extracted by the household terminal number extraction unit 11, extracts the number of households per number of terminals that is the number of households for each of the number of household terminals. More specifically, the household number extraction unit 12, by counting the number of main line numbers for which the numbers of household terminals extracted by the household terminal number extraction unit 11 are the same, extracts the number of households per number of terminals.
The household number estimation unit 13 is a unit that, by using a terminal subscription rate that is the ratio of the number of subscribers of mobile terminals of a specific carrier to population in the region within the predetermined range to correct the number of households per number of terminals extracted by the household number extraction unit 12, estimates the number of households per number of household members. It should be noted that the terminal subscription rate may be stored in advance in the household member number distribution estimation apparatus 1, or may be input every time a process is performed. Alternatively, as described later, the terminal subscription rate may be calculated by the household number estimation unit 13.
In general, it does not happen that all of the people in a region within a predetermined range are subscribers of mobile terminals of a specific carrier. In addition, all of the members included in a household in a region within a predetermined range are not always subscribers of mobile terminals of a specific carrier.
As described above, the relationship between the number of households for each of the number of household members and the number of households for each of the number of household terminals is as depicted in
and performing an operation to obtain yi that satisfies the formula (1) on the basis of xj, estimates the number of households per number of household members.
More specifically, where a vector having x0, x1, x2, . . . as its elements is set as X and a vector having y0, y1, y2, . . . as its elements is set as Y, when expressing the formula (1) by the following formula (2) using a matrix A,
X=AY (2)
the household number estimation unit 13 calculates the inverse matrix A−1 of the matrix A and, by using the inverse matrix A−1 calculated to perform an operation represented in the following formula (3),
Y=A
−1
X (3)
estimates the number of households per number of household members. It should be noted that it is possible to obtain the terminal subscription rate P by dividing the number of personal subscribers sent from the subscriber information acquisition unit 10 by the value of population in a region within a predetermined range. It should be noted that the number of respective elements of the vector X and the vector Y, and the number of terms of summation operation in the formula (1) are theoretically the number of household members at the maximum in the region within the predetermined range the household member number distribution in which is to be estimated, but for the actual operation, it is possible to maintain a certain level of accuracy in operation by using the number of household members for which a certain or larger number of households actually exist.
With this estimation method, to correct the number of households per number of terminals obtained from the subscriber information in the specific carrier into a value with consideration given to all members in the region within the predetermined range, an operation using the terminal subscription rate is performed, whereby it is possible to obtain the number of households per number of household members with high accuracy.
It should be noted that the household number estimation unit 13, in place of obtaining the elements of the vector Y by the above-mentioned formula (3) to estimate the number of households per number of household members, may estimate the number of households per number of household members by the following method. In other words, the household number estimation unit 13, based on the relationship between the vectors X and Y represented in the formula (2), solves the following formula (4) as an optimization problem,
|X−AY|=0 (4)
making it possible to estimate the number of households per number of household members.
More specifically, the household number estimation unit 13 performs an operation to obtain the vector Y that minimizes the following formula (5) by using the least square method,
thereby estimating the number of households per number of household members.
It should be noted that when the household member number distribution estimation apparatus 1 includes the population storage unit 20, the household number estimation unit 13, based on information regarding population stored in the population storage unit 20 and the number of subscribers (the number of personal subscribers) of mobile terminals included in the subscriber information acquired from the subscriber information acquisition unit 10, may calculate the terminal subscription rate.
The processing result output unit 14 is a unit that outputs the number of households per household member estimated by the household number estimation unit 13 to the display device 3, for example, to make the display device 3 display it.
The population storage 20 is storage means for storing information regarding population in a region within a predetermined range in advance. The information regarding population, by being input by the input device 106 that the household member number distribution estimation apparatus 1 includes, input from an input device that the display device 3 includes, or sent from another device to the household member number distribution estimation apparatus 1 via the network 2, is stored in the population storage unit 20. It should be noted that the population storage device 20 is not an indispensable component in the present embodiment.
Subsequently, referring to
To begin with, the subscriber information acquisition unit 10 acquires subscriber information from the subscriber information storage device 4 (S1). In addition, the subscriber information acquisition unit 10, from the subscriber information, extracts only subscriber information regarding personal subscription (S2). Furthermore, the subscriber information acquisition unit 10 counts the number of personal subscribers in the subscriber information regarding personal subscription extracted, and sends the number of the personal subscribers counted to the household number estimation unit 13 (S3).
Next, the household terminal number extraction unit 11, by referring to the subscriber information (only for personal subscribers) acquired by the subscriber information acquisition unit 10 and counting the number of user IDs or line numbers with which the same main line number is associated, extracts the number of household terminals for each main line number (S4).
Subsequently, the household number extraction unit 12, by counting the number of main line numbers for which the numbers of household terminals extracted by the household terminal number extraction unit 11 are the same, extracts the number of household per number of terminals for each of the number of household terminals (S5).
Next, the household number estimation unit 13, by using the terminal subscription rate that is the ratio of the number of subscribers of mobile terminals to population in a region within a predetermined range to correct the number of households per number of terminals extracted by the household number extraction unit 12, estimates the number of households per number of household members (S6). Estimation of the number of households per number of household members is performed by using the above-mentioned formulas (1) to (3), or the above-mentioned formulas (1), (2), (4), and (5). The processing result output unit 14 then outputs the number of households per household member estimated by the household number estimation unit 13 to the display device 3, for example, to make the display device 3 display it.
Subsequently, operational effects of the household member number distribution estimation apparatus and the household member number distribution estimation method of the first embodiment described above will be described. In the household member number distribution estimation apparatus and the household member number distribution estimation method of the first embodiment, because the subscriber information acquisition unit 10 acquires subscriber information that is subscriber information of subscribers of a specific carrier and includes information of households to which users belong and estimates distribution of the number of household members on the basis of the subscriber information acquired, a particular burden such as data collection or research for the estimation does not arise. In addition, based on the subscriber information of the specific carrier, after the household number extraction unit 12 extracts the number of households for each of the number of household terminals to obtain the number of households for each of the number of household members included in the subscribers of the specific carrier, the household number estimation unit 13 performs correction by using the terminal subscription rate in a region within a predetermined range to estimate the number of households per number of household members, whereby highly accurate household member number distribution in the region can be obtained.
A household member number distribution estimation apparatus according to a second embodiment will be described, hereinafter.
The positional information acquisition device 5 is a device that acquires positional information of mobile terminals of subscribers of a specific carrier. There are various methods to acquire positional information. For example, when a mobile terminal including a GPS device requests a service using positional information, positional information acquired by the GPS device is sent to a service providing device that provides the service. The positional information acquisition device 5 can acquire the positional information of the mobile terminal sent to the service providing device from the service providing device. In addition, in general, because a mobile terminal is within communication range of a cell formed by any one of base stations, it is possible to set information of the location of such a base station as the positional information of the mobile terminal. In this case, the positional information acquisition device 5 can acquire positional information of mobile terminals from a base station or a switch accommodating a plurality of base stations. The positional information acquisition device 5 sends the positional information of the mobile terminals acquired to the positional information storage device 6.
The positional information storage device 6 is a device that stores therein positional information of mobile terminals sent from the positional information acquisition device 5.
Subsequently, the household member number distribution estimation apparatus 1 according to the second embodiment will be described in detail.
The positional information acquisition unit 15 is a unit that acquires the positional information P1 from the positional information storage device 6.
The subscriber information acquisition unit 10 acquires subscriber information Y1 as depicted in
The household terminal number extraction unit 11, by referring to the subscriber information Y2 and counting the number of user IDs or line numbers with which the same main line number is associated, extracts the number of household terminals for each main line number, and also stores therein the number of household terminals extracted in association with main line numbers and user IDs in the subscriber information Y2.
The target subscriber extraction unit 16 is a unit that, from the subscriber information Y3 with which the number of household terminals is associated by the household terminal number extraction unit 11, extracts subscriber information of mobile terminals that meet a predetermined subscriber extraction condition. The predetermined subscriber extraction condition is stored in the subscriber extraction condition storage unit 21 in advance, and the target subscriber extraction unit 16 reads the predetermined subscriber extraction condition from the subscriber extraction condition storage unit 21 and uses it to extract the subscriber information. In the present embodiment, it is set as the predetermined subscriber extraction condition that the positional information P1 acquired by the positional information acquisition unit 15 is subscriber information corresponding to user IDs contained in a predetermined area.
The subscriber extraction condition storage unit 21 is storage means for storing therein in advance a predetermined subscriber extraction condition for extracting subscribers. The subscriber extraction condition, by being input by the input device 106 that the household member number distribution estimation apparatus 1 includes, input by an input device that the display device 3 includes, or sent from another device to the household member number distribution apparatus 1 via the network 2, for example, is stored in the subscriber extraction condition storage unit 21.
The household number extraction unit 12 refers to the subscriber information Y4 extracted by the target subscriber extraction unit 16, and extracts the number of households per number of terminals as follows. In other words, the household number extraction unit 12, by counting the number of user IDs the main line numbers of which are the same for each main line number, obtains the number of target household terminals that is the number of mobile terminals that belong to the household identified by the main line number and meet the predetermined subscriber extraction condition. Next, the household number extraction unit 12 obtains for each main line number the corrected number of target households that is the number obtained by dividing the number of target household terminals by the number of household terminals associated with the main line number. The household number extraction unit 12 then extracts the number of households per number of terminals by adding up the corrected numbers of target households for each of the number of household terminals.
d) is a diagram illustrating a table T5 storing therein the number of households per number of terminals extracted by the household number extraction unit 12. For example, in the subscriber information Y4, the number of user IDs whose main line number is “1” is one for user ID “A”, and accordingly in the table T5, the number of target household terminals “1” is associated with the main line number “1”. In addition, “0.5” that is the number obtained by dividing the target household terminals “1” by the number of household terminals “2” associated with the main line number “1” is associated as the corrected number of target households. Furthermore, when adding up the corrected number of target households with respect to the number of household terminals “2”, “0.5” is extracted as the number of households per number of terminals. In the same manner, when extracting the number of households per number of terminals with respect to the number of household terminals “1”, the number of households per number of terminals becomes “2”. It should be noted that the household number extraction unit 12 may extract the number of households per number of terminals by the same method as that of the first embodiment.
The household number estimation unit 13, in the same manner as the first embodiment, by using the terminal subscription rate to correct the number of households per number of terminals extracted by the household number extraction unit 12, estimates the number of households per number of household members.
The processing result output unit 14 outputs the number of households per household member estimated by the household number estimation unit 13 to the output device 3, for example, to make the output device 3 display it.
Subsequently, referring to
Processes at steps S10 to S12 are the same as those at steps S1 to S3 in the flowchart of
Next, the household terminal number extraction unit 11, by referring to the subscriber information Y2 generated by the subscriber information acquisition unit 10 and counting the number of user IDs or line numbers with which the same main line number is associated, extracts the number of household terminals for each main line number (S14). Furthermore, the household terminal number extraction unit 11 associates and combines the number of household terminals extracted with the main line numbers and the user IDs in the subscriber information Y2 to generate the subscriber information Y3, and stores therein the subscriber information Y3 generated (S15).
Next, the target subscriber extraction unit 16, from the subscriber information Y3 with which the number of household terminals is associated by the household terminal number extraction unit 11, extracts subscriber information of mobile terminals whose positional information P1 acquired by the positional information acquisition unit 15 is contained in a desired area (predetermined area) to generate the subscriber information Y4 (S16).
Subsequently, the household number extraction unit 12 refers to the subscriber information Y4 extracted by the target subscriber extraction unit 16, and extracts the number of households per number of terminals for each of the number of household terminals to generate the table T5 (S17). More specifically, the household number extraction unit 12, by counting the number of user IDs the main line numbers of which are the same for each main line number, obtains the number of target household terminals that is the number of mobile terminals that belong to the household identified by the main line number and meet the predetermined subscriber extraction condition. Next, the household number extraction unit 12 obtains for each main line number the corrected number of target households that is the number obtained by dividing the number of target household terminals by the number of household terminals associated with the main line number. The household number extraction unit 12 then extracts the number of households per number of terminals by adding up the corrected numbers of target households for each of the number of household terminals.
Next, the household number estimation unit 13, by using the terminal subscription rate to correct the number of households per number of terminals extracted by the household number extraction unit 12, estimates the number of households per number of household members to generate the table T6 (S18).
Furthermore, the household number estimation unit 13, using the number of households per number of household members estimated, can estimate population of people who meet the subscriber extraction condition of the target subscriber extraction unit 16 and correspond to the desired number of household members. In the estimation of population, to begin with, the household number estimation unit 13 extracts records of the number of household members population of which is to be estimated from the table T6 (S19). The household number estimation unit 13 then estimates population by multiplying the number of household members of the extracted records by the number of households per number of household members (S20). For example, population of people whose household has two members and who meet the subscriber extraction condition, by multiplying the number of household members “2” by the number of households per number of household members “2” associated with the number of household members “2” in the table T6, will be “4”. The processing result output unit 14 then outputs the number of households per household member estimated by the household number estimation unit 13 to the display device 3, for example, to make the display device 3 display it.
Subsequently, operational effects of the household member number distribution estimation apparatus 1 and the household member number distribution estimation method of the second embodiment described above will be described. In the household member number distribution estimation apparatus 1 and the household member number distribution estimation method of the second embodiment, because the number of households per number of terminals on the basis of subscriber information extracted with a predetermined subscriber extraction condition by the target subscriber extraction unit 16 is extracted, it is possible to obtain the number of households per number of household members regarding people and households that meet the subscriber extraction condition. In addition, based on subscriber information of subscribers who exist in a predetermined area, the number of households per number of terminals is extracted by the household number extraction unit 12, whereby it is possible to obtain the number of households per number of household members regarding people who exist in the predetermined area. In particular, in the present embodiment, because household member number distribution is estimated based on subscriber information acquired at a certain time or during a period of time, information such as the number of households per number of household members obtained becomes reflective of the time or the period of time of acquiring the subscriber information.
A household member number distribution estimation apparatus 1 according to a third embodiment will be described, hereinafter. While the target subscriber extraction unit 16 in the second embodiment uses positional information as a subscriber extraction condition to extract subscriber information, the third embodiment is an embodiment in which the target subscriber extraction unit 16 uses user attribute information instead. A function and an operation of each functional unit of the third embodiment will be described hereinafter. It should be noted that, for functional units whose function and operation are the same as those of the second embodiment, explanation is omitted. The household member number distribution estimation apparatus 1 of the third embodiment, in the same manner as that of the second embodiment, includes each functional unit depicted in
The subscriber information acquisition unit 10 acquires subscriber information with which user IDs, main line numbers, and user attribute information regarding users of the mobile terminals are associated.
The household terminal number extraction unit 11, by referring to the subscriber information Y5 and counting the number of user IDs or line numbers with which the same main line number is associated, extracts the number of household terminals for each main line number and stores therein the number of household terminals extracted in association with the main line numbers and the user IDs in the subscriber information Y5.
The target subscriber extraction unit 16 is a unit that, from the subscriber information Y6 with which the number of household terminals is associated by the household terminal number extraction unit 11, extracts subscriber information of mobile terminals that meet a predetermined subscriber extraction condition. In the present embodiment, it is assumed that “sex of a user is male”, for example, as the subscriber extraction condition. Accordingly, the target subscriber extraction unit 16, from the subscriber information Y6, extracts records of user IDs “A”, “C”, and “D” whose sex is male to generate subscriber information Y7. It should be noted that the subscriber extraction condition may be a condition set by using at least any one of age, sex, occupation included in the user attribute information, and positional information, may be a condition set by using a plurality of pieces of information, or may be a condition set by using all of the above-mentioned information.
The household number extraction unit 12, by referring to the subscriber information Y7 extracted by the target subscriber extraction unit 16 and counting the number of main line numbers for which the numbers of household terminals extracted by the household terminal number extraction unit 11 are the same, extracts the number of households per number of terminals.
The household number estimation unit 13, by using the terminal subscription rate to correct the number of households per number of terminals extracted by the household number extraction unit 12, estimates the number of households per number of household members.
Subsequently, operational effects of the household member number distribution estimation apparatus 1 of the third embodiment described above will be described. In the household member number distribution estimation apparatus 1 of the third embodiment, subscriber information of subscribers whose user attribute information meets a subscriber extraction condition is extracted by the target subscriber extraction unit 16, and the number of households per number of terminals on the basis of the subscriber information extracted, whereby it is possible to obtain the number of households per number of household members regarding people who meet the predetermined condition.
1 . . . household member distribution estimation apparatus, 3 . . . display device, 4 . . . subscriber information storage device, 6 . . . positional information storage device, 10 . . . subscriber information acquisition unit, 11 . . . household terminal number extraction unit, 12 . . . household number extraction unit, 13 . . . household number estimation unit, 14 . . . processing result output unit, 15 . . . positional information acquisition unit, 16 . . . target subscriber extraction unit, 20 . . . population storage unit, 21 . . . subscriber extraction condition storage unit, P1 . . . positional information, Y1 to Y7 . . . subscriber information
Number | Date | Country | Kind |
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2009-213554 | Sep 2009 | JP | national |
Filing Document | Filing Date | Country | Kind | 371c Date |
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PCT/JP2010/065126 | 9/3/2010 | WO | 00 | 3/8/2012 |