The described subject matter relates to electronic communication, and more particularly to intelligent data broadcasting.
The term “data broadcasting” (also referred to sometimes as “datacasting”) refers generally to the widespread distribution of the same content to a plurality (typically a large number) of receivers. Advances in electronic computing and communication technology, particularly wireless communication technology, have enabled data broadcasting techniques to be applied in wireless communication markets to service mobile receivers. Examples of such technologies include Digital Audio Broadcast, or Digital Video Broadcast. The content is broadcast to multiple clients simultaneously using the same physical channel (e.g., the same time slot or frequency), thereby efficiently using network resources. Regardless of the number of receivers, the server only sends one copy of the content, thus minimizing the impact in the server's capacity.
Conventional data broadcasting systems are push systems, which do not permit users to specify the content that is pushed through the broadcast communication channel. Rather, data broadcasting systems pre-select a number of documents to be broadcasted. Documents are placed in a queue, sometimes referred to as a “carousel” and broadcast sequentially in a rotating manner.
Bandwidth limitations in the wireless communication channel(s) available to data broadcasting services establish a real physical limit to the amount of content that a data broadcasting service can distribute in a given time period. Improved content distribution schemes would enable data broadcasting services to manage limited bandwidth more effectively and to provide improved services to customers.
Implementations described and claimed herein provide systems and method for intelligent data broadcasting. In exemplary implementations one or more computing devices associated with a data broadcasting system maintains profile data records for subscribers to the data broadcasting system. The allocation of content in the broadcast carousel for a broadcast region may be adjusted in response to changes in the demand for specific documents among subscribers in the broadcast region.
In exemplary implementations information is received locating at least one subscriber unit of the data broadcasting system in a specific geographic region of the data broadcasting system, and a rate of recurrence of broadcast information is adjusted in the specific region of the data broadcasting system as a function of profile information associated with the at least one subscriber unit.
In other implementations an initial broadcast recurrence rate for each document in a data broadcast region is established, profile information for a plurality of subscriber units in the data broadcast region is monitored; and the broadcast recurrence rate of broadcast information in the specific region of the data broadcasting system is adjusted as a function of profile information associated with the plurality of subscriber units.
Exemplary implementations of methods, systems, and computer program products for intelligent data broadcasting are described herein. In certain implementations, techniques can utilize subscriber preference and/or location information to adjust the data broadcast content within a specific data broadcast region. In certain implementations, a network management system can adjust data broadcast content on one or more data broadcasting regions in a dynamic fashion in response to changes in the distribution of subscriber preferences in the region.
Exemplary Operating Environment
Referring to
In the implementation depicted in
Head ends 112, 122, 132 further include infrastructure necessary for broadcasting a data signal. In a wireless communication environment such infrastructure may include equipment for encoding, modulating, and transmitting or transceiving a radio frequency (RF) signal at a specific frequency (or frequencies), or in accordance with a specific multi-frequency protocol. Such equipment is readily commercially available, and is known to those skilled in the art. The particular encoding, modulating, and/or transmission scheme is not important.
The broadcast environment 100 further includes a plurality of receivers 114, 124, 134, which may be embodied as wireless communication devices such as, e.g., personal computers (PCs), laptop computers, personal digital assistants (PDAs), mobile phones, or the like. In one exemplary implementation receivers 114, 124, 134 include an uplink communication system that enables a server to determine location information associated with the receivers 114, 124, 134. The location information does not need to precisely define the location of the user. In one implementation the location information simply indicates the current head end 112, 122, 132 providing service to a given receiver. In such an implementation each receiver 114, 124, 134 includes an identifier that uniquely identifies the receiver from all other receivers in the system. The unique identifier may be transmitted from the receiver 114, 124, 134 to the respective head end 112, 122, 132 providing service to the receiver, e.g., on a control channel or on a data channel. Such transmissions could make use of SMS notifications, or small IP messages sent from the client's device to a database using traditional two-way wireless communication systems (e.g., GSM/CDMA).
In an exemplary implementation each head end 112, 122, 132 is assigned a unique identifier within broadcast environment 100. A head end 112, 122, 132 may be identified by a network address, station name, a carrier frequency, or other distinct designation. A data broadcast from a head end 112, 122, 132 to a receiver 114, 124, 134 takes place over a communication channel. In an exemplary implementation the communication channel(s) may be defined by modulating a carrier wave in accordance with any conventional RF broadcasting technique such as, e.g., TDMA, FDMA, CDMA, or the like. The transmitted content may include various forms of data including, e.g., text, audio, video, and may also include control signals including, e.g., timing signals, power signals, location signals, etc. Control signals may be broadcast in-band, or on a separate control channel.
Broadcast environment 100 further includes a broadcast center 140 for managing the broadcast operations of one or more head ends 112, 122, 132, and a management center 150 for managing subscriber profile information and other network management information. Broadcast center 140 includes a broadcast manager 142 and a broadcast data store 144. Management center 150 includes a subscriber profile manager 152 and a subscriber data profile 154. Broadly, the broadcast center 140 cooperates with the management center 150 to manage subscriber information, network information, and data broadcasting from one or more of the respective head ends 112, 122, 132 of the operating environment 100.
In one exemplary implementation broadcast center 140 and management center 150 may reside on a single computing device such as, e.g., a server computer associated with broadcasting environment 100. In alternate implementations the responsibility for broadcast management and subscriber profile management may be distributed between the head ends and the management center 150 in a different manner, or may be consolidated in either the management center 150 or the head ends 112, 122, 132. For example, the environment 100 may include a single management center 150, but each head end 112, 122, 132 may include a broadcast center 140.
In an exemplary implementation the respective head ends 112, 122, 132 cooperate with the management center 150 to implement a data broadcast network that may cover a geographic region ranging in size from a region as small as a specific building or a corporate or academic campus to a region as large an entire country or continent. Broadly, the head ends 112, 122, 132 cooperate with the management center 150 to manage subscriber information, network information, and data broadcasting.
Memory 218 includes an operating system 220 for managing operations of computer 208. In an exemplary implementation one or more application programs executable on the processing unit 216 reside in memory 218, including a profile manager 222 and a broadcast manager 224. Memory 218 further includes one or more data files including user profile data files 228 and data broadcast files 230. Operation of the system 200 is explained in greater detail below.
Referring to
In an alternate implementation the subscriber profiles may be specific to the respective broadcast region 110, 120, 130 in which the subscriber device is operating. By way of example, a subscriber may be interested in a particular set of information when the subscriber is in broadcast region 110 and a different set of information when the subscriber is in broadcast region 130. In such an implementation the subscriber profile may be modified to include a data broadcast region indicator and corresponding data of interest for the particular broadcast region(s).
In an exemplary implementation the data broadcast manager 224 maintains the data broadcast schedule 400. The data broadcast manager 224 may include a user interface that permits a user to add documents to or delete documents from the data broadcast schedule 400, and/or to modify the periodicity with which documents are broadcast. The broadcast duration is a function of the amount of data to be broadcast and the bandwidth available to the data broadcasting system 100. When a scheduled broadcast is complete the broadcast manager 224 may update the start time 440 and stop time 450 to reflect the next broadcast of the document.
The data broadcast files 230 may also include the content to be broadcast. By way of example, the soccer document may include scores and other information about soccer teams, the stock quotes may document may include current quotes for particular stocks. This information may be updated periodically by the data broadcast manager 224 or by another application program executing on the processing unit 216 of computer 208. When the scheduled broadcast time for a document arrives, the broadcast manager retrieves the document from the data broadcast files 230 and broadcast the document over from one or more head ends 112, 122, 132 in the system 100. In this regard, it will be appreciated that the broadcast schedule may be specific to each head end 112, 122, 132, such that the broadcast schedule is different in each broadcast region 110, 120, 122.
Exemplary Operations
In an exemplary implementation, the broadcast manager(s) 224 cooperate with the profile manager(s) 222 to manage the data broadcast in each broadcast region 110, 120, 130 in an intelligent manner which reflects the aggregate interests of the subscribers in the broadcast region.
Referring to
At operation 520, the subscriber profiles for the broadcast region 110, 120, 130 are monitored for changes. This monitoring operation may be performed by either the broadcast manager 224 or by the profile manager 222. If no changes are detected, then the broadcast schedule continues unaffected.
By contrast, if a profile change is detected in a broadcast region 110, 120, 130, then control passes to operation 525 where it is determined whether the detected profile change is attributable to a new subscriber entering the region. In one exemplary implementation receivers 114, 124, 134 include a thin uplink communication system that enables a server to determine location information associated with the receivers 114, 124, 134. The location information does not need to precisely define the location of the user. In one implementation the location information simply indicates which head end 112, 122, 132 is currently providing service to a given receiver. In such an implementation each receiver 114, 124, 134 includes an identifier that uniquely identifies the receiver from all other receivers in the system. The unique identifier may be transmitted from the receiver 114, 124, 134 to the respective head end 112, 122, 132 providing service to the receiver, e.g., on a control channel or on a data channel. Such transmissions could make use of SMS notifications, small IP messages sent from the client's device to a database using traditional two way wireless communication systems (e.g., GSM/CDMA), or another messaging protocol.
In alternate implementations more sophisticated locating techniques may be applied. These alternate techniques may be particularly useful when a receiver is within range of two or more head ends 112, 122, 132. In one alternate implementation signals from a receiver 114, 124, 134 received in two different head ends 112, 122, 132 may be used to determine location information. In one implementation the strength of the signals received at two different head ends 112, 122, 132 may be compared to determine which of the two head ends is receiving a stronger signal, and the head end with the strongest signal may modify its broadcast schedule to reflect the addition of the subscriber to the broadcast region. This technique may be applied to any number of head ends 112, 122, 132.
In another alternate implementation signals from a receiver 114, 124, 134 received by three separate head ends 112, 122, 132 may be used to precisely locate a receiver using conventional triangulation techniques. The particular location technique applied is not critical.
Referring again to operation 525, if the detected profile change is not due to a new subscriber entering the region, then the profile change may be attributed to an existing subscriber(s) modifying their profile information. In this case control passes to operation 535 and the broadcast schedule is adjusted based on the updated profile information. By contrast, if at operation 525 the detected profile change is due to a new subscriber entering the region, then control passes to operation 530 and the new subscriber profile information is retrieved, e.g., from the user profile data files 228. Control then passes to operation 535 and the broadcast schedule is adjusted based on the updated profile information.
Referring to
Operation 615 is an optional thresholding operation. If, at operation 615, the change in demand for one or more documents is not greater than a threshold, then the change in demand for the document(s) may be ignored and control passes to operation 610 to examine the change in demand for another document in the broadcast carousel.
By contrast, if at operation 615 the change in demand exceeds a threshold, then control passes to operation 620 and the demand for the document is determined. In an exemplary implementation the demand may be determined by calculating the proportion of subscriber units in a particular broadcast region that include a document in their respective user profile. In alternate implementations the subscriber profiles may include an entry that indicates the frequency with which a subscriber would like to have the information in this document refreshed, i.e., a desired refresh rate, and the desired refresh rate may be incorporated into the demand calculation.
If, at operation 625, there are more documents to be processed then control passes back to operation 610 and the change in demand for the next document is determined. The operations 610-625 may be repeated until there are no further documents to process.
At operation 630 the broadcast carousel time slots are allocated. In an exemplary implementation the broadcast carousel time slots may be allocated in accordance with the aggregate of the demand numbers calculated in operation 620 using, e.g., a fairness routine or another resource allocation routine. By way of example, if the percentage of subscribers in a particular broadcast region who designate a specific document increases from forty percent to eighty percent, then the number of broadcast carousel time slots dedicated to the document may be doubled, subject to bandwidth limitations. Conversely, if the number of subscribers who designate a specific document drops, then the number of broadcast carousel time slots dedicated to the document may be reduced accordingly.
Exemplary Computing Device
The various components and functionality described herein may be implemented with a number of individual computers.
Generally, various different general purpose or special purpose computing system configurations can be used. Examples of well known computing systems, environments, and/or configurations that may be suitable for use with the invention include, but are not limited to, personal computers, server computers, hand-held or laptop devices, multiprocessor systems, microprocessor-based systems, set top boxes, programmable consumer electronics, network PCs, minicomputers, mainframe computers, distributed computing environments that include any of the above systems or devices, and the like.
The functionality of the computers is embodied in many cases by computer-executable instructions, such as program modules, that are executed by the computers. Generally, program modules include routines, programs, objects, components, data structures, etc. that perform particular tasks or implement particular abstract data types. Tasks might also be performed by remote processing devices that are linked through a communications network. In a distributed computing environment, program modules may be located in both local and remote computer storage media.
The instructions and/or program modules are stored at different times in the various computer-readable media that are either part of the computer or that can be read by the computer. Programs are typically distributed, for example, on floppy disks, CD-ROMs or DVD. From there, they are installed or loaded into the secondary memory of a computer. At execution, they are loaded at least partially into the computer's primary electronic memory. The invention described herein includes these and other various types of computer-readable media when such media contain instructions programs, and/or modules for implementing the steps described below in conjunction with a microprocessor or other data processors. The invention also includes the computer itself when programmed according to the methods and techniques described below.
For purposes of illustration, programs and other executable program components such as the operating system are illustrated herein as discrete blocks, although it is recognized that such programs and components reside at various times in different storage components of the computer, and are executed by the data processor(s) of the computer.
With reference to
Computer 700 typically includes a variety of computer-readable media. Computer-readable media can be any available media that can be accessed by computer 700 and includes both volatile and nonvolatile media, removable and non-removable media. By way of example, and not limitation, computer-readable media may comprise computer storage media and communication media. “Computer storage media” includes volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storage of information such as computer-readable instructions, data structures, program modules, or other data. Computer storage media includes, but is not limited to, RAM, ROM, EEPROM, flash memory or other memory technology, CD-ROM, digital versatile disks (DVD) or other optical disk storage, magnetic cassettes, magnetic tape, magnetic disk storage or other magnetic storage devices, or any other medium which can be used to store the desired information and which can be accessed by computer 700. Communication media typically embodies computer-readable instructions, data structures, program modules or other data in a modulated data signal such as a carrier wave or other transport mechanism and includes any information delivery media. The term “modulated data signal” means a signal that has one or more if its characteristics set or changed in such a manner as to encode information in the signal. By way of example, and not limitation, communication media includes wired media such as a wired network or direct-wired connection and wireless media such as acoustic, RF, infrared and other wireless media. Combinations of any of the above should also be included within the scope of computer readable media.
The system memory 706 includes computer storage media in the form of volatile and/or nonvolatile memory such as read only memory (ROM) 710 and random access memory (RAM) 712. A basic input/output system 714 (BIOS), containing the basic routines that help to transfer information between elements within computer 700, such as during start-up, is typically stored in ROM 710. RAM 712 typically contains data and/or program modules that are immediately accessible to and/or presently being operated on by processing unit 704. By way of example, and not limitation,
The computer 700 may also include other removable/non-removable, volatile/nonvolatile computer storage media. By way of example only,
The drives and their associated computer storage media discussed above and illustrated in
The computer may operate in a networked environment using logical connections to one or more remote computers, such as a remote computing device 750. The remote computing device 750 may be a personal computer, a server, a router, a network PC, a peer device or other common network node, and typically includes many or all of the elements described above relative to computer 700. The logical connections depicted in
When used in a LAN networking environment, the computer 700 is connected to the LAN 752 through a network interface or adapter 756. When used in a WAN networking environment, the computer 700 typically includes a modem 758 or other means for establishing communications over the Internet 754. The modem 758, which may be internal or external, may be connected to the system bus 708 via the I/O interface 742, or other appropriate mechanism. In a networked environment, program modules depicted relative to the computer 700, or portions thereof, may be stored in the remote computing device 750. By way of example, and not limitation,
Although the described arrangements and procedures have been described in language specific to structural features and/or methodological operations, it is to be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or operations described. Rather, the specific features and operations are disclosed as preferred forms of implementing the claimed present subject matter.
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