Claims
- 1. A method of advertising with a retail system having a display monitor associated therewith, comprising the steps of:operating a first terminal of said retail system in order to obtain product information associated with a first item without transacting a sale of said first item during said first terminal operating step; entering a record corresponding to said first item in a user profile in response to said first terminal operating step; operating a second terminal of said retail system so as to transact a sale of a second item; and displaying an advertising message on said display monitor during said second terminal operating step based on said record corresponding to said first item.
- 2. The method of claim 1, further comprising the step of:printing a coupon voucher based on said record corresponding to said first item which was entered in said user profile.
- 3. The method of claim 1, further comprising the steps of:printing a receipt in response to said user tendering payment for said second item; and printing a coupon voucher on a portion of said receipt based on said record corresponding to said first item which was entered in said user profile.
- 4. The method of claim 1, wherein:the first terminal includes a kiosk, and the second terminal includes a point-of-sale terminal.
- 5. The method of claim 1, wherein:the first terminal includes a consumer interactive terminal, and the second terminal includes a point-of-sale terminal.
- 6. The method of claim 1, wherein both the first terminal and the second terminal include a point-of-sale terminal.
- 7. The method of claim 6, wherein the point-of-sale terminal is a self-service checkout terminal.
- 8. The method of claim 6, wherein the point-of-sale terminal is an assisted checkout terminal.
- 9. A method of providing customer specific advertising with a retail system, comprising the steps of:(a) operating a first terminal of said retail system in order to obtain product information associated with a first item without transacting a sale of said first item during said first terminal operating step; (b) generating a record corresponding to said first item in response to said first terminal operating step; (c) operating a second terminal of said retail system so as to transact a sale of a second item after step (a), said second terminal having a display monitor; and (d) displaying an advertising message on said display monitor during said second terminal operating step based on said record.
- 10. The method of claim 9, further comprising the step of:printing a coupon voucher based on said record corresponding to said first item which was entered in said user profile.
- 11. The method of claim 9, further comprising the steps of:printing a receipt in response to said user tendering payment for said second item; and printing a coupon voucher on a portion of said receipt based on said record.
- 12. The method of claim 1, wherein:the first terminal includes a kiosk, and the second terminal includes a point-of-sale terminal.
- 13. The method of claim 9, wherein:the first terminal includes a consumer interactive terminal, and the second terminal includes a point-of-sale terminal.
- 14. The method of claim 9, wherein both the first terminal and the second terminal include a point-of-sale terminal.
- 15. The method of claim 14, wherein the point-of-sale terminal is a self-service checkout terminal.
- 16. The method of claim 14, wherein the point-of-sale terminal is an assisted checkout terminal.
- 17. A method of providing customer specific advertising with a retail system, comprising the steps of:generating a record corresponding to a first item in a user profile in response to a customer operating a first retail terminal so as to obtain product information associated with said first item without transacting a sale of said first item; and displaying an advertising message on a display monitor of a second terminal while said customer is operating said second terminal so as to transact a sale of a second item after said generating step, said advertising message being based on said record corresponding to said first item.
- 18. The method of claim 17, further comprising the step of:printing a coupon voucher based on said record corresponding to said first item which was entered in said user profile.
- 19. The method of claim 17, further comprising the steps of:printing a receipt in response to said user tendering payment for said second item; and printing a coupon voucher on a portion of said receipt based on said record corresponding to said first item which was entered in said user profile.
- 20. The method of claim 17, wherein:the first terminal includes a kiosk, and the second terminal includes a point-of-sale terminal.
- 21. The method of claim 17, wherein:the first terminal includes a consumer interactive terminal, and the second terminal includes a point-of-sale terminal.
- 22. The method of claim 17, wherein both the first terminal and the second terminal include a point-of-sale terminal.
- 23. The method of claim 22, wherein the point-of-sale terminal is a self-service checkout terminal.
- 24. The method of claim 22, wherein the point-of-sale terminal is an assisted checkout terminal.
CROSS REFERENCE
Cross reference is made to copending U.S. patent application Ser. No. 09/164,097, entitled “Method and Apparatus for Compiling a Retail Survey with a Retail Terminal” by Wilfried Dejaeger, which is assigned to the same assignee as the present invention, and which is filed concurrently herewith.
This application is a continuation of application Ser. No. 09/164,099, filed on Sep. 30, 1998, now abandoned.
US Referenced Citations (41)
Foreign Referenced Citations (1)
Number |
Date |
Country |
0991006 |
Apr 2000 |
EP |
Non-Patent Literature Citations (3)
Entry |
Capturing the Elusive SHopper by Laurie Petersen, ADWEEK Western Advertising News, Sep. 17, 1990.* |
Innovative High-Tech Retail Program Sets Jan. 21 Los Angeles Debut at Beverly Center, PR Newswire, Jan. 20, 2000.* |
Petersen, Laurie, “Capturing the Elusive Shopper”, ADWEEK Western Advertising News, v40, n38, pS 197(5), Sep. 17, 1990. |
Continuations (1)
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Number |
Date |
Country |
Parent |
09/164099 |
Sep 1998 |
US |
Child |
09/595125 |
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US |