Claims
- 1. A method of providing interactive targeted advertising comprising:
providing an interactive graphic object carrying an advertising message:
providing a component at said interactive graphic object able to track and measure user attention to said interactive graphic object; transmitting measurements of said user attention to a server; and at said server, determining a charge to an advertiser based on a measurement of user attention.
- 2. The method according to claim 1 wherein said user attention comprises user interaction with active graphical elements on said object.
- 3. The method according to claim 1 wherein said user attention comprises moving said object to a desktop.
- 4. The method according to claim 1 wherein said object on a desktop remains in communication with a server and may receive data from said server for updating an advertising message.
- 5. The method according to claim 1 wherein said object on a desktop provides a desired functionality to a user.
- 6. A business method of providing interactive connections to business clients comprising:
providing a persistent interactive graphic object indicating a business contact; providing functions associated with said graphic object desireable to a user; and allowing a business contact to transmit information to said persistent interactive graphic objects from time to time.
- 7. The method according to claim 6 wherein said functions associated with said object include electronic messaging with said business contact.
- 8. The method according to claim 6 wherein said object can be relocated to to a desktop.
- 9. The method according to claim 6 wherein said object on a desktop remains in communication with a server and may receive data from said server for updating messages, services, or links associated with said object.
CROSS REFERENCE TO RELATED APPLICATIONS
[0001] This application claims benefit of priority from provisional patent application No. 60/202,736 filed May 8, 2000, incorporated herein by reference.
[0002] This application claims benefit of priority from provisional patent application No. 60/202,731 filed May 8, 2000, incorporated herein by reference.
[0003] This application claims benefit of priority from provisional patent application No. 60/202,730 filed May 8, 2000, incorporated herein by reference.
[0004] This application claims benefit of priority from provisional patent application No. 60/225,956 filed Aug. 17, 2000, incorporated herein by reference.
[0005] This application claims benefit of priority from provisional patent application No. 60/230,341 filed Sep. 6, 2000, incorporated herein by reference.
Provisional Applications (5)
|
Number |
Date |
Country |
|
60202736 |
May 2000 |
US |
|
60202731 |
May 2000 |
US |
|
60202730 |
May 2000 |
US |
|
60225956 |
Aug 2000 |
US |
|
60230341 |
Sep 2000 |
US |