Patent Grant
7120593
The invention relates generally to the field of digital photography, and in particular to the order of goods and services over a communication network relating to digital images.
The proliferation of digital imaging devices in the home such as digital cameras, camcorders, and home scanners has resulted in a rapid growth of the number of digital images residing on a consumers home personal computer. In addition the growth in the number of consumers connected to a network such as the World Wide Web has lead to the introduction of a number of product and service offerings in the area of digital photography. These service and product offerings rely on the consumer transmitting their image data from the home computer to the remotely located network service provider in order to produce a hardcopy print or other product or to perform some image related service.
Currently available digital cameras and home scanners have the capability of generating a high resolution digital data file of the original scene. Advances in digital cameras and scanners continually increase the resolution of the images captured and the resulting size of the data record. These high resolution data records are sufficient to produce a wide variety of image based products including enlargements, gifts, album pages, and image imprinted articles. In addition it is common for a consumer to acquire several images from a single event or to accumulate a series of images from a series of events. This accumulation of images allows the consumer to produce products or take advantage of services which involve multiple images such as an album or CD product. A consumer may also wish to accumulate a set of images before attempting to generate a series of hardcopy prints or articles simply for the convenience of performing the operation once with a set of images versus multiple times. In either case the result is that often a consumer, when accessing remotely provided imaging services and products will do so with a set of images in one transaction.
Because the product and service offerings are provided by a remote site and involve the customers images, it is necessary for the remote image service provider to have access to the digital image record\file in order to represent to the consumer the products and services. Typically the workflow for this type of interaction consists of transferring the high resolution digital record from the consumers home PC to the network photoservice provider, constructing and order for goods and services using the network photoservice provider software application and then completing the transaction. The network photoservice provider then produces the goods and services and returns the finished products to the consumer either electronically or by physical delivery. A problem, which often arises in this scenario is that the consumer is faced with a lengthy, time consuming, process of transferring one or more high resolution digital image records from their home computer to the network photoservice provider before they are able to make and specify their purchase decisions. In some cases this transfer of image data can take several hours. Many times the consumer cannot make a purchase decision until the images are manipulated and presented in a finished form. The result is that the barrier of having to upload a large amount of image data and the time investment associated with that discourages the user from initiating the purchase cycle or the time invested by the consumer in the transfer of image data to the service provider is wasted if no product or service is purchased. What is needed is a way to allow the consumer to browse and make purchase decisions on products and services, before they invest a significant amount of time in the transfer of data while maintaining their ability to view an accurate visual representation of the final goods and services.
The present invention is directed to overcoming one or more of the problems set forth above. Briefly summarized, according to one aspect of the present invention, a method for ordering digital image goods and/or services, comprising the steps of:
a. obtaining a low resolution digital image file and a high resolution digital image file of an image;
b. transmitting the low resolution digital image file to a server at a remote image photoservice provider over a communication network, the server having software for manipulating and/or for ordering of goods and/or services with respect to the image;
c. using the software with respect to the image; and
d. transmitting the high resolution digital image file after using the software.
In accordance with another aspect of the present invention there is provided a method for ordering digital image goods and/or services with respect to an image provided in a low resolution digital file and a low resolution digital image file, comprising the steps of:
a. transmitting the low resolution digital image file to a server at a remote image service provider over a communication network, the server having software for manipulating and/or for ordering of goods and/or services with respect to the image;
c. using the software with respect to the image; and
d. transmitting the high resolution digital image file after using the software.
In accordance with yet another aspect of the present invention there is provided a method for ordering digital image goods and/or services with respect to an image provided as a low resolution digital file and a low resolution digital image file, comprising the steps of:
a. transmitting the low resolution digital image file to a server at a remote image service provider over a communication network;
c. manipulating the image and/or ordering of goods and/or services with respect to the image; and
d. after completing step c transmitting the high resolution digital image file.
In still another aspect of the present invention there is provided a system for manipulating and order of goods and/or services with respect to images provided in a digital format over a communication network, comprising:
an image provider having server capable of being connected to a communication net work;
a digital device for obtaining a high resolution digital image file and a low resolution digital image file of an image;
a remote computer capable of being connected to the server of the image provider through the communication net work, the computer capable of obtaining the high resolution digital image file and the low resolution digital image file from the digital device and forwarding the high and low digital image files to the server.
These and other aspects, objects, features and advantages of the present invention will be more clearly understood and appreciated from a review of the following detailed description of the preferred embodiments and appended claims, and by reference to the accompanying drawings.
Before describing the present invention, it facilitates understanding to note that the present invention is preferably utilized on any well-known computer system, such as a personal computer via the internet. Consequently, the computer system will not be discussed in detail herein. It is also instructive to note that the images are either directly input into the computer system (for example by a digital camera) or digitized before input into the computer system (for example by scanning an original, such as a silver halide film).
Referring to
At about the same time as the transfer of the low resolution image files is a transmission of image record meta data which contains information about each of the image files from the computer device 12 to the remote service provider 14. The low resolution versions of the image records combined with the meta data files are substantially smaller in the amount of data and are transferred in a fraction of the time necessary to transfer the high resolution image files. For example transmission times of less than one tenth, and frequently up to one twentieth, can be obtain. Once all of the low resolution image records and meta data have been transferred to the remote service provider 14 the remote service provider 14 displays a positive indication on the display screen of computer device 12 that the data has been transferred.
The user of computer device 12 interacts with a software application on the remote service provider 14 to browse and shop for products and services which involve the use of the image files. In this process the user may manipulate and select one or more products or services to purchase. In this interaction the remote service provider software application can accurately display the visual results of various image manipulations using the low resolution image records. This WYSIWYG (what you see is what you get) type display is important to allow the user to see visually what the finished product or service will be. The type of effects and services that a user may want to view include, image cropping and enhancement results when selecting hardcopy prints in various sizes and aspect ratios, the results of image imprinting on a variety of physical articles such as mouse pads, mugs, fabrics, objects and the like. In addition products such as greeting cards, collages, album pages, books, interactive CD-ROMs and, video sequences could be displayed using the low resolution images. In addition to specific products and services that the user may request of the service provider the service provider may generate alternatives suggestions of products and services and display a representation of these products and services using the low resolution image records.
The meta data transferred allows the service provider to provide additional feedback to the user or to perform automatic operations on the image records. Examples of the type of feedback that could be provided include warnings that the image data available is insufficient to produce at an expected quality level the requested product or service. Or that the image data available requires or would benefit from image enhancement or processing steps. Additionally the service provider 14 may indicate that the selected images are not suitable for the requested operation due to copyright or ownership restrictions. Further, the service provider can perform specialized processing of the image records by knowing the source of the image records as communicated in the meta data. Customized processing such as image sharpening, contrast and brightness adjustment, color balancing, tone scale adjustment, can all be performed based on the meta data provided or upon analysis of the low resolution digital image file transmitted.
As is common in Internet Shopping interactions, following the selection of goods and services the user provides information to the service provider such as shipping address, billing address, credit card or commerce information and contact information using a secure communication method. At the conclusion of this purchase sequence the user approves the purchase of the selected products. Once approved the remote service provider system then initiates the transfer of each of the high resolution image records which are needed to complete the fulfillment of the goods and services. Since the user has completed all of the interactions with the service necessary to specify and approve the transaction the computer device 12 and the remote service provider 14 may operate unattended to accomplish the transfer of high resolution image records and the user is free to either leave the system or to perform other operations on the computer device 12. During this lengthy image data transfer operation the system also provides the ability to pause the transfer operation and continue at a future time, or to recover from transmission or communication errors. This interruption of data transfer is then resumed without the need to retransmit any data which was previously successfully transmitted. This ability to interrupt or to recover from errors provides a substantial advantage to the user by preventing the retransmission of data and minimizing the time invested by the user in completing the order transaction.
In order to more clearly understand the present invention a description on the operation of the method will now be discussed. Referring to
The invention has been described with reference to a preferred embodiment. However, it will be appreciated that variations and modifications can be effected by a person of ordinary skill in the art without departing from the scope of the invention.
The invention has been described in detail with particular reference to certain preferred embodiments thereof, but it will be understood that variations and modifications can be effected within the spirit and scope of the invention.
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