Packaging assembly, and related method, for shipping and displaying a plurality of products

Abstract

A packaging assembly, and method of packaging a plurality of products, for economically and safely shipping and displaying the plurality of products. The packaging assembly includes a display stand, a plurality of display packs holding the plurality of products, and a shipping cover. The display stand is constructed from a single sheet of cardboard, and includes a rectangular base panel, a front panel having a gap for viewing, and two parallel side panels with slots that correspond between the side panels. A cross-brace extends between the side panels. Each display pack is an approximately planar assembly formed from front and rear portions of transparent, vacuum-molded plastic. The front and rear portions are each configured with a flange and a frame. The display pack includes a product chamber configured to hold the product, and further contains a product display card. Corresponding pairs of slots are configured to receive the display pack flanges and frames to support and display the products in the product chamber. The display stand with the plurality of inserted display packs may be covered with a shipping cover to provide a structurally sound rectangular box suitable for shipping. Alternatively, a plurality of the display stands with the plurality of inserted display packs may be placed in layers on a shipping palette, surrounded in cardboard, and wrapped.

Description

This invention relates generally to bulk packaging configured for shipping and display and, more particularly, to a packaging assembly, and a related method, for economically and safely shipping and displaying a plurality of products.

Traditionally, products have been shipped in bulk from a manufacturer to a retailer in cartons containing protective packing material. Individual products were then removed from the cartons to be individually placed on a shelf or rack for display. For small, expensive and easily stolen products, the shelf or rack might be located within a secured display case to minimize the risk of theft.

This system of shipping and display is both costly and time consuming. The manufacturer must often pay relatively expensive initial packaging costs, particularly for items that are easily damaged by rough handling. The retailer must pay employees to individually place each product item on display in a manner that is both visually appealing to the customer and safe for the product. Furthermore, for small, expensive and easily stolen products, which are kept in secured display cases, the retailer must pay a sales person to attend to each customer wishing to inspect the products. These costs are typically passed along to the product's purchaser, who receives little benefit from them other than to receive a product that has safely survived the rigors of shipping. Thus, there is a continuing need for more economical means of safely and efficiently shipping and displaying products for sale.

It is known that small products may be packaged in comparatively large containers to deter theft. However, these containers require the use of large amounts of retail space, and the containers must be decorated and otherwise configured to appeal to consumers, adding to the total product packaging cost. Thus, some manufacturers have used smaller packaging, with an optional, transparent display pack, such as a blister pack, available at a retailer's request.

The display pack, which contains the product within its smaller packaging, typically is significantly larger than the small packaging, providing for increased deterrence of theft. Preferably, the display pack is configured with an appealing appearance to the customer, and it provides added safety in shipping. Commonly, the display pack is made from two vacuum-formed sheets of clear plastic, sealed around the edges, forming a chamber for holding the product. Such a display pack is relatively inexpensive, and it benefits from the appealing appearance of the small packaging, which is visible through the display pack. U.S. Design Patent No. D 353,092, to Green, entitled “Blister Pack” discloses a transparent display pack assembly having several cavities for containing products.

In order to provide for efficient shipping and display, it is known to provide a plurality of the products in a packaging assembly that includes a display stand, a plurality of display packs holding the plurality of products, and a shipping cover. U.S. Pat. No. 5,979,662, which is incorporated herein by reference, describes such a packaging assembly. The display stand is preferably constructed from a single sheet of cardboard, and includes a rectangular base panel, a front panel having a gap for viewing, and two parallel side panels. Each side panel includes a plurality of slots that correspond with slots in the other side panel.

Each display pack of the packaging assembly is an approximately planar assembly formed from front and rear portions of transparent, vacuum-molded plastic. The front and rear portions are each configured with a flange, the flanges each forming conforming notches allowing the two portions to be adjoined and heat sealed or glued together. The corresponding pairs of slots are configured to receive the display pack flanges to support and display the products carried in the product chamber. The display packs are inserted into succeeding corresponding pairs of the slots. Optionally, the front and rear portions include frames configured to adjoin with the frames of adjacent display packs to provide structural support to each succeeding display pack.

The display stand of the packaging assembly, with the plurality of inserted display packs, may be covered with a shipping cover to provide a structurally sound rectangular box suitable for shipping. The shipping cover is a conventional, five-sided, open-topped, rectangular box, having an opening that conforms to the shape and size of the base panel, allowing the shipping cover to be taped, along its opening, to the under side of the display stand's base panel. As an alternative to using a shipping cover, a plurality of display stands, each with their plurality of inserted display packs, can be stacked, palletized and wrapped.

This display assembly provides many advantages, some of which are described in the above referenced patent. One of these advantages is that the packaging assemblies can be designed in standard sizes so that stores can designate standard increments of shelf space, regardless of the size of the product. Another of these advantages is that the plurality of display packs provide a strong and resilient inner support structure for the box formed by the display stand and the shipping cover. The stronger this structure is, the better suited the packaging assembly is for shipping.

For some product lines and some stores, a standard size display stand might hold more products than the store desires. However, if fewer display packs are placed in the display stand, the support structure formed by the display packs might be weaker than is desirable. In particular, because the display packs are relatively planar, and because they face in a forward and back direction (i.e., the plane of the display pack is normal to the forward and back directions.) the integrity of the support structure relies heavily on the side walls of the display stand providing good fore and aft support for the display packs. Having fewer display packs means the side walls must provide greater support forces to each display pack. This in turn lowers the maximum loading that the display assembly is able to carry.

Accordingly, there has existed a definite need for a packaging assembly for both economical and safe shipping and display of a plurality of products, and for a related method of shipping and displaying a plurality of products. The present invention satisfies these and other needs, and provides further related advantages.

SUMMARY OF THE INVENTION

The present invention provides a packaging assembly for shipping and displaying a plurality of products. It provides for economy and safety by protecting the products from shipping damage, providing for fast and efficient display, and offering significant protection against theft without requiring the attention of a salesperson.

Embodiments of the invention include a plurality of display packs and a display stand. Each display pack is configured to hold one or more of the products, and is substantially larger than the product to deter theft. Preferably, the display packs comprise an approximately planar assembly formed from an approximately planar front portion adjoined to an approximately planar rear portion, each of which allows the products to be visible within the display pack. The front and rear portions are each configured with a flange extending around the periphery of the portion. The front and rear portions are also configured with a frame protruding from the plane of the portions, in opposite directions when the front and rear portions are adjoined to hold the product.

The display stand includes a base panel, having left and right edges, and left and right side panels. The left and right side panels have upper and lower ends, the left and right side panels' lower ends adjoining the base panel's left and right edges, respectively. Each side panel defines a plurality of slots, each slot in the left side panel having a corresponding slot in the right side panel, forming a corresponding pair of slots. The corresponding pairs of slots are configured to receive the plurality of display packs, and the plurality of display packs are configured to be inserted in the corresponding pairs of slots to form an assembled display assembly.

Embodiments of the invention may include a shipping cover for covering the assembled display assembly. The shipping cover defines a cavity with an opening, the opening conforming to the periphery of the base panel. The cavity is configured to receive the assembled display assembly within the cavity, preferably such that the opening adjoins the periphery of the base panel.

In practice, the display packs are formed holding one or more of the plurality of products. The display packs are then inserted in the corresponding pairs of slots to form the assembled display assembly. The assembled display assembly is preferably then covered with the shipping cover, and taped to the shipping cover. Alternatively, embodiments of the invention may include a plurality of assembled display assemblies that are stacked and palletized, with sheets of cardboard interspaced between, and placed around, the plurality of display assemblies, which are then wrapped in a packaging material.

A feature of the invention is that the display packs can be spaced apart within the assembled display assembly, with the slots being configured to conformingly receive the frames of the display packs. This configuration provides for the display stand to support the display packs by their frames, which are comparatively strong under bending loads.

Another feature of the invention is a cross-brace extending between the two sidewalls of the display stand. This feature advantageously provides lateral support to the side walls, strengthening them to limit their bowing in and out with respect to each other when the display packs are heavily loaded in a vertical or fore-and-aft direction. Furthermore, by use of a semi-rigid wire with clips at either end, the addition of this feature to a display stand, either before or after assembling as an assembled display assembly, is fast and efficient. Indeed, cross-braces can be selectively added to display stands that are expected to undergo the highest loads, such as ones on the bottom layers of palettes, or ones of slated to be transported by numerous carriers.

Other features and advantages of the invention will become apparent from the following detailed description of the preferred embodiments, taken in conjunction with the accompanying drawings, which illustrate, by way of example, the principles of the invention.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 is an exploded perspective and partially cut-away view of a packaging assembly embodying features of the present invention.

FIG. 2A is a perspective view of a display stand included in the packaging assembly depicted in FIG. 1 .

FIG. 2B is a cross-sectional, front elevational view of the display stand depicted in FIG. 2A , taken along line 2 B— 2 B of FIG. 2 A.

FIG. 2C is a top plan view of the display stand depicted in FIG. 2A , unfolded to reveal its component sections.

FIG. 3A is a front elevational view of a display pack included in the packaging assembly depicted in FIG. 1 .

FIG. 3B is a cross-sectional, side elevational view of the display pack depicted in FIG. 3A , taken along line 3 B— 3 B of FIG. 3 A.

FIG. 4 is a cross-sectional, side elevational view of the packaging assembly depicted in FIG. 1 , having three display packs removed.

FIG. 5 is a perspective view of portions of a second embodiment of a packaging assembly embodying features of the present invention.

FIG. 6 is a perspective view of packaging assemblies in a palette system.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

A packaging assembly 10 according to the present invention is shown in FIG. 1 . The system includes a display stand 12 , a plurality of display packs 14 , and a shipping cover 16 . Each display pack is configured to contain one or more packaged products 18 for both shipping and display.

As seen in FIGS. 2A and 2B , the display stand 12 includes a rectangular base panel 30 having a front edge, a rear edge opposite the front edge, a left side edge, and a right side edge. The side edges parallel each other, extending between the front and rear edges on opposing sides of the base panel. A front panel 32 , a rear panel 34 , a left side panel 36 , and a right side panel 38 are affixed to the front edge, rear edge, left side edge and right side edges respectively. The front, rear, left side, and right side panels interconnect to form four walls around the base panel. The side panels lie in parallel planes, and are normal to the plane of the base panel.

The left side panel 36 and the right side panel 38 are rectangular, having lower ends 40 , 42 , respectively, and upper ends 44 , 46 , respectively. The lower end of the left side panel adjoins the left side edge of the base panel 30 . Likewise, the lower end of the right side panel adjoins the right side edge of the base panel. The rear panel 34 is rectangular, extending between the left and right side panels at their rear ends. Similarly, the front panel 32 is rectangular, extending between the left and right side panels at their front ends. The front panel is preferably the same height as the rear panel, but it preferably defines a substantial gap 48 for viewing the display packs.

Each side panel 36 , 38 includes a plurality of sections that form layers of the side panel. An inner layer 50 of each side panel, facing the other side panel, defines a plurality of slots 52 that each start at the upper end 44 , 46 of the side panel and extend toward the lower end 40 , 42 of the side panel. An outer layer 54 of the panel, facing away from the other side panel, preferably does not include slots. The upper end of the panel forms slot ends 56 that define a useable depth for the inner-layer slots.

Each slot 52 in the left side panel 36 has a corresponding slot in the right side panel 38 , and vice versa, forming corresponding pairs of slots. Corresponding pairs of slots 58 run parallel to each other, and preferably are symmetrically located in the display stand 12 . The pairs of corresponding slots are located at equal intervals along the display stand.

Additional strength is provided to the side panels 36 , 38 by a cross-brace 57 extending between the side panels. The cross-brace, as depicted in FIG. 1 , preferably forms clips at either end so as to allow the cross-brace to be quickly inserted and locked into holes 59 in the side panels 36 , 38 , the holes most preferably being on the upper ends 44 , 46 of the side panels. Most preferably, the clips are configured to be quickly removable from the holes. However, it is within the scope of the invention to provide semi-permanent locking type clips (i.e., clips requiring deformation for removal, or clips requiring deformation or destruction of the holes for removal). Optionally, two, three, or more cross-braces can be used for additional strength.

As seen in FIGS. 2A-2C , the display stand 12 is preferably constructed from a single, unitary sheet of cardboard or the like. The cardboard includes sixteen fold lines, designated f 1 -f 16 in the figure, that divide the cardboard into seventeen sections, designated s 1 -s 17 in the figure. The fold lines may be folded in numerical order (i.e., folding fold line f 1 first, fold line f 2 next, etc.) to construct the display stand. All fold lines are folded 90°, except fold lines f 8 and f 10 , which are folded 180°. All fold lines are depicted from their interior side, i.e., the sides that will fold to angles less than 180°.

The base panel 30 is formed from section s 1 . The rear panel 34 includes an inner layer formed from section s 2 , an outer layer formed from section s 3 , and a two-part intermediate layer formed from sections s 4 and s 5 . Similarly, the front panel 32 includes an inner layer formed from section s 6 , an outer layer formed from section s 7 , and a two-part intermediate layer formed from sections s 8 and s 9 . The front panel intermediate layer includes two upstanding portions 60 , which extend beyond the inner and outer layers to define the front panel's gap 48 .

The sheet includes four sections for each of the two side panels 36 , 38 . Sections s 10 , s 11 and s 12 are the left side panel's outer layer 54 , upper end 44 , and inner layer 50 , respectively. The inner layer is spaced from the outer layer by the upper end, and by a spacer bar 62 , formed from section s 13 . Likewise, sections s 14 , s 15 and s 16 are the right side panel's outer layer, upper end 46 , and inner layer, respectively. The inner layer is spaced from the outer layer by the upper end, and by a spacer bar, formed from section s 17 .

Each display pack 14 , as depicted in FIGS. 3A and 3B , is an approximately planar assembly formed from a front portion 64 and a rear portion 66 of vacuum-molded plastic, or the like. The front and rear portions are each configured with a flange 68 , 70 , respectively, forming a notch that extends around the periphery of the respective portion. The front and rear portions' notched flanges conform to each other to allow the two portions to be adjoined (as seen in FIG. 3 B), and further allow the notches to be heat sealed or glued together to form the display pack.

The front and rear portions 64 , 66 are each further configured with a frame element 72 , 74 , respectively, protruding from the plane of the portions, around the periphery of the portions, but surrounded by the flanges 68 , 70 . The frames are configured such that the front and rear portions' frames protrude from the plane of the portion in opposite directions when the two portions are adjoined, as described above.

Additionally, the front and rear portions 64 , 66 of the display pack 14 are configured with an indentation 76 . The front and rear portions' indentations align to create a product chamber when the two portions are adjoined, as described above. The product chamber is configured to hold the packaged product 18 , and is sized to conform to the packaged product, to accommodate both display and shipping requirements. A clear material is used to form the front and rear portions, providing for a product chamber that allows the packaged product it holds to be visible. The product chamber is located centrally within the flanges 68 , 70 and the frames 72 , 74 of the display pack, which is substantially larger than the packaged product, such that the product is more difficult to steal, and theft is thus deterred. Preferably, the front and rear portions each include flat panels 78 , 80 extending between their frames and their indentations.

A flat product display card 82 is located between the front and rear portions 64 , 66 of the display pack 14 . Preferably the display card extends through the frames 72 , 74 to the flanges 68 , 70 . The display card extends between the flat panels 78 , 80 , and forms a hole coinciding with the dimensions and location of the indentations 76 , so as to accommodate a product 18 in the product chamber.

As seen in FIGS. 1 and 2 A- 2 C, each corresponding pair 58 of slots 52 is configured to receive any of the display packs 14 , most preferably such that each display pack's flanges 68 , 70 and frames 72 , 74 are conformingly received in the slot. Preferably, each slot 52 preferably is configured to conformingly receive the frames, while the slot ends 56 conformingly receive both the frames and the flanges. Thus, each display pack can be received in corresponding pairs of slots in the display stand 12 such that the display pack is supported by the display stand in a position to display the packaged product in the product chamber. While the preferred embodiment is configured as described above, it should be understood that the pairs of slots could be configured to conform to various portions, or combinations of portions, of the display pack within the scope of the invention (e.g., the slot could conform to the flanges only).

Preferably each display pack is supported upright by the side panels, while the display packs adjoin the base panel 30 , with their weight resting thereon. However, it is within the scope of the invention to have the side panels provide vertical support to the weight of the display packs.

A plurality of display packs 14 may be inserted into succeeding corresponding pairs 58 of the display stand's slots 52 to form a fully assembled display assembly. As described above, the flanges 68 , 70 and frames 72 , 74 of the display packs are preferably supported by the slots, which preferably hold the display packs substantially parallel to each other. In alternative embodiments, the flanges alone can be supported by the slots, and then the frames of the display packs can optionally be configured to adjoin with the frames of adjacent display packs (on either side) to provide structural support to each succeeding display pack. To the extent necessary, a gap would be left between the display packs immediately surrounding the cross-brace 57 . The product chambers of succeeding display packs are configured such that they do not structurally interfere with each other while inserted into the corresponding pairs of slots.

As seen in FIG. 4 , the display stand 12 , with the plurality of display packs 14 inserted (three having been left out of the figure for clarity), may be covered with the shipping cover 16 to provide for shipping. The shipping cover is preferably a conventional, five-sided, open-topped, rectangular box that has been inverted such that its rectangular opening 84 is on the bottom. This opening conforms to the shape and size of the base panel 30 . The inside of the box defines a cavity configured to receive the assembled display assembly within the cavity such that the opening adjoins the periphery of the base panel.

An inner face of a top panel 86 of the shipping cover 16 adjoins the flanges 68 , 70 of the display packs 14 when the shipping cover covers the display stand assembly and the shipping cover's opening 84 adjoins the base panel 30 . In this configuration, the shipping cover may be taped, with any appropriate tape 88 , along its opening, to the under side of the display stand's base panel to create a structurally sound packaging assembly in the form of a six-sided, rectangular box suitable for shipping. Alternatively, the opening can include flaps, such of the type typical to cardboard boxes. For such a box, the display assembly can be in any orientation within the shipping cover, and the flaps are closed and sealed rather than the shipping cover being taped to the under side of the display stand's base panel.

In the packaging assembly 10 , the packaged products 18 are suspended in the product chambers, significantly protecting them from damage during severe shipping accidents. The display packs 14 internally provide vertical and lateral support to the rest of the packaging assembly by partially carrying loads between the display stand 12 and the shipping cover 16 . In the case of a shipping cover with the shipping cover taped to the underside of the display stand's base panel, the display packs carry the loads between the display stand and an inner face of the shipping cover panel opposite the display stand (with respect to the display packs).

After the fully assembled packaging assembly 10 is shipped, the tape may be cut with a knife around the opening 84 to allow the shipping cover 16 to be removed. After removal, the display stand assembly is ready for immediate product display. Normal shipping markings and minor shipping damage will only have affected the shipping cover and underside of the base panel 30 (which is not seen in normal use), and thus the appearance of the display assembly will not be degraded by the packaging and shipping.

On display, the gap 48 in the display stand's front panel 32 provides for improved viewing of the display packs 14 . The display packs, while having an appealing shape, and preferably having a display card 82 to augment their appearance, display the packaged products 18 in full view, allowing the aesthetics of, and information on, the packaged products to encourage consumers to purchase the products.

Portions of a second embodiment of a packaging assembly 110 according to the present invention is shown in FIG. 5 . The embodiment generally includes the features depicted and described in the first embodiment, with the exception of the features described below.

The second embodiment includes an insert 112 extending from the front panel 114 to the rear panel 116 , symmetrically located on the base panel 118 . As in the first embodiment, each side panel 120 , 122 defines a plurality of slots 124 . However, each slot in the side panels has a corresponding slot 126 in the insert, thus forming corresponding pairs 128 of slots.

A first plurality of display packs 130 , each being configured to hold one or more products, are configured to be inserted in the slots 124 of the left side panel 120 and their corresponding insert slots 126 , thus forming one row of display packs in the packaging assembly 110 . A second plurality of display packs 132 , each being configured to hold one or more products, are configured to be inserted in the slots of the right side panel 122 and their corresponding insert slots, thus forming a second row of display packs in the packaging assembly.

While the insert 112 is preferably unitary, with symmetrically placed slots 126 , it may be subdivided into sections, and have slots intermittently placed on alternate sides. Furthermore, there may be more than one insert running from the front panel 114 to the rear panel 116 . A packaging assembly that includes two inserts running from the front panel to the rear panel could hold three rows of display packs, the third row being inserted in corresponding pairs of slots between the two inserts.

Similar to the first embodiment, the second embodiment preferably includes at least one cross-brace 134 extending between the side panels 120 , 122 . Alternatively, cross-braces could extend between the side panels and the insert 112 .

Either of the two embodiments above, with their shipping covers attached, are preferably sized such that a plurality of the packaging assemblies will fit evenly onto a standard sized shipping pallet (not shown) without having excess palate space left over. With the added package strength provided by the inventive packaging assembly, multiple layers of packaging assemblies may be stacked up and wrapped for shipping.

With reference to FIG. 6 , in a third embodiment, display assemblies 150 may be shipped on pallets without shipping covers. A first layer of display assemblies 152 are placed on a pallet 154 . Preferably, a first sheet of cardboard 156 (preferably being unitary) is laid over the top of the first layer of display assemblies. A second layer of display assemblies 158 are then laid on the first layer (either directly, or on top of the sheet of cardboard if it is used). One or more additional layers of display assemblies (and optionally cardboard) may be added until a limiting weight (either of the palate or of the upper display assemblies on the lower display assemblies) or a limiting height is reached. Preferably, the pallet and display assemblies are then surrounded by cardboard panels 160 on four sides and/or the top, and wrapped in a suitable wrapping material 162 .

From the foregoing description, it will be appreciated that the present invention provides for economical bulk-shipping packaging, which includes good protection from product damage. It further provides for an economical setup of an appealing product display in a form that reduces the risk of product theft.

While a particular form of the invention has been illustrated and described, it will be apparent that various modifications can be made without departing from the spirit and scope of the invention. Thus, although the invention has been described in detail with reference only to the preferred embodiments, those having ordinary skill in the art will appreciate that various modifications can be made without departing from the invention. Accordingly, the invention is not intended to be limited, and is defined with reference to the following claims.

Claims

1. A packaging assembly for shipping and displaying a plurality of products, comprising:a plurality of display packs, each display pack configured to hold at least one of the plurality of products, wherein each display pack is larger than some of the products; a display stand including a base panel having a first edge and a second edge, a first side panel having a lower end and an upper end, the first side panel's lower end adjoining the base panel's first edge, and a second side panel having a lower end and an upper end, the second side panel's lower end adjoining the base panel's second edge, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form a corresponding pair of slots, wherein each corresponding pair of slots is configured to receive at least one of the display packs, and wherein the plurality of display packs are configured to be inserted in the corresponding pairs of slots to form an assembled display assembly; and a shipping cover, defining a cavity with an opening, wherein the shipping cover is configured to receive the assembled display assembly in the cavity for shipping, and wherein, when the assembled display assembly is received in the shipping cover, the plurality of display packs provide structural support for shipping loads between the display stand and an inner face of a shipping cover panel opposite the display stand with respect to the display packs.

2. The packaging assembly of claim 1, wherein the display packs carry the loads between the display stand and the panel of the shipping cover opposite from its opening.

3. The packaging assembly of claim 1, and further comprising a cross-brace extending between the first and second side panels of the display stand to limit their bowing with respect to each other.

4. The packaging assembly of claim 3, wherein the display stand is configured such that a first group of corresponding pairs of slots is located on a first side of the cross-brace, and wherein the display stand is configured such that a second group of corresponding pairs of slots is located on a second side of the cross-brace.

5. The packaging assembly of claim 3, wherein the cross-brace is removably attached to the first and second side panels.

6. The packaging assembly of claim 3, wherein the cross-brace consists of a wire that is removably hooked into to the first and second side panels.

7. The packaging assembly of claim 3, wherein each display pack has an approximately planar form, and is configured with a frame protruding from the plane of that form and extending between the display stand and the inner face of the shipping cover panel opposite the display stand with respect to the display packs such that the frame carries structural support loads between the display stand and the inner face of the shipping cover panel.

8. The packaging assembly of claim 7, wherein the frame of each display pack extends substantially around a planar periphery of the display pack.

9. The packaging assembly of claim 7, wherein the corresponding pairs of slot conformingly receive the frames.

10. The packaging assembly of claim 3, wherein each of the plurality of display packs has an approximately planar form, and is configured with a frame protruding from the plane of that form, and wherein the frame of each succeeding display pack in an assembled display assembly is configured to adjoin the next succeeding display pack.

11. The packaging assembly of claim 10, wherein:each display pack is formed from an approximately planar front portion adjoined to an approximately planar rear portion, the front and rear portions each having a frame protruding from the plane of the front and rear portions; the frames protrude in opposite directions when the front and rear portions are adjoined; and succeeding display packs adjoin via the frames on their respective front and rear portions.

12. The packaging assembly of claim 1, wherein each display pack has an approximately planar form, and is configured with a frame protruding from the plane of that form and extending between the display stand and the inner face of the shipping cover panel opposite the display stand with respect to the display packs such that the frame provides structural support between the display stand and the inner face of the shipping cover panel.

13. The packaging assembly of claim 12, wherein the frame of each display pack extends substantially around a planar periphery of the display pack.

14. The packaging assembly of claim 1, wherein each of the plurality of display packs has an approximately planar form, and is configured with a frame protruding from the plane of that form, and wherein the frame of each succeeding display pack in an assembled display assembly is configured to adjoin the next succeeding display pack.

15. The packaging assembly of claim 14, wherein:each display pack is formed from an approximately planar front portion adjoined to an approximately planar rear portion, the front and rear portions each having a frame protruding from the plane of the front and rear portions; the frames protrude in opposite directions when the front and rear portions are adjoined; and succeeding display packs adjoin via the frames on their respective front and rear portions.

16. The packaging assembly of claim 1, wherein the shipping cover consists of a rectangular box with five panels forming five different sides and an opening on the sixth side.

17. The packaging assembly of claim 1, wherein the plurality of display packs are configured to adjoin the base panel when inserted in the corresponding pairs of slots to form an assembled display assembly.

18. The packaging assembly of claim 1, wherein each corresponding pair of slots is formed by one slot in the first side panel cooperating with one slot in the second side panel.

19. The packaging assembly of claim 1, wherein the plurality of display packs are configured to extend up past the upper ends of the side panels when inserted in the corresponding pairs of slots to form an assembled display assembly.

20. A packaging assembly for shipping and displaying a plurality of display packs, each display pack configured to hold at least one of a plurality of products, comprising:a display stand including a base panel having a first edge and a second edge, a first side panel having a lower end and an upper end, the first side panel's lower end adjoining the base panel's first edge, and a second side panel having a lower end and an upper end, the second side panel's lower end adjoining the base panel's second edge, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form a corresponding pair of slots, wherein each corresponding pair of slots is configured to receive at least one of the display packs, and wherein the plurality of display packs are configured to be inserted in the corresponding pairs of slots to form an assembled display assembly; a removable cross-brace extending between the first and second side panels of the display stand to limit their bowing with respect to each other; and a shipping cover, defining a cavity with an opening, wherein the shipping cover is configured to receive the assembled display assembly in the cavity for shipping, and wherein, when the assembled display assembly is received in the shipping cover, the plurality of display packs provide structural support for shipping loads between the display stand and an inner face of a shipping cover panel opposite the display stand with respect to the display packs.

21. A method of packaging a plurality of products for shipping and display, comprising:forming a plurality of display packs, each display pack holding at least one of the plurality of products, wherein each display pack is larger than some of the products; inserting the plurality of display packs in corresponding pairs of slots in a display stand to form an assembled display assembly, wherein the display stand includes a base panel having a first edge and a second edge, a first side panel having a lower end and an upper end, the first side panel's lower end adjoining the base panel's first edge, and a second side panel having a lower end and an upper end, the second side panel's lower end adjoining the base panel's second edge, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form the corresponding pair of slots, and wherein each corresponding pair of slots is configured to receive at least one of the display packs; and covering the assembled display assembly with a shipping cover defining a cavity with an opening, wherein the cavity is configured to receive the assembled display assembly for shipping; wherein at the completion of the step of covering the assembly, the display packs provide structural support for shipping loads between the display stand and an inner face of a shipping cover panel opposite the display stand with respect to the display packs.

22. The method of claim 21, and further comprising providing a cross-brace extending between the first and second side panels of the display stand to limit their bowing with respect to each other.

23. The method of claim 22, wherein the display stand formed in the step of forming is configured such that a first group of corresponding pairs of slots is located on a first side of the cross-brace provided in the step of providing, and wherein the display stand is configured such that a second group of corresponding pairs of slots is located on a second side of the cross-brace provided in the step of providing.

24. The method of claim 22, wherein the cross-brace provided in the step of providing is removably attached to the first and second side panels.

25. The method of claim 22, wherein each display pack has an approximately planar form, and is configured with a frame protruding from the plane of that form and extending between the display stand and the inner face of the shipping cover panel opposite the display stand with respect to the display packs such that the frame provides structural support between the display stand and the inner face of the shipping cover panel.

26. The method of claim 25, wherein the frame of each display pack formed in the step of forming extends substantially around a planar periphery of the display pack.

27. The method of claim 22, wherein each of the plurality of display packs formed in the step of forming has an approximately planar form, and is configured with a frame protruding from the plane of that form, and wherein the frame of each succeeding display pack in an assembled display assembly is configured to adjoin the next succeeding display pack.

28. The method of claim 27, wherein:each display pack formed in the step of forming is formed from an approximately planar front portion adjoined to an approximately planar rear portion, the front and rear portions each having a frame protruding from the plane of the front and rear portions; the frames protrude in opposite directions when the front and rear portions are adjoined; and succeeding display packs adjoin via the frames on their respective front and rear portions.

29. The method of claim 21, wherein each display pack formed in the step of forming has an approximately planar form, and is configured with a frame protruding from the plane of that form and extending between the display stand and the inner face of the shipping cover panel opposite the display stand with respect to the display packs such that the frame provides structural support between the display stand and the inner face of the shipping cover panel.

30. The method of claim 29, wherein the frame of each display pack formed in the step of forming extends substantially around a planar periphery of the display pack.

31. The method of claim 21, wherein each of the plurality of display packs formed in the step of forming has an approximately planar form, and is configured with a frame protruding from the plane of that form, and wherein the frame of each succeeding display pack in an assembled display assembly is configured to adjoin the next succeeding display pack.

32. The method of claim 31, wherein:in the step of forming, each display pack is formed from an approximately planar front portion adjoined to an approximately planar rear portion, the front and rear portions each having a frame protruding from the plane of the front and rear portions; the frames protrude in opposite directions when the front and rear portions are adjoined; and succeeding display packs adjoin via the frames on their respective front and rear portions.

33. A method of packaging a plurality of display packs, each display pack holding at least one of a plurality of products, comprising:inserting the plurality of display packs in corresponding pairs of slots in a display stand to form an assembled display assembly, wherein the display stand includes a base panel having a first edge and a second edge, first side panel having a lower end and an upper end, the first side panel's lower end adjoining the base panel's first edge, and a second side panel having a lower end and an upper end, the second side panel's lower end adjoining the base panel's second edge, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form the corresponding pair of slots, and wherein each corresponding pair of slots is configured to receive at least one of the display packs; and covering the assembled display assembly with a shipping cover defining a cavity with an opening, wherein the cavity is configured to receive the assembled display assembly for shipping; wherein at the completion of the step of covering the assembly, the display packs provide structural support for shipping loads between the display stand and an inner face of a shipping cover panel opposite the display stand with respect to the display packs.

34. The method of claim 33, and further comprising providing a cross-brace extending between the first and second side panels of the display stand to limit their bowing with respect to each other.

35. A method of displaying a plurality of products in a plurality of display packs, each display pack holding at least one of the plurality of products, comprising:receiving the plurality of display packs inserted in corresponding pairs of slots in a display stand to form an assembled display assembly, wherein the display stand includes a base panel having a first edge and a second edge, a first side panel having a lower end and an upper end, the first side panel's lower end adjoining the base panel's first edge, and a second side panel having a lower end and an upper end, the second side panel's lower end adjoining the base panel's second edge, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form the corresponding pair of slots, wherein each corresponding pair of slots is configured to receive at least one of the display packs, wherein the assembled display assembly is covered with a shipping cover defining a cavity with an opening, wherein the cavity is configured to receive the assembled display assembly for shipping, and wherein the display packs provide structural support for shipping loads between the display stand and an inner face of a shipping cover panel opposite the display stand with respect to the display packs; removing the assembled display assembly from the shipping cover's cavity; placing the assembled display assembly on a surface configured for displaying a plurality of products.

36. A packaging assembly for shipping and displaying a plurality of products, comprising:a plurality of display packs, each display pack configured to hold at least one of the plurality of products; a display stand including a base panel, a first side panel adjoining the base panel, and a second side panel adjoining the base panel, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form a corresponding pair of slots, wherein each corresponding pair of slots is configured to receive at least one of the display packs, and wherein the plurality of display packs are configured to be inserted in the corresponding pairs of slots to form an assembled display assembly; and a shipping cover, defining a cavity with an opening, wherein the shipping cover is configured to conformingly receive the assembled display assembly within the cavity such that the plurality of display packs are configured to provide structural support between an inner face of a panel of the shipping cover and the display stand when the assembled display assembly is received in the shipping cover.

37. The packaging assembly of claim 36, wherein each of the plurality of display packs includes a frame configured to provide structural support between an inner face of a panel of the shipping cover and the display stand when the assembled display assembly is received in the shipping cover.

38. A method of packaging a plurality of products for shipping and display, comprising:forming a plurality of display packs, each display pack holding at least one of the plurality of products; inserting the plurality of display packs in corresponding pairs of slots in a display stand to form an assembled display assembly, wherein the display stand includes a base panel, a first side panel adjoining the base panel, and a second side panel adjoining the base panel, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form the corresponding pair of slots, and wherein each corresponding pair of slots is configured to receive at least one of the display packs; and covering the assembled display assembly with a shipping cover, wherein the shipping cover defines a cavity with an opening, wherein the cavity is configured to conformingly receive the assembled display assembly within the cavity to cover the assembled display assembly; wherein at the completion of the step of covering the assembly, the base panel and the shipping cover are configured such that the display packs carry loads between the display stand and the shipping cover.

39. The method of claim 38, wherein the display packs adjoin an inner face of a panel of the shipping cover on an opposite side of the display pack from the display stand so as to provide structural support between the panel of the shipping cover and the display stand.

40. A packaging assembly for shipping and displaying a plurality of products, comprising:a plurality of display packs, each display pack configured to hold at least one of the plurality of products; a display stand including a base panel, a first side panel adjoining the base panel, and a second side panel adjoining the base panel, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form a corresponding pair of slots, wherein each corresponding pair of slots is configured to receive at least one of the display packs, and wherein the plurality of display packs are configured to be inserted in the corresponding pairs of slots to form an assembled display assembly, and wherein each display pack has an approximately planar form, and is configured with a frame protruding from the plane of that form, and wherein the frame of each succeeding display pack in an assembled display assembly is configured to adjoin and structurally support the next succeeding display pack; and a shipping cover, defining a cavity with an opening, wherein the shipping cover is configured to conformingly receive the assembled display assembly within the cavity.

41. A method of packaging a plurality of products for shipping and display, comprising:forming a plurality of display packs, each display pack holding at least one of the plurality of products, wherein each display pack has an approximately planar form, and is configured with a frame protruding from the plane of that form; inserting the plurality of display packs in corresponding pairs of slots in a display stand to form an assembled display assembly, wherein the display stand includes a base panel, a first side panel adjoining the base panel, and a second side panel adjoining the base panel, wherein each side panel defines a plurality of slots, each said slot cooperating with another slot defined by the display stand to form the corresponding pair of slots, wherein each corresponding pair of slots is configured to receive at least one of the display packs, and wherein the frame of each succeeding display pack is configured to adjoin the next succeeding display pack after the step of inserting; and covering the assembled display assembly with a shipping cover, wherein the shipping cover defines a cavity with an opening, wherein the cavity is configured to conformingly receive the assembled display assembly within the cavity to cover the assembled display assembly.