Patent Application
20130346148
The present invention relates to a personal profile system.
Despite firms spending billions of dollars over decades researching and marketing to clients, individuals are still not properly matched to goods, services, events, businesses, and/or other individuals.
What is needed is a readily implemented and effective method of linking an individual with a business, an event, a location, a good, a service, and/or another individual.
The invention comprises a first profile matching/tracking system optionally using a combination of an identification system, a personal profile system, and/or an interface to an outside system, such as to an individual, person, product, good, event, and/or business, such as through a second profile.
A more complete understanding of the present invention is derived by referring to the detailed description and claims when considered in connection with the Figures, wherein like reference numbers refer to similar items throughout the Figures.
Elements and steps in the figures are illustrated for simplicity and clarity and have not necessarily been rendered according to any particular sequence. For example, steps that are performed concurrently or in different order are illustrated in the figures to help improve understanding of embodiments of the present invention.
The invention comprises a profile system.
In another embodiment, the invention comprises a profile matching system.
Several initial examples are used, without limitation, to further describe the profile system and/or the profile matching system. In a first example, the profile system uses profiles match an individual with one of more of a piece of property, an event, a good, a service, a second individual, a group, and/or a business. In a second example a first profile is linked to a second profile using a matching system. In a third example, a profile of an individual is matched to a company.
In yet another embodiment, the invention comprises a tracking system.
In still another embodiment, the tracking system comprises a personal tracking system, property tracking system, and/or an event tracking system.
In still yet another embodiment, rewards are linked to actions of a person identified with a personal identification system and/or personal chip.
In yet still another embodiment, personalized advertisements are served to an individual based upon preferences maintained in a personal identification system and/or a personal chip.
In yet still another embodiment, the tracking system brings together an individual with goods and/or events that correlate with the individual's personal preferences.
In still yet another embodiment, the personal tracking system using an individual's preferences operates in conjunction with a series of linked businesses and/or a conglomerate to provide a series of rewards for a chain of events, services, and/or property exchanges, where the series of rewards are provided to the individual and/or are distributed amongst the series of linked businesses.
In still yet another embodiment, the personal profile system contains valuable and/or private information about the associated individual. As such, security of the information is optionally and preferably protected. The protected information that is encrypted or encoded allows the individual to interact with one or more companies in a manner mutually beneficial to the individual and a company. For instance, the individual enters volunteered data into a personal computing device that they are seeking a particular gismo. The volunteered or personal data is classified by the classifier into personal profile information of a personal profile system and is matched using a matching system to a gizmo product or service of one of the linked companies. The location of the gizmo for sale is provided by an analyzer via an individualcast and/or a personalized microsite served to the individual. The linking system thereby benefits the individual and the company. Notably, the company/profile matching system additionally applies to property, goods, and services.
In one embodiment, one or more profiles are linked to one or more companies in a mutually beneficial manner. For clarity of presentation, several examples are initially provided followed by additional examples/embodiments of the underlying components.
Referring now to
Still referring to
Generally, the personal profile system 300 linked to the company 120 is a non-limiting example of a profiled person, group, object, and/or event linked to a business, a reward system, a history, and/or to another person, group, object, and/or event.
Still referring to
In a first case, the company 120 is a series of linked companies 123. Several examples clarify the linked companies 123. In a first example, a first company provides a manufacturing material, a second company manufactures a product, a third company sells the product, a fourth company warranties the product, a fifth company provides repairs to the product, and a sixth company provides accessories for the product. Generally, n companies are linked, where n is a positive integer, such as two, three, four, or more companies.
In a second case, marketing input 124 and/or advertising data 126 are provided from and/or to the company 120 and/or the linked companies 123.
In a third case, the company/profile matching system 100 provides personal rewards 150 to the individual 30 using a personal reward distribution system 152. For example, the personal rewards 150 aggregate from two, three, four, or more of the linked companies 123. Optionally, rewards, such as cash rewards, points usable in another transaction in lieu of cash, and/or tangible physical gifts, are tracked, appended, cumulated, and/or stored using communication from the personal profile system 300, personal identification system 1410, and/or personal chip 318.
In a fourth case, the company/profile matching system 100 provides personalized advertisements 160 to the individual 30 based on: (1) personal preferences 12 of the individual 30, (2) the personal profile information 370 of the individual 30, and/or (3) results of the matching system 130. In one example, the personalized advertisements 160 take the form of one or more personalized microsites 162, micro-websites, and/or a temporary website, such as a website limited to a number of views or to a set elapsed time, where the personalized microsite 162 is tailored to the individual 30.
In a fifth case, the company/profile matching system 100 uses a personal history system 170 linked to the individual 30. For example, the personal history system 170 uses a profile updater 172 to update history of the individual 30 based on interactions of the individual 30 with outputs of the matching system 130, such as a short pause on a served microsite, a longer pause indicating interest on a served microsite, a click on a link from a served microsite, a purchase, and/or feedback from the individual 30.
In a sixth case, the company/profile matching system 100 links to business rewards 180 provided to the linked companies 123. The business rewards 180 function much like the personal rewards 150 but are distributed to the linked businesses 123 by a business reward distribution system 182. For examples, points, discounts, rewards, and/or money are distributed to the linked companies 123 based on interaction of the individual 30 with the information, products, and/or services provided to the matching system 130 from the respective companies of the linked businesses companies 123.
In a seventh case, the company/profile matching system 100 uses a personal response assessor 190 to update any element of the personal profile system 300 based on interaction of the individual 30 with any element output from the matching system 130, such as reaction of the individual 30 to the personalized advertisements 160.
In an eighth case, the company/profile matching system 100 uses a business response assessor 195 to provide feedback to the company 120 and/or the linked companies 123 based on interaction of the individual 30 with any element output from the matching system 130 to the individual 30, such as reaction of the individual 30 to the personalized advertisements 160 and/or a purchase of a good or service by the individual 30.
In a ninth case, the company/profile matching system 100 links profiles of a product, prior sale, purchase, or good with the company 120 and/or the linked companies 123 using the matching system 130.
In a tenth case, the company/profile matching system 100 links the individual 30 to an event and/or to a product, service, venue, or secondary event proximate the first event.
In an eleventh case, the company 120 has a stored profile, such as in computer readable memory and/or in a company chip 122.
In a twelfth case, the company 120 is linked by the matching system 130 to another business.
Referring now to
Particularly, a pre-profiling system 200 is described, the personal profile system 300 is further described, a property classification system 400 is described, and an event classification system 500 is described. The described personal profile system 300 is optionally applied to an entity profile, such as a business, corporation, S-corporation, limited liability company, limited liability partnership, sole proprietorship, and/or group.
Referring now to
Referring now to
Still referring to
Referring again to
Referring now to
Still referring to
Still referring to
Referring now to
Referring now to
Referring again to
Referring now to
Still referring to
In stark contrast, the event information 52 contains broader, processed, mathematically represented, and/or more detailed information about the event in the context of a world view outside of the particular event, such as information on the attendees 512 or more particularly profile information on the attendees beyond the core data 310. Similarly, the event information 52 optionally includes information on a neighboring event 514, such as neighboring restaurants, shops, bars, parking, and the like.
The event information 52 is optionally combined with information on the individual 30 and/or is combined with information on the property 40 and/or goods, the company 120, and/or the location 70, such as through the property space information 480. In a first example, optionally personal profiles of ticket holders are examined to determine suitable advertising, such as to a local venue, for event paraphernalia, for advertising to similar events, to parking, and the like. In a second example, commonalities of attendees are determined to inform attendees of others with common interests, religious beliefs, culture, language, and/or to suggest meeting locations. For instance, during a pilgrimage thousands of individuals converge on a site or venue. The second example is further expanded on, infra.
Referring again to
Referring again to
Referring now to
In a first example, the use of the personal profile information 310 of each individual 10 of a set of individuals along with the event information 52 allows a broadcast 662, a groupcast 668, and/or an individualcast 664 of specific information to the set of individuals, a subset of the set of individuals, and/or to the individual 10, respectively. Herein, the term broadcast refers to widely sending out information, such as through radio, television, and/or to a traditional webpage. In stark contrast, herein the term individualcast 664 refers to the transmission or sending of individualized information to the individual 30. The individualized information is optionally derived using the matching system 130 and/or the analyzer 620, which matches the personal profile information 370 with the company 120. For example, instead of a television commercial, such as an automobile advertisement, broadcast to all viewers or a traditional webpage set up on the web for all to find, the individualcast 664 sends the individualized information to the individual 30, such as in the form of an individualized webpage, such as a microsite, an individualized smart television commercial, such as to an internet protocol address, and/or to a smart radio, such as through the web. Optionally, the individualized webpage is available only to the individual 30. Optionally, the individualized webpage is deleted after viewing by the individual 30. Optionally, the individualized information is sent to any personal communication device used by the individual 30. Herein, the term groupcast 668 refers to sending information and/or an advertisement to a group of individual's based upon on commonality in their respective personal profiles.
In a second example, information about attendees at a particular event 40 is analyzed, such as with the analyzer 620 and information is sent, such as through a series of individualcasts 664, such as to suggested meeting locations to meet others of the same sect, belief, hometown, local dialect, and the like.
In a third example, the analyzer 620 uses a distributor 650 to send information about a place location 70 or product 630 to one or more individuals based upon commonalities determined from personal the profile information 310, the property space information 480, and/or the event information 52.
Still referring to
The general profile system 110 is further described herein. More particularly, a personal profile system, a personal profile/marketing system, a personal identification system, and a personal medical system are described.
Referring now to
The optional personal profile chip 318 is any storage medium associated with the individual 30. For example, the personal profile chip 318 is a microchip or storage apparatus in the personal computing device 1450 carried by the individual 30, is embedded into an article of clothing or an accessory, such as a watch or necklace, and/or is stored remotely, such as in the cloud. Generally, the personal profile chip 318 is wirelessly updateable and contains information about the individual 30. Optionally, and preferably, the personal chip 318 is under control of the individual 30. For example, the personal chip 318 is optionally temporarily activated and/or deactivated by an action of the individual 30, such as through use of a manual switch, through a verbal command, and/or through interaction with a screen display linked to a controller of the device. Similarly, the device optionally includes means for selection of a communication range, such as through use of a manual switch, through a verbal command, and/or through interaction with a screen display linked to the communication device and means thereof, such as a communication frequency.
The personal profile system 300 preferably contains valuable and/or private information about the associated individual 30. As such, security of the information is optionally and preferably protected. The protected information that is optionally encoded and/or encrypted allows the individual 30 to interact with one or more companies 120 in a manner mutually beneficial to the individual 30 and the company 120. In a first example, the individual 30 enters the volunteered data 360 into the personal data 305 that they are seeking a particular gismo. The personal data 305 is classified by the classifier 600 into the personal profile information 370 of the personal profile system 300 and matched using the matching system 130 to a gizmo product of one of the linked companies 123. The location of the gizmo for sale is provided by the analyzer 620 via individualcast 664 to the individual 30. The linking system thereby benefits the individual 30 and the company 120. Multiple examples are provided, infra. Notably, the company/profile matching system 100 additionally applies to property 40, goods, services 50, and/or location 70 as described supra.
Generally, any security, protection, and/or encryption method is optionally used to protect information maintained by the personal profile system 300, such as in the personal chip 318.
Herein, one non-limiting encryption example is presented. Referring now to
Referring now to
Referring now to
The inventor notes that the visual combination lock depiction of the parameters in
Referring now to
Referring now to
Referring now to
Still referring to
Still referring to
In a first example, the kiosk 1405 is used to identify the individual 30 at a particular location 70, such as at a retail outlet, bar, nightclub, and/or at a security checkpoint. The kiosk 1405 is optionally configured with one or more sensors and/or systems to perform any chemical and/or physical test. Examples of chemical tests/chemical testing systems include, but are not limited to: a blood alcohol monitor, a drug monitor, a DNA monitor, and/or a system used to accept and/or use any recognition system 1480 element, such as the DNA sample 1489. Examples of a physical test/physical testing system include, but are not limited to: analysis of the signature 1481, fingerprint 1485, voiceprint 1486, retina 1487, face 1488, or DNA sample 1489.
In a second example, the smart phone 1500 and/or the personal computing device 1450 uses a camera and/or a text system to implement the streaming video system 1430 and/or the live chat system 1440, respectively. In a first case of the streaming video system 1430, the face 1488, and/or retina 1487 is used to identify the individual 30. In a second case, the live chat system 1440 is used to identify the individual 30 through use of the password 1483, the personal identification number 1484, and/or through a real-time interaction where information such as a personal history, environmental information, mother's maiden name, and/or the password 1483 are provided to identify the individual 30.
Referring now to
Referring now to
In a fifth example, the smart phone 1500 and/or the personal computing device 1450 are used to confirm and/or communicate proximity of the bracelet 1600 to a system, such as an auxiliary system, a peripheral system, an authority system, and/or an ignition interlock system.
In a sixth example, functionality of any element of the interface system 1400, such as a global positioning system (GPS), vehicle ignition interlock system, drug monitoring system, health monitoring system, and/or a computer coded interface system are associated with the individual 30 using any element of the recognition system 1480.
In a seventh example, output of the interface system 1400, personal identification system 1410, and/or recognition system 1480 is communicated to the external system 740, such as: an authority system, a medical system, an emergency system, a support network, a family member, an employer, a friend, the company 120, the matching system 130, and/or a ticket collecting kiosk at a sports or music venue where the ticket is an identification of the individual 30, where the kiosk 1405 confirms that individual has a ticket to the event.
Generally, any computer code/data analysis system is optionally used in any interface systems 1400 and/or user interaction system 1402 to recognize, confirm, and/or reject any of the recognition system 1480 samples.
Referring again to
The hardware port 1510 of the smartphone 1500 typically contains one or more electro-mechanical connectors designed to physically link to an external hardware element. Examples of connectors include a power supply port, a universal serial bus (USB) port, an audio port, a video port, a data port, a port for a memory card, a multi-contact point connector, and a multi-pin connector, such as a 30-pin connector on a n-pin connector where n is a positive integer.
In one embodiment, one or more of the hardware ports 1510 interface to a bracelet receiver 1512. The bracelet receiver 1512 optionally wirelessly interfaces the bracelet 1600 to the smart phone 1500. For example, the bracelet receiver 1512 receives input from the bracelet 1600 or wireless communication device 1630 of the bracelet. In a particular example, the wireless communication device 1630 is a radio-frequency identification tag (RFID), which transmits signal over a limited distance, such as in the centimeters to many meters range. Generally, the distance of communication is a function of frequency, with lower frequencies of communication being in the kiloHertz range that transmit for centimeters and the higher frequency gigaHertz range transmitting for hundreds of meters. Herein, for use of confirming that an individual 30 is proximate the smartphone 1500, the preferred frequency of the wireless communication is in the 5 to 7000 megaHertz range, which transmits the signal from 1 to 100 meters or a lower frequency range transmitting from 10 to 100 centimeters.
The bracelet receiver 1512 is optionally produced for law enforcement, such as a court ordered home arrest bracelet. As such, the bracelet receiver 1512 optionally contains a number of features associated with tracking the individual 30, such as recognition of being removed and replaced from the smartphone 1500, secure programming or code, and/or a law enforcement programmable chip.
Each of the communication system 1520, user interface system 1530, global positioning system 1540, and/or memory system 1550 of the smartphone 1500 is optionally used as part of the a company/profile matching system 100. In a first example, the individual 30 uses the smartphone 1500 to confirm identity of the individual 30 through the smartphone 1500/bracelet 1600 localized communication system.
The secure section 1560 of the smartphone 1500 is used to impede tampering by the individual 30, a potential crook, and/or an outsider, where impedance resists reprogramming any element of the identification/peripheral device.
The optional identification system 1580 of the smartphone 1500 is used as a primary identification of the individual 30 or preferably as a secondary identification of the individual 30, where the bracelet 1600 is the primary identification of the individual 30. Examples of use of the smartphone 1500 for identification of the individual 30 include use of video of the individual 30, a photo of the individual 30, a scan of the iris or retina 1487 of the individual 30, use of a fingerprint 1485 of the individual 30, and/or use of voice recognition 1486 of the individual 30 at time of identification along with reference data and a comparison algorithm. Generally any means of identification using the smartphone 1500 is optionally used.
The power supply connected to the smartphone 1500 is optionally indirectly used to provide power to a passive radio-frequency identification tag embedded in the bracelet 1600, where the passive RFID lacks an integrated power supply.
Optionally, any of the features performed using the bracelet receiver 1512 are optionally performed using a smartphone 1500 application and/or standard feature in combination with internal hardware of the smartphone 1500, such as a wireless receiver.
Optionally, one or more features of the smartphone 1500 is embedded into the bracelet 1600.
Referring now to
The bracelet 1600 is removable, is removable only with destructive force, or is removable with use of a form of a key. In the first case, the bracelet is removable and is used to determine proximity of an individual 30. The presence of the individual 30 is used to facilitate an action. For example, as the individual 30 is walking up to the individual's vehicle, the bracelet communicates the presence of the individual 30 to the vehicle and the vehicle is automatically unlocked and/or started based on the presence of the individual 30. In a second example, the bracelet 1600 indicates proximity of the individual 30 to the company 120, product 40, event 50, and/or location 70. In the second case, the bracelet is not readily removable, but the bracelet is still used to identify presence of the individual 30 to a communication device and/or a peripheral device. The bracelet optionally includes one or more of: an on/off control 1605, a security ring 1610 or loop, a security mechanism 1620, a wireless communication device 1630, a power supply 1640, a communication system 1650, a motion charged power supply 1660, an internal wire 1670 or wire bundle, an indicator light 1680, and a motion sensor 1695.
The optional on/off switch 1605 allows the individual 30 the ability to broadcast all and/or a portion of a user selected portion of their personal profile information 370, to communicate with the external system 740, to communicate with the business 120, to receive the individualcast 664, receive the groupcast 668, and/or receive the broadcast 662. Optionally, the on/off switch suspends communication for a set period of time and/or to a set range from the individual 30, such as less than 10, 100, 500, 1000, 5000, or 10,000 feet.
The security ring 1610, security band, annular device, loop, or structure optionally circumferentially surrounds a body part of the individual during use in a manner where, along a given plane crossing axially through the individual's body part, an inner perimeter distance or diameter of the security ring is smaller than an outer perimeter distance or outer diameter of an extension of the body part along a longitudinal axis perpendicular to the axial axis on both a first longitudinal side of the bracelet 1600 and on a second longitudinal side of the bracelet 1600. The security ring 1610 is preferably formed of a rigid material, such as steel, stainless steel, a hardened material, and/or material difficult to cut, remove, or alter.
The optional security mechanism 1620, such as a lock, crimp, or seal, is used to affix the security ring 1610 about the body part of the individual 30 in a manner that is not readily removable without breaking or altering of the security mechanism 1620. The seal on the security mechanism 1620 optionally forms a two or three dimensional mark using a softer material than the security ring 1610, where the unaltered mark represents a non-tampered seal and/or an authority symbol, such as from a police or legal system. For example, the security ring 1610 is crimped at the security mechanism 1620 to form a continuous loop about the body part of the individual 30. Optionally, the crimping mechanism is engraved so as to form the mark on the bracelet 1600 when the crimping of the bracelet 1600 is performed.
The wireless communication device 1630 is optionally a radio-frequency identification system or tag. The radio-frequency identification tag is optionally powered by a battery electrically connected to the radio-frequency identification tag or is powered by an electromagnetic field used to read the radio-frequency identification tag.
The optional power supply 1640, such as a battery, is optionally embedded within the bracelet 1600, is semi-embedded into the bracelet 1600, is attached to the bracelet 1600, or is replaceable affixed to the bracelet 1600.
The optional communication system 1650 is any device used to digitally identify the presence of the bracelet 1600 and hence the specific individual to an outside digital system and/or to the authority system, where the communication system 1650 is not the radio-frequency identification tag.
The optional motion charged power supply 1660 is used to charge an electrically coupled power consuming device in the bracelet 1600, such as the wireless communication device 1630, the power supply 1640, the communication system 1650, and/or a mechanical winding mechanism. Additionally and/or optionally, the motion powered power supply 1660 is used to run a current or a voltage through the internal wire 1670, where cutting the internal wire 1670 results in an electrical short causing the bracelet 1600 to refuse to identify the presence of the individual 30 to the peripheral device and/or to contact an authority person or the authority system.
The optional indicator(s) 1680 and/or smart phone, which are electrically and logically connected to a power supply and logic unit, are used to inform the individual 30 that the bracelet 1600 is any of: on, off, transmitting, receiving, within range of a vehicle, within an acceptable boundary, outside an acceptable boundary, inside a court ordered boundary, outside of a court ordered boundary, in communication with the authority system, in range of the authority system, out of range of the authority system, functioning, and/or malfunctioning.
The optional motion sensor 1695, detects motion along the x-, y-, and/or z-axes. The motion sensor 1695 uses the detected motion to determine shake of the individual 30. Shake of the individual 30 is optionally used to determine alcohol impairment of the individual 30, an epileptic seizure of the individual 30 or patient, and/or to indicate that the individual was just in an accident. The use of shake of the individual 30 is an example of a secondary test or auxiliary test of impairment. Optionally, the motion sensor 30 is placed into the smartphone 1500.
Any element of the bracelet 1600 is optionally implemented in a wearable device, in a device associated with the personal chip 318, in the smart phone 1500, and/or in the personal communication device of the individual 30.
Heretofore, many examples emphasized the matching of the individual 30 to the company 120. However, as described supra, the matching system 130 optionally matches any two profiles.
Referring now to
Referring now to
Referring now to
In yet another embodiment, the invention comprises a hub apparatus and method of use thereof for serving personalized advertisements and/or for updating microsites, where a controller, programmer, automated code, and/or user updates a hub with a limited number of parameters for a subsequent broadcast 662, common to a group for a subsequent groupcast 668 and/or common with the individual 30 for a subsequent individualcast 664. For example, a cluster analysis is used comparing advertising parameter requirements for the company 120 with a set of individuals, where the set of individuals are mapped into the n-dimensional parameter space using their respective personal profile information 370. In another example, an individualcast 664 is made to the individual 30 based upon an overlap of advertising parameters of the company 120 with the personal profile information 370 of the individual 30 as determined by the matching system 130. Optionally, the resulting advertisement is in the form of the personalized advertisement 160, such as delivered to the smart phone 1500, personal computing device, personal computer, and/or to the personalized microsite 162. Herein, advertisement to a microsite is used to described any advertisement. For example, the microsite presentation layout and content of information is optionally similarly formatted in any digital advertisement.
Subsequent to identification of matching parameters of the personal profile information 370 of the individual 30 with advertising parameters of the company 120, a hub is optionally used to update parameters of an advertisement. Examples of common updateable hub parameters to at least a plurality of advertisements include a piece of information, a location of the information, and/or a presentation of the information. The information is optionally to any piece of property 40 or gizmo.
Referring now to
A microsite is often used to provide an editorial or additional information on a specific topic. Additionally, microsites provide an opportunity for additional contextual advertising and/or to create keyword rich content to enhance search engine rankings on a specific topic.
Still referring to
Still referring to
Generally, the hub 1910 is provided data and the hub 1910 is subsequently used to populate parameters or fields of a plurality of microsites 1920. In this example, the hub 1910 is illustrated as having a number of parameters 1912, images/videos/animations 1914, and/or locations 1916 for presentation of the parameters 1912 or images 1914. However, generally the hub contains any combination of the data or microsite elements described above. The set of microsites 1920 is illustrated as a first microsite 1922, a second microsite 1924, and a third microsite 1926. However, generally the set of microsites comprises n microsites where n is a positive integer, such as greater than 2, 10, 100, 1000, 10,000, 50,000, or 100,000. As illustrated, a first common image (I1) from a hub image database 1914 is automatically coded into and/or presented in the upper right hand corner of each of the first, second, and third microsites 1922, 1924, 1926. The particular location of the first image is provided by a location field 1916, where a location in the location field is optionally constant, varied across the microsites 1920, and/or is varied as a function of time. Similarly, a second common image (I2) from the hub 1910 image database 1914 is automatically coded into and/or presented in the lower left hand corner of each of the first, second, and third microsites 1922, 1924, 1926, where the second location is optionally provided by the location field 1916. The parameter field 1912 optionally contains a reference to any of the data types described above. In this example, text is provided in the third and fourth parameters memory locations (P3, P4) and the text from the third and fourth parameters memory locations is coded into and/or presented in the middle of each of the microsites 1922, 1924, 1926, where again the position of the presentation of the text is optionally controlled using the location field 1916 in the hub 1910. Generally, any element of the microsites 1920 is optionally controlled and/or updated by the hub 1910. Preferably, information common to a plurality of the microsites 1920 is controlled and/or updated using the data 1930 provided to the hub 1910. Generally, the first microsite 1922 is optionally delivered to the individual 30 and/or group 60, in the form of an advertisement, with first content and/or at a first time, the second microsite 1924 is optionally delivered to the individual 30 and/or group 60 with second content and/or at a second time, and the third microsite 1926 is optionally delivered to the individual 30 and/or group 60 with third content and/or at a third time.
Herein, without limitation and for clarity of presentation, examples of updating a set of advertisements and/or microsites using a hub is described. Referring now to
A first non-limiting example of an individualcast 664 is provided. In this example, the individual 30 is driving past an auto dealer. Using the personal profile information 370 of the individual 30 and a communication system, such as in the individual's car, the smartphone 1500, and/or the personal identification bracelet 1600, an advertisement from the company 120 is served to the individual 30, such as through the communication system, smart phone 1500, and/or personal computing device of the individual 30 about presence of the car dealer, directions to the car dealer, a special offer of the car dealer, and/or information about a particular car of the car dealer. Preferably, the advertisement matches a subset of information in the personal profile information 370 of the individual 30, such as the volunteered data 360 of the personal data 305 of the individual, which in this example is a particular car.
A second non-limiting example of an individualcast 664 is provided. In this example, the individual 30 is at the auto dealer. Using the personal profile information 370 of the individual 30 and a communication system, such as the smartphone 1500, the personal computing device of the individual 30, and/or the kiosk 1405, an advertisement is served to the individual 30. The advertisement is optionally to the particular car identified by the individual 30 in the volunteered data 360 or is an optional car, which the matching system 130 identifies as both: (1) being available by the car dealer and (2) fulfills particular parameters of the individual 30 based upon the personal profile information 370. For instance, the individual 30 has two kids, likes to ski and mountain bike, and wants a coupe. In this case, the matching system 130 suggests a cross-over sports utility vehicle, which while not in the volunteered data 360 is determined by the matching system 130 and/or analyzer 620 as fulfilling desires of the individual 30, such as based upon the core data 310, psychological data 330, relationship data 340, history data 350, and/or volunteered data 360 of the personal data 305 of the individual 30.
In a third example, the company 120 serves an advertisement to the individual 30 based upon analysis of the matching system 130 and/or the analyzer 620 using any information, such as stored on a chip or in the cloud, of the individual 30, property 40, event 50, group 60, and/or location 70.
Referring again to
Referring now to
Still referring to
Referring again to
Referring now to
Optionally, data gathered by any element of the company/profile matching system 100 is recorded, verified, transmitted, and/or securely transmitted in a manner verifying authenticity, such as through use of a digital certificate, an electronic handshake, or through use of a checksum. For example, in the case of the bracelet 1600/company 120 combination, the data authenticity indicates that the specific individual 30 associated with the bracelet 1600 is present and that the information transmitted is secure, such as for use in a financial transaction, purchase, and/or legal proceeding.
In another embodiment, the personal profile system 300, personal chip 318, and/or personal identification system 1410 is paired with a system of recording and communicating secure transactional stamps for use in a producing a secure report admissible under the Federal Rules of Evidence. In a first example, the personal identification device stores, transmits, and/or receives true and accurate data in a secure manner usable with an established system, such as a legal system or a medical system. In a second example, the personal identification device, such as the bracelet 300 worn by the individual 312, identifies the particular individual and warrants the localized presence of the particular individual to an outside system, such as to the company 120, the matching system 130, to a kiosk, to an internet portal, and/or to a personal communication device, such as a smart phone, tablet, or phablet. Communication from a personal information communication device is optionally performed using a radio-frequency tag, such as a tag communicating using at least one frequency in the range of one kilo-hertz to one giga-hertz. Optionally, any information associated with the personal identification device and/or the peripheral device is maintained in a secure format warranting true information, usable in a legal setting. Optionally, time stamps of any of the communications with the auxiliary device are recorded in a secure transactional stamp. In still another example, the personal identification device is used in communication of a secure transactional stamp to: (1) a controller of a vehicle ignition system; (2) a police authority; (3) a police authority system; (4) a supervisor; (5) a parole officer; and/or (6) a law enforcement network.
Generally, any of the data recorded in any of the logs is verifiable in terms of time with a time stamp, information in terms of a sensor, data in terms of internal restricted access computer code, and data changes in terms of name of the personnel, and/or optionally via use of a history log in a manner admissible under the Federal Rules of Evidence.
The general profile system 110 and personal profile system 300, described, supra, describes using the matching system 130 to match the individual 30 to an external system 740, such as a product 40, event 50, group 60, location 70, and/or business 120. Referring now to
Still referring to
In yet still another embodiment, a personal resource system 2500 is described. In the personal resource system 2500, elements of the world wide web 2520 and/or any element of the cloud 2530 related to the personal profile system 300 are extracted using a personal web extraction system 2510 and stored on a device accessible to the individual 30, such as a personal computing device 2540. The personal computing device 2540 is optionally a personal web system 2542 and/or a personal cloud 2544. Generally, the individual 30 has a limited number of interests relative to information held in the world wide web 2520 and/or the cloud 2530. Hence, for most purposes a subset of the world wide web 2520, such as the personal web system 2542, and/or a subset of the cloud 2530, such as the personal could 2544, suffices to answer queries of the individual 30. The personal web extractor system 2510 uses the personal profile system 300 to continually, intermittently, and/or periodically update the personal computing device 2540 of the individual 30 with elements of the world wide web 2520 and/or cloud 2530 related to and/or matching, such as with the matching system, elements of the personal profile system, such as held within the personal profile information 370 and/or personal chip 318.
In yet another embodiment, a personal identification device, such as the bracelet or an embedded microchip used to identify the person, is in communication with an auxiliary device and/or a remote system.
Still yet another embodiment includes any combination and/or permutation of any of the elements of any of the embodiments described herein.
Herein, a set of fixed numbers, such as 1, 2, 3, 4, 5, 10, or 20 optionally means at least any number in the set of fixed number and/or less than any number in the set of fixed numbers.
The particular implementations shown and described are illustrative of the invention and its best mode and are not intended to otherwise limit the scope of the present invention in any way. Indeed, for the sake of brevity, conventional manufacturing, connection, preparation, and other functional aspects of the system may not be described in detail. Furthermore, the connecting lines shown in the various figures are intended to represent exemplary functional relationships and/or physical couplings between the various elements. Many alternative or additional functional relationships or physical connections may be present in a practical system.
In the foregoing description, the invention has been described with reference to specific exemplary embodiments; however, it will be appreciated that various modifications and changes may be made without departing from the scope of the present invention as set forth herein. The description and figures are to be regarded in an illustrative manner, rather than a restrictive one and all such modifications are intended to be included within the scope of the present invention. Accordingly, the scope of the invention should be determined by the generic embodiments described herein and their legal equivalents rather than by merely the specific examples described above. For example, the steps recited in any method or process embodiment may be executed in any order and are not limited to the explicit order presented in the specific examples. Additionally, the components and/or elements recited in any apparatus embodiment may be assembled or otherwise operationally configured in a variety of permutations to produce substantially the same result as the present invention and are accordingly not limited to the specific configuration recited in the specific examples.
Benefits, other advantages and solutions to problems have been described above with regard to particular embodiments; however, any benefit, advantage, solution to problems or any element that may cause any particular benefit, advantage or solution to occur or to become more pronounced are not to be construed as critical, required or essential features or components.
As used herein, the terms “comprises”, “comprising”, or any variation thereof, are intended to reference a non-exclusive inclusion, such that a process, method, article, composition or apparatus that comprises a list of elements does not include only those elements recited, but may also include other elements not expressly listed or inherent to such process, method, article, composition or apparatus. Other combinations and/or modifications of the above-described structures, arrangements, applications, proportions, elements, materials or components used in the practice of the present invention, in addition to those not specifically recited, may be varied or otherwise particularly adapted to specific environments, manufacturing specifications, design parameters or other operating requirements without departing from the general principles of the same.
Although the invention has been described herein with reference to certain preferred embodiments, one skilled in the art will readily appreciate that other applications may be substituted for those set forth herein without departing from the spirit and scope of the present invention.
| Number | Date | Country | |
|---|---|---|---|
| 61672229 | Jul 2012 | US | |
| 61727592 | Nov 2012 | US | |
| 61746439 | Dec 2012 | US |
| Number | Date | Country | |
|---|---|---|---|
| Parent | 13942403 | Jul 2013 | US |
| Child | 14010416 | US | |
| Parent | 13295907 | Nov 2011 | US |
| Child | 13942403 | US | |
| Parent | 12390995 | Feb 2009 | US |
| Child | 13295907 | US |
