Patent Application
20170327290
The specification relates to a product display platform primarily for use in packaging and presentation of food products.
Food products, such as fish or meat, are often pre-packaged prior to display and/or sale. Typically, food products of this type are arranged on a tray and covered by a protective film or cover. Standard packaging trays often include a base area surrounded by upstanding sidewalls to ensure that the food product (or other product) is secured within a confined area and that any liquid or other debris that may leak or breakaway from the product is safely contained within the area bounded by the upstanding sidewalls. These types of packaging trays, however, often obscure portions of the product.
Smoked Salmon is often times packaged in a skin pack with a flexible film enveloping a flat paperboard (known as a “fish board” and the smoked salmon product). Smoked Salmon, however, does not retain the same levels of moisture as non-cooked proteins such as fish and meat described above in paragraph 0002.
Accordingly, there is a need for improved forms of packaging and product display that enhance product display and generally improve customer experience with the product.
In accordance with an example embodiment of the present disclosure, there is provided a product display platform, comprising a base panel having a peripheral edge defining a central area for receiving a product; a sidewall downwardly depending from said peripheral edge of said base panel, said sidewall being generally continuous around the perimeter of the base panel and a peripheral flange extending outwardly away from said sidewall in a plane generally parallel to the plane of said base panel.
In accordance with a further aspect of the invention, the base panel is formed with an embossed slate rock surface pattern. An open, cavity spaced is provided underneath the central area of the base panel wherein said open cavity space is bounded by said downwardly depending sidewall.
In accordance with a further aspect of the invention, the embossed pattern is formed from a casting of a slate rock surface, flora, fauna, or other rock surfaces.
In accordance with a further aspect of the invention, the embossed patterns include multiple depressions which allow for acceptance of excess moisture from the food product placed on the platform.
Reference will now be made, by way of example, to the accompanying drawings which show example embodiments of the present application, and in which:
Similar reference numerals may have been used in different figures to denote similar components.
Referring now to
The structure of the product display platform 10 will now be described in further detail with particular reference to the Figures. As shown, the product display platform 10 is formed with a main, base panel 12. The base panel 12 has a peripheral edge 18 that defines the central area 14 for receiving and displaying a product, such as food product 100, thereon. Central area 14 is generally planar and serves as a support surface for receiving the corresponding food product 100. A downwardly depending sidewall 22 extends away from the peripheral edge 18 of the base panel 12 in a direction generally perpendicular to the plane in which the central area 14 of the base panel 12 lies. The sidewall 22 extends from the peripheral edge 18 continuously around the perimeter of the base panel 12 thereby defining a cavity space 24 underneath the central area 14 of base panel 12 and bounded by sidewall 22. While the sidewall 22 is described as extending downwardly away from the peripheral edge 18 of the base panel 12 in a direction generally perpendicular to the plane in which the central area 14 of the base panel 12 lies, it will be understood that the present disclosure is not intended to be limited to the sidewall 22 extending at 90 degrees from the peripheral edge 18 of the base panel 12 and that the sidewall 22 may also extend at an angle that is greater than, or less than, 90 degrees.
A peripheral flange 26 extends outwardly away from sidewall 22 in a plane generally parallel to the plane of the central area 14 of the base panel 12. Accordingly, the base panel 12, sidewall 22 and peripheral flange 26 together define a step-down edge or profile of the product display platform 10. Therefore, the base panel 12 is free of any upstanding sidewall or any sort of side obstruction surrounding the central area 14 that could otherwise obscure the visual display area provided by the base panel 12 as is often the case with traditional or conventional packaging trays.
In some embodiments, the central area 14 of the base panel 12 is formed with a textured or embossed pattern across its surface. For instance, as shown in
Once the protective film 16 is positioned over top of and around the food product 100 and product display platform 10 and is subject to vacuum sealing or a heat shrink wrapping process, the protective film 16 closely follows the profile of the food product 100 allowing the food product 100 to be fully on display with minimal obstruction from the accompanying product display platform 10. This allows for improved aesthetic appeal when displaying with packaged food product 100 and improves the overall customer experience since the product display platform 10, itself, provides adequate support to the food product 100 and facilitates the stacking and/or arrangement of the packaged food product 100 in the corresponding display.
While an example embodiment of a packaging tray has been described, it will be understood by persons skilled in the art that certain adaptations and modifications of the described embodiment can be made. Therefore, the above discussed embodiments are considered to be illustrative and not restrictive.
| Number | Date | Country | |
|---|---|---|---|
| 62334653 | May 2016 | US |
