Displays are often used in brick and mortar establishments to showcase consumer products in an attractive and convenient manner. In general, merchandising displays are box-like structures with trays, bins, or shelves sized to hold the merchandise for sale. It is preferable that the displays display merchandise in an aesthetically pleasing manner, draw attention to specific merchandise, and drive conversions. In particular, merchandise displays that are multi-dimensional, colorful, and an appropriate height can enhance the attractiveness of product being displayed and engage shoppers.
Sometimes displays are shipped flat and assembled at the point of use. The displays, however, often consist of multiple pieces which interlock and, as these displays become ever more sophisticated, the degree of expertise and training necessary to assemble them at a retail establishment increases accordingly. Time and know-how on the part of the establishment are required in order to build and use these displays to present merchandise to consumers. Unfortunately, some of these displays are not properly assembled or not assembled at all.
It is sometimes preferable that the displays come assembled to avoid errors constructing them at the retail establishment. However, displays can be quite bulky and difficult to transport in their assembled state. Given the size of standard shipping containers and internal warehouse racks it can be costly to ship pre-assembled displays. It can be especially costly to ship them if they are sized such that only a single layer of displays can be loaded into a standard tractor trailer or pallet. Shipping rates can be reduced if the displays are short enough such that the displays can be double stacked in a tractor trailer and/or on pallets.
In one example, floor displays that are 40 inches or less can typically be double stacked on a tractor trailer and on a pallet during transportation to their final destination. Floor displays of 40 inches or less are typically less aesthetically pleasing and not as noticeable in retail establishments compared to floor displays that are taller. As a result, some shorter floor displays are designed to have a decorative header display (also sometimes called a shroud or hood or protective cover) attached to the top of a stand to increase the height of the display several inches. One challenge is that in some cases a header is shipped separately from the stand resulting in situations where the header is not used because it is either lost or simply not available when the display is set up and not later added to the stand. Another challenge is that even if a header can be located, often times the assembler will incorrectly install the header on the stand and the display will not reach its full potential. In yet another challenge, even if the header is shipped in the box with a stand it may not be properly installed or applied. In some cases, the header may even be thrown out. Therefore, it would be desirable to have a display that addressed many, if not all, of these disadvantages.
What is currently needed is a merchandising display that is compact enough to transport cost-efficiently, tall enough to attract customers, easy to setup in an establishment, and aesthetically pleasing in use. What is needed is a merchandising display configured to easily go from a shorter shipping configuration to a taller display configuration with minimal or no effort, preferentially permitting the display to be placed directly upon a shelf or floor.
One aspect of the present application provides an apparatus to display consumer products.
In a first aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration.
In a second aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration where the display in the first configuration is shorter than the display in the second configuration. The first configuration is a shipping configuration and the second configuration is a display configuration.
In a third aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The first configuration is a shipping configuration that is approximately 40 inches or less tall and the second configuration is a display configuration.
In a fourth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The header is moveable relative to the stand.
In a fifth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The header is moveable relative to the stand. The display also has a tab that attaches to the header to enable the header to move relative to the stand.
In a sixth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The header is moveable relative to the stand. The display also has a perforated tab that attaches to the header to enable the header to move relative to the stand.
In a seventh aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The header is moveable relative to the stand. The display also has a tab that attaches to the header to enable the header to move relative to the stand. When the display is in the second configuration the tab is not visible.
In an eighth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The stand has a plurality of trays configured to support a product.
In a ninth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The display includes a shelf configured to hold at least one packaged good.
In a tenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The display includes a locking mechanism.
In an eleventh aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is shorter than the display in the second configuration. The display includes a locking mechanism with a tab on the stand and a tab on the header and when the two tabs are engaged the display is prevented from going into the first configuration.
In a twelfth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a display is provided. The display includes a stand adapted to support product for display in a retail location and a header coupled to the stand. The display is configured to go from a first configuration to a second configuration. When the display is in the first configuration it is 6 at least inches shorter than the display in the second configuration.
In a thirteenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a merchandising header formed from a single blank is provided.
In a fourteenth aspect of the present disclosure, which may be combined with the thirteenth aspect in combination with any other aspect listed herein unless specified otherwise, a method for configuring an expandable display from a shipping configuration into a display configuration is provided. A display with a stand and a header coupled to the stand is provided. A user pulls the header along the stand such that the total height of the display increases.
In a fifteenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a method for configuring an expandable display from a shipping configuration into a display configuration is provided. A display with a stand and a header coupled to the stand is contained within a container. The container is removed from the display and the header is pulled along the stand such that the total height of the display increases.
In a sixteenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a method for configuring an expandable display from a shipping configuration into a display configuration is provided. A display having a stand and a header coupled to the stand and a perforated tab with two ends is provided. One end of the tab is engaged with the header and another end of the tab is engaged with a container. The container is removed such that the display is revealed.
In a seventeenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a method for configuring an expandable display from a shipping configuration into a display configuration is provided. A display having a stand and a header coupled to the stand and a perforated tab with two ends is provided. One end of the tab is engaged with the header and another end of the tab is engaged with a container. The container is removed such that the display is revealed. The tab is perforated during removal of the container.
In an eighteenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a method of converting a display in a shipping configuration into a display configuration is provided. A display with a stand and a header coupled to the stand is provided. The header encloses a portion of the stand. The header is vertically pulled along the stand to reveal the stand that was enclosed by the header.
In a nineteenth aspect of the present disclosure, which may be combined with any other aspect listed herein unless specified otherwise, a method of converting a display in a shipping configuration into a display configuration is provided. A display with a stand and a header coupled to the stand is provided. The header encloses a portion of the stand. The header is vertically pulled along the stand to reveal the stand that was enclosed by the header. The header is stopped vertically from being pulled after a locking mechanism on the header is engaged so that the header cannot move back to a previous configuration.
In a twentieth aspect of the present disclosure, which may be combined with the twentieth aspect of the present disclosure in combination with any other aspect unless specified otherwise.
In a twenty-first aspect of the present disclosure, any of the structure and functionality disclosed in connection with
In light of the present disclosure and the above aspects, it is therefore an advantage of the present disclosure to provide an expandable display that can easily transform from a shipping to a display position.
The advantages discussed herein may be found in one, or some, and perhaps not all of the aspects disclosed herein. Additional features and advantages are described herein, and will be apparent from, the following Detailed Description and the Figures.
The accompanying drawings, which are incorporated herein and constitute part of this specification, illustrate certain preferred aspects of the invention, and, together with the general description given above and the detailed description given below serve to explain the features of the invention. In the drawings:
While the invention is described in connection with certain preferred aspects, it is not intended that the present invention be so limited. On the contrary, it is intended to cover all alternatives, modifications, and equivalent arrangements as may be included within the spirit and scope of the invention as defined by the appended claims.
The present disclosure provides product displays that may be pre-assembled, packed, shipped, and easily deployed in any of various retailers, wholesalers, and other brick-and-mortar establishments.
Stand 20 may be comprised of a base 22, one or more sides 24, a back 26 (see
Tray 30 may be configured to hold a plurality of consumer products (see
Tray 30 may be angled relative to the surface upon which the stand 20 sits. In some arrangements, the tray display angle is 90 degrees to the back of the stand 20 such that the tray 30 is perpendicular to a surface upon which the stand 20 sits. In other arrangements, the tray display angle from the back of the stand to the bottom of the tray is less than 90 degrees such that the tray 30 is not perpendicular relative to the surface upon which the stand 20 sits but rather is downwardly angled (as shown in
In one example, the display 10 displays consumer products (not shown in
The display 10 may have a merchandising header 50 attached to the stand 20. In alternative aspect, the display 10 may not have a header attached to the stand. Headers can display a brand, product, graphics, or message. They can add additional height to the display and can be an effective tool to help gain shopper's attention.
In one example, an assembled header 50 is a rectangular shape with a front 52, two sides 54, a top 56, and back 58 (not shown in
Header 50 can be located near the top of a stand 20. Header 50 can be any size but in one example it is approximately 15 inches wide, 12 inches deep, and 10 inches tall. Header 50 can add height to a stand 20, thereby extending the total height of the display 10. In one aspect, header 50 extends the height of the display from approximately 36-44 inches to approximately 48-56 inches (121-143 cm). Headers can be coupled or attached to a stand by friction or manual application, for example. Header 50 may be longitudinally moveable as described below and as shown in the figures. In other words, the header 50 may move from one position relative to the stand 20 to another position relative to the stand 20.
The display 10 may be configured to have a shipping configuration and a display configuration.
Each component of the product display 10 may be composed of any of a variety of rigid materials including paperboard, fiberboard, pulpboard, corrugated board, plastic, metal, and so on. The components may be composed of combinations of such materials. Such materials may further be laminated or coated and may include corrugation.
In North America, tractor trailers have an internal height of approximately 110 inches from floor to ceiling. In one example display 10 is preferably 40 inches (101.6 cm) or less tall to allow it to be easily double stacked during transportation from where it is manufactured to the retail establishment where it will be displayed. In one example display 10 is 40 inches and stacked on a 6-inch pallet. Double stacking two 40-inch displays would be approximately 92 inches and allow for approximately 18 inches of clearance on a standard tractor trailer. Displays that are taller than 40 inches are less desirable for double stacking because the amount of clearance is limited and therefore it is difficult to load and unload a trailer. Pallets capable of double-stacking displays result in 50% reduction in the number of trailers required to move finished displays that can otherwise only be single-stacked. The reduction in the space needed and number of trailers needed to move multiple displays can result in reduced transportation cost.
Other countries or different trailers may have different heights. In one aspect, the display is configured to be double stacked during transportation in trailers of alternative heights. Displays in the shipping configuration are typically sized so that they may be double stacked during transportation to save on shipping costs. For warehousing, non-optimized display heights result in single stacked pallets and inefficacies in utilizing warehouse space.
In one example, when the display 10 is in the shorter shipping configuration the header 50 sits lower on the stand 20 so that one or more trays 30 may be partially or fully covered by the header 50. In one example, one or more trays 30 will be revealed or exposed when the header 50 is lifted into the display configuration as shown previously in
A perforated tab 70 may extend beyond the top of the header 56 when the display 10 is in the shipping configuration. Perforated tab 70 may be comprised of an elongated element with an engagement end 72 and one or more pull strips 74 extending from the engagement end 72. The engagement end 72 may be configured to be received in an opening 78 in the top of the header 56. In one example, when in the shipping configuration the engagement end 72 of the tab 70 is hidden from view and disposed under the top 56 of the header 50. Pull strips 74 may be visible as extending from the top 56 of the header 50. Perforated tab 70 may also have a score line 76 defined as a line of weakening that may be between the engagement end 72 and the pull strips 74. In one aspect, perforated tab 70 may have multiple score lines. In one example score line 76 is parallel to the top of the header 56. The score line 76 may allow for separation of the pull strips 74 from the engagement end 72 of the tab 70. In one example the tab 70 is separated along the score line 76 when the display goes from the shipping configuration to the display configuration. In one example, pull strips 74 are attached to the inside top flaps of the container in which it is shipped and after the display is extended to its maximum height the pull strips 74 will tear away from the engagement end 72. In that example the pull strips 74 may remain attached to the container flaps and the engagement end 72 will remain inside the header or remain attached to the top of the header but not be visible. In another example after the display is extended to its maximum height the pull strips 74 may tear off from the engagement end 72 of the tab 70 and the pull strips 74 may be discarded. In one example when the display 10 is in the display configuration the tab 70 is not visible to consumers looking at the display 10. It is understood that each example configuration may be combined with the other example configuration discussed herein.
The term “knocked down flat” (KDF) generally refers to a partially assembled or unassembled container that is currently in a relatively flat configuration, typically with fold lines between panels or between panels and flaps arranged at substantially zero or 180 degrees. The KDF is capable of being erected into a container by moving the panels or flaps to 90 degrees at their folds, often by pressing endwise inwardly on the ends of a KDF forming a flattened parallelogram. Flat sheets of corrugated paperboard, sometimes referred to as blanks, have been used for many years as the starting material to form containers. A KDF may include one or more blanks, where the one or more blanks may be adhered together at adhesion points. The terms “carton,” “container,” “display” and “box” may generally be used interchangeably to generally mean a structure, generally having a box shape, in which consumer goods and/or product may be shipped, transported and/or displayed to consumers in stores. Term “blank” generally means a flat sheet of some material, for example paperboard, that is ready to be folded into and become a portion of a container, or the whole container. The blanks and/or KDFs and/or containers of the aspects described herein are typically manufactured using corrugated paperboard, for example with the corrugations running in a vertical direction for good compression strength in a vertical direction for stacking As non-limiting examples, the containers may be manufactured from C-flute, EB-flute, E-flute or B-flute corrugated paperboard. It is to be understood that the principles of one or more aspects of this disclosure may be applied to containers made of other materials, such as non-corrugated paperboards, cardboard, corrugated fiberboard, non-corrugated fiberboard solid-fiber board, polymeric materials, and other foldable materials. It should also be understood that the principles of one or more aspects of this disclosure may be applied to containers of varying styles, for example HSC-style containers or other styles of corrugated boxes or non-corrugated boxes.
A header may be assembled from one or more blanks of paperboard, plastic, paper, metal, and so on. In one example, header 50 is a made of corrugated paperboard and includes a multi-layer sheet material comprised of two sheets of liner bonded to a central corrugated layer. In another example, header 50 is made of combinations of materials.
As shown in
Blank 200 may be scored and slotted to permit folding and/or erecting. In one example there is one or more fold lines 278 between flap 266 and wing 274. In one example there is one or more fold lines between flap 268 and wing 274. In one example there is a fold line 280 between flap 266 and central portion 262. In one example there is a fold line 280 between flap 268 and central portion 262. In one example there is a fold line 282 between extension 276 and 270. In one example there is a fold line 282 between flap 272 and extension 276. In one example there is a fold line 284 between flap 270 and central portion 262. In one example there is a fold line 284 between flap 272 and central portion 262.
As shown in
As shown in
As shown in
As shown in
Container 300 may be any size and shape to partially or fully enclose or encase the display 10. In one aspect the container 300 is a box with 4 sides 302, a top 304, and no bottom. The container 300 may have a bottom or it may not have a bottom. The top 304 of container 300 may have a plurality of flaps 303 that move from an open configuration to a closed configuration. In one example, when four flaps 303 are folded inwardly there may be two inside flaps and two outside flaps. In one example, the flaps 303 may be folded inwardly such that the top is approximately parallel with the ground when it is in a closed configuration. In another example, one or more flaps 303 may fold outwardly from the container 300 such that an assembler may access the contents of the container 300 and therefore it is in the open configuration.
As shown in
When two flaps 303 area folded in such that they are approximately parallel with the top 56 of the header 50, the two pull strips 74 may be separated (see
Once the pull strips 74 are secured to container top flaps 303, the remaining two container top flaps 303 may be inwardly folded along fold lines (see
Using the header lock system shown in
It should be noted that although the diagrams herein may show a specific order and composition of method steps, it is understood that the order of these steps may differ from what is depicted. For example, two or more steps may be performed concurrently or with partial concurrence. Also, some method steps that are performed as discrete steps may be combined, steps being performed as a combined step may be separated into discrete steps, the sequence of certain processes may be reversed or otherwise varied, and the nature or number of discrete processes may be altered or varied. The order or sequence of any element or apparatus may be varied or substituted according to alternative aspects. Accordingly, all such modifications are intended to be included within the scope of the present disclosure as defined in the appended claims.
The foregoing description of aspects of the invention aspect has been presented for purposes of illustration and description. It is not intended to be exhaustive or to limit the disclosure to the precise form disclosed, and modifications and variations are possible in light of the above teachings or may be acquired from this disclosure. The aspects were chosen and described in order to explain the principals of the disclosure and its practical application to enable one skilled in the art to utilize the various aspects and with various modifications as are suited to the particular use contemplated. Other substitutions, modifications, changes and omissions may be made in the design, operating conditions and arrangement of the aspects without departing from the scope of the present disclosure as expressed in the appended claims.
Filing Document | Filing Date | Country | Kind |
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PCT/US2020/051412 | 9/18/2020 | WO |
Publishing Document | Publishing Date | Country | Kind |
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WO2021/055691 | 3/25/2021 | WO | A |
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20220330724 A1 | Oct 2022 | US |
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62903181 | Sep 2019 | US |