Product packaging arrangement for shipping and display

Information

  • Patent Grant
  • 6386368
  • Patent Number
    6,386,368
  • Date Filed
    Monday, March 27, 2000
    24 years ago
  • Date Issued
    Tuesday, May 14, 2002
    22 years ago
Abstract
A shipping and display container having packaged product arranged for shipping and display to consumers that minimizes shipping space and manual handling of the individual packages contained therein. The container has side walls and top and bottom walls defining a compartment and a removable section that is affixed to the container during shipment of the packaged product and is removable to provide an opening for displaying product for sale to consumers. The container further includes a plurality of irregular shaped packaged articles each having a display card and a housing for housing one or more products, wherein the housing has a thickness substantially greater than the thickness of the display card. The arrangement includes an upper packaged article offset and supported on a lower packaged article to provide efficient use of container space.
Description




BACKGROUND OF THE INVENTION




The present invention generally relates to bulk packaging and display of articles for sale and, more particularly, to a container and packaging arrangement for shipping and displaying irregularly shaped articles, such as packaged batteries, for sale to consumers.




The common practice for displaying small and lightweight retail items, such as alkaline batteries, is to package the items in thermoformed blister card packages and place the blister card packages on shelves or hang the packages on hooks on various display racks. The conventional blister card battery package is composed of a display card which provides a generally stiff supportive backing, usually composed of cardboard, and a thermoformed polymeric blister that is typically heat sealed or otherwise connected to the display card. The display card provides support for displaying the merchandise for sale and contains print and graphics with suitable indicia such as trademarks, advertising, and instructions. The thermoformed blister generally comprises one or more pieces of clear polymeric material, e.g., plastic, that defines a compartment, generally having a shape to fit over and cover the product(s) contained within the package. The blister package isolates the product(s) from the purchaser and prevents inadvertent damage that can result from repeated handling prior to sale, while further allowing for the orderly display of product(s) for sale to consumers.




Blister card packages for containing batteries, as well as other types of products, typically form irregularly shaped articles, since the polymeric blister, which is generally located at one end, is much greater in front-to-rear depth than the display card that extends throughout the remainder of the package. As a result, the blister card package has a lop-sided configuration which makes it difficult to efficiently package bulk articles for shipment from the article manufacturing facility to a promotional display location, such as a retail store, where the packaged articles are placed on display trays or racks for display and sale to consumers.




It has been common practice for irregularly shaped blister card packages to be shipped in bulk in rectangular cardboard shipping containers with the blister card packages arranged in a staggered reverse orientation in which the narrow part of one package is juxtaposed with the wide part of an adjacent package to minimize volume consumption. However, when the shipping container is opened at the retail store to display the packages, the blister packages must be individually handled by store personnel to place the individual packages on the display trays or display racks. The manual handling includes arranging the individual packages so that the packages are oriented in the same direction and the graphics on each display card are displayed to face the consumers. The conventional approach for displaying irregularly shaped packaged products therefore involves manual handling which is generally time consuming and costly. Additionally, the shipping container is generally discarded once the blister card packages are manually relocated for display on the display trays or racks.




Accordingly, there is a need, heretofore unfulfilled, for a relatively inexpensive and easy to use container for shipping and displaying packaged products for sale and display to consumers in a manner that minimizes or eliminates the manual handling of individual articles, and offers efficient use of space. There is a further need to provide for such a container for shipping and displaying blister card packages, such as those containing batteries, which have an irregularly shaped package configuration.




SUMMARY OF THE INVENTION




The present invention provides for a product shipping and display container that houses packaged products arranged for shipping and display to consumers which offers efficient shipping space consumption and minimizes manual handling of the individual packages. To achieve this and other advantages, and in accordance with the purpose of the present invention as embodied and described herein, the present invention provides for a container having side walls and top and bottom walls defining a compartment, and removable material engaging the container to retain packaged articles during shipment of the packaged articles and removable to provide a dispensing opening for displaying the packaged articles for sale to consumers. The container contains a plurality of packaged articles each having a display card and a housing for housing one or more products, wherein the housing has a thickness substantially greater than the thickness of the display card. The packaged articles are arranged in the container with upper and lower packages, wherein an upper packaged article is offset and supported on a lower packaged article to provide efficient use of space in the container. Articles may be individually removed from the container through the dispensing opening.




These and other features, advantages and objects of the present invention will be further understood and appreciated by those skilled in the art by reference to the following specification, claims and appended drawings.











BRIEF DESCRIPTION OF THE DRAWINGS




In the drawings:





FIG. 1

is front perspective view of a container for shipping and displaying packaged products for sale according to the present invention;





FIG. 2

is a front perspective view of the container shown partially opened;





FIG. 3

is a perspective view of the fully opened container shown on a display shelf for displaying packaged articles, and further shows a pair of packaged articles removed;





FIG. 4

is a side elevational view, partially broken away, of the container further illustrating the arrangement of the packaged articles; and





FIG. 5

is an enlarged view of section V in FIG.


4


.











DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENT




For purposes of description herein, the terms “upper,” “lower,” “right,” “left,” “rear,” “front,” “vertical,” “horizontal” and derivatives thereof shall relate to the invention as oriented in FIG.


1


. However, it is to be understood that the invention may assume various alternative orientations and step sequences except where expressly specified to the contrary. It is also to be understood that the specific devices illustrated in the attached drawings, and described in the following specification is simply an exemplary embodiment of the inventive concept defined in the appended claims. Hence, specific dimensions and physical characteristics relating to the embodiment disclosed herein is not to be considered as limiting, unless the claims expressly state otherwise.




Referring to

FIG. 1

, a product shipping and display container


10


is shown for containing a plurality of irregularly shaped packages, such as AA-size battery packages, for both shipping to retail stores and for promotional display to consumers in the retail stores. According to the specific example shown, the shipping and display container


10


is designed to house twelve battery packages, each package containing four AA-size batteries. The battery packages are efficiently arranged in container


10


to minimize volume consumption and are ready for display without requiring rehandling of individual packages. While the container


10


is shown and described in connection with a battery shipping and display container for housing AA-size batteries, it should be appreciated that the container


10


may be employed to ship and display various types, sizes and numbers of irregularly shaped articles in accordance with the teachings of the present invention.




The shipping and display container


10


is generally rectangular in shape, having six walls defining a compartment for containing the packaged articles. The walls include upstanding front wall


12


, upstanding left side wall


14


, upstanding right side wall


16


, upstanding rear wall


18


, lower wall


20


at the bottom, and upper wall


22


at the top. Container


10


is shown standing upright supported on the horizontally oriented bottom lower wall


20


; however, container


10


is preferably tilted towards the rear wall


18


during display of the packaged products for sale to consumers. It should be appreciated that the container


10


may be moved into various positions during shipping and prior to display.




Formed in the side walls


14


and


16


and front wall


12


are perforations


26


which define a removable tear section


24


. Removable tear section


24


may be torn open at perforations


26


and removed from container


10


to provide a dispensing opening that allows for display of the packaged articles and removal of the packaged articles by consumers. The tear section


24


includes a substantial area of front wall


12


, with the exception of the lower region which remains on the container


10


and is well suited to contain graphics or print such as battery size, trademark, and other indicia. The tear section


24


also includes a section, preferably towards the front side, of each of side walls


14


and


16


to allow easy rearward access at either side of the packages by a consumer. It should be appreciated that personnel in retail stores may easily remove the tear section


24


as shown in

FIG. 2

by tearing along the perforations


26


in order to ready the container


10


and its packaged articles for display.




The removable tear section


24


serves as a removable material that engages the container during shipment of the packages and is removable to provide a dispensing opening for displaying the packages for sale to consumers. While a removable tear section


24


is shown and described herein, it should be appreciated that other removable materials may be employed to retain the packages in the container


10


during shipment. According to another embodiment, the removable material may include an outer wrapping, such as a sheet of clear polymeric material, enclosing the container


10


and blocking the dispensing opening to retain the packages therein, with the wrapping being removable to expose the dispensing opening during display. According to a further embodiment, the removable material may include a band, made up of polymeric material, cardboard, or other material extending around the front and rear walls


12


and


18


and left and right side walls


14


and


16


and at least partially cover the dispensing opening to thereby retain product in the container


10


during shipment, and being tearable to remove the band from the dispensing opening and expose the packages for displaying and dispensing. According to yet a further embodiment, the container


10


may be configured as a two-piece box generally having a box for providing left and right upstanding walls


14


and


16


, rear upstanding wall


18


, and lower and upper walls


20


and


22


, and a removable cover providing the front upstanding wall


12


, with the cover being removable to provide the dispensing opening.




Referring to

FIG. 3

, the shipping and display container


10


is shown located on a store display


50


with the tear section


24


completely removed so as to display the packaged articles for sale to consumers. The display


50


generally includes a shelf


52


for supporting the bottom wall


20


and an upstanding back support


54


for supporting the rear wall


18


. The shelf


52


is preferably raised at its outer edge so that it is angularly tilted at an angle θ in the range of 20 degrees to 30 degrees relative to the horizontal plane. Packaged articles, such as battery packages


30


containing battery product, are efficiently arranged within the container


10


for display to consumers. The battery packages


30


are arranged in container


10


in an efficient manner that consumes a small amount of volume, and yet offers the packages


30


ready for display following shipment without requiring manual reorientation of the packages


30


. This is because all of the battery packages


30


are arranged in container


10


facing the front wall


12


and are therefore readily viewable to consumers.




Packages


30


are arranged in container


10


to include upper packages supported on lower packages. Each upper package is slightly offset and disposed on a lower package. Adjacent pairs, made up of an upper package and an adjacent lower package, are stacked one pair behind the other to substantially fill the volume of container


10


. It should be appreciated that by tilting the container


10


at angle θ, the packages


30


at the front side rest partially on the rearward packages to enhance stability of the package arrangement.




As shown in

FIG. 4

, battery package


30


includes a display card


32


and a thermoformed blister


34


heat sealed or otherwise bonded to the display card


32


. Blister


34


is closed against display card


32


to define a closed compartment for storing one or more products, such as batteries. Alternately, the blister


34


alone may define a closed compartment for containing the product(s). The blister


34


is generally located near the lower edge


40


of the battery package


30


and has a thickness, i.e., front-to-rear distance, substantially greater than the thickness of the display card


32


. As a consequence, battery package


30


has a non-uniform, i.e., irregular shape. Display card


32


is preferably made of cardboard, according to one example; however, display card


32


may be made of other materials, such as paperboard or polymeric materials. The display card


32


may include graphics and print for providing indicia such as product description, advertisement, and instructions. Blister


34


is preferably made of a thermoformed polymeric material as is generally known in the art; however, alternate housing materials, such as injection molded polymeric material, may also form the product housing.




The lower edge


40


of each of the lower battery packages


30


rests on top of the bottom or lower wall


20


of container


10


. Each of the upper packages


30


are efficiently disposed in the container


10


such that its lower edge


40


rests on top of the thermoformed blister


34


of a lower package


30


to provide a double-stacked arrangement of packages. With particular reference to

FIG. 5

, the lower edge


40


of an upper package


30


, containing batteries,


42


, is shown resting on top of the upper surface of the blister


34


of a lower package


30


, which likewise houses batteries


42


. While the lower edge


40


of display card


32


is shown formed as a continuation of the display card


32


, it should be appreciated that the lower edge


40


of package


30


may be provided by the polymeric thermoformed blister, according to another embodiment. Additionally, while a double stacked arrangement of packages


30


is shown, it should also be appreciated that other multiples of packages may be stacked to include three or more packages located one on top of another, e.g., triple-stacked, quadruple-stacked, etc.




Accordingly, the shipping and display container


10


of the present invention efficiently contains packaged products for shipping and display to consumers in a retail store without requiring rehandling of the individual packaged products following shipment. Further, the arrangement of the container


10


and plurality of packaged products provides improved product density at the retail store. According to the example shown, the container


10


is preferably located on a tilted shelf for display to consumers. However, it should be appreciated that the container


10


may be otherwise configured to provide a built-in support stand or may include a non-rectangular shape having an integral tilted orientation formed therein.




It will be understood by those who practice the invention and those skilled in the art, that various modifications and improvements may be made to the invention without departing from the spirit of the disclosed concept. The scope of protection afforded is to be determined by the claims and by the breadth of interpretation allowed by law.



Claims
  • 1. A combination container and arrangement of packaged articles for shipment and display to consumers comprising:a container having side walls and top and bottom walls defining a compartment, said container further having a removable material engaging said container to retain packaged articles during shipment of the packaged articles and removable to provide an opening in a front wall of the container for displaying the packaged articles for sale to consumers; and a plurality of packaged articles arranged facing frontwardly in said container towards said front wall such that the plurality of packaged articles are viewable via the opening once the removable material is removed, each of said packaged articles having a display card and a housing for housing one or more products, and said housing having a frontwardly extending surface and at least a portion of the housing having a thickness substantially greater than the thickness of said display card, wherein said packaged articles include an upper packaged article offset and supported on the frontwardly extending surface of the housing of a lower packaged article and accessible via the opening for display to consumers.
  • 2. The combination container and packaged articles as defined in claim 1, wherein said packaged articles are irregularly shaped articles having a front-to-rear thickness that varies.
  • 3. The combination container and packaged articles as defined in claim 1, wherein said container is generally rectangular in shape.
  • 4. The combination container and packaged articles as defined in claim 1, wherein said container comprises cardboard.
  • 5. The combination container and packaged articles as defined in claim 1, wherein said packaged articles comprise battery packages containing one or more batteries.
  • 6. The combination container and packaged articles as defined in claim 5, wherein each of said packaged articles comprises a blister for containing one or more products sealed to a display card.
  • 7. The combination container and packaged articles as defined in claim 1, wherein said housing comprises a thermoformed blister.
  • 8. The combination container and packaged articles as defined in claim 7, wherein said upper package rests on said thermoformed blister of the lower package.
  • 9. The combination container and packaged articles as defined in claim 1, wherein said removable material comprises a removable section formed in said container.
  • 10. The combination container and packaged articles as defined in claim 9, wherein said removable section comprises perforations formed in said container so that the removable section can be torn from the container.
  • 11. A combination container and packaged batteries for shipment and display to consumers comprising:a container having side walls and top and bottom walls defining a compartment, said container further having removable material engaging said container to retain packaged batteries during shipment of the battery packages and removable to provide an opening in a front wall of the container for displaying the packaged batteries; and a plurality of battery packages arranged facing frontwardly in the container towards the front wall such that the plurality of battery packages are viewable via the opening once the removable material is removed, each battery package having a display card and a housing for housing one or more batteries and said housing having a frontwardly extending surface and at least a portion of the housing having a thickness substantially greater than the thickness of said display card, wherein said packaged batteries include an upper battery package offset and supported on the frontwardly extending surface of the housing of a lower battery package and said battery packages are accessible via the opening for sale to consumers.
  • 12. The combination container and packaged batteries as defined in claim 11, wherein each of said battery packages are irregularly shaped having a front-to-rear thickness that varies.
  • 13. The combination container and packaged batteries as defined in claim 11, wherein said container is generally rectangular in shape.
  • 14. The combination container and packaged articles as defined in claim 11, wherein said removable material comprises a removable section provided in the container.
  • 15. The combination container and packaged batteries as defined in claim 14, wherein said container comprises perforations that define the removable section, wherein said perforations are torn to remove the removable section.
  • 16. The combination container and packaged batteries as defined in claim 11, wherein said housing comprises a thermoformed blister.
  • 17. A method of shipping and displaying packaged articles for sale to consumers comprising the steps of:disposing a plurality of packaged articles in a container having a compartment defined by side walls and top and bottom walls, each of said packaged articles having a display card and a housing for housing one or more products, and said housing having a frontwardly extending surface and at least a portion with a thickness substantially greater than the thickness of said display card, wherein said packaged articles are arranged facing frontwardly in the container towards a front wall of the container and are arranged to include an upper packaged article offset and supported on the frontwardly extending surface of the housing of a lower packaged article; shipping said packaged articles in said container to a retail outlet; and removing a removable material that is engaged with said container for retaining the packaged articles to provide an opening in the front wall of the container to display said packaged articles for display and sale to consumers.
  • 18. The method as defined in claim 17 further comprising the step of locating said container on a display stand.
  • 19. The method as defined in claim 17 further comprising the steps of selectively removing one or more packaged articles from said container through said opening.
  • 20. The method as defined in claim 17 further comprising the step of forming each of said plurality of packaged articles by disposing a product in a housing and attaching the housing to a display card to form an irregularly shaped article.
  • 21. The method as defined in claim 17, wherein said packaged articles comprise battery packages.
  • 22. The method as defined in claim 17 further comprising the step of forming a removable section in said container by forming perforations to define said removable section as the removable material.
CROSS-REFERENCE TO RELATED APPLICATION

This application claims the benefit of U.S. Provisional Application No. 60/162,991, filed on Nov. 1, 1999.

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Number Date Country
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