This invention relates in general to a system for booking or reserving a particular product or service from a number of different products or services which might be available. More particularly, the invention relates to a reservation or booking system for seats on aeroplanes, in theatres, cinemas and stadiums and the like. The invention also relates to a server and device for displaying a map of different products distributed at different positions within the map which is accessible by the user device.
In general, people using a mobile telephone or a tablet computer to book a seat have difficulty using online seatmaps. A seatmap may be thought of as an interactive online representation of the real world and might symbolise the seats in a cinema, theatre, stadium, or seats on an aeroplane or train.
Online seatmaps have existed for many years but they were not designed for mobile devices; they were designed for use with desktop computers, which, in general, have a large display, a keyboard and a mouse. Such a seatmap is shown in
As will be appreciated, using a desktop computer equipped with large screen and mouse, it is very easy to select a seat by hovering over circle representing the seat with a mouse and clicking the red circle. The same webpage viewed on a mobile device is very difficult to use, as can be seen in the left hand drawing of
Some service providers have attempted to overcome this by creating a separate mobile website. In such solutions, the website recognises that a mobile device is being used and switches the device to an entirely different website. This approach works but it is very expensive for the service provider to maintain multiple websites.
Other service providers offer a mobile application, which customers can download, install and then use to select seats and book tickets. Again, this works but it is expensive to maintain, difficult to support all mobile and tablet devices and it is off putting to customers who, rather than installing an application might visit a competitor's website instead.
The invention is defined in the appended claims to which reference should now be made. According to a first aspect of the present invention there is provided a reservation system for aeroplane seats comprising communication means for receiving, from a remote device, an availability request for a product or service sending, to the device, a first list element data representing a distribution of a plurality of different products or services within a map in response to receiving the request; and receiving, from the remote device, a reservation request for one of the plurality of different products or services. Preferably, the first list element data is ordered list element data, although this is in fact optional.
Embodiments of the invention seek to address the above problems by providing a single e-commerce server which is configured to support a responsive seat map website which is operable with any device, regardless of whether it is a desktop computer, a tablet or a mobile telephone. The website may operate without switching a user query to a different website which is specifically configured for the user device making the request.
This is particularly important for e-commerce websites, such as websites for booking or reserving seats, where the seat availability changes rapidly, and in real time.
Embodiments of the invention seek to provide an improved seatmap website which is accessible and easily usable, irrespective of the device being used, for example a screen reader or desktop PC. Embodiments of the invention also seek to provide a seatmap website which is operable without the use of JavaScript. Embodiments of the invention seek to provide a seatmap website which minimises the size and number data files which need to be downloaded, such as seat images in GIF, PNG, or JPEG format.
An embodiment of the invention will now be described, by way of example only, and with reference to the accompanying drawings, in which:
a shows a prior art seatmap for use with a desktop personal computer;
b shows how the seatmap of
c shows a schematic representation of seatmap rendered using an html table;
The following description is of a system for use in the aviation industry, but this is exemplary and other applications of the invention will also be discussed. For example, the system may be used in any environment a user wishes to select one service or product from another service or product, and where different products may be represented by different locations in a map. The invention also has particular application to the travel industry in general where a user may wish to book or reserve a particular seat prior to travel. Thus, embodiments of the invention find application in the travel industry in general (for example rail, air, coach and the like), but also in the ticketing industry, such as ticketing for theatre, cinema, and the like.
A seatmap is difficult to implement in html. Creating a representation of all the seats on an aircraft or the seats in a stadium is problematic when html does not easily lend itself to this sort of complex graphical display.
Many seatmaps on the web today have been implemented using html tables.
Whilst this approach worked in the past, html tables and Responsive Web Design are not compatible. It is not possible to manipulate tables so that they are satisfactorily displayed on all devices. Further, code behind the seatmap shown in
It is also impossible for a screen reader, which might be used by a blind or visually impaired person, to make sense of the code behind the seatmap shown in
It should be noted that this code only outputs 4 seats. Apart from the fact that there is a lot of code, there is very little for a screen reader to make sense of. The JavaScript is jumbled up with the html making it even more difficult to decode.
Referring now to
The server may comprise a processor 205 and transmission/receiving means 207 for transmitting and receiving communications with a mobile device and possible with an inventory control system 209 which controls seat availability. Embodiments of the invention enable a server to support a responsive seatmap where one or more seats can be booked using one website that serves all devices. The seatmap may be configured to operate with or without Javascript on all modern web browsers.
Embodiments of the invention incorporate a responsive design approach so that the website is displayed on the communication device in a manner which facilitates user interaction with the displayed page, for example, by minimising the amount of resizing, panning and scrolling required, irrespective of the device displaying the webpage.
Many content-rich websites have been made responsive so that they work well with any sort of device regardless of whether it is a desktop computer, a tablet or a mobile phone. However, very few ecommerce websites have. Mobile applications which have to be downloaded and installed on a device are also costly and can be off-putting to customers who might not necessarily want to download and install an application, just to check a fare, book a ticket or reserve a seat.
Embodiments of the invention provide a responsive seatmap by using clean, semantic html (hypertext markup language) and css (cascading stylesheets). This code is more efficient and it adapts to the device being used, and will be described in detail below.
Below is a slimmed down version of the html used to generate the responsive seatmap according to embodiments of the invention:
The following should be noted about the above html:
However, embodiments of the invention may incorporate CSS, Cascading Stylesheet rules, so that the seatmap is responsive to the type of device requesting information on available seats, and displaying the seatmap.
A number of CSS rules make this possible.
The stylesheet takes a mobile-first approach. This means that the display is styled for mobile devices. The rules for wider displays (bigger screens) are enclosed in media queries. With this approach, many different blocks of CSS code, relating to various different browser window widths, is sent to each web browser. The web browser then applies the appropriate CSS given the current width of the browser window.
Media Queries are used to implement specific CSS rules when the browser window is a certain width. 880px is used as an example above but media queries can be created for as many different widths as required. The CSS may use a Media Query to determine the width of the user's web browser. The rules may use Media Queries.
Media Queries are used by Cascading Style Sheets (CSS) to determine the width of the user's web browser window. The Style Sheet may contains one or more rules. For example, the a rule may determine the browser window size. If the browser window is determined to be greater than 900px but less than 1200px then user interface is formatted in a first manner. In a further example, if the browser window size is determined to be greater than 1200px but less than 2000px then the user interface is formatted in an alternative manner. The formatting style may be rendered as shown in accordance with
All the rules are sent to all web browsers—provided that the web browser understands CSS and has CSS enabled or switched on. When CSS disabled or switched off, the web browser does not request the CSS files.
With media queries, all the CSS is sent to the web browser. The browser then uses its own knowledge about the current width of the window, to decide which CSS to implement.
To make a seatmap, we are faced with the problem of making of standard html mimic the layout of seats in an auditorium or aeroplane, for example.
This is implemented as follows.
Firstly, the html is created: as mentioned previously the html for a single seat is shown below.
Embodiments of the invention use a list (LI) so that the displayed text makes sense to people who have the CSS disabled (such as those using a screen reader).
Inside the list, we use an anchor tag (A) so that users can click the seat they want to sit in. This works for all users, all devices and does not require JavaScript.
All the text is enclosed in span tags so that it can be styled later.
This user sees the following in his web browser: (two additional seats are shown)
Clearly this looks nothing like a seat and so some styling is required.
In the real world, the seats are side by side and so we need to represent that on the page. We do this by floating each seat left. To make the seat responsive to all devices and screen widths, we set the seat width as a percentage rather than an absolute value. Rows of seats now use the full width of the display.
This code would be rendered as shown in
Now we can hide the information included only for screen readers or optional JavaScript popups. We can also hide the bullet points/numbered list:
This code would be rendered as shown in
Seats that Look Like Seats
The seat links are now side-by-side but they still look very much like standard html links. The final step is to style the links and make them look more ‘seat’ like.
This is achieved by styling the anchor tag: removing the ‘underline’, adding a border, rounding the edges at the top and changing the background colour. The rounded corners (border-radius) mimic the rounded edge on a seat/cushion.
This code is rendered as shown in
Using the above rules, the code is rendered on a screen reader as shown in
As shown in
Further, as shown in
Accordingly, embodiments of the invention provide a seatmap that:
Without images or JavaScript, this seatmap, containing 80 seats, requires a download of just 26 kb. It is anticipated that some JavaScript would be required but this would not add significantly to the total. Each additional row of 10 seats uses just 3 kb of extra data.
Other seatmaps supply seats as images in GIF, PNG or JPEG format. Whilst this can create a more realistic seatmap, it adds to the number of downloads and the amount of data required.
An alternative to this design is to use SVG stacks. SVG (Scalable Vector Graphics) is a vector image format and can be used to create image files that are very small on disc. The images need to be reasonably simple and so a simple seat icon could be easily created and would use only a small number of kilobytes. Importantly, SVG files—being vector graphics—can be output at any size on the web page which is vital for a responsive seatmap that must work at all screen sizes. SVG stacks allow us to ‘stack’ several images in one file, which makes them quicker to download.
A further advantage of a responsive seatmap is cost. Providing just one website serving all devices is vastly cheaper than providing a separate site for mobile devices.
As will be appreciated by the person having ordinary skill in the art, a computer readable medium, containing computer readable instructions, may be provided, wherein the computer readable instructions, when executed, case a computer to undertake any method step or combination of method steps described herein.
| Number | Date | Country | Kind |
|---|---|---|---|
| 1421313.6 | Dec 2014 | GB | national |
| Number | Date | Country | |
|---|---|---|---|
| 61941736 | Feb 2014 | US |