Retail product display system

Information

  • Patent Grant
  • 6427853
  • Patent Number
    6,427,853
  • Date Filed
    Friday, May 4, 2001
    23 years ago
  • Date Issued
    Tuesday, August 6, 2002
    22 years ago
Abstract
An adaptable retail merchandise product display system is particularly suited for display and storage of printed media in planar or roll form. The system includes display cassettes supported in tiers in a cabinet or rack; adjustable roll trays which accommodate rolled merchandise in various roll widths and also supported in tiers in a cabinet or rack; a fin to support merchandise displays and with integral storage compartments; and display spinners having a central vertical axis and radially extended attachment points between which display media extends in a concave form to maximize displayed surface area. The various aspects of the adaptable display can be combined in different arrangements according to the type of merchandise and the retail environment.
Description




FIELD OF THE INVENTION




The present invention pertains generally to merchandise display and related hardware for displaying products in a retail environment and more particularly, to retail product display systems which are selectively configurable to display cylindrical objects such as wallpaper, wrapping paper or greeting card products in interchangeable arrangements.




BACKGROUND OF THE INVENTION




Prior art wallpaper sample books have been typically used by retailers to allow consumers to view a plethora of wallpaper samples. The books are large and difficult to handle, and the wallpaper samples can be viewed only by opening the book on a large table. Several tables of book stands are required for each store. Another disadvantage to this method is that only a few samples can be displayed at any given time, and it requires the time-consuming effort and patience of the consumer to thumb through the sample books. Another disadvantage to this method is that the consumer cannot retain a sample for their personal use and instead must borrow the sample book in order to effectively coordinate colors. Further, the consumer requires the assistance of a sales clerk to order the wallpaper.




More recently, a do-it-yourself concept in marketing wallpaper has resulted in the display of wallpaper samples and wallpaper rolls such as that shown in U.S. Pat. Nos. 4,121,718, 4,175,807 and 5,031,781. Many prior art display racks have the disadvantage of providing the display of only a fixed width of wallpaper. Rolls of wallpaper vary in width and size which will result in a waste of space when used in the prior art display racks. Thus for example, it is not generally feasible to display wallpaper rolls on display racks adjacent matching border rolls because of the huge disparity in widths. Another disadvantage to the prior art display racks is that they generally do not provide for the display of more than one type of wallpaper in a row. Further, the prior art display racks generally do not provide for an easily accessible and removable sample adjacent the wallpaper roll.




It is often desirable to display just the wallpaper samples in a large array in an easily retrievable and aesthetically-pleasing manner. The wallpaper sample displays of the prior art are disadvantageous in that they require the customer to hunt and retrieve the desired sample after viewing a large static display of samples.




SUMMARY OF THE PRESENT INVENTION




The present invention overcomes these and other disadvantages of the prior art, while providing a wallpaper roll assembly which can accommodate wallpaper rolls of varying widths in a single row or even in adjacent rows. The invention also provides for the storage and display of several rolls of wallpaper of varying widths contained within in its own independent adjustable width carrier. Further it is desirable to provide for an easily accessible sample adjacent the displayed wallpaper roll. The present invention further provides a space-efficient display of samples.




The invention provides in one aspect a display system for storing merchandise such as wallpaper samples or greetings cards comprising one or more vertical display columns comprised of opposed sidewalls with each sidewall having a bracket affixed thereto. Each of the brackets have aligned terraced slots for receiving one or more cassettes with each of the cassettes comprising one or more compartments for receiving merchandise.




The invention provides in another aspect a display system for storing and displaying cylindrical articles comprising a plurality of roll trays for supporting cylindrical objects arranged in one or more vertical columns and affixed to a frame. Each of the roll trays have a front portion comprised of a transparent material sufficient for viewing an exterior surface of the cylindrical objects.




The invention provides in yet another aspect a display system for storing and displaying cylindrical articles comprising a plurality of roll trays for supporting cylindrical objects arranged in one or more vertical columns and affixed to a frame. Each of the roll trays have means for supporting cylindrical articles in one or more adjustable width bins.




The invention provides in still another aspect a tray for supporting two or more types of cylindrical objects of the same or differing widths comprising a first and second pair of support trays slidably mounted on a panel having a track comprised of spaced teeth with grooves therebetween. Each of the support trays have a resilient flap with a ratchet member being positionable in said grooves.




The invention provides in still another aspect a fin assembly for displaying and storing wallpaper samples and the like, the assembly comprising a pivotally mounted elongate mounting panel having a first side and a second side. Each side has an outer display compartment for displaying samples and an interior compartment having one or more pockets for storing consumer samples.




The invention provides in still another aspect a carousel display spinner comprising a plurality of rigid panels arranged to extend radially outward from a vertical axis. A flexible panel is affixed to adjacent radial ends of the rigid panels forming a wide area concave display surface and with all of the panels being rotatably mounted upon a base.




These and other aspects of the invention are herein described in particularized detail with reference to the accompanying Figures.











BRIEF DESCRIPTION OF THE FIGURES




In the accompanying Figures:





FIG. 1

is a perspective view of a wall paper cassette cabinet constructed in accordance with the present invention;





FIG. 2

is a perspective view of the wall paper cassette cabinet of

FIG. 1

, shown with the cassettes removed;





FIG. 3

is a perspective view of the cassette of the cassette cabinet as shown in

FIG. 1

;





FIG. 4

is a cross-sectional view in the direction


4





4


of

FIG. 1

showing the cassette mounted in the cabinet;





FIG. 5

is a front view of a second embodiment of a roll display cabinet constructed in accordance with the present invention;





FIG. 6

is a side view of the roll display cabinet as shown in

FIG. 5

;





FIG. 7

is an enlarged perspective view of a portion of the roll display cabinet as shown in

FIG. 5

;





FIG. 8

is a perspective exploded view of a fixed-width roll tray as shown in

FIG. 5

;





FIG. 9

is a perspective view of an adjustable roll tray and mounting brackets of the present invention as shown in

FIG. 5

;





FIG. 10

is an enlarged cross-sectional view in the direction


10





10


of

FIG. 9

of a section of the roll tray and cabinet configured in accordance with the present invention;





FIG. 11

is an enlarged cross-sectional view in the direction


11





11


of

FIG. 9

of a section of the roll tray and cabinet configured in accordance with the present invention;





FIG. 12

is a greatly enlarged cross-sectional view in the direction


12





12


of

FIG. 11

;





FIG. 13

is a perspective view of a roll cabinet shown in combination with a carousel constructed in accordance with the present invention; and





FIG. 14

is a top view of the carousel as shown in FIG.


13


.











DETAILED DESCRIPTION OF THE INVENTION




Referring now to the drawings and in particular to

FIG. 1

, a cassette display cabinet is shown generally at


10


and which is suitable for, but not limited to, displaying generally planar objects, such as for example, greeting cards, wrapping paper, other printed media, material samples such as wallpaper samples. The display system


10


is comprised of a frame


20


and a plurality of sample cassettes


30


which are arranged in a terraced manner. The fame


20


is made of a pair of opposed sidewalls


22


having a lower portion


24


which gradually tapers from the bottom


26


to the mid-section


27


of the frame


20


. Alternatively, the opposed sidewalls


22


may gradually taper upwardly the entire vertical dimension of the display


10


. The frame


20


may also contain a header


40


which may optionally contain a partially concealed fluorescent light (not shown) located behind a front panel


44


which may optionally have advertising indicia (Not shown). The merchandise display frame


20


may be dimensioned at any desired width and vertical extent in order to fit within and optimize a product display area in a store.

FIG. 1

represents only one possible combination of the fame, array of columns and vertical support wall. Other similar hardware can be used to form a merchandise display wall in accordance with the invention.




The cassette display cabinet


10


as shown in

FIG. 1

further contains an open front section


46


for displaying two terraced columns


48


,


48


′ of cartridges


30


, although one or more columns may be used. If two or more columns


48


are utilized, the frame


20


further contains an intermediate support wall


28


interdisposed between the adjoining columns. A back wall


50


interconnects the side walls


22


and the intermediate support walls


28


by any suitable fastening method such as screws in conjunction with support brackets or other suitable means well known in the art.




Each vertical column


48


has two wallpaper cassette support brackets


60


which are made of metal or wood and are affixed to the adjacent wall


22


,


28


with any suitable method such as fasteners and mounting brackets (not shown). As shown in

FIGS. 2 and 4

, the wallpaper cassette support brackets


60


are preferably made of a single metal strip which has been formed in the shape of a series of


1


-shaped slots


62


arranged in a terraced configuration. A first and second cassette support brackets


60


has aligned L-shaped slots


62


to receive and hold a wallpaper sample cassette


30


.




The wallpaper sample cassette


30


as shown in

FIG. 3

is made of an outer plastic or metal backing


32


having upper and lower retaining clips


38


into which outer flanges


36


of a clear plastic cover


34


snap fit therein. The cover


34


has optional openings


33


for allowing consumers to touch the exterior surface of the wallpaper sample


35


as well as facilitate removal and installation of the adjustment clip


80


from the cassette


30


. The clear plastic cover


34


has outer flanges


36


which are slidably mounted underneath upper and lower retaining clips


38


of the outer backing


32


. The clear plastic cover


34


additionally comprises cutouts


37


for facilitating easy removal of the sample


35


from the cassette


30


. The sample cassette


30


is divided into two or more compartments


39


formed by spacers


41


for containing and displaying a wallpaper sample


35


. The outer backing


32


comprises one or more slots


70


for receiving an adjustment clip


80


, which provides for the adjustment of wallpaper samples of varying heights. The adjustment clip


80


is utilized to vary the vertical height of the compartment


39


such that samples of varying widths may be easily retrieved. The adjustment clip


80


comprises a distal end


82


having a first and second member which cooperate to form a clip


84


for retention about the slot


70


of the cassette


30


. The opposing end of the adjustment clip


80


cooperates with the cassette outer backing


32


to form a L-shaped support shelf


86


for retaining the samples


35


within the compartment


39


. The adjustment clips


80


allow the depth of the compartment


39


to be varied in order to display samples of varying dimensions with the same vertical height in a consistent esthetically pleasing manner.




As shown in

FIG. 2

, a plurality of sample cassettes


30


are mountable and removable within a column of the display system


10


. Each cassette


30


is slidably insertable into the aligned L-shaped slots of the support brackets


60


.





FIG. 5

illustrates a second embodiment of the invention with a combined wallpaper sample and wallpaper roll display system


100


. The roll display cabinet


100


has a base


122


, a header


124


and opposed side frames


126


mounted therebetween with an open frontal display area


128


. The header


124


may optionally contain a partially concealed fluorescent light (not shown) located behind a front panel


132


which may also have advertising indicia (not shown). Side and rear aesthetically pleasing wood or plastic panels


134


may be mounted on the side frames


126


. The display area


128


may be further divided into one or more columns by a pair of adjacent intermediate support frames


130


. The column width may be varied in order to display different widths of cylindrical rolls. Within each display column a plurality of roll bins are mounted as shown in FIG.


5


.

FIG. 5

illustrates two types of roll trays or bins: an adjustable width roll tray


140


and a fixed width sample pocket tray


160


.




As best shown in

FIGS. 6

,


7


and


8


, the fixed width roll tray


160


contains a left and right roll tray bracket


162


,


164


respectively, which cooperate together to form a bin for supporting and displaying cylindrical rolls


166


such as wall paper and wrapping paper. Each roll tray bracket


162


,


164


has a planar bottom wall


168


and side wall


170


joined together such that the walls are perpendicular with respect to each other. Each left and right roll tray bracket


162


,


164


has a front section


180


which is preferably made of a hard clear plastic sufficient for viewing and displaying the cylindrical roll. The front section


180


is attached to the walls


168


,


170


via any conventional means known in the art. Preferably, the front section


180


has a rectangular slot


182


located on an exterior surface for receiving a mounting bracket


172


located therein. The bottom wall


168


further comprises a retaining flap or hook


174


for reception of a planar surface


184


of the front section


180


. The front section


180


further comprises a pocket


190


for storing a plurality of merchandise samples or displaying advertising or pricing information.




As shown in

FIG. 6

, each roll tray bracket


162


,


164


is mounted in an angled manner utilizing the brackets


172


positioned within slots of the frame


126


. Thus the roll tray brackets are aligned and angled such that a plurality of wallpaper brackets cooperate to form a plurality of vertically-spaced wallpaper roll trays or bins that are tilted forward to facilitate removal of the rolls by consumers from the trays.




The display system


100


may additionally contain an adjustable width roll tray


140


as best shown in

FIG. 9

, which is especially suited for displaying border wallpaper rolls which have a much shorter width and come in non-standard sizes than regular wallpaper. The wallpaper tray


140


may comprise only a single bin of wallpaper rolls, or may comprise two or more bins of border rolls, with each bin having an adjustable width. The adjustable wallpaper tray


140


comprises one or more left support trays


142


and a matching right support tray


144


. The left and right support trays


142


,


144


are identical mechanically except for being the mirror image of each other, and which cooperate to define a wallpaper or border support tray. The support trays


142


,


144


may be comprised of any suitable plastic or metal material, and preferably, a clear hard plastic. Each of the support trays


142


,


144


are slidably mounted upon a panel


200


having a track


202


of spaced grooves


204


and teeth


205


. The panel


200


further comprises angled edges


210


for being slidably received in the hooked ends


146


of the support trays


142


,


144


, as best shown in FIG.


10


. Each support tray


142


,


144


comprises a planar tray


146


having curved ends


148


with a resilient flap


150


having a ratchet member


152


on the underside for being positionable in the grooves


204


between the teeth


205


. A small clearance between the angled surface


210


and the hooked end is desired in order to facilitate the sliding motion of the support tray along the grooved track. The desired when the support tray is lifted slightly in order to disengage the ratchet member


152


from the teeth. The clearance must not be too great in order to retain the ratchet member


152


within the groove between adjacent teeth when the support tray has been adjusted to the desired location. The support trays


142


,


144


mounted upon the ends of the panel


200


may be fixed into position by insertion of plastic push-in fasteners


220


into holes


222


of the support tray


142


,


144


and the panel holes (not shown) of the panel


200


.




Left and right hand mounting brackets


232


,


234


are utilized to mount the wallpaper tray


140


into the frame


126


of the display


100


. The angled mounting brackets each have a cutout


236


for inserting the panel


200


therein. The side brackets


238


are then mounted and secured into frame


126


slots of the display


100


.




As shown in

FIGS. 5

,


6


and


12


, the roll display cabinet


100


may additionally comprise a rotatable fin assembly


250


comprising a vertical display of wallpaper samples


35


with wallpaper samples


37


for consumer's use located behind the display sample in pockets


254


and


256


. The advantage to using a rotatable fin assembly in conjunction with a series of wallpaper trays is that the consumer may quickly view and rotate the fin assembly


250


to view the desired samples and then easily retrieve the co-located desired wallpaper rolls and sample swatches. The fin assembly


250


comprises two elongate mounting panel


252


mounted back-to back as shown in

FIG. 12

in order to have a double-sided display. The assembled panels


252


are pivotally mounted via a pair of brackets


258


onto the roll display cabinet


100


. Each panel


252


further comprises a series of stepped spacers


260


mounted thereon. A plurality of sample separator clips


270


are mounted in between spacers


260


as explained in more detail below.




The sample clip


270


is comprised of any suitable material and is preferably comprised of a hard clear plastic. The clip


270


further comprises an inner compartment


272


and an outer compartment


274


for housing wallpaper samples. The sample clip


270


is mounted onto the panel


260


by friction pins


276


located on the exterior of the inner compartment


272


which are inserted into holes in the middle step


278


of spacer


260


.




A display wallpaper sample


35


or combination of samples such as a border and matching wallpaper sample are housed within the first compartment behind a clear plastic cover which is inserted into the outer compartment


274


. The clear cover


280


is held in place by flanges


282


and the resilient member


284


which pushes the sample


35


and cover


280


against the flanges


282


. The wallpaper samples


37


for consumer's use are located behind the display sample


37


in the pockets


254


and


256


formed by the sample clip


270


. Further, the wallpaper rolls which correspond with the wallpaper samples are located next to the fin assembly for ease of retrieval by the consumer.





FIGS. 13 and 14

illustrate another embodiment of the invention containing a carousel


300


shown in combination with a wallpaper roll display rack. The carousel


300


may also be utilized separate from the wallpaper display rack. The carousel


300


is utilized to display a series of wallpaper samples or wallpaper borders. The carousel


300


comprises a plurality of rigid panels


302


arranged to extend radially outward from a vertical axis


304


and forming a center hole for receiving a pole mounted upon a base


310


. The carousel


300


is thus rotatable about the vertical axis


304


. The distal edge


312


of each panel


302


further comprising flanges


314


having tabbed ends for retaining a flexible display panel


320


slidably received therein. When the display panels


320


are installed within the flanges


314


, a concave mounting display surface is formed for mounting a plurality of wallpaper samples thereon. Because the mounting display surface is preferably concave, a greater amount of wallpaper surface area may be displayed.




Although described with reference to certain preferred and alternate embodiments, certain modifications and variations of the general principles of the invention which may be apparent to those of skill in the art are all within the scope of the invention as defined by the accompanying claims and equivalents thereto. For example, although shown in certain embodiments, the individual aspects of the system of the invention; such as the cassettes, the cassette display cabinet, the fixed and adjustable roll displays, the roll display cabinet, the fin assembly and the carousel, can be combined in any manner to provide different displays adaptable to any type of retail environment. Thus, the invention provides a highly adaptable product display system which is not limited to the particular combinations drawn herein. Furthermore, the proportions, dimensions and relative sizes of the combined display elements may be selectively varied in accordance with the invention.



Claims
  • 1. A display system for storing and displaying merchandise, the display system comprising:one or more vertical display columns having opposed sidewalls with each sidewall having a bracket affixed thereto; one or more cassettes for receiving merchandise; each said bracket having aligned terraced slots for receiving one or more cassettes; each said cassette having one or more compartments for receiving merchandise; wherein said cassette further comprises a front cover which extends over said one or more compartments to return merchandise in said compartments.
  • 2. A display system for storing and displaying merchandise, the display system comprising:one or more vertical display columns having opposed sidewalls with each sidewall having a bracket affixed thereto; one or more cassettes for receiving merchandise; each said bracket having aligned terraced slots for receiving one or more cassettes; each said cassette having one or more compartments for receiving merchandise; wherein said cassette further comprises: an outer backing having a plurality of retaining clips and one or more spacers on an inner surface to cooperate with a front cover to form said compartments for containing merchandise; and said front cover having outer flanges for reception into said retaining clips.
  • 3. A display system for storing and displaying merchandise, the display system comprising:one or more vertical display columns having opposed sidewalls with each sidewall having a bracket affixed thereto; one or more cassettes for receiving merchandise; each said bracket having aligned terraced slots for receiving one or more cassettes; each said cassette having one or more compartments for receiving merchandise; wherein said cassette further comprises means for adjusting the depth of the compartment.
  • 4. A display system for storing and displaying merchandise, the display system comprising:one or more vertical display columns having opposed sidewalls with each sidewall having a bracket affixed thereto; one or more cassettes for receiving merchandise; each said bracket having aligned terraced slots for receiving one or more cassettes; each said cassette having one or more compartments for receiving merchandise; wherein said cassette further comprises: an adjustment clip having a receptacle for supporting merchandise and a clip end for reception into one or more vertically arranged slots in said outer backing.
  • 5. A system for displaying merchandise, the system comprising:a cassette; and an adjustment clip; the cassette including a backing; the cassette including a cover connected to the backing, the backing and cover forming a compartment for receiving merchandise; the cassette including a slot for receiving the adjustment clip, the cassette and the adjustment clip cooperating to vary the dimensions of the compartment.
  • 6. The system of claim 5, wherein the cassette includes a plurality of vertically oriented slots and the adjustment clip is selectively inserted into one of the slots.
  • 7. The system of claim 5, wherein the slot is in the backing.
  • 8. The system of claim 5, wherein the cover includes an opening.
  • 9. The system of claim 5, wherein the cover includes a cutout.
  • 10. The system of claim 5, wherein the cassette includes a spacer for forming a plurality of compartments.
  • 11. The system of claim 5, wherein the adjustment clip comprises:a first end forming a clip for retention about the slot; and a second end forming a shelf for retention of merchandise in the compartment.
  • 12. The system of claim 11, wherein the first end of the adjustment clip comprises a first member and a second member that cooperate to form the clip for retention about the slot.
  • 13. A system for displaying merchandise, the system comprising:a cassette; and an adjustment clip; the cassette including a front wall and a rear wall, the front wall and the rear wall forming a compartment for receiving merchandise; the cassette including a slot for receiving the adjustment clip, the cassette and the adjustment clip cooperating to vary the dimensions of the compartment.
  • 14. The system of claim 13, wherein the cassette includes a plurality of vertically oriented slots and the adjustment clip is selectively inserted into one of the slots.
  • 15. The system of claim 13, wherein the slot is in the rear wall.
  • 16. The system of claim 13, wherein the front wall includes an opening.
  • 17. The system of claim 13, wherein the front wall includes a cutout.
  • 18. The system of claim 13, wherein the cassette includes a spacer for forming a plurality of compartments.
  • 19. The system of claim 13, wherein the adjustment clip comprises:a first end forming a clip for retention about the slot; and a second end forming a shelf for retention of merchandise in the compartment.
  • 20. The system of claim 19, wherein the first end of the adjustment clip comprises a first member and a second member that cooperate to form the clip for retention about the slot.
Parent Case Info

This application is a divisional of application Ser. No. 09/547,251, filed on Apr. 11, 2000, now abandoned, which is a divisional of application Ser. No. 09/100,378, filed on Jun. 19, 1998, which issued as U.S. Pat. No. 6,068,139 on May 30, 2000. The entire disclosures of these prior applications are hereby incorporated by reference.

US Referenced Citations (7)
Number Name Date Kind
3777897 Gray Dec 1973 A
4783918 Valery Nov 1988 A
5720396 Wegscheid et al. Feb 1998 A
5915571 Czalkiewicz et al. Jun 1999 A
5938048 Carroll et al. Aug 1999 A
6006927 Levy Dec 1999 A
6116433 Pursall Sep 2000 A