Patent Application
20160350808
This application is an utility application titled “Time-Based Virtual Access and Retrieval Based on Geographic Proximity”, and the teachings of which are incorporated herein in their entireties by reference. This application claims the benefit of the filing date of U.S. provisional application filed on date May 27, 2014.
The present disclosure relates to a smart dynamic database which captures, gathers and analyzes a multitude of Time Expiration Marketing Proximity and Traffic (TEMPT), through a various secure wireless locator technology and access points, use for outdoor and/or indoor position, including but not limited to GPS or AVL positioning and other inputs for the purpose of expeditious response, access and retrieval of transferred data. These technologies interface for one or more mobile smart devices, for example: push data mono-directionally, and/or bi-directionally on one or more mobile devices receiving can access information from controlled/managed network of system and/or sub-systems, a central databases and/or combination of plurality of information networks.
An example of one embodiment of the TEMPT system could detect customers entering/crossing into the perimeter of campus. Campuses can be defined as Mall, School, Industrial Complex, Government Entities, Urban or Rural geographic location and retail locations or other topographical location. Time sensitive discount and marketing information based on how fast customer walking into the physical premises
It is understood by anyone who is familiar with art, that all X-Y-Z coordinates, campus maps and location calculations can be analyzed through a multitude of positioning technologies. These include WLAN, and other wireless local network, radio waves for communication between nodes or access points, sensors, GPS enable devices, triangulation and signal strength received from various access points between center and receivers, etc.
TEMPT incentive to time sensitive discounts and could be prorated discount. It could be dynamically changed base on traffic. Currently market inefficiency are results of the lack of an individual focused informational system. The current system is largely based on “one size fits all”, and doesn't differentiate:
Time Expiration Marketing Proximity and Traffic (TEMPT) could be defined by one embodiment as the ability to detect a campus through various smart devices when crossing a certain location's perimeter in order to gather specific information, based on customized individual needs and specific request or searches. TEMPT helps resolve individual needs and requirements for products and services by providing greater efficiency, and or provide time sensitive information on price discount, exemplified by the following:
TEMPT provides potential customers for selections of specific products or service and or several time sensitive discounts. For specifically, the TEMPT system could include a series of events resulting from the detection or the crossing of a campus perimeter. One scenario could include for example, the following:
The smart device could enable or disable information through software settings including but limited to:
Outside and/or an inside perimeter and based on one or more mobile or geographic concentric positions, could be set by one or more dynamic X-Y or X-Y-Z perimeters (such as length, width and height), and/or 3 dimensional and/or holographic data points. X-Y or X-Y-Z coordinates of campus perimeter are entered and mapped outlining the outside and/or inside the perimeter in every direction. Enriched data sourcing and product location technology will enhance competitive marketplace, which include but not limited to business trade, commercial trade and retail trade, bartering and all merchandising.
The perimeter of campus might be defined as, for example, the property line which borders non-campus property. As shown in
It is understood by anyone who is familiar with art, that all X-Y-Z coordinates, campus maps and location calculations can be analyzed through a multitude of positioning technologies. These include WLAN, and other wireless local network, radio waves for communication between nodes or access points, sensors, GPS enable devices, triangulation, signal strength received from various access points between center and receivers.
It is also understood by anyone who is familiar with art, that each mobile device location detection is based on interferences from building structures, building materials, reflection points and other obstacles which could hinder data transmission and location accuracy. Thus, there could be one or more location technologies implemented when calculating indoor wireless access points, and indoor or building access points.
Each campus could have its own protocol setup features to establish the correlation of smart device locators relative to a store location or entity location. These protocols could be used as a guidance system, for example: to direct the customer from his/her vehicle to the nearest parking entrance or exit, to one or more entities providing the products and/or services, information regarding the products and/or services, competitive pricing for like products and/or services and all additional information requested by the potential purchasers.
In addition, it is understood by anyone who is familiar with art that foot traffic, whether moving or stationary could utilize the same guidance system and location detection technology. The setup of protocols could not only guide the smart devices to the location of the store and/or entity, but also include all information requested to make an informed product decision.
Access and retrieval points could include but not limited to various GPS positioning technology, and relative perimeter mapping (geo-mapping), RFID and other sensors (gyroscopes, etc.), WiFi, repeaters or boosters, etc. Individualized set points could determine the desired boundaries of the geo-graphical grid of the campus within the outer perimeter. The inner grid defines a protected zone subsystem. One or more parameters, such as height, for each building or other structure of the campus could be provided to the TEMPT to calculate a Z coordinate in order to demonstrate the size, shape and architecture of structures as well as the locations of various levels within the structure and the location of the promotions within said structure. The TEMPT software automatically maps out the perimeters through the data point locator entries as well as include all the inter campus grid within the established perimeters. The embedded or correlated geographical data might be stored in a multitude of formats including but not limited to, Static and Kinematic pseudo-kinematic, GPS and Pseudo-static GPS, TECEF coordinates (Cartesian coordinates, Earth Centered, Earth Fixed Tri-angular and/or Concentric coordinate) etc. The campus grid map showing all structures and real time X-Y-Z promotional hotspots could dynamically determine the precise location with great accuracy of the product and/or service, including not only within the parameters of the campus but also within the interior of any structure on the campus. The alert symbol might be displayed on the campus GPS or other access mapping mechanism including Z factor map based on time expiration and urgency.
Time based promotions and discount purchasing (TEMPT) with set point criteria's:
The smartphone, for example by employing GPS transceiver, might detect passing through the campus perimeter when traveling into the campus and could superimpose the campus map based data of the mobile device. The campus map might be transposed with the promotional “hotspot” overlay. “Hotspot” could be defined in one embodiment as high traffic and high volume of purchases in one or more location. The “hotspot” promotional example could be linked with any cellular device, protocol and system. The each virtual promotion and/or advertisement and/or discounts could be time-stamped to create a diminishing buying discount.
When the campus perimeters are entered by the organization, the GPS grid within the perimeter might be controlled by the campus servers, remote servers or combination of both. One or more servers will dynamically control the data, which could be sourced in any format, protocol and technology. In addition, various campuses could require a different set of rules unique to their product and/or service strategy. The TEMPT program could be used to customize individual needs and criteria including functionality by campus' management in order to better serve the customer needs. The TEMPT software could be networked and linked to one or more servers. The TEMPT system could be an open and/or private platform for retailers, schools, corporations, government entities, industrial parks and other organizations.
In addition in yet another embodiment, price discounting and purchase closure are correlated with time of purchase. The seller and/or organization and/or entity, in one example, could scale discounting percentage with purchase time limitation and set points.
GPS data pullers, also known as GPS transponders, could also be incorporated to track the asset's position at regular intervals; these devices are always-on and can be queried as often as required. GPS data pullers might be used in the case where the location of the tracker will only need to be known occasionally e.g. placed in area with higher discounts and promotions, or that does not have constant supply of power available, therefore limiting the ability to send data on a constant basis.
As described herein, some embodiments of the present invention might be implemented as a software application downloadable to a mobile device. The downloaded software application might work with existing hardware of the mobile device to implement a promotional notification alert system as described herein. For example, some embodiments might be available as an “app” or icon on the screen of the mobile device. Alternatively, some embodiments of the present invention might require special purpose hardware, and this might only be compatible with mobile devices having the promotional notification hardware.
Reference herein to “one embodiment” or “an embodiment” means that a particular feature, structure, or characteristic described in connection with the embodiment can be included in at least one embodiment of the invention. The appearances of the phrase “in one embodiment” in various places in the specification are not necessarily all referring to the same embodiment, nor are separate or alternative embodiments necessarily mutually exclusive of other embodiments. The same applies to the term “implementation.”
While the exemplary embodiments of the present invention have been described with respect to processing blocks in a software program, including possible implementation as a digital signal processor, micro-controller, or general purpose computer, the present invention is not so limited. As would be apparent to one skilled in the art, various functions of soft- ware may also be implemented as processes of circuits. Such circuits may be employed in, for example, a single integrated circuit, a multi-chip module, a single card, or a multi-card circuit pack.
The present invention can be embodied in the form of methods and apparatuses for practicing those methods. The present invention can also be embodied in the form of program code embodied in tangible media, such as magnetic recording media, optical recording media, solid state memory, floppy diskettes, CD-ROMs, hard drives, or any other machine-readable storage medium, wherein, when the program code is loaded into and executed by a machine, such as a computer, the machine becomes an apparatus for practicing the invention. The present invention can also be embodied in the form of program code, for example, whether stored in a storage medium, loaded into and/or executed by a machine, or transmitted over some transmission medium or carrier, such as over electrical wiring or cabling, through fiber optics, or via electromagnetic radiation, wherein, when the program code is loaded into and executed by a machine, such as a computer, the machine becomes an apparatus for practicing the invention. When implemented on a general-purpose processor, the program code segments combine with the processor to provide a unique device that operates analogously to specific logic circuits. The present invention can also be embodied in the form of a bit stream or other sequence of signal values electrically or optically transmitted through a medium, stored magnetic-field variations in a magnetic recording medium, etc., generated using a method and/or an apparatus of the present invention.
It should be understood that the steps of the exemplary methods set forth herein are not necessarily required to be performed in the order described, and the order of the steps of such methods should be understood to be merely exemplary. Likewise, additional steps may be included in such methods, and certain steps may be omitted or combined, in methods consistent with various embodiments of the present invention.
As used herein in reference to an element and a standard, the term “compatible” means that the element communicates with other elements in a manner wholly or partially specified by the standard, and would be recognized by other elements as sufficiently capable of communicating with the other elements in the manner specified by the standard. The compatible element does not need to operate internally in a manner specified by the standard.
Also for purposes of this description, the terms “couple,” “coupling,” “coupled,” “connect,” “connecting,” or “connected” refer to any manner known in the art or later developed in which energy is allowed to be transferred between two or more elements, and the interposition of one or more additional elements is contemplated, although not required. Conversely, the terms “directly coupled,” “directly connected,” etc., imply the absence of such additional elements. Signals and corresponding nodes or ports may be referred to by the same name and are interchangeable for purposes here.
It will be further understood that various changes in the details, materials, and arrangements of the parts which have been described and illustrated in order to explain the nature of this invention may be made by those skilled in the art without departing from the scope of the invention as expressed in the claims to be filed upon the USPTO utility and International filing.
