1. Field
The present disclosure relates to printed material, data entry and display, electronic color generation, and data communication. More particularly, some embodiments described in the present disclosure relate to a magazine or printed material insert (e.g., flat-shaped) using electricity to perform many of the same functions as a smart device.
2. Related Art
Magazine inserts have been around almost as long as there have been magazines and print. Offers and subscriptions and self-addressed cards with or without prepaid postage are inserted within the pages of magazines, and these are meant to be torn out or removed and mailed in. There are also larger fold out ads. Inserts have now gone beyond print only, with, for example, fragrances.
Touch codes may include information structures which are readable by capacitive sensors, including, but not limited to, touchscreens or touch-sensitive sensors.
According to an aspect of the present disclosure, a smart device is provided, comprising at least one camera and a processor configured to perform a method. The method comprises controlling the at least one camera to acquire one or more images of one or more respective color standard samples of known chromaticity coordinates, resolving the one or more images of the one or more color standard samples of known chromaticity coordinates into component color contributions, and producing a color acquisition map between the chromaticity coordinates of the one or more color standard samples and the corresponding component color contributions.
According to an aspect of the present disclosure, a smart device is provided, comprising at least one camera, at least one display unit, an input controller configured to determine an input to the at least one camera, and a processor configured to perform a color calibration method. The color calibration method comprises controlling the at least one display unit to display one or more test colors by applying one or more respective sets of display settings to components of the at least one display unit, controlling the one or more input controllers to provide light produced by the at least one display unit to the at least one camera, controlling the at least one camera to acquire one or more images of the one or more test colors displayed by the at least one display unit in response to application of the one or more respective sets of display settings, resolving the one or more images one the one or more test colors into one or more respective sets of average component color contributions, determining one or more differences between (1) the one or more sets of display settings applied to produce the one or more test colors, and (2) the corresponding one or more sets of average component color contributions resolved from the one or more images of the one or more test colors, and using the one or more differences between the one or more sets of display settings and the one or more sets of average component color contributions to determine elements of a color correction matrix for converting average component color contributions of a specified color into display settings which, when applied to the display unit, cause the display unit to display a target color.
According to an aspect of the present disclosure, a smart device is provided, comprising a display unit and a processor configured to perform a color calibration method. The color calibration method comprises acquiring a representation of a target color, determining average component color contributions of the target color from the representation of the target color, and using a color correction matrix and the average component color contributions of the target color to determine calibrated display settings which, when applied to the display unit, cause the display unit to display the target color.
According to an aspect of the present disclosure, an electronic device is provided, comprising components and a conductive material. The components include at least one power source, a processor, a memory, circuitry, at least one input and/or output, a display unit configured to display data and/or color, and a communication unit configured to transmit and/or receive data. The conductive material connects at least two of the components to each other. At least a portion of the electronic device is formed in one or more layers of a printed substrate, and/or at least one of the components is formed from a conductive ink.
Various embodiments will be described with respect to the following Figures. It should be appreciated that the Figures are not necessarily drawn to scale. In the drawings, each identical or nearly identical component that is illustrated in various figures is represented by a like numeral. For purposes of clarity, not every component may be labeled in every drawing. In the drawings:
The following reference numbers are used in the Figures.
Smart devices, systems and methods are described herein. In some embodiments, the devices, systems and methods may utilize printed material such as magazines inserts and/or other types of advertisements.
In some embodiments, a magazine insert (e.g., flat) is provided. The magazine insert may comprise a battery (e.g., flat) and/or may receive power electromagnetically. The magazine insert may serve as a data entry device, may process and store information, may display information and/or color in at least one area, and/or may receive and/or transmit information.
A “smart device” may comprise any device employing a touch screen that can be activated by a touch code and/or human touch and/or capacitive element and/or conductive element, including, but not limited to: a smart phone, Iphone, Ipad, Android device, a computer, a tablet, a reader, and/or a vending machine. Furthermore, a smart device may be capable of performing tasks including, but not limited to, communicating via wifi and/or electromagnetically, taking pictures and/or video, displaying images, entering and displaying data, near field communication, and/or Bluetooth communication.
Some aspects of touch codes are described, for example, in U.S. patent application Ser. No. 13/576,976, filed Nov. 29, 2011, assigned attorney docket no. T0709.70025US00, titled “System and Method for Retrieving Information from an Information Carrier by Means of a Capacitive Touch Screen,” now U.S. Pat. No. 8,497,850; U.S. patent application Ser. No. 13/120,996, filed Oct. 15, 2009, assigned attorney docket no. T0709.70035US01, titled “Planar Data Carrier,” published as U.S. Patent Pub. No. 2012/0125993; U.S. patent application Ser. No. 13/127,512, filed Nov. 4, 2009, assigned attorney docket no. T0709.70036US00, titled “Identification System and Applications,” now U.S. Pat. No. 8,622,307; U.S. patent application Ser. No. 13/703,467, filed Jun. 10, 2011, assigned attorney docket no. T0709.70037US02, titled “System Comprising a Capacitive Information Carrier for Acquiring Information,” published as U.S. Patent Pub. No. 2013/0115878; and U.S. patent application Ser. No. 13/825,159, filed Sep. 20, 2011, assigned attorney docket no. T0709.70038US01, titled “Information Carrier and System for Acquiring Information,” published as U.S. Patent Pub. No. 2013/0284578, all of which are incorporated herein by reference to the extent permitted by law.
As used herein, “color” may refer to a property of an object which produces a particular visual sensation, or to the visual sensation produced, and/or to a wavelength of light which produces a particular visual sensation, depending on the context.
In some embodiments, a smart ad system (or “smart ad”) may comprise a multi-layer computation, communication, and I/O system that is as flat as practical and as flexible as is practical such that it can be inserted into a magazine or other printed object, though embodiments are not limited to this specific application. In some embodiments, a smart ad system may be inserted into and/or attached within printed material including but not limited to at least one of a card, greeting card, magazine, newspaper, book, brochure, and/or advertisement, and/or may be mounted to an article including but not limited to a box, tray, window, poster, wall, point of purchase display, billboard, and/or area that can be seen. Some embodiments of a smart ad system may be used in any number of applications, with any subset of capabilities described in the present disclosure.
In some embodiments, a smart ad system may perform the same functions as a computer, and brings all the power of computer technology to advertisements that are made flat enough to fit in printed material like magazines. In the context of printed advertisements, some embodiments of the smart ad system may enable data input, data output, communication with other devices and the outside world, and/or display, and/or may serve as a peripheral and/or a source of control for any number of devices. In some embodiments, a smart ad system may include a printed substrate and multi-layer computation, communication, and/or I/O system comprising at least one power source, a processor with memory, circuitry, at least one input, at least one output, a structure configured to display data and/or color, at least one structure configured to receive data, and/or at least one structure configured to transmit data.
In some embodiments, the components of a smart ad system (e.g., a power source, an input/output unit, a display unit, a mechanical structure, and/or a communication unit) may be included in (e.g., etched in, deposited on, or printed on) one or more layers of a structure, such as a thin film structure.
In some embodiments, a layer of a smart ad system may include any suitable material, including, but not limited to, one or more plastics (e.g., thermoplastics), one or more papers, one or more polymers (e.g., polycarbonate, polyethylene, polyurethane, polyester, and/or polyvinylchloride), blends of two or more polymers (e.g., a blend of polycarbonate and polyethylene), other polymeric materials, thermo-formable materials, materials that maintain shape after being exposed to heat and/or pressure, and/or any other material suitable for forming a smart ad system.
In some embodiments, a layer of a smart ad system may comprise a film (e.g., a thin film). In some embodiments, a film (e.g., thin film) may include a layer of any material having an average thickness less than approximately 0.030″, between 0.030″ and 0.010″, between 0.010″ and 0.001″, or less than 0.001″. In some embodiments, a film (e.g., thin film) may comprise a monomolecular layer.
In some embodiments, two or more components of a smart ad system may be integrated in a same structure (e.g., formed in a same layer of material, formed in one or more layers of a same multi-layer structure, printed on a same layer of material, and/or printed on one or more layers of a same multi-layer structure). The structure may include, but is not limited to, a film (e.g., a thin film) of one or more film layers.
In some embodiments, one or more components of a smart ad system may comprise and/or be at least partially formed from one or more conductive inks. In some embodiments, conductive connections (e.g., wires, traces, and/or vias) between components may comprise and/or be at least partially formed from one or more conductive inks. In some embodiments, a smart ad system may include a light-inhibiting material, and such light-inhibiting material may comprise and/or be formed from one or more conductive inks. In some embodiments, a conductive ink may comprise a conductive material that may be formed by the evaporation and/or curing of a binder/carrier liquid in which a conductive material is suspended. Examples of conductive inks may include, but are not limited to, metallic inks, such as aluminum ink.
In some embodiments, a power source of a smart ad system may include at least one of the following: a low profile battery, a capacitor, an electromagnetic power source, an inductive power source, a radio-frequency (RF) power source, a piezoelectric power source, and/or a solar power source. The low profile battery can be at least one of the following: printed, flat, constructed, discrete, rechargeable and/or non-rechargeable. In some embodiments, a power source (e.g., battery) may be printed on or otherwise attached to a film.
In some embodiments, an input and/or output unit (“input/output unit” or “I/O unit”) may include at least one switch. In some embodiments, the switch may be of any suitable type, including, but not limited to, a capacitive type, a membrane type, a low force membrane type, a force sensitive resistance type, a touch sensitive resistance type, a multi-layer type consisting of conductive layers and spacers, a dome type, a discrete type, and/or a mechanical type. The switch may be configured, in some embodiments, as at least one linear and/or area matrix. The switch may include, in some embodiments, at least one variable resistance touch sensitive rheostat.
In some embodiments, an I/O unit may comprise at least one sensor. In some embodiments, the sensor may produce at least one signal that may be detected by circuitry of the smart ad system. In some embodiments, a sensor may be configured to sense at least one of the following: humidity, temperature, light, color, spatial orientation, magnetic field and/or earth's magnetic field. In some embodiments, the sensor may be configured to receive a GPS position (e.g., the sensor may include a GPS receiver). In some embodiments, the sensor may detect infrared and/or visible and/or UV light and/or acoustic energy.
In some embodiments, an I/O unit may include auxiliary circuitry, which may function as a wireless phone. The auxiliary circuitry configured as a wireless phone may have at least one preprogrammed number. In some embodiments, an I/O unit may include one or more conductive touch codes configured to be read and/or sensed by a touch sensitive screen.
In some embodiments, an input/output unit (e.g., a capacitive switch) may be printed on, deposited on, or otherwise attached to a film. In some embodiments, an input/output unit (e.g., a capacitive switch) may comprise a conductive ink.
In some embodiments, the smart ad system may comprise a mechanical structure. The mechanical structure may, in some embodiments, be flat. In some embodiments, the mechanical structure may contain and/or be powered by a mechanical component, including, but not limited to a motor, a solenoid, nitinol, and/or a piezoelectric device. The mechanical component may, in some embodiments, be as flat as possible. In some embodiments, the mechanical structure may comprise a flat or substantially flat pop-up mechanism configured to fold out from the plane of storage and/or to increase in height and/or length in the third dimension.
In some embodiments, the display unit may be configured to display data and/or color. In some embodiments, the display unit may comprise at least one viewing area in which light can be seen by a viewer. In some embodiments, this area may comprise a decoratively printed front sheet that allows light to be distributed throughout the entire viewing area. In some embodiments, the viewing area may be configured to display data and/or color in any suitable form, including, but not limited to, geometric shapes, letters, numbers, symbols, words, phrases, logos, cartoon and/or other characters, celebrity likenesses, commonly recognized places and/or buildings and/or structures and/or objects. In some embodiments, the display unit may comprise at least one infrared (IR) light-emitting diode (LED) and/or at least one visible LED and/or at least one ultraviolet (UV) LED and/or at least one multi-color LED. A multi-color LED may be configured to produce light of two or more wavelengths, such as red, blue, and green light. In some embodiments, the display unit may include control circuitry configured to control the mixture of light emitted by the LEDs, and further, a plurality of colors and/or lighting patterns may be produced. In some embodiments, colors and/or lighting patterns may be produced when at least one input unit (e.g., switch or sensor) is depressed and/or activated. In some embodiments, the control circuitry may enable the plurality of colors to fade up in brightness and/or fade down in brightness and/or to fade from one color to another and/or to instantly change colors and/or brightness.
In some embodiments, a display unit may include one or more light-emitting components, including, but not limited to, electroluminescent devices, light-emitting diodes (LEDs), organic LEDs, polymer LEDs, light-emitting polymers, and/or any other suitable material or structure capable of emitting light.
In some embodiments, the communication unit may be configured to receive data and/or to transmit data. In some embodiments, the communication unit may transmit and/or receive data using any suitable communication device, resource, and/or protocol, including, but not limited to, radio-frequency identification (RFID) device, near field communication (NFC) device, unpowered NFC chip tag, Bluetooth in 2400-2480 MHz band, Bluetooth in bands now known or unknown, frequency hopping spread spectrum based systems, Wifi, Zigbee IEEE 802.15 standard, and/or communication devices for use in industrial, scientific, and medical bands utilizing 686 MHz in Europe and/or 915 MHz in the U.S. and/or 2.4 GHz in one or more jurisdictions. In some embodiments, the data may be encrypted.
In some embodiments, a smart ad system may enable communication to occur with and between itself and at least one of the following: a smart device, computer, directly to the internet, to a smart device connected to the internet, to a computer connected to the internet, and/or to another smart ad or a smart device and/or a smart item. In some embodiments, a smart ad system may send and/or receive color information. For example, a smart ad system may send color information to a smart device for subsequent display, and/or for subsequent retransmission of color information to other systems capable of displaying the color represented by color information. In some embodiments, a smart ad system that receives color information may perform color correction such that the color generated by the smart ad system is the same or similar to the color represented by the color information. For example, a smart ad system may perform color correction such that the color generated by the smart ad system is the same or similar to a color generated by another display device. In some embodiments, performing the color correction may comprise altering the color information.
In some embodiments, the smart ad system may be configured to perform one or more functions, including, but not limited to, ordering goods and/or services, selecting and/or transmitting colors for display on another smart device, selecting and/or transmitting colors to be printed on an item, displaying a color palette, using one or more remote standard color swatches and/or samples to perform color calibration, customizing colors on other color producing elements, changing one or more colors of wearable clothing, apparel, an accessory, hairclip, tiara, and/or jewelry, causing a phone to change colors and/or patterns, changing color on a bike, motorcycle, ski, item of sports equipment, hood ornament, molding, and/or area trim, changing color of smart paint and/or area color display of at least one wall and/or portion of a wall, room, surface, and/or sconce, interfacing with HUE from Philips, wirelessly controlling lighting, dimming a display and/or lighting at known and/or settable rate, performing color transition at known and/or settable rate, controlling a room environment (including, but not limited to, lighting, temperature and/or HVAC settings), controlling 3D printing and/or printers, controlling an entertainment system, tuning a radio and/or TV, ordering movies from an online entertainment service (e.g., Netflix, movie providers, and/or movie on demand providers now known or unknown), and/or controlling analog levels (including but not limited to controlling sound volume and/or channel balance, and/or tuning radio and/or television channels).
In some embodiments, a smart ad system may perform one or more functions including, but not limited to, facilitating a communication to or within a social network and/or application, accessing and/or causing access to textual, audio, and/or video content, facilitating engagement in a marketing campaign, causing communication with any network based application interface, updating a data store (e.g., for the purpose of providing analytical insight of that data), and/or choosing colors (e.g., colors to be displayed by the smart ad system, by another smart ad system, and/or by another device).
In some embodiments, a smart ad system may comprise at least one power source, a processor with memory, circuitry, at least one input and/or output unit, a display unit configured to display data and/or color, and/or at least one communication unit. In some embodiments, the smart ad system may be inserted into and/or attached within printed material including but not limited to cards, greeting cards, magazines, newspapers, books, brochures, and/or advertisements. In some embodiments, the smart ad system may be mounted to an article and/or structure including but not limited to a box, a tray, a window, a poster, a wall, a point of purchase display, a billboard, and/or any visible area of an article and/or structure.
A smart ad system may, in some embodiments, transmit color settings to a smart device. In some embodiments, the color settings may comprise color settings used by the smart ad system to produce (e.g., emit, transmit, reflect, generate, and/or display) a corresponding color. In some cases, it may be desirable for the smart device receiving the color settings to display the same color produced by the smart ad system when the smart ad system applies those color settings. However, in some cases, a smart ad system and a smart device which apply the same color settings may produce different colors. In some embodiments, the color settings may be calibrated (e.g., “corrected”), such that the color produced by the smart device in response to applying the corrected color settings is the same as the color produced by the smart ad system in response to applying the original color settings. In this manner, calibrating the color settings may facilitate accurate reproduction of a same color by multiple devices (e.g., multiple devices disposed in different locations, operating under different lighting conditions, using different display units, and/or using differently calibrated display units).
As just one example, if a color is being produced on a smart ad system and it is desired to duplicate this color on a second device (e.g., a second smart ad system or another smart device), in some embodiments one or more corrections may be applied to the color settings (e.g., red, blue, and green values of the LEDs producing the specified desired color in the smart ad system) because applying the uncorrected color settings in the second device may produce a different color. In some embodiments, calibrating (e.g., “correcting”) the color settings for the second device may result in the second device accurately reproducing the color.
In some embodiments, the smart ad system may include one or more components configured to facilitate color calibration, including, but not limited to, at least one camera, and/or a processor (e.g., processing circuit) configured to perform a color calibration method. In some embodiments, the color calibration method may include one or more of the following steps:
According to an aspect of the present disclosure, a smart device may be configured to perform color calibration. In some embodiments, a smart device may include one or more components configured to facilitate color calibration, including, but not limited to, at least one camera, at least one display unit, one or more input controllers, and/or a processor (e.g., processing circuit) configured to perform a color calibration method. In some embodiments, the color calibration method may include one or more of the following steps:
In some embodiments, a smart device (e.g., smart ad system) may perform a color calibration method comprising one or more of the following steps:
In some embodiments, the second device may be a smart ad system. In some embodiments, the calibrated display settings of the smart device (e.g., Rcalibrated, Bcalibrated, Gcalibrated) corresponding to a target color, and/or the average component color contributions of the target color may be transmitted by the smart device to at least one third device for color corrected display. The third device may comprise any number of devices whereby the calibrated display settings and/or average component color contributions are serially passed from a third device to another third device and so on until at least one third device finally displays the color corrected target color.
In some embodiments, the input controllers (which may be used to configure the camera of a smart device to acquire an image generated on the screen display on the same smart device) may comprise one or more mirrors (e.g., at least three planar mirrors and/or at least one curved mirror). In some embodiments, the input controllers may comprise a light pipe and/or light guide configurable to enable the passage of light from the display screen of the smart device to the camera of the same smart device.
Although some embodiments have been described it will be understood by those skilled in the art that the present invention should not be limited to the described embodiments. Rather, various changes and modifications can be made within the spirit and scope of the present disclosure.
Touch points 15 may take the form of many types of embodiments.
In some embodiments, the color correction technique is desensitized to the attributes of the illuminating light (e.g., the color components of the illuminating light) because irrespective of the color components into which a sample color is resolved, the color components of the sample color are known. So if a known color sample resolves into Rk, Gk, Bk when illuminated by some arbitrary light source, and an unknown color produces the same R, G, B components when illuminated by the same light source, the unknown color is the same as the known color at least to a first order approximation.
This application claims priority to U.S. Provisional Application No. 61/990,862, filed May 9, 2015, which is incorporated herein by reference in its entirety.
Number | Date | Country | |
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61990862 | May 2014 | US |