The accompanying figures, where like reference numerals refer to identical or functionally similar elements throughout the separate views and which together with the detailed description below are incorporated in and form part of the specification, serve to further illustrate various embodiments and to explain various principles and advantages all in accordance with the invention.
Skilled artisans will appreciate that elements in the figures are illustrated for simplicity and clarity and have not necessarily been drawn to scale. For example, the dimensions of some of the elements in the figures may be exaggerated relative to other elements to help to improve understanding of embodiments of the invention.
Before describing in detail embodiments that are in accordance with the invention, it should be observed that the embodiments reside primarily in combinations of method steps and apparatus components related to a system and method for managing and accessing one or more multimedia contents. Accordingly, the apparatus components and method steps have been represented where appropriate by conventional symbols in the drawings, showing only those specific details that are pertinent to understanding the embodiments of the invention so as not to obscure the disclosure with details that will be readily apparent to those of ordinary skill in the art having the benefit of the description herein.
In this document, relational terms such as first and second, top and bottom, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. The terms “comprises,” “comprising,” or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. An element proceeded by “comprises . . . a” does not, without more constraints, preclude the existence of additional identical elements in the process, method, article, or apparatus that comprises the element.
Various embodiments of the invention provide systems and methods for managing and accessing one or more multimedia contents. Multimedia content may be one or more of a photo, a video, and an audio. The multimedia content may be made available on a website and/or a television channel by a multimedia content owner. The multimedia content owner may be a website owner or a television channel. Additionally, one or more advertisements are associated with a multimedia content. Therefore, when the multimedia content is viewed, one or more advertisements associated with it are also accessed. In response to this, a content owner of the multimedia content is notified to enable advertisement monetization.
One or more of device 104, device 106, and device 108 access one or more multimedia contents over a communication network through server 102. The communication network may be an Internet Protocol (IP) based network. Server 102 may store information corresponding to one or more multimedia contents accessed by each of device 104, device 106, and device 108. Server 102 may be provided by a cable operator who provides cable service. Alternatively, server 102 may be associated with a website through which a multimedia content is accessed by one or more of device 104, device 106, and device 108.
At step 204, one or more bookmarks are stored in server 102 in response to bookmarking one or more multimedia contents. This is enabled by the script downloaded from server 102. A bookmark corresponds to a multimedia content. A bookmark is stored in server 102 as a link and may be made available on a website associated with server 102. The link, for example, may be a Universal Resource Locator (URL). One or more bookmarks are stored by aggregating them in server 102. In an embodiment of the invention, one or more bookmarks may be aggregated such that they are arranged in a list stored in server 102. For example, a list may be created in server 102 in the name of the user.
A bookmark may be placed in the list in accordance with an access pattern corresponding to the bookmark. The access pattern corresponds to a pattern of accessing the bookmark. For example, a bookmark that is accessed the maximum number of times may be placed at top in the list. Similarly, in another example, each bookmark may be assigned a priority number by the user. Further, a bookmark with the highest priority number may be placed at top in the list. Alternatively, the user may manually arrange one or more bookmarks in the list. The user may form a plurality of lists to aggregate bookmarks in server 102. A list in the plurality of lists may correspond to a particular context and a bookmark that is associated with a multimedia content belonging to a particular context, may be associated to the list.
In response to storing one or more bookmarks, one or more users in the user's social network are notified. This is further explained in conjunction with
In response to bookmarking one or more multimedia contents, at step 308, one or more bookmarks are stored in server 102. A bookmark corresponds to a multimedia content. This has been explained in conjunction with
At step 406, one or more advertisements are associated with a multimedia content accessed using a corresponding bookmark stored in server 102. Thereafter, one or more multimedia contents are accessed using corresponding bookmarks stored in server 102, at step 408. This enables monetizing one or more advertisements associated with a multimedia content. A multimedia content is accessed by a user who has been provided an access to server 102. This has been explained in conjunction with
One or more advertisements associated with the multimedia content are viewed when the multimedia content is accessed. An advertisement associated with a multimedia content may be viewed before and/or after the multimedia content is viewed. Alternatively, an advertisement associated with a multimedia content may be viewed simultaneously with the multimedia content. In response to accessing the multimedia content using the corresponding bookmark, a notification is sent to a content owner of the multimedia content from server 102, at step 410.
The notification includes information corresponding to a method used to view one or more advertisements associated with a multimedia content. The notification may be an email or an SMS generated from server 102 for a content owner of the multimedia content. Examples of methods used for accessing one or more advertisements may include, but are not limited to, viewing an advertisement along with a corresponding multimedia content on a website, viewing an advertisement along with the multimedia content on a device used by a user, and viewing a multimedia content and then clicking on an associated advertisement on a website or a device. Additionally, an advertisement can also be viewed in a banner or other advertisement slots available adjacent to the multimedia content being viewed on a website used to view the multimedia content. Further, if the multimedia content has been downloaded, then advertisements can be associated and viewed in one or more of pre-roll, post-roll, mid-roll of the multimedia content, and adjacent to the to the multimedia content. The advertisements can also be overlayed on a multimedia content being viewed. The notification may further includes name of the website used to access a multimedia content, location of user accessing the multimedia content and number of times the multimedia content has been accessed.
As a notification is sent to a content owner of a multimedia content, each time the multimedia content is accessed and as the notification includes the location of a user and the number of times a multimedia content is viewed; therefore, a content owner of the multimedia content receives an accurate advertisement monetization.
One or more users are provided an access to server 102. Thereafter, at step 504, one or more multimedia contents are retrieved using one or more bookmarks stored in server 102 by a user. A bookmark is displayed on a website associated with server 102 as links. This has been explained in conjunction with
In response to bookmarking one or more multimedia contents, bookmarking module 604 stores one or more bookmarks in server 102. A bookmark corresponds to a multimedia content. This has been explained in conjunction with
Communicating module 602 communicates a notification to one or more users in response to storing one or more bookmarks in server 102. After receiving the notification, one or more users who have been provided an access to server 102, may access a multimedia content using a corresponding bookmark. This has been explained in conjunction with
System 600 may include an associating module 608 that associates one or more advertisements with a multimedia content. An advertisement may be associated with a multimedia content after storing one or more bookmarks in server 102. An advertisement may be associated with a multimedia content in real-time when a user is viewing the multimedia content. This has been explained in conjunction with
Various embodiments of the invention provide methods and systems for managing and accessing one or more multimedia contents. A user bookmarks one or multimedia content that the user wants to view later in time or share it with the user's social network. In response to bookmarking a multimedia content, a bookmark corresponding to the multimedia content is saved on a server. The bookmark can be accessed by the user and one or more users who have been provided an access to the server by the user. Additionally, one or more advertisements are associated with a multimedia content. Whenever, a multimedia content is accessed, a content owner of the multimedia content is notified. The notification includes the location of a user viewing the multimedia content and the number of times the multimedia content has been viewed. Therefore, the content owner receives an accurate advertisement monetization.
In the foregoing specification, specific embodiments of the invention have been described. However, one of ordinary skill in the art appreciates that various modifications and changes can be made without departing from the scope of the invention as set forth in the claims below. Accordingly, the specification and figures are to be regarded in an illustrative rather than a restrictive sense, and all such modifications are intended to be included within the scope of the invention. The benefits, advantages, solutions to problems, and any element(s) that may cause any benefit, advantage, or solution to occur or become more pronounced are not to be construed as a critical, required, or essential features or elements of any or all the claims. The invention is defined solely by the appended claims including any amendments made during the pendency of this application and all equivalents of those claims as issued.
This application claims priority under 35 USC 119 (e) (1) of provisional application No. 60/806,110 Filed on 29 Jun. 2006.
Number | Date | Country | |
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60806110 | Jun 2006 | US |