BACKGROUND OF THE INVENTION
1. Field of the Invention
The present invention relates to the field of mechanized inventory systems, such as airline reservations systems or other product and/or service reservation or inventory systems, which are used to determine availability and pricing for products and/or services. More particularly, the embodiments of the present invention are adapted to determine and display a travel itinerary comprising several available products and/or services, for example, so that a user can build and modify a themed travel itinerary in real-time around a skeleton itinerary including selected and recommended travel products having a selected theme.
2. Description of Related Art
Many of today's products and services are catalogued in computerized reservation or inventory systems. These systems may include simple or complex methodologies for maintaining inventory and providing product and/or service availability information. Either via direct access or remote access across a network, consumers can run queries and view availability information for selected products and/or services, as well as purchase or reserve such items. One example of such systems is a computerized reservation system (CRS). A CRS provides a communications network for travel agents and other consumers to access travel-related information such as airline seat availability, hotel reservations, car rentals, event availability, leisure activities, etc. CRS systems have been in existence for a long period of time. Some of the current CRS systems are known or referred to under the following trade names and services marks: SABRE, AMADEUS, WORLDSPAN, SYSTEM ONE, APOLLO, GEMINI, GALILEO, and AXESS.
Consumer interaction with these systems has evolved in recent years. Initially, these systems were difficult to use and did not always provide the best solution to a consumer's query. For example, in the early stages, a consumer interested in booking airline tickets would input a desired flight itinerary with desired travel dates and times and possible selected class of travel. The CRS system would check availability for the dates and return with a fare price meeting the specific input dates and times requested. Although there were some algorithms in place to aid the consumer in finding the lowest-priced fare, these algorithms were typically geared more toward providing quick results with less computing time and resources than in finding the lowest priced fare. For example, some early product availability and booking algorithms used a method that would heuristically select a subset of itineraries from a larger pool of itineraries, price this subset, and select the lowest-priced fare from the subset for display to the consumer. While these early systems provided timely results and reduced processing load on the CRS, they did not always provide the best solution to the consumer.
In light of this, an algorithm was developed, (sometimes referred to as extended implicit enumeration algorithm), that could be used to efficiently determine the lowest fare for a particular flight itinerary. The algorithm used a k-shortest path schema that identified the lowest available fare that met a consumer's request and displayed this fare to the consumer. This algorithm is described more fully in U.S. patent application Ser. No. 09/421,895, filed on Oct. 21, 1999, entitled: Method and Apparatus for Searching for a Low Fare for Travel Between Two Locations, and published as a PCT application under Publication No. WO 01/29693; the contents of which are incorporated herein.
The extended implicit enumeration algorithm was a major step forward in efficiently determining the lowest fare price for a given itinerary; however, it does have a few slight drawbacks. Specifically, the algorithm was designed to provide a small number of low priced answers with minimal consideration of diversity. The consumer inputs a request, and the algorithm returns only the lowest fare meeting the request. Unfortunately, such a process may not provide the best solution to a consumer or may miss an opportunity to market different fares to a customer that may maximize profits for the supplier, while also meeting the consumer's goals. Thus, a system, method, and computer program product were developed to provide a plurality of low fare prices and different flight itinerary options for a given departure and return date combination, thereby allowing a user to view these different options and make a determination as to which fare and flight itinerary meets their goals as described more fully in U.S. Provisional Patent Application Ser. No. 60/573,546, filed on May 21, 2004, entitled, Systems, Methods, and Computer Program Products for Searching and Displaying Low Cost Product Availability Information for a Given Departure-Return Date Combination or Range of Departure-Return Date Combinations, the contents of which are also incorporated herein.
While conventional searching systems for products may provide a user with a multitude of different options in the form of a results listing, the options displayed by such systems are sorted by and include information corresponding to the user input. For example, the results of a search for low-cost airfares may, in conventional systems, include line-by-line listings of flight options that correspond to lowest-cost product options. However, conventional search systems are generally passive. That is, conventional search systems are merely responsive to particular user inputs, such as a particular search for low-cost airfare between a selected departure airport and a selected arrival airport on selected departure and return dates. Thus, while conventional systems may provide low cost flight itinerary options (and, in extended cases, a low cost hotel reservation in conjunction therewith), such conventional search systems cannot provide suggested complete travel itineraries built around a themed vacation experience wherein the theme is, for example, activity-based (e.g., a SCUBA vacation) and/or destination based (e.g., a Broadway vacation planned around ticketed shows). Furthermore, while travel agencies and/or specialty travel providers have for many years offered themed vacation “experiences” these services are unable to provide themed interactive itineraries built around low-cost travel products stored in a plurality of inventory systems. Furthermore, even “package” deals offered by existing travel agencies often lack flexibility, and do not afford travelers the opportunity to customize with additional activities and/or other travel products selected from a plurality of travel product inventory systems. Furthermore, conventional search systems and/or travel agencies also lack the capability to show a traveler, in near real-time, the pricing change(s) caused by the addition and/or removal of selected travel products from a vacation itinerary. In addition, when selecting travel products to complete a travel itinerary, a traveler is often forced to select travel products without the benefit of prior knowledge of the geography, distances, street layout, and/or other logistical details of a destination.
For example, in planning a Broadway show vacation in New York City, a user may be more interested in building a special travel “experience” around some selected travel products (such as tickets to selected shows and/or reservations at a particular hotel) rather than traveling on a particular day. Furthermore, the traveler may be unaware of peculiarities of timing, geography, and/or transportation in New York and thus may be unable to secure a hotel that meets the traveler's expectations and still allows the traveler easy access to shows, restaurants, and/or other activities. Furthermore, because conventional search systems do not allow a user to build an itinerary around a suggested schedule (and to place a plurality of travel products in a visual itinerary), the traveler may be unable to properly schedule various activities within their vacation. For example, using conventional search systems, a traveler may reserve tickets for a show at 8:00 PM following a dinner reservation at their hotel's restaurant at 6:30 PM. Because, conventional search systems do not allow a traveler to place their travel product purchases within a visual itinerary (much less a map), the traveler may be forced to consult and plan their vacation in a separate calendar program and/or day planner in order to avoid conflicts and/or time pressures. Furthermore, conventional search systems do not allow a traveler to place selected low-cost travel products within a visual itinerary and simultaneously view the result of such selections on the total cost of the vacation. For example, the traveler may be unaware that a hotel may be available that meets their needs only 3 blocks from their most desired accommodations for $30 less per night. In addition, conventional search systems may be unable to show the traveler (via a map and calendar itinerary) the cost and timing results of changing reserved show tickets from an evening show time to a matinee show time.
These limitations in the current systems may create a burden on inventory systems. Specifically, since conventional search systems are not capable of displaying travel products for a themed vacation experience in a “skeleton” itinerary format and/or mapping the location of travel activities, airports, and/or hotels on a map of the destination, a user may be required to run multiple searches in order to find a travel product and/or set of travel products meeting the traveler's budget while still being logistically acceptable. For example, an elderly traveler may have limited mobility and may require extra time to travel between two locations in an urban environment. Thus, if such a traveler wishes to plan two activities in a single afternoon/evening period, the traveler may first select and reserve a first activity (such as a matinee show), however, if the show is not shown on a visual itinerary, the traveler may be unaware of the logistical difficulty of planning a 6:00 PM dinner reservation at a location across town from the theater. Furthermore, conventional search systems may be incapable of alerting the traveler of a hotel option, for example, that may be closer to a majority of the traveler's planned activities for only $10 more per night than the lowest-cost hotel option. Conventional search systems would require that the traveler complete a secondary search for rates in the second hotel (assuming the traveler even knew that the second hotel was in the same geographical area of the majority of their planned activities). Conventional search systems lack the capability of combining, in real-time, search capabilities for determining low-cost options for a variety of travel products, with an interactive visual itinerary and/or mapping system for showing the traveler the logistical and cost effects of making adjustments to a suggested themed itinerary. Furthermore, conventional search systems have no provision for searching for descriptive data corresponding to the selected travel theme much less displaying the descriptive data in response to a user search for a themed travel itinerary. Thus, travelers are forced to supplement their pricing research (via conventional search systems) with other information searches (public transport, reviews, and other supplemental information). While some conventional systems may provide links to such supplemental information, conventional systems do not integrate such data with a visual itinerary and supply it to a user in response to an initial user input. As such, the need for additional information places added burden on the inventory system to process additional requests for such information. In some instances, added systems are required to meet the demand.
In addition, limitations in the current systems can increase the difficulty in identifying satisfactory options for a trip and reduce the user's confidence that any particular options or particular itineraries are the best options for him or her, thereby reducing the likelihood that the user will actually purchase the travel products associated with a particular trip. Further, these factors can put additional burden on the inventory system, since the same user may perform additional searching, even after a satisfactory or optimal itinerary has been found.
Therefore, there exists a need for an improved system to solve the technical problems outlined above that are associated with conventional search systems. More particularly, there exists a need for a system for retrieving travel products from an inventory system corresponding to a selected theme such that a user may input relatively simple travel parameters, such as theme parameters (such as a destination and/or vacation activity type), and be proactively presented with a selection of suggested packages of travel options. There also exists a need for a system capable of displaying the retrieved travel products in an interactive visual itinerary format such that a user may view a virtual timeline of their planned travel, identify possible modifications or amendments to the itinerary, and make appropriate amendments as they see fit. There further exists a need for a system for displaying to the user, in real-time or near real-time, the immediate pricing consequences of amending, adding, and/or deleting travel products from the suggested itinerary generated by the system while being informed of the time relationship between the various travel products. Furthermore, there exists a need for a system that supplements the data shown in the visual interactive itinerary with other data (such as, for example, maps, destination history, reviews or discussions of activities and/or travel products generated by peer travelers, articles related to the travel products, photographs or videos associated with the travel products and the itinerary). Finally, there also exists a need for a system capable of mapping travel product locations (including, for example, airports, hotels, theaters, recreation areas, golf courses, and restaurants) such that a user may be informed of the geographic relationship of the locations and made aware of the cost and logistical considerations of changing the suggested itinerary to a slightly more expensive hotel, for example, that may be closer to the traveler's selected activities than a lower-cost hotel.
BRIEF SUMMARY OF THE INVENTION
The needs outlined above are met by the present invention which, in various embodiments, also provides a system that overcomes many of the technical problems discussed above, as well other technical problems, with regard to the retrieval and concise display of travel product options displayed by conventional low-cost product search systems. Specifically, in one embodiment, the system of the present invention may be capable of assembling and displaying a travel itinerary comprising a plurality of travel products selected from a database, e.g., based on a selected theme, in a manner that reduces the burden on inventory systems. According to some embodiments, the system may comprise an inventory system comprising travel products, wherein for at least some of the travel products, the inventory system also comprises scheduling and/or location data corresponding to the travel products as well as theme data corresponding to the travel products. Furthermore, system embodiments of the present invention further comprise a host computing element in communication with the inventory system for running queries on the inventory system based on an initial user input, wherein the initial user input comprises a selected travel theme. The host computing element may, in some embodiments, retrieve travel products from the inventory system having theme data corresponding to the selected theme of the user input and subsequently and/or concurrently display the retrieved travel products corresponding to the selected theme. Furthermore, the host computing element may also display the retrieved travel products in an interactive itinerary based at least in part on the scheduling and/or location data (that may be associated with at least some of the retrieved travel products) and the selected theme so as to build and present to a user a “skeleton” visual itinerary that may be the basis of an economical yet highly-personalized themed vacation which the user can then adjust and personalize to their interests, schedule and budget needs. According to some additional system embodiments, the host computing element may further detect an idle time period within the interactive itinerary and display a suggested travel product in an interactive display (such as a “pop-up” text box) wherein the suggested travel product may have scheduling data substantially corresponding to the idle time period, so as to more completely “fill” idle time within the itinerary with suggested travel products that may also comply with the selected theme.
According to some system embodiments, the inventory system may further comprise pricing data representing a price corresponding to the travel products, and the host computing element may further display the price of the retrieved travel products in the interactive itinerary as well as a total price corresponding to the sum of the displayed prices of the retrieved travel products. Furthermore, in some embodiments, the display functions of the system of the present invention may also include the display of a plurality of interactive icons corresponding to each of the retrieved travel products displayed in the interactive itinerary. Furthermore, according to some such embodiments, the host computing element may further detect a user selection of at least one of the plurality of interactive icons and calculate and/or display the total price based on the sum of the displayed prices of the selected retrieved travel products. According to some embodiments of the system of the present invention, the host computing element may be programmed and/or configured to automatically search for travel products from the inventory system having the lowest price corresponding to the selected theme.
The host computing element may, in some additional system embodiments, be further adapted to receive a revising user input for revising at least a portion of the interactive itinerary. Furthermore, in some such system embodiments, the host computing element may further display a revised interactive itinerary in response to the received revising user input. For example, in some embodiments, the plurality of travel products may include hotel rooms, reserved show tickets, airline itineraries, recreational activity reservations (such as a golf tee time, for example), and/or car rental reservations. Thus, the revising input may comprise, in some embodiments a user manipulation of various travel product parameters including, but not limited to: the dates and times of the airline itinerary, the number of nights reserved in a particular hotel, the class of hotel, airline seating, car rental class, number of passengers, number of tickets for a given activity and/or show, the type of equipment rented for a particular recreational activity, and/or other parameters.
According to some system embodiments of the present invention, the host computing element may be further capable of “learning” certain aspects of a traveler's preferences by, for example, detecting an interest user input, the interest user input indicating a user interest (such as the reservation of several golf tee times, and/or multiple spa appointments). In response to the detection of such user interests, the host computing element may further display a suggested travel product in an interactive display in accordance with the indicated user interest (such as discounted greens fees at a nearby, but unselected, golf course with similar amenities to the booked course). According to some such embodiments, the host computing element may thus be capable of detecting an additive user input comprising a selection of the suggested travel product (such as the discounted golf course). The host computing element may then be capable of adding the newly-selected suggested to the interactive itinerary in response to the detected additive user input.
Furthermore, in some embodiments, the host computing element may be further capable of displaying the scheduling and/or location data corresponding to the retrieved travel products in an interactive map display such that a user may view the geographical and/or logistical consequences of amending the suggested interactive itinerary. Furthermore, the host computing element may also be capable of interrogating a plurality of electronic data sources comprising descriptive data corresponding to the selected theme, and displaying the descriptive data in response to the user input. The descriptive data may include, but is not limited to: information related to a destination; information related to travel arrangements; information related to reservations and/or rentals; information related to government-issued travel documents and/or advisories; and other descriptive data corresponding to the selected theme and/or travel products. The electronic data sources consulted by the host computing element may include, but are not limited to; an internet discussion board; an internet journal; a photo database; a mapping and/or directions website; a destination guide; a government website (such as, for example, a website for passport renewal and/or travel warnings); and/or combinations thereof.
Further, the present invention also provides methods and/or computer program products for assembling and displaying a travel itinerary comprising a plurality of travel products selected from a database based on a selected theme in a manner that reduces the burden on an inventory system. The inventory system may comprise travel products wherein, for at least some of the travel products, the inventory system also comprises scheduling and/or location data corresponding to the travel products and theme data corresponding to the travel products. According to some embodiments, the method comprises steps for: retrieving travel products from an inventory system based on an initial user input, wherein the initial user input comprises a selected theme; displaying the retrieved travel products having theme data corresponding to the selected theme; and displaying the retrieved travel products in an interactive itinerary based at least in part on the scheduling and/or location data and the selected theme for those retrieved travel products having scheduling and/or location data corresponding to the retrieved travel products. Other method and/or computer program embodiments may further comprise steps for detecting an idle time period within the interactive itinerary and displaying a suggested travel product in an interactive display (such as a text box, for example. The suggested travel product may further have scheduling data substantially corresponding to the idle time period, such that the method may seek to “fill” the interactive itinerary with additional travel products that may, in some cases also comply with the requirements of the selected theme.
In other method embodiments, the method may also comprise steps for displaying the price of the retrieved travel products in the interactive itinerary and further displaying a total price corresponding to the sum of the displayed prices of the retrieved travel products. According to some method embodiments, the method may comprise steps for: displaying a plurality of interactive icons corresponding to each of the retrieved travel products displayed in the interactive itinerary; detecting a user selection of at least one of the plurality of interactive icons; calculating the total price based on the sum of the displayed prices of the selected retrieved travel products; and displaying the calculated total price. According to various other method embodiments of the present invention, the method may also comprise steps for retrieving travel products from the inventory system having the lowest price corresponding to the selected theme.
Some method and/or computer program product embodiments further comprise steps for receiving a revising user input for revising at least a portion of the interactive itinerary and displaying a revised interactive itinerary in response to the received revising user input, such that a user may remove and/or add specific travel products to the itinerary and view the pricing and scheduling results of such revisions. In various method embodiments, receiving step may comprise receiving a revising input that may comprise a user manipulation of various travel product parameters including, but not limited to: the dates and times of the airline itinerary, the number of nights reserved in a particular hotel, the class of hotel, airline seating, car rental class, number of passengers, number of tickets for a given activity and/or show, the type of equipment rented for a particular recreational activity, and/or other parameters.
The method and/or computer program products of the present invention may also comprise additional steps for detecting an interest user input indicating a user interest, and, displaying a suggested travel product in an interactive display in response to the indicated user interest. Furthermore, some such method embodiments may further comprise steps for detecting an additive user input comprising a selection of the suggested travel product and displaying the selected suggested travel product in the interactive itinerary in response to the detected additive user input.
Additional method and/or computer program product embodiments of the present invention may also comprise steps for retrieving and displaying information related to the themed itinerary to a user such that the user may be better informed of the peculiarities of a specific destination prior to purchasing travel products and/or revising the interactive itinerary as above. For example, some method and/or computer program embodiments may further comprise steps for displaying the scheduling and/or location data corresponding to the retrieved travel products in an interactive map display. Other method and/or computer program embodiments may comprise steps for interrogating a plurality of electronic data sources comprising descriptive data corresponding to the selected theme, and displaying the descriptive data in response to the user input. According to various embodiments, the interrogating step described above may comprise interrogating a plurality of electronic data sources that may include, but are not limited to: internet discussion boards; internet journals; photo databases; government websites; mapping and/or directions websites; destination guides; and/or combinations thereof.
According to other embodiments, a system, method, and computer program product can be provided for assembling and displaying a travel itinerary using an inventory system and a host computing element in communication with the inventory system for running queries on the inventory system based on an initial user input in a manner that reduces the burden on inventory system. The host computing element can be configured to retrieve and display travel products from the inventory system, e.g., based on a selected theme provided by the initial user input, receive user inputs indicating select travel products, and save information corresponding to each select travel product to a wishlist associated with the user. Further, the host computing element can be configured to display a plurality of itineraries, each itinerary including a plurality of the select travel products according to the wishlist organized by time and date, receive a user input corresponding to a designated one of the itineraries, and display the designated itinerary with at least one tool for evaluating the designated itinerary. In some cases, itineraries of different lengths can be provided, e.g., one itinerary being at least one day longer than another itinerary. The tools for evaluating the designated itinerary can include a mapping tool for graphically illustrating the locations of the plurality of the select travel products on a map, a discussion tool for providing comments from other users regarding the select travel products, a video tool for providing video images corresponding to the select travel products, and an article download tool for providing articles regarding the select travel products.
The host computing element can also provide recommendations with the designated itinerary for modifying the designated itinerary. For example, the host computing element can provide recommendations for travel products according to such factors as preferences for travel products by other users with characteristics similar to those of the user, community rankings of travel products, supplier identifications of travel products, travel products associated with the user's prior trips, travel products associated with another wishlist of the user, prices of the travel products of the user's designated itinerary, prices of the travel products of the user's wishlist, location of the travel products of the user's designated itinerary, and/or location of the travel products of the user's wishlist. In particular, the host computing element can provide a recommendation for modifying the designated itinerary by substituting a hotel in the designated itinerary with an alternate hotel based on a rating of the alternate hotel, a cost of the alternate hotel, or a proximity of the alternate hotel to the location of a travel product in the designated itinerary. The hosting computing element can also provide a recommendation for modifying the designated itinerary by substituting an activity in the designated itinerary with an alternate activity based on a price of the alternate activity or a schedule of the alternate activity, the alternate activity being substantially the same as the activity in the designated itinerary. The host computing element can also provide a recommendation for modifying the designated itinerary by substituting or adding a restaurant in the designated itinerary based on a location of the restaurant in relation to another travel product in the designated itinerary, a community ranking of the restaurant, or a restaurant preference of the user. The host computing element can also provide a recommendation for modifying the designated itinerary by including an additional travel product having a schedule corresponding to the travel options of the designated itinerary.
According to other embodiments, a system, method, and computer program product can be provided for assembling and displaying a travel itinerary comprising a plurality of travel products selected from a database using an inventory system and a host computing element in communication with the inventory system for running queries on the inventory system based on an initial user input, e.g. in a manner that reduces the burden on inventory system. The host computing element is configured to retrieve and display travel products from the inventory system, e.g., based on a selected theme provided by the initial user input, receive user inputs indicating select travel products, and save information corresponding to each select travel product to a wishlist associated with the user. The host computing element is also configured to display a plurality of the select travel products alternately in an interactive itinerary and a map upon a user input. The interactive itinerary includes the plurality of the select travel products organized in a calendar format by time and date. The map, which includes the plurality of the select travel products graphically illustrated according to locations of the select travel products, can be provided by the host computing element with directions between the locations on the map that are associated with the select travel products according to an order of the travel products in the itinerary. For example, the host computing element can receive an input from the user indicating a chosen day of the itinerary and, in response, provide directions between the locations on the map that are associated with the select travel products scheduled for the chosen day. In some cases, the host computing element can also provide tools for evaluating the designated itinerary and/or recommendations for modifying the designated itinerary.
Thus, the systems, methods, and computer program products for assembling and displaying a travel itinerary comprising a plurality of travel products selected from a database, as described in the embodiments of the present invention, provide many advantages that may include, but are not limited to: generating a highly informative visual interactive itinerary that may show the relative scheduling details of a themed vacation experience; providing an interactive itinerary that may be instantaneously revised by a user such that the viewer may view the pricing and/or scheduling effects of the addition and/or deletion of travel products from the itinerary and understand the time relationship between the travel products; providing mapping and supplemental destination information to the user, e.g., in response to a selection of a “theme” vacation or travel experience, such that the user may be more capable of understanding the geographic relationship between the travel products and/or making informed decisions when revising or refining the itinerary; and providing “adaptive” features wherein the user is presented with suggested travel products and/or travel product discounts based, e.g., on the perceived and/or detected interests of the user as they revise the itinerary.
These advantages and others that will be evident to those skilled in the art are provided in the system, method, and computer program product of the present invention. Importantly, all of these advantages allow the system to display results to a user in a highly-informative, but compact visual itinerary. Since individual travel products, their prices, and/or their positions relative to a calendar are made readily visible to the user in a compact format, the user is less likely to run multiple queries for product options in order to refine the itinerary and/or determine the cost effects of an itinerary revision that can overburden the inventory system.
BRIEF DESCRIPTION OF THE SEVERAL VIEWS OF THE DRAWINGS
Having thus described the invention in general terms, reference will now be made to the accompanying drawings, which are not necessarily drawn to scale, and wherein:
FIGS. 1A and 1B illustrate a typical network environment in which the systems, methods, and computer program products may be implemented according to one embodiment of the present invention;
FIG. 2 is a graphical depiction of a display generated according to one embodiment of the present invention for receiving a user input such as a selected departure city and/or selected travel dates;
FIG. 3 is a graphical depiction of a display generated according to one embodiment of the present invention for receiving a user input such as a selected travel theme;
FIG. 4 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying one or more suggested travel dates corresponding to an interactive itinerary;
FIG. 5 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying an interactive itinerary populated with travel products corresponding to a selected theme;
FIG. 6 is a graphical depiction of a display generated according to one embodiment of the present invention for receiving a revising user input such as a selection of an entertainment travel product;
FIG. 7 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying a suggested travel product based at least in part on an indicated user interest;
FIG. 8 is a graphical depiction of a display generated according to one embodiment of the present invention for receiving a revising user input such as a selection of a hotel;
FIG. 9 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying descriptive data corresponding to a selected theme;
FIG. 10 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display and interactive itinerary display steps, according to one embodiment of the present invention;
FIG. 11 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display, interactive itinerary display, price display, and total price display steps, according to one embodiment of the present invention;
FIG. 12 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display, interactive itinerary display, receiving a revising user input and revised interactive itinerary display steps, according to one embodiment of the present invention;
FIG. 13 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display, interactive itinerary display, detecting a user interest, and suggested travel product display steps, according to one embodiment of the present invention;
FIG. 14 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display, interactive itinerary display, detecting a user interest, suggested travel product display, detecting an additive user input, and displaying the suggested travel product in an interactive itinerary steps, according to one embodiment of the present invention;
FIG. 15 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display, interactive itinerary display, and interactive map display steps, according to one embodiment of the present invention;
FIG. 16 is an illustration of the operation flow of the systems, methods, and computer program products in response to a user input including retrieval, display, interactive itinerary display, interrogating an electronic data source, and descriptive data display steps, according to one embodiment of the present invention;
FIGS. 17-27 are graphical depictions of a display generated according to one embodiment of the present invention at sequential times, illustrating automated graphical changes in the display of a web page and illustrating a display for receiving a user input such as a selected travel theme;
FIGS. 28-31 are graphical depictions of a display generated according to one embodiment of the present invention, illustrating the graphical changes in the display that are performed to highlight possible options to a user, such as various travel themes, according to various inputs by the user;
FIGS. 32-35 are graphical depictions of a display generated according to one embodiment of the present invention, illustrating the graphical changes in the display that are performed upon selection of one theme option by a user;
FIG. 36 is a graphical depiction of a display generated according to one embodiment of the present invention for receiving a user input such as a request for theme-oriented travel information or options;
FIG. 37 is a graphical depiction of a display generated according to one embodiment of the present invention for receiving user input such as a selection of a hotel and casino;
FIG. 38 is a graphical depiction of a display generated according to one embodiment of the present invention, illustrating information for a selected hotel and casino;
FIGS. 39 and 40 are graphical depictions of a display generated according to one embodiment of the present invention, illustrating alternate display configurations for presenting information to the user and receiving various inputs from the user, generally corresponding to the display illustrated in FIG. 27;
FIG. 41 is a graphical depiction of a display generated according to one embodiment of the present invention, illustrating an alternate display configuration for presenting information to the user and receiving various inputs from the user, generally corresponding to the display illustrated in FIG. 35;
FIG. 42 is a graphical depiction of a display generated according to one embodiment of the present invention for illustrating various travel options selected by the user and saved in the user's Wishlist and receiving input from the user for making a selection based on the options saved in the Wishlist;
FIG. 43 is an illustration of the operation flow of the systems, methods, and computer program products using a Wishlist according to one embodiment of the present invention;
FIG. 44 is a partial graphical depiction of a display generated according to one embodiment of the present invention for various travel products saved in a user's Wishlist;
FIG. 45-48 are graphical depictions of displays generated according to one embodiment of the present invention for displaying interactive itineraries, each itinerary populated with travel products corresponding to a selected theme from a user's Wishlist according to first, second, and third itinerary options;
FIGS. 49-51 are graphical depictions of a display generated according to one embodiment of the present invention illustrating the operations for modifying the first itinerary option of FIG. 45;
FIGS. 52-54 are graphical depictions of a display generated according to one embodiment of the present invention for displaying maps that include graphical indications of the travel products of the interactive itinerary of FIG. 51;
FIG. 55 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying a map that provides directions between the various locations on the map associated with the travel products scheduled for one day of the interactive itinerary of FIG. 54;
FIG. 56 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying community comments associated with the travel products of the interactive itinerary of FIG. 54;
FIGS. 57 and 58 are graphical depictions of a display generated according to one embodiment of the present invention for displaying a video including video images associated with the travel products of the interactive itinerary of FIG. 54; and
FIG. 59 is a graphical depiction of a display generated according to one embodiment of the present invention for displaying an article associated with the travel products of the interactive itinerary of FIG. 54.
DETAILED DESCRIPTION OF THE INVENTION
The present inventions now will be described more fully hereinafter with reference to the accompanying drawings, in which some, but not all embodiments of the invention are shown. Indeed, these inventions may be embodied in many different forms and should not be construed as limited to the embodiments set forth herein; rather, these embodiments are provided so that this disclosure will satisfy applicable legal requirements. Like numbers refer to like elements throughout.
The various aspects of the present invention mentioned above, as well as many other aspects of the invention are described in greater detail below. The systems, methods, and computer program products of the present invention are described with respect to one or more destination themed itineraries centered in the cities of Las Vegas, Nev. and Orlando, Fla. However, it must be understood that these are only examples of the use of the present invention. Specifically, the systems, methods, and computer program products of the present invention can be adapted to present interactive itineraries directed to various travel themes, user preferences, selected “experiences,” and/or destinations. For example, the interactive itineraries of the present invention may include travel products as part of an outdoor adventure theme for a destination such as Aspen, Colorado. In addition, interactive itineraries may include travel products as part of an historical travel theme, such as a Revolutionary War trip to Boston and surrounding areas. In other examples, the interactive itineraries may be built around a user profile which may indicate a user's interest in “adventure” travel, travel to a specific area of the world, and/or other user preferences that indicate a user's interest in certain travel “experiences.”
As used herein, the term “theme” and/or “selected theme” may refer generally to a type of travel product directed towards a selected type of traveler that may have somewhat predictable travel product preferences. Traveler types (and corresponding “themes”) may include, but are not limited to: an adventurous traveler, a family, a couple without children, a honeymooning couple, a single traveler, a first-time visitor to a selected destination, a history enthusiast, an outdoors enthusiast, a runner, a cyclist, and/or other traveler types and/or themes. In addition, selected themes may also be defined by a travel destination that may be known for a particular type of travel product travel activity, and/or travel “experience”. For example, a Nashville-themed itinerary may include primarily music and/or country music-related travel activities.
FIGS. 1A and 1B illustrate an example of a typical conventional network environment 10 in which the systems, methods, and computer program products of the present invention may be employed. The network includes a host computer 12 that operates a web site or other similar customer interface. The host computer is typically connected to a network 14, such as a LAN, WAN, Intranet, or Internet, for example. Also connected to the network are various reservation systems 16 containing itineraries, fare information, and availability information for various products sources, such as hoteliers, airlines, car rental companies, etc. Further, users are also connected to the network via personal computers 18 or other types of computing systems. In addition, one or more electronic data sources 17 (such as, for example server computers hosting websites, online databases, or other electronic resources accessible via the network 14) may also be connected to the network 14 such that the host computer 12 may be capable of interrogating the electronic data sources 17 so as to be capable of displaying descriptive data retrieved from the electronic data sources 17 (as shown generally in FIG. 9 (showing a discussion tab 344 directed to “Las Vegas” travel journals).
In operation, the system of the present invention, via the host computer 12, provides a web page or other similar electronic form to the user. Using the web page, the user inputs a travel-related query (see FIGS. 2 and 3, for example). Based at least in part on this query, which may include the input of a selected destination (see element 210, FIG. 2) and/or the designation of a selected theme (see elements 310, FIG. 3) that may correspond to the selected destination, the host computer 12, in turn, polls the reservation systems 16 of the product providers to assemble and display a suggested interactive itinerary 500 (see FIG. 5, for example) including a plurality of travel products having theme data that corresponds to the selected theme 310. The travel products may include not only airline itineraries, hotel reservations, and/or car rental reservations, but also entertainment and/or outdoor activity reservations for activities that may correspond, for example, to the selected theme 310 of the interactive itinerary 500. The host computer 12 may also be capable of detecting scheduling and/or location data corresponding to the various travel products retrieved from the reservation systems 16. Such scheduling and/or location data may include, but is not limited to: the location of airports, hotels, entertainment venues, sports venues, outdoor recreation centers, schedule information for shows, transportation, and/or flights or other data that may be stored in the reservation system 16 that corresponds to the travel products. For those retrieved travel products having scheduling and/or location data associated therewith, the host computer 12 may then assimilate the results of the queries and provide them in a display 200 (see FIGS. 2-8, for example) or other electronic form to the user via a website, for example. The display 200 (as shown in FIG. 5) may include a interactive itinerary 500 based at least in part on the scheduling and/or location data as well as the selected theme 310 for the interactive itinerary 500. Other system embodiments of the present invention may also retrieve (from alternate electronic data sources 17 (as described further below)) substantially simultaneously to the retrieval of the travel products, for example, all relevant community discussion board reviews and content related to the query as well as all multimedia content related to the retrieved travel products and/or the selected theme. Such multimedia content, may include, but is not limited to: related articles, professional travel reviews, photos, 360 views, videos, and combinations thereof.
According to some system embodiments of the present invention, the host computer 12 may further detect an idle time period within the interactive itinerary 500 (see FIG. 5) and display a suggested travel product in an interactive display (such as a text box similar to the “pop-up” graphic shown generally as element 710 in FIG. 7). In some embodiments, the suggested travel product may have scheduling data substantially corresponding to the idle time period. Thus, the host computer 12 may be capable of querying the user (using a text box) to see if the user may wish to add one or more travel products to fill otherwise idle time slots within the interactive itinerary 500. For example, as shown in FIG. 5, the host computer 12 may propose (via a text and/or “pop-up” graphic), a suggested travel product (such as, for example, a dinner reservation prior to the show reservation 540 shown generally on “Sunday the 8th”) to fill a detected idle time period within the interactive itinerary 500. Furthermore, the host computer 12 may comprise pre-programmed logic (stored in the storage device 22, for example) so as to be capable of proposing a suggested travel product that may be appropriate for detected idle time periods. For example, the host computer 12 may only present suggested outdoor recreation travel products during daylight hours. Furthermore, the host computer 12 may propose restaurant reservations only during conventional meal time hours.
In some system embodiments, the reservation system 16 may also comprise pricing data representing a price corresponding to one or more of the travel products. According to such embodiments, the host computer 12 may also retrieve and display the individual price of each retrieved travel product (see FIG. 6, element 610 depicting a “shopping cart” of selected travel products with corresponding prices associated therewith). The host computer 12 may also be capable of displaying a cumulative price 315 corresponding to the sum of the individual prices of all of the travel products within a given interactive itinerary 500 (see element 315, FIGS. 3-5). According to some embodiments of the present invention, the cumulative price 315 may be updated in response to revising user inputs that may be received by the host computer 12 from the user in order to customize and/or amend the interactive itinerary 500. Thus, a user may, in some system embodiments, be kept aware of the cumulative price 315 of a given interactive itinerary 500 at all times throughout the search and reservation process such that the cost impact of a given addition and/or deletion of a travel product from the interactive itinerary 500 may be made immediately apparent via the display 200. For example, in some embodiments of the system of the present invention, the interactive itinerary 500 generated by the host computer 12 (and shown to a user via the display 200) may include the display of a plurality of interactive icons corresponding to each of the retrieved travel products shown in the itinerary 500. The host computer 12 may be adapted to detect a selection of one or more of the interactive icons and to calculate and update the display to display the cumulative price 315 of the interactive itinerary based on the sum of the displayed prices of the selected travel products. Furthermore, as shown generally in FIG. 5, the display 200 of the interactive itinerary 500 may include a “remove activity” button 530a and an “add new activity” button 530b such that a user may input a revising user input to add and/or remove a travel product from the interactive itinerary 500. As described generally above, the host computer 12 may be adapted to simultaneously update the display of the cumulative price 315 based on the removal and/or addition of travel products using the remove 530a and add new 530b activity buttons that may be provided as part of the display 200. Furthermore, as shown generally in FIG. 5, the user may also input a revising user input that may include “click and drag” computer mouse operations for moving various travel products to alternate dates and/or times within the interactive itinerary 500. According to various other embodiments, as described in further detail herein, the revising user input may also be received by the host computer 12 via a number of different graphical user interface tools, which may include, but are not limited to: slider bars, drop-down menus, check boxes, and combinations thereof.
In order to provide interactive itineraries 500 having the lowest possible cumulative price 315 while still satisfying the selected theme 310 indicated by a user input, the host computer 12 may retrieve travel products from the reservation system 16 having the lowest possible individual prices. For example, as shown generally in FIG. 3, the host computer may generate a display 200 comprising a listing of travel themes 310 (such as various themed Las Vegas vacations available from Dallas-Fort Worth International Airport) in response to a user input comprising the selection of a departure airport (see element 210, indicating that the user wishes to depart from Dallas-Fort Worth International Airport. According to other system embodiments, the host computer 12 may receive a simple user indication that the user would like to visit Las Vegas and the host computer 12 may build the interactive display and itinerary accordingly. For example, the host computer 12 may be capable of automatically determining a user's location (for example, near the Dallas-Fort Worth airport) from a stored profile (that may be stored, for example, in a storage device 22 in communication with the host computer 12). Other data within such a user profile may also include, but is not limited to: user preferences, user selected “experiences,” a user “experience wish list” (such as the desire to SCUBA dive and/or skydive). This supplementary data contained within a stored “user profile” may also be used by the host computer 12 to build a skeleton itinerary and for suggesting additional travel products (as described in further detail below) to fill out a complete “experience” that is tailored to the user's unique preferences.
For each theme 310, the host computer 12 may build a lowest-cost interactive travel itinerary 500. For example, the “gambling” theme 310 may include a round-trip flight itinerary and a standard hotel room, both of which may represent the lowest costs for each travel product available from one or more reservation systems 16. According to another lowest cost example shown generally in FIG. 3, the “adventure” theme may comprise the hotel and flight reservations described above in conjunction with, for example, a Grand Canyon tour reservation and a helicopter tour reservation. For inventory systems 16 comprising pricing data corresponding to the travel products, the host computer 12 may retrieve travel products from the lowest-cost provider (as indicated via the reservation systems 16) for each individual travel product in order to assembly a base interactive itinerary 500 that may be further revised by the user (as described in further detail below). According to some embodiments, the lowest-cost travel products may be retrieved using a low-price search algorithm and/or search system such as that disclosed in U.S. Provisional Patent Application Ser. No. 60/573,546, filed on May 21, 2004, entitled, Systems, Methods, and Computer Program Products for Searching and Displaying Low Cost Product Availability Information for a Given Departure-Return Date Combination or Range of Departure-Return Date Combinations; which is incorporated by reference herein in its entirety. If the initial user input (such as the designation of a selected theme 310 and/or a departure city 210, does not include selected dates for travel, the host computer 12 may assemble one or more proposed travel times for the interactive itinerary 500 corresponding to the lowest cost availability for travel products corresponding to the user input (such as, for example, a selected theme 310 and/or departure city 210). The display 200 generated by the host computer 12 may thus, as shown generally in FIG. 4, display several proposed travel dates 410 relative to a one-month calendar 415 along with cumulative prices 315 corresponding to each proposed travel date 410. As shown in FIG. 4, the display 200 of several proposed travel dates 410 may also be displayed concurrently with the retrieved travel products 420 that make up the components of an interactive itinerary 500. As described in detail further below, the host computer 12 may be adapted to receive one or more revising user inputs and update the display 200, the interactive itinerary 500, and/or a cumulative price 315 associated therewith in response to the input of the revising user inputs.
As described above, the host computer 12 of the system embodiments of the present invention may be capable of assembling, in some embodiments, a proposed interactive itinerary 500 in accordance with the input of only a selected theme 310. Thus, a user may simply input a selected theme 310 and system embodiments of the present invention may be capable of suggesting a lowest-cost interactive itinerary 500 including travel products that not only meet the requirements of the selected theme 310, but also provide a lowest-cost interactive itinerary 500. As shown, for example, in FIG. 3, the system embodiments of the present invention may also present to the user (via a display 200) a group of suggested travel themes 310 for a selected destination. The various themes 310 may comprise various travel products, such as airline itineraries and hotel reservations, as well as credits for purchasing additional activity-based travel products. For example, as shown in FIG. 3, the “shows” theme 310 comprises a round-trip flight itinerary, a standard hotel room, and $150 in “show credit” that may be used to purchase tickets to a show of the user's choice. The cumulative price 315 associated with the “shows” theme 310 may be based upon the lowest cost for each of these travel products, as described generally above. However, in order to select a particular hotel, a particular airline, and/or to purchase show tickets using the “show credit” included as part of the suggested “shows” theme 310, the host computer 12 of the present invention may further receive a revising user input for revising at least a portion of the interactive itinerary 500. Furthermore, the host computer 12 may further display 200 a revised interactive itinerary 500 in response to the received revising user input. For example, as shown in FIG. 3, the display may comprise one or more slider bars 320, 325, 327 for receiving a revising user input comprising changing a length of the itinerary, changing the class of the hotel (e.g., the “star” rating of the hotel), and/or changing an upper limit on the cumulative price 315 of the itinerary 500. The display may also, in other embodiments, include other input devices including but not limited to: drop-down menus, check boxes, drag-and-drop menus, and other graphical interfaces for receiving a revising user input. As described above, the host computer 12 of the present invention may be capable of simultaneously re-calculating and displaying a revised cumulative price 315 based on the received revising user input such that the user may be informed in real-time of the cost and logistical effects associated with the revision to the interactive itinerary 500.
The revising user input may comprise, in some embodiments, a user input for selecting and/or changing a hotel reservation. As shown in FIG. 3, the steps of the overall process for refining an interactive itinerary 500 according to a user's particular preferences (including, for example entering various revising user inputs) may be navigated using a series of process buttons 330 that may be shown via the display 200. In some embodiments, the process buttons 300 may be customized for interactive itineraries corresponding to a particular selected theme 310. For example, the process steps for refining the interactive itinerary 500 for a Las Vegas “shows” vacation may involve a “choose hotel” step (wherein the revising inputs may be received via an interactive display 200 as shown generally in FIG. 8) For example, as shown generally in FIG. 8, the host computer 12 may be capable of generating a display 200 comprising hotel details and/or pricing options based on listed room types 815 at a particular suggested hotel 810 that may correspond, for example, to the lowest cost travel product in the interactive itinerary 500. As described in further detail below, the display 200 may further comprise an interactive map display 800 for displaying hotel options (using location data retrieved from one or more reservation systems 16, for example) relative to a city map of Las Vegas. As described further below, the interactive map display 800 may further comprise a mapping option button 830 wherein a user may choose to map one or more shows or other travel products relative to the various hotel options available at a given price point. Furthermore, in some embodiments, the interactive map display 800 may also comprise a hotel rating input button 835 and an average nightly price input button 837 for selecting and displaying (via the interactive map display 800, for example) a broader range of hotel options than those corresponding to the lowest-cost option that may be provided in the primary interactive itinerary 500. Furthermore, in some embodiments, the revising user input may comprise the selection of a higher hotel class (by actuating the hotel rating input button 835, for example) and the host computer 12 may be capable of searching for and retrieving (from one or more reservation systems 16) the lowest-cost travel product available in the higher hotel class. As shown in FIG. 8, the revising user input for revising the interactive itinerary to select a specific hotel may include, but is not limited to: a selection of a number of guests; a selection of a hotel room class (via, for example, the selection of a room type 815); a selection of a number of nights (see element 320, FIG. 3); a selection of a hotel company; a selection of a hotel class (via, for example, the actuation of the hotel rating input button 835); a selection of hotel amenities (such as, for example, pool, gym, high-speed internet, etc.), and combinations of the above-listed revising user inputs.
According to other embodiments of the present invention, the revising user input may comprise a user input for selecting and/or changing a reservation for one or more ticketed entertainment events, such as a live show. As discussed above, the process for entering revising user inputs may be tailored for a selected theme 310. For example, the process steps for refining the interactive itinerary 500 for a Las Vegas “shows” vacation theme 310 may involve a “choose shows” step (see generally, the process buttons 330 for navigating the revising input steps for finalizing a “shows”-themed interactive itinerary 500) wherein the revising inputs may be received via an interactive display 200 as shown generally in FIGS. 6 and 7. For example, as shown generally in FIG. 6, the display 200 may include an informational display 640 including synopses and/or photos corresponding to one or more show options 630 that may be available for purchase using, for example, “show credit” that may be offered as a travel product in a “shows”-themed interactive itinerary 500.
The display 200 for receiving a “shows”-specific revising user input may include a listing of available shows (corresponding, for example, to a selected travel date and/or proposed travel dates 410 (see FIG. 4, as discussed generally above), that may be purchased using “show credit” and/or by increasing the cumulative price 315 of the interactive itinerary 500. As shown in FIGS. 6 and 7, the display 200 may further comprise a “shows” shopping cart 610 for listing shows (or other entertainment events or travel products) selected by the user via previous revising user inputs. The shopping cart 610 portion of the display 200 may further comprise a status display 615 for informing a user of the balance of “show credit” remaining (in cases wherein the travel products in the shopping cart 610 have individual prices that, in sum, are less than the apportioned “show credit). As shown in FIG. 6, the status display 615 may also indicate the premium owed by the user (i.e., the cost exceeding the quoted cumulative price 315 of the primary interactive itinerary (see element 315, FIG. 3) due to the selection of shows (or other travel products) that exceed the allotted “show credit.” As described above with respect to the cumulative price 315 of the interactive itinerary, the host computer 12 may also be capable of updating the shopping cart 610 and/or status display 615 of the “shows” display in accordance with revising user inputs (received via a number of show selection buttons 635 that may be displayed adjacent to corresponding show options 630). According to some system embodiments of the present invention, revising user inputs for “shows”-themed interactive itineraries may include, but are not limited to: a selection of a number of tickets; a selection of a show time for the show; a selection of a show; a selection of a class of ticket (e.g., preferred seating and/or reserved seating where available); and combinations of the above. Revising user inputs for shows and/or other ticketed and/or scheduled travel products may also be automatically placed in the interactive itinerary 500 by the host computer 12 using the scheduling and/or location data retrieved from one or more reservation systems 16, as discussed above. Furthermore, in some system embodiments, the host computer 12 may comprise a storage device 22 (such as a computer memory device) for storing location and/or scheduling data corresponding to one or more of the shows (or other travel products) selected via a revising user input such that during a subsequent “choose hotel” step (see discussion of FIG. 8, above) a user may elect to map one or more of the show locations (stored, for example, in the storage device 22) relative to one or more hotel options via an interactive map display 800. Furthermore, the host computer may store (via the storage device 22, for example) scheduling data corresponding to one or more of the selected shows so as to be capable of accurately adding and displaying the selected shows in the interactive itinerary 500 (see element 540, FIG. 5).
According to other system embodiments of the present invention, the host computer 12 may be capable of receiving other revising user inputs for making similar selections for reservations for other travel products, such as recreational activities. The revising user inputs for recreational activities may include, but are not limited to: a selection of an equipment rental; a selection of an activity date and time; a selection of a number of people; and combinations of such revising user inputs. As described above with respect to the shows and hotel examples, the host computer 12 may be capable of retrieving location and/or scheduling data (from one or more reservation systems 16, via a network 14, for example) corresponding to travel products including recreational activities and displaying the travel products in an interactive map display 800 relative to other travel products having associated location data.
Furthermore, according to some system embodiments, wherein the travel products comprise airline itineraries (for traveling to the selected destination represented in the selected theme 310, for example), the revising user input may include, but is not limited to: a selection of a number of passengers; a selection of a departure date; a selection of a departure time; a selection of a return date; a selection of a return time; a selection of a departure location; a selection of a destination; a selection of an airline; a selection of a seating class; a selection of a fare code; and combinations of these airline itinerary revising user inputs. Because the departure date and return date options may heavily impact the assembly of an interactive itinerary 500 (due to the fact that many travel products assembled by the embodiments of the present invention are scheduled events that are subject to change depending on the dates of travel), the revising user inputs for amending details of an airline itinerary may, in some system embodiments, be received by the host computer 12 at or near a beginning of the interactive itinerary 500 refinement process (outlined, for example, by the process buttons 330 displayed in FIG. 3). For example, as shown in FIG. 2, the initial user input may include departure and return dates for travel during a selected timeframe. However, in some embodiments, the present invention may include a display 200 for receiving revising user inputs for revising one or more details of a flight itinerary during the course of the refinement of the interactive itinerary. Because the host computer 12 may store (in a storage device 22 and/or a data cache 30 thereof, for example) scheduling and/or location data corresponding to all of the various retrieved travel products included in a particular interactive itinerary, the host computer 12 may be capable of instantaneously adjusting and reconfiguring the interactive itinerary 500 (including the cumulative price 315 thereof) in response to a revising user input as basic as a change in the itinerary dates (as dictated by a revising user input for changing at least one portion of a flight itinerary).
In addition, in some embodiments, the travel products within the interactive itinerary 500 may also include a car rental reservation. In such system embodiments, the host computer 12 may be further capable of receiving a revising user input that may include, but is not limited to: a selection of a car rental pick-up date; a selection of a car rental drop-off date; a selection of a car rental pick-up location; a selection of a car rental drop-off location; a selection of a car class; a selection of car rental company; an combinations of these car rental-specific revising user inputs. Because the parameters of a car rental reservation may relay heavily on a corresponding flight itinerary, the host computer 12 of the system of the present invention may be capable of, for example, populating the interactive itinerary 500 with car-rental pick-up and car rental drop-off times that may be scheduled automatically (utilizing, for example, location and/or scheduling data retrieved from one or more reservation systems 16 via a network 14) such that a user may be directed to return the car rental in ample time to navigate the departure airport security and/or traffic in time to make a scheduled return flight. Because, the host computer 12 may be capable of storing (via the storage device 22, for example) and/or updating the interactive itinerary 500 in near-real time in response to the revising user inputs, a user may be kept constantly informed of the scheduling (and cost) impacts of a particular revising user input. Similarly, as shown generally in FIG. 5, elements 521a, 521b, the host computer 12 may also be capable of automatically displaying hotel check-in and check-out times in the interactive itinerary 500 using scheduling data (retrieved from one or more reservation systems 16) that may be unique to the particular hotel selected. Thus, using the interactive itinerary 500 (and its near-real time updates) a user may more accurately and easily select a hotel having a relatively late check-out so as to have the opportunity to sleep in prior to a long day of travel.
According to some system embodiments of the present invention, the host computer 12 may store (in an integrated storage device 22, for example), a plurality of revising user inputs corresponding to a particular user (identified, for example, by a unique login identifier and/or password) so as to be capable of identifying particular user preferences and thereby “learning” the user's preferences. Thus, the host computer 12 may be more capable of tailoring a suggested interactive itinerary 500 to the user's preferences and anticipating the user's revising user inputs. For example, the host computer 12 may be capable of analyzing a particular user's stored revising user inputs to reveal a preference for a particular hotel company, even if that hotel company is not the lowest-cost provider as determined by the host computer 12 interrogation of one or more reservation systems 16. Thus, for the specific user, the host computer 12 may alter the assembly of the interactive itinerary 500 to favor hotels within the user's preferred hotel company.
In addition, and as shown generally in FIG. 6 the host computer may also be capable of storing more short-term preferences, such as, for example, a repeated selection of an informational display 640 corresponding to a particular show option 630. The host computer 12 may be capable of storing such selections (which may include, but are not limited to, computer mouse clicks and/or selections using pull-down menus or interactive icons (such as check boxes) in order to determine a user's predicted interest in a particular travel product. Thus, in some system embodiments, the host computer 12 may be capable of detecting an interest user input (such as, for example, a selected number of mouse clicks corresponding to a particular travel product that may indicate a user interest in the travel product). Furthermore, the host computer 12 may further be adapted to display a suggested travel product in an interactive display in accordance with the detected user interest. In some instances, the detected user interest may also be linked to an interest user input directed towards a travel product related to the suggested travel product. For example, as shown in FIG. 6, the host computer may be capable of detecting an interest user input comprising the selection of a first show. The host computer 12 may be capable (by consulting a data cache 30 and/or storage device 22) of determining that a majority of users who selected the first show also indicated interest and/or selected a second show. Therefore, as shown in FIG. 7, the host computer 12 may display the second show as a suggested travel product in an interactive display 710 that may comprise one or more user input buttons 711, 713 for declining or selecting, respectively, the suggested travel product. In addition, the host computer 12 may be further adapted to receive an additive user input (such as the actuation of the “acceptance” user input button 713 and to subsequently update the interactive itinerary 500 (and/or the “shows” shopping cart 610) to display the suggested travel product (the second show, for example) in the interactive itinerary 500 in response to the detected additive user input. Furthermore, the host computer 12 may also be capable of storing (in the storage device 22, for example) the user's response to the suggested travel product for use in developing the presentation of suggested travel products to other users.
As shown generally in FIG. 1B, the host computer 12 of the system embodiments of the present invention may be in communication (via a network 14, for example) with one or more electronic data sources 17 comprising descriptive data corresponding to a selected theme 310. According to some system embodiments, the host computer 12 may further present the descriptive data to a user via the display 200, as shown generally in FIG. 9. For example, as discussed above, the initial user input may comprise the selection of a theme 310 that may be based on a selected destination (such as Las Vegas). Thus, in response to the selected theme 310, the host computer 12 may interrogate one or more of the electronic data sources 17 to retrieve the descriptive data provided therein to a user via the display 200 such that the user may be better informed when initiating revising user inputs (as described above) for finalizing the interactive itinerary 500. The host computer 12 may be capable of displaying the retrieved descriptive data in real time via the display 200 such that the user may be immediately and constantly informed of descriptive data that corresponds to the travel “experience” that the host computer 12 is assisting them in assembling.
As shown generally in FIG. 9, the descriptive data may be arranged in the display 200 as tabbed pages 342, 344, 346, 348, 343, and 345 that may supplement the main “packages” page 340 (shown generally in FIG. 3, for example) through which a user may navigate to make revising user inputs to finalize the interactive itinerary 500 that may be assembled by the host computer 12 in response to an initial user input. The tabbed pages may indicate the types of descriptive data available for a particular theme 310. For example, tab 342 may comprise full text and/or internet links to travel articles focused on Las Vegas travel. Tab 344 (the contents of which are shown generally in FIG. 9, for example) may comprise full text listings 910 and/or links to other users' online discussion of Las Vegas travel topics. Such listings 910 may include, but are not limited to: a “thread” or “journal” title 911 indicating the general travel topic; an identifier 912 (such as a user ID) for the user and/or peer that composed the thread or journal; a date 913 indicating the last time the “thread” and/or journal was modified (which may indicate how current the information may be); and an editor rating 914 wherein an operator of the system of the present invention may (using, for example, a keyboard interface 26 and dedicated display 26 in communication with the host computer 12) provide a third-party evaluation of the quality of the thread or journal. Other descriptive data may be available linked to tabs 346 and 348 which may include photos and video, respectively, associated with the selected theme 310 and/or destination. Tab 343 may contain, for example, city maps of a destination associated with a particular theme 310 that may supplement the interactive map display 800 that may be provided according to some embodiments of the present invention (as shown generally in FIG. 8). Tab 345 may comprise descriptive data associated with upcoming events in the region and/or city corresponding to the selected theme 310. According to various system embodiments of the present invention, the host computer 12 may be in communication (via the network 14) for example with various types of electronic data sources 17 that may include, but are not limited to; an internet discussion board; an internet journal; a photo database; a mapping and/or directions website; a destination guide; an online travel agency; an online travel reviews publication; a supplier-based sales channel; a supplier service information website; a third party seller site (such as, for example a consolidator service site and/or tour company website); a “distressed inventory” online outlet; an online travel agent; a local publication website corresponding to a selected destination; an event information source; a service company site (such as, for example a newspaper and/or mail delivery site); an electronic desktop source (such as, for example calendars and/or planning software); government websites (such as, for example, sites for passport renewal and/or travel warnings); concierge sites; telecommunication services sites; equipment rental service sites; luggage pickup or delivery service sites; pet and/or house sitting service sites; and/or combinations thereof.
As illustrated in exploded FIG. 1B, the host computer 12 of the system embodiments of the present invention may be generally embodied as a typical computer, server or mainframe system depending on the embodiment. The host computer 12 may generally include a processing element 20, such as a microprocessor, VLSI, ASIC, etc., a storage device 22, display 24, keyboard and mouse interface 26, and a network interface 28.
In some embodiments, the host computer system 12 may poll one or more reservation systems 16 for travel product availability, scheduling and/or location data, and/or theme data corresponding to various travel products made available via the reservation systems 16 each time a user enters a user input (via a personal computer 18, for example). However, in some embodiments, such frequent availability and retrieval requests may slow down and/or disrupt the reservation system 16. Further, accessing the reservation system 16 may have an associated processing delay. For this reason, in some embodiments, the host computer 12 may further include a prepopulated cache 30 from which travel product availability information and supplemental data corresponding to particular travel products is derived for providing responses to user inputs (and for assembly the interactive itinerary 500 according to various embodiments of the present invention. Specifically, as shown in FIG. 1B, the host computer system 12 of the present invention includes an availability cache 30 located in the storage device 22. The availability cache 30 is populated with various travel product information and corresponding supplemental data needed to properly respond to user inputs (such as the selection of a selected destination and/or travel theme 310). In such embodiments, the supplemental data retrieved from the availability cache 30 may also be used to assemble and/or update an interactive itinerary 500, as described above, and be presented to the user's personal computer 18 in a website display 200.
Furthermore, according to various system embodiments of the present invention, it should be understood that travel product availability and/or supplemental data (including, in some examples scheduling, location, and/or theme data corresponding to particular travel products) may be transferred from one or more reservation systems 16 to the host computer 12 (or a storage device 22 in communication therewith) via “push” and/or “pull” techniques. For example, according to “pull” techniques, one skilled in the art will appreciate that the host computer 12 may periodically (in response to a user input, and/or at a predetermined interval, for example) interrogate one or more reservation systems 16 to “pull” travel product availability data and/or supplemental data therefrom. Furthermore, according to other system embodiments, “push” techniques may be used, wherein one or more reservation systems 16 may be adapted to periodically “push” travel product availability data and/or supplemental data to the host computer 12 (via a network 14 connection, for example) and/or to the storage device 22 that may be included as a component of the host computer 12 of the present invention. Thus, as described above, either of the described “pull” or “push” techniques may also be used to populate an availability cache 30 provided as part of the host computer 12. As one skilled in the art will appreciate, similar “push” and/or “pull” techniques may also be used to transfer descriptive data from one or more electronic data sources 17 to the host computer 12 (via a network 14, for example). In addition, similar “push” and/or “pull” techniques may also be used to transfer user preference data from a user's personal computer 18 to the host computer 12 such that the host computer 12 may more easily “learn” a specific user's preferences and thus be more capable of building a travel “experience” and corresponding interactive itinerary that meets a specific user's needs.
The various operations of the present invention may be performed either by hardware in the form of ASIC chips or other specialized hardware or by operation of software ran by a processing element. In the latter case, the storage device 22 may also further include the various computer software programs and modules used to implement the operations of the present invention.
Some embodiments of the present invention further provide methods for assembling and displaying a travel itinerary (such as the interactive itinerary 500 described generally above) comprising a plurality of travel products selected from a database based on a selected theme 310 in a manner that reduces the burden on an inventory system. The inventory system may comprise travel products, wherein for at least some of the travel products, the inventory system further comprises scheduling and/or location data corresponding to the travel products and theme data corresponding to the travel products. FIGS. 10-15 show some exemplary embodiments of the present invention. For example, as shown generally in FIG. 10, the method embodiments of the present invention may comprise: step 1010 for retrieving travel products from an inventory system (such as one or more reservation systems 16) based on an initial user input, wherein the initial user input comprises a selected theme 310, step 1020 for displaying to the user retrieved travel products having theme data corresponding to the selected theme, and step 1030 for displaying the retrieved travel products in an interactive itinerary 500 (see FIG. 5, for example) based at least in part on the scheduling and/or location data and the selected theme 310 for retrieved travel products having corresponding scheduling and/or location data.
As described above with respect to the system embodiments of the present invention, the initial user input may also comprise the input of a selected departure location 210 and/or travel dates 215. In response to such an initial user input, the method embodiments of the present invention may further comprise generating a display 200 (see FIG. 3, for example) including a plurality of themes 310 that may correspond to travel products retrieved from various reservation systems 16 that may comply with the initial user input. Using the interactive display 200 of FIG. 3, a user may further input an initial user input that may comprise a selected theme 310 (see FIG. 10, step 1010). Thus, in response to the input of an initial user input including a selected theme 310, the method embodiments of the present invention may further comprise step 1010 for retrieving travel products from an inventory system (such as one or more reservation systems 16) based on the initial user input and steps 1020 and 1030 as described above for assembling and displaying an interactive itinerary 500 (as shown generally in FIG. 5, for example).
Some method embodiments of the present invention may also comprise a step for detecting an idle time period within the interactive itinerary (such as a time period during which no travel products are scheduled) and a step for displaying a suggested travel product in an interactive display (such as a “pop-up” text box similar to the interactive graphic shown as element 710 in FIG. 7). In some method embodiments, the displaying a suggested travel product step may comprise displaying a suggested travel product having scheduling data substantially corresponding to the idle time period. For example, as shown in FIG. 5, the method may comprise proposing (via a text and/or “pop-up” graphic) a suggested travel product (such as, for example, a dinner reservation prior to the show reservation 540 shown generally on “Sunday the 8th”) to fill a detected idle time period within the interactive itinerary 500. Thus, some method embodiments of the present invention may provide users with the opportunity to fill idle time periods with time-appropriate travel products. For example, the method may comprise displaying suggested dinner reservations during idle time periods that may fall during traditional meal times.
According to some method embodiments, as shown, for example in FIG. 11, the method of the present invention may further comprise step 1110 for displaying the price of each individual travel product retrieved from one or more reservation systems 16 in step 1010. Furthermore, the method may also comprise displaying a total price (such as the cumulative price 315 shown in the display 200 of FIGS. 3-5) corresponding to the sum of the displayed prices of the retrieved travel products. Thus, the method embodiments of the present invention may comprise displaying the price of individual travel products (such as the various shows or entertainment products shown in an itemized format in the “shows” shopping cart 610 display of FIG. 6, for example) as well as calculating and displaying the cumulative price 315 of all the travel products included as part of an interactive itinerary 500 (which may include, airline itinerary cost, hotel cost, car rental cost, and/or other travel costs associated with the complete interactive itinerary 500). Thus, according to such method embodiments, a user may be made aware of the cost impact of the removal or addition of selected travel products to the interactive itinerary 500. According to some embodiments, the method may further comprise displaying a plurality of interactive icons (such as check boxes, for example) corresponding to each of the travel products displayed in the interactive itinerary 500, detecting a user selection of at least one of the interactive icons, and subsequently calculating the total price (and/or cumulative price 315 as described above) based on the sum of the displayed prices of the selected retrieved travel products. Thus, according to such method embodiments, a user may highlight the cost effect of including and/or excluding the costs of certain travel products from the interactive itinerary 500 in order to weigh the value of such products relative to the cumulative price 315 of the interactive itinerary 500.
Furthermore, and as described generally above with respect to the system embodiments of the present invention, the host computer 12 of the system of the present invention may be capable of retrieving travel products from an inventory system (such as, for example, one or more reservation systems 16) having the lowest price corresponding to the selected theme 310. Similarly, the method embodiments of the present invention (for example, the retrieving step 1010, shown in FIG. 10), may further comprise retrieving travel products from one or more reservation systems 16 having the lowest available price while still corresponding to the selected theme. For example, for a “Las Vegas” weekend theme, the method may comprise retrieving the lowest-cost hotel accommodations available that are within walking distance to the casinos located on “the strip” in Las Vegas. As described in further detail below with respect to FIG. 12, a user may also input a revising user input to change the lower limit and/or upper limit for hotel accommodation costs and/or other travel product costs and/or ratings (see elements 320, 325, 327 of FIG. 3, for example, showing user input “slider bars” for receiving a revising user input for changing the length of stay, hotel rating (e.g., number of “stars”), and/or maximum cumulative price 315). Thus, the retrieving the lowest-price travel product step may be adjusted to retrieve the lowest-price travel product that complies with one or more received revising user inputs.
FIG. 12 shows another method embodiment of the present invention comprising step 1210 for receiving a revising user input for revising at least a portion of the interactive itinerary 500 (and, in some cases the cumulative price 315 associated therewith), and step 1220 for displaying a revised interactive itinerary 500 in response to the received revising user input. For example, in some method embodiments, at least one of the plurality of travel products listed in the interactive itinerary 500 (see FIG. 5) may include a hotel room reservation for a selected number of nights (see hotel check-in 521a and hotel check-out 521b indicators shown in the interactive itinerary, for example). According to some method embodiments, the receiving a revising user input step 1220 may further comprises receiving a revising user input including, but not limited to: a selection of a number of guests; a selection of a hotel room class; a selection of a number of nights (which may, in some embodiments be accomplished by “dragging and dropping” the check-in indicator 521a and/or check-out indicator 521b to an alternate day in the interactive itinerary 500); a selection of a hotel company; a selection of a hotel class (see the hotel class slider bar 325 in FIG. 3, for example); and combinations of the above revising user inputs. The method may comprise, in some embodiments, receiving a revising user input on a specialized hotel selection display 200 (see FIG. 8, for example, which may include interactive icons for selecting a room type 815 and/or selecting a particular hotel property from an interactive map display 800 (see further discussion below) that may be capable of mapping various hotels relative to other scheduled travel products listed in the interactive itinerary 500.
According to some additional method embodiments, the travel product retrieved in the retrieving step 1010 may comprise a reserved ticket for an entertainment product (such as a Las Vegas show, for example). In some such method embodiments, the receiving a revising user input step 1210 may further comprise receiving a revising user input that may include, but is not limited to: a selection of a number of tickets; a selection of a show time for the show; a selection of a show; a selection of a class of ticket; and combinations of the above-listed revising user inputs corresponding to an entertainment activity. For example, as shown in FIG. 6, step 1210 for receiving a revising user input may comprise receiving the selection of one or more shows 630 by detecting a user actuation of one or more interactive icons 635 for selecting a particular show and/or a particular number of tickets for a show. According to other method embodiments, the receiving a revising user input 1210 may also trigger the display of a revised interactive itinerary according to step 1220 discussed above. In such embodiments, the selection of a particular show (see FIG. 6) may be indicated in a shopping cart 610 display that may also include a status display 615 for informing a user of the balance of “show credit” remaining (in cases wherein the travel products in the shopping cart 610 have individual prices that, in sum, are less than the apportioned “show credit included as part of a selected interactive itinerary 500). As shown in FIG. 6, the status display 615 may also indicate the premium owed by the user (i.e., the cost exceeding the quoted cumulative price 315 of the primary interactive itinerary (see element 315, FIG. 3) due to the selection of shows (or other travel products) that exceed the allotted “show credit.” As described above with respect to the system embodiments of the present invention, the host computer 12 may also be capable of updating the shopping cart 610 and/or status display 615 of the “shows” display in accordance with revising user inputs (received via a number of show selection buttons 635 that may be displayed adjacent to corresponding show options 630). Thus, the displaying a revised interactive itinerary step 1220 may further comprise displaying a revised interactive itinerary 500 including additional selected shows and/or displaying a revised interactive itinerary 500 including an updated cumulative price 315 corresponding to the premium owed, and/or “show credit” balance remaining as indicated by the status display 615.
According to other method embodiments of the present invention, the retrieved travel products may include an airline itinerary. According to such embodiments, step 1210 for receiving a revising user input may comprise receiving a revising user input that may include, but is not limited to: a selection of a number of passengers; a selection of a departure date; a selection of a departure time; a selection of a return date; a selection of a return time; a selection of a departure location; a selection of a destination; a selection of an airline; a selection of a seating class; a selection of a fare code; and combinations thereof. In method embodiments wherein at least one of the retrieved travel products is a reservation for a recreational activity (such as a golf tee time and/or a whitewater rafting excursion, for example), step 1210 for receiving a revising user input may comprise receiving a revising user input that may include, but is not limited to: a selection of an equipment rental; a selection of an activity date and time; a selection of a number of people; and combinations thereof. Similarly, in method embodiments wherein at least one of the retrieved travel products is a car rental, step 1210 for receiving a revising user input may comprise receiving a revising user input that may include, but is not limited to: a selection of a car rental pick-up date; a selection of a car rental drop-off date; a selection of a car rental pick-up location; a selection of a car rental drop-off location; a selection of a car class; a selection of car rental company; and combinations thereof. According to various method embodiments including steps 1210 and 1220 (see FIG. 12) for receiving a revising user input and displaying a revised interactive itinerary 500 in response to the receiving revising user input, the receiving step 1210 may comprise detecting a “drag and drop” operation initiation by the user using, for example, a “click and drag” computer mouse operation, to select and/or move one or more of the retrieved travel products to one or more alternate dates and/or times within the interactive itinerary 500 (shown, for example, in FIG. 5). In addition, the displaying a revised interactive itinerary step 1220 may comprise not only revising the cumulative price 315 of the interactive itinerary 500 but also adjusting other time and/or date-dependent travel products (and their prices) accordingly. For example, if the receiving a revising user input step 1210 comprises the selection of alternate dates for the flight departure and/or flight arrival indicators (520a and 520b, for example), step 1220 may comprise displaying a revised interactive itinerary 500 (including a revising cumulative price 315, for example) wherein the hotel check-in and hotel check-out indicators (521a and 521b, for example) are shifted to the newly selected flight departure and arrival dates.
FIG. 13 shows another alternative method embodiment of the present invention comprising the retrieving travel products 1010, displaying retrieved travel products 1020, and displaying an interactive itinerary 1030 steps discussed above, and additional step 1310 for detecting an interest user input, the interest user input indicating a user interest; and step 1320 for displaying a suggested travel product in an interactive display in accordance with the indicated user interest. For example, as shown in FIG. 7, the method may detect (in step 1310, for example) a number of user clicks and/or other selections that may be indicative of a user interest in a particular genre and/or type of show or other entertainment travel product (such as the selection of one or more shows 630 listed in the display 200 shown in FIG. 6, for example). In response to the detected user interest, the method may comprise step 1320 for displaying a suggested travel product (such as a similar show type, and/or a second show that other users have selected who have similar indicated user interests to the present user). For example, step 1320 may comprise presenting the suggested travel product via an interactive display 710 that may comprise one or more user input buttons 711, 713 for declining or selecting, respectively, the suggested travel product. In addition, as shown generally in FIG. 14 method may further comprise step 1410 for receiving an additive user input (such as the actuation of the “acceptance” user input button 713) and step 1420 for updating the interactive itinerary 500 (and/or the “shows” shopping cart 610, of FIG. 6, for example) to display the suggested travel product (the suggested show, for example) in the interactive itinerary 500 in response to the detected additive user input.
In order to provide a user with a geographical and/or logistical perspective of a destination for the interactive itinerary 500, the method embodiments of the present invention may also comprise steps for displaying the locations of travel products (such as hotels, entertainment venues, and/or other airports, for example) in a map display (see FIG. 8, element 800, for example). FIG. 15 illustrates the steps of one such exemplary method embodiment that may comprise step 1510 for displaying the scheduling and/or location data corresponding to the retrieved travel products in an interactive map display 800. According to some embodiments, the interactive map display 800 displayed in step 1510 may allow a user to input a revising user input (such as the selection of an alternate hotel that may be in closer proximity to a majority of the locations for the other travel products included in an interactive itinerary 500. The interactive map display 800 generated in step 1510, for example, may also comprise interactive icons 830 for allowing a user to “map shows” and/or to map other travel products and/or travel activities relative to a plurality of hotel options by selecting a check box or other interactive icon, for example, such that the user may, in real-time, view the logistical and geographical considerations associated with their travel experience.
Furthermore, other method embodiments as shown generally in FIG. 16, may further comprise method steps for providing descriptive data to a user that may correspond to a selected travel theme 310 and/or a destination associated with a selected travel theme 310 such that a user may have the benefit of such descriptive data when entering revising user inputs (see FIG. 12, step 1210, for example) to amend and/or finalize the interactive itinerary 500. For example, as shown in FIG. 16, one method embodiment may further comprise step 1610 for interrogating a plurality of electronic data sources 17 (in communication with a host computer 12, via a network 14 (such as the internet), for example) comprising descriptive data corresponding to the selected theme 310, and step 1620 for displaying the descriptive data in response to the initial user input (via a display 200, such as the descriptive data display shown generally in FIG. 9 wherein various categories of descriptive data may be organized by tabbed electronic pages). According to some embodiments, the electronic data sources interrogated in step 1610 may include, but are not limited to: an internet discussion board; an internet journal; a photo database; a mapping and/or directions website; a destination guide; an online travel agency; an online travel review publication (including professional travel reviews); a supplier-based sales channel; a supplier service information website; a third party seller site (such as, for example a consolidator service site and/or tour company website); a “distressed inventory” online outlet; an online travel agent; a local publication website corresponding to a selected destination; an event information source; a service company site (such as, for example a newspaper and/or mail delivery site); an electronic desktop source (such as, for example calendars and/or planning software); government websites (such as, for example, sites for passport renewal and/or travel warnings); concierge sites; telecommunication services sites; equipment rental service sites; luggage pickup or delivery service sites; pet and/or house sitting service sites; and/or combinations thereof. Furthermore, as shown generally in FIG. 9, the descriptive data retrieved from the electronic data sources 17 (see FIG. 1B), may be arranged by tabs such that a user may easily navigate and view the descriptive data corresponding to the selected theme 310 (and/or a destination corresponding to a selected theme 310). For example, the descriptive data may include, but is not limited to: travel articles prepared by professional journalists and/or reviewers (displayed under tab 342, for example); discussions (such as internet threads, journals, and/or “blogs” generated by other users) (displayed under tab 344, for example); photos of a selected destination and/or theme 310 (displayed under tab 346, for example); video clips of a selected destination and/or theme 310 (displayed under tab 348, for example); maps of a selected destination (displayed under tab 343, for example); and a calendar and/or listing of events occurring at or near a selected destination and/or in conjunction with a selected theme 310 (displayed under tab 345, for example). The descriptive data may also include, but is not limited to: information related to a destination; information related to travel arrangements; information related to reservations and/or rentals; information related to government-issued travel documents and/or advisories; and other descriptive data corresponding to the selected theme and/or travel products.
In addition to providing apparatus and methods, the present invention also provides computer program products for performing the operations described above. The computer program products have a computer readable storage medium having computer readable program code means embodied in the medium. With reference to FIG. 1B, the computer readable storage medium may be part of the storage device 22, not shown, and may implement the computer readable program code means to perform the above discussed operations.
In this regard, FIGS. 10-16 are block diagram illustrations of methods, systems and program products according to the invention. It will be understood that each block or step of the block diagram and combinations of blocks in the block diagram can be implemented by computer program instructions. These computer program instructions may be loaded onto a computer or other programmable apparatus to produce a machine, such that the instructions which execute on the computer or other programmable apparatus create means for implementing the functions specified in the block diagram, flowchart or control flow block(s) or step(s). These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the block diagram, flowchart or control flow block(s) or step(s). The computer program instructions may also be loaded onto a computer or other programmable apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the block diagram, flowchart or control flow block(s) or step(s).
Accordingly, blocks or steps of the block diagram, flowchart or control flow illustrations support combinations of means for performing the specified functions, combinations of steps for performing the specified functions and program instruction means for performing the specified functions. It will also be understood that each block or step of the block diagram, flowchart or control flow illustrations, and combinations of blocks or steps in the block diagram, flowchart or control flow illustrations, can be implemented by special purpose hardware-based computer systems which perform the specified functions or steps, or combinations of special purpose hardware and computer instructions.
It will be appreciated that display 200 can include additional or alternative options, animations, links, information, and the like. Further, the display 200 can provide and/or receive data using other formats or configurations. For example, FIGS. 17-27, which are representative of the display 200 according to another embodiment of the present invention, illustrate a series of automated changes or animations, i.e., graphical changes that simulate movement, modification, or other changes to the graphical images illustrated on the display 200. In particular, FIGS. 17-27 illustrate a series of graphical changes that occur automatically during initialization of the display 200 illustrated in FIG. 27. The display 200 illustrated in FIG. 27 is directed to a Las Vegas travel theme, and therefore the initialization of the display of FIG. 27 is typically performed upon the user's indication of an interest in a Las Vegas themed travel itinerary. Displays directed to other themes can similarly be provided, for example, upon other indications of interest by the user. The graphical changes illustrated in FIGS. 17-27, which are described further below, can proceed automatically, i.e., without additional user prompting, and can finish within a predetermined length of time, typically a few seconds.
As shown in FIG. 17, top and bottom portions 1710, 1720 of the display 200 can be colored or shaded differently to establish a line of demarcation 1730 between the two portions 1710, 1720. Information provided on either portion 1710, 1720 can include trademarks or other identifying indicia 1740, as well as links, such as a first link 1750 for requesting personalized information (“My Wishlist”) and a second link 1760 for requesting assistance (“Help”).
Bubble-like portions 1810 of graphical images are shown on the display in FIG. 18. Each “bubble” 1810 can appear as a small circle or other shape that appears to grow rapidly in size so that an increasing portion of an image is portrayed within the perimeter of each bubble 1810. In addition, the number of bubbles 1810 can also increase. The rate at which each bubble 1810 changes in size can vary, and the position and orientation of the bubbles 1810 can also change. As shown in FIGS. 18 and 19, some of the eight illustrated bubbles 1810 are relatively larger in FIG. 19, and an edge or peripheral border 1820 of some of the bubbles 1810 also changes in thickness. In FIG. 20, the bubbles 1810 have increased sufficiently in size so that some of the bubbles 1810 are in contact and the graphical images portrayed in the different bubbles 1810 are joined to form a joined or combined image 2010. The number of bubbles 1810 can increase, e.g., by providing additional bubbles (indicated by reference numeral 2020) beyond the periphery of the joined image 2010. This process continues in FIGS. 21-24. It can also be seen that the shading, coloring, or darkness in the first portion 1710 proximate the joined image 2010 can be adjusted to establish a color or darkness gradient extending outward from the joined image 2010. These various graphical changes can emphasize the appearance of the joined image 2010 on the display 200, e.g., by simulating the graphical development or growth of the joined image 2010. While the image 2010 is generally shown only in the top portion of the display 200, a lighter portion 2030 of the image 2010 can be illustrated in the bottom portion 1720 of the display 200 immediately below the top portion 1710, and the lighter portion 2030 can be inverted about a horizontal axis to simulate a reflection of the joined image 2010.
The joined image 2010 (and the temporary partial image provided within each bubble) typically includes features that are representative or indicative of a particular travel theme. For example, as shown in FIG. 24, the image 2010 is a collage of features that are characteristic of the city of Las Vegas. The image 2010 can include photographic or non-photographic (e.g., caricaturized) representations of buildings, signs, monuments, businesses, natural landmarks or features, and the like that are characteristic or indicative of a particular city or region or a theme, e.g., a theme associated with a city or region.
As shown in FIGS. 25-27, information and graphical illustrations related to the various options available to the user are added to the bottom portion 1720 of the display 200. These further modifications to the display 200 can also simulate motion, e.g., to direct to the user's attention to the options that are being illustrated. For example, as shown in FIGS. 26 and 27, four options are provided to the user, each represented by an image on a simulated photograph 2610, 2630, 2650, 2670 and an identifying word or phrase 2620, 2640, 2660, 2680 for each photograph. The photographs 2610, 2630, 2650, 2670 illustrating these four options can appear to move or slide onto the display 200 and spread out into a fanned or distributed configuration. The four options illustrated in FIG. 27 are for “Indulgence,” “Nightlife,” “Romance,” and “Adventure,” but it is appreciated that any number and variety of these or other options can be provided, e.g., to illustrate the travel themes that are available for the selected destination city. Other options can also be provided to the user, such as by providing a link 2710 to “explore the city” by exploring a map, reading community discussions, viewing photos and videos, and the like, described further below.
The user can select any of the four travel theme options that are shown in FIG. 28. For example, the user can use the mouse or keyboard to select the first photograph 2610 and thereby select the “Indulgence” option to learn more about travel opportunities with an indulgence theme, e.g., opportunities relating to shopping, saunas and spas, dining, and the like. Similarly, the “Nightlife” option can provide more information for travel opportunities relating to theatrical or cinematic shows, cultural or sporting events, dining, and the like. The “Romance” option can provide more information for travel opportunities relating to wedding and anniversary ceremonies and events, romantic activities, and the like. The “Adventure” option can provide more information for travel opportunities relating to outdoor recreation, sports, and the like.
The display 200 can be configured to highlight the various options before a user has selected any option. For example, one of the four theme options can be highlighted whenever the user uses the mouse to move a pointer to the respective simulated photograph 2610, 2630, 2650, 2670 for that option. In particular, the respective simulated photograph 2610, 2630, 2650, 2670 can be rotated to a vertical orientation and brought to a forefront position relative to the other simulated photographs. FIGS. 28-31 illustrate the appearance of the display when the user adjusts the mouse to locate the pointer over the four simulated photographs 2610, 2630, 2650, 2670 for the “Indulgence,” “Nightlife,” “Romance,” and “Adventure” options, respectively. The user can also highlight a particular option in other ways, for example, by using the tab button on a keyboard to successively advance through the options.
When one of the options is selected, e.g., by clicking on the associated photograph 2610, 2630, 2650, 2670 using the mouse, the other simulated photographs can appear to move off of the display (FIGS. 32 and 33), and the photograph of the selected option can be moved within the display 200. Further, as shown in FIGS. 34 and 35, the image in the selected simulated photograph 2610 can be expanded beyond the perimeter of the simulated photograph 2610 to form a full image 3410, e.g., to provide a visual effect of the image in the photograph 2610 becoming fuller or coming to life. Additional options are also provided to the user relating to the selected theme. For example, as shown in FIG. 35, the display 200 provides links for various options relating to the “Indulgence” travel theme, i.e., links 3510, 3520, 3530, 3540, 3550 for requesting details for a spa visit, a Cirque Du Soleil show, shopping, fine dining, and a hotel. Simulated photographs can also be provided for each option, and the simulated photographs can operate in a manner similar to that of the photographs described above in connection with FIGS. 26-34. Links can also be provided to explore more travel options, or to explore additional options similar to those displayed, such as a link 3560 to “explore more activities” and links 3512, 3522, 3532, 3542, 3552 to more spas, more shows, more shopping, more dining, or more hotels. A “Save to Wishlist” link 3514, 3524, 3534, 3544, 3554 can be provided for each option so that the user can save information about the option in a personalized travel planner for subsequent review or purchase, as described further below.
FIG. 36 illustrates various options that are provided if the user chooses to “Explore the City” by clicking on the link 2710 shown in FIG. 27. When the user chooses this option, the display 200 can be used to provide textual information about the city and to provide a variety of links for exploring additional information about the city, for example, by providing links 3610, 3620, 3630, 3640, 3650, 3660, 3670, 3680 to request information about hotels in the city, local secrets about the city, activities, community discussions, restaurants, trip themes, insider tips, and a photo gallery.
Each of the links 3610, 3620, 3630, 3640, 3650, 3660, 3670, 3680 illustrated in FIG. 36 can be used to request additional information about respective topic. For example, if the user selects the link 3610 for “Hotels” in FIG. 36, the display 200 is modified to provide information about the various hotel options. As shown in FIG. 37, the display 200 can include information and links 3710 for various hotels in the city. Some of the links 3710 can be illustrated more prominently than others, e.g., by including links and/or photographs that are larger or placed closer to the top of the display 200 than others. Pricing information 3720 can be provided for some or all of the hotels, and information and/or links 3730, 3740 can be provided for adding a particular hotel to a Wishlist or for providing rating information for each hotel. Additional information can also be provided for one or more of the hotels. For example, as shown in FIG. 37, an additional field 3750 can be provided in the display 200 for a map of some or all of the hotel options. The map can graphically illustrate the location of the various hotels and other features of the city, including streets, landmarks, destinations of the user, and the like. For example, the map shown in the field 3750 can be similar to the interactive map display of FIG. 8.
By selecting a “View Details” link for one of the hotels, the user can request additional information about a particular hotel. For example, if the user selects the “Paris Las Vegas Hotel and Casino” shown in the display 200 in FIG. 37 (e.g., by clicking on the name or picture of that hotel or the “View Details” link for that hotel), a display 200 shown in FIG. 38 can be provided to convey additional information and options to the user about the selected hotel. As illustrated, the display 200 can include textual information 3810 about the hotel, rating and review information 3820, pricing information 3830, a link 3840 to add the hotel to the user's Wishlist, and photographs taken in and around the hotel 3850. In addition, an interactive map display 3860 can be provided for the selected hotel, illustrating the various points of interest at the hotel and providing direct links 3870 on the interactive map display 3860 to photographs of portions of the hotel that are identified on the map display 3860 by the links 3870.
In other embodiments of the present invention, the content and arrangement of information provided in the display 200 can vary. For example, FIG. 39 illustrates a display 200 generated according to another embodiment of the present invention. The display 200 provides information similar to that of FIG. 27; however, the type, order, names, and photographs of the four themes are different. In particular, instead of the “Indulgence,” “Nightlife,” “Romance,” and “Adventure” themes of FIG. 27, FIG. 39 includes simulated photographs and links 3910, 3920, 3930, 3940 for the themes of “Nightlife,” “Gambling,” “Shopping” and “Shows.” In some cases, the various links and information presented in the displays 200 of the present invention can include additional photographic images or graphical video clips. For example, FIG. 40 illustrates another display 200 according to yet another embodiment of the present invention, and also provides information similar to that of FIG. 27; however, the display 200 shown in FIG. 40 provides a link 4010 that includes a simulated photograph instead of the link 2710 of FIG. 27. In some cases, the images depicted in the various simulated photographs can provide video animations automatically or upon an input from the user.
FIG. 41 illustrates an alternate configuration of the display 200 for providing information similar to that of FIG. 35. Note that in FIG. 41, the display 200 again provides information and links 4110, 4120, 4130, 4140, 4150 for various options relating to the “Indulgence” travel theme; however, the information and links are arranged in a vertical arrangement in the display 200, overlaying the right side of the top portion 1710 of the display 200.
As noted above, “Wishlist” links can be provided at various times throughout the planning of a travel itinerary to provide the user with the option of saving travel information that interests the user. For example, various links 3514, 3524, 3534, 3544, 3554, 3740, 3840 are shown in FIGS. 35, 37, and 38 for saving information to the Wishlist, and similar links can be provided on the display 200 at other times. The user can use the Wishlist to save information about any travel interests, such as designations of particular hotels, activities and events, dining options, and the like. Once saved in the user's personal Wishlist, the user can access this stored information, for example, by clicking on the “My Wishlist” link 1750 shown in the various displays 200 illustrated in FIGS. 17-40 and 42. In some cases, the Wishlist can be accessed by other links, such as the “My Stuff” links shown in FIGS. 2-9. The link for accessing the Wishlist is typically located in a prominent position on the display 200, e.g., near the top right corner of the display 200 as illustrated in FIGS. 17-40 and 42, so that the user can easily find the link regardless of changes in the display 200.
The Wishlist can generally provide an easily-accessible storage for the user's various interests so that the user can store information throughout the process of exploring or planning a travel itinerary. Further, the Wishlist can also be used to provide the user with assistance in building a trip, i.e., by offering selections that are based on the various options that the user has saved in the Wishlist.
Various tools can also be provided in connection with the Wishlist. In one embodiment, the Wishlist is used in connection with an “Enter a Price” tool. The “Enter a Price” tool allows a user to retrieve a package of travel options with a total price that is less than a user-specified value. For example, FIG. 42 illustrates a display 200 that is provided to a user when the user selects the “My Wishlist” link 1750. The display 200 includes information and links about the various travel options that correspond to the interests that have previously been selected by the user and, more particularly, a hotel interest and a variety of activity interests. Pricing and/or rating information can also be provided for each of the illustrated interests.
As shown in FIG. 42, a field 4210 is provided for receiving an entry by the user of a desired target price for a selected category of travel products. The host computer 12 can interrogate of one or more of the reservation systems 16 to determine various groups of travel options (i.e., a “TotalTrip package”) that match the selected categories of options. Further, the host computer 12 can determine what additional options from the Wishlist can be included in a proposed itinerary without exceeding the user's target price for the combination of options. For example, if the user has saved interests such as a car interest, a dining interest, and an activity interest in the Wishlist, the host computer 12 can provide a proposed itinerary that includes options for as many of the interests as possible based on the target price.
In another embodiment, a “Build this Trip” tool can be used in connection with the Wishlist. The “Build this Trip” tool is similar to the “Enter a Price” tool but does not require the user's input of a target price. Instead, the user can initiate the “Build this Trip” tool by simply clicking on a “Build This Trip” link 4220 shown in FIG. 42. In response, the host computer 12 can retrieve pricing information for every interest that the user has saved in the Wishlist and display the pricing information to the user. In some cases, the user can view the Wishlist and choose or otherwise designate some of the items that have been saved in the Wishlist before using the “Build this Trip” tool. The “Build this Trip” tool can then be used to calculate and display the total price for the user-designated group of items on the Wishlist. In addition, the host computer 12 can determine a recommendation or estimate for the time (e.g., number of days) required for participating in or consuming all of the activities. The estimated time can be displayed to the user. Further, the host computer 12 can also find the lowest priced combination of a flight and hotel options that provide a trip of the estimated time for the activities. The flight and hotel options are included in a travel package that also includes the various activities, and total and itemized pricing can be displayed to the user. For example, the user may have saved in his or her Wishlist a list of twenty activities, three restaurants, and one selected hotel. The host computer 12 can determine the times and duration for each activity, determine the driving or other transportation time to or between each activity based on their locations, and provide a recommendation for an estimated length of stay for the trip, such as seven days. Further, the user is provided with a summary of the price for all of these options, including a flight that accommodates the recommended length of stay (seven days) and the selected hotel for the recommended length of stay.
In another embodiment, a “Good Better Best” tool can be used in connection with the Wishlist. The “Good Better Best” tool offers a good, better, and best ranking of travel packages to the user for trips based on options saved in the Wishlist. For example, the host computer 12 can determine three (or any other number of) different packages that are based on different price categories, each package including some or all of the options saved in the Wishlist. The lowest priced package can be identified as the “good” package, the intermediate priced package can be identified as the “better” package, and the highest priced package can be identified as the “best” package. Alternatively, the host computer 12 can determine different packages of travel options, each package including some of the same travel options and at least one different travel option, and the different packages can be displayed according to rankings other than price. In particular, the different packages can all include the same activities and restaurants that have been selected by the user and saved in the Wishlist, but the packages can include different hotel selections. For example, the “good” package can include a two-star hotel, the “better” package can include a three-star hotel, and the “best” package can include a four-star hotel, each of the hotel options being selected from the Wishlist or otherwise. Thus, the “Good Better Best” tool can list the multiple packages according to a “star” rating, which, in this example, is the star rating of the hotels of the respective packages. Alternatively, the “Good Better Best” tool can determine and display packages according to rankings such as length of stay. For example, at least some of the activities, restaurants, and hotels selections for each of the packages can be the same, but the length of the trips can differ. In one example, the “good” package can include a 3-day trip, the “better” package can include a 5-day trip, and the “best” package can include a 7-day trip. Each package can include a hotel option for the corresponding duration of the trip (i.e., the length of stay) and other corresponding features, such as airline or other travel options for the corresponding times of travel, activities that correspond in number and date, and the like.
In another embodiment, an “Add a Day” tool can be used in connection with the Wishlist. The “Add a Day” tool provides a software tool that recommends an extension or addition to a travel package. For example, the “Add a Day” tool can determine the cost of extending the length of a trip (e.g., by determining the cost of adjusting airfare, hotel, activities, and the like) and suggest that the user extend the trip for this cost. In particular, if the cost of extending a trip and adding an addition activity is $49, the host computer 12 can provide a prompt that is shown on the display 200 to “Add another day to your trip [to participate in a particular activity] for only $49 more.” The user can also be prompted to “Add two more days to your trip [to participate in other additional activities] for only $99 more.”
In another embodiment, a “Notification” tool can be used in connection with the Wishlist. The “Notification” tool provides the user with the option of receiving an indication when any of the items saved in the Wishlist goes on sale or is otherwise subject to a price adjustment. For example, the user can select a notification option in the Wishlist so that the host computer 12 or other notification device will provide updated information about the interests that the user has saved in the Wishlist. The notifications can be provided to the user, e.g., by sending an email to the user with the updated information, or providing an RSS feed. For example, the user can request a notification regarding the price of a particular travel option by selecting the link 4230 for “Notify Me on Fare Alert.”
As described above, the user can use the Wishlist (and the various tools) to obtain information about multiple travel options at one time, thereby reducing the number of requests for information by the user. Further, the Wishlist and tools can be used to provide options that are especially suited for the user, thereby potentially reducing the amount of information that the user must review to find options that are most appropriate for his or her desires.
FIG. 43 generally illustrates a method according to one embodiment of the present invention in which a Wishlist is used to save information corresponding to travel options selected by a user. The illustrated method can be used for assembling and displaying a travel itinerary comprising a plurality of travel products selected from a database based on a selected theme in a manner that reduces the burden on an inventory system. In step 4310, the travel products are retrieved from an inventory system based on an initial user input. In step 4312, the retrieved travel products that have theme data corresponding to a selected theme are displayed to the user. In step 4314, the retrieved travel products are displayed in an interactive itinerary based at least in part on the scheduling and/or location data and the selected theme for those retrieved travel products having corresponding scheduling and/or location data. In step 4316, a plurality of user inputs are received that indicate select travel options, and information corresponding to each select travel option is saved to the user's Wishlist. Each select travel option includes a designation of at least one of the group consisting of a hotel, an activity, an event, and a dining option. In step 4318, information corresponding to each select travel option is displayed upon a user request to access the Wishlist.
Various tools can operate in association with the Wishlist. For example, in step 4320, a user input of a target price is received and, in response to the user input of the target price, a group of the select travel options having a combined cost that corresponds to the target price is determined. The group of the select travel options is provided to the user in step 4322. In step 4324, a user input request for building a trip is received and, in response to the user input request for building the trip, a total price is provided to the user. The total price can include the price for at least a group of the select travel options of the Wishlist. For example, the total price can include the price for all of the travel options of the Wishlist or, the user can designate some of the select travel options from the Wishlist, and the total price can include the price for the combination of the designated options. In step 4326, a minimum recommended time required for each of the travel options of the Wishlist is determined and, in step 4328, the minimum recommended time is provided to the user. In step 4330, at least one compatible travel product having a schedule corresponding to the travel options of the Wishlist is determined and, in step 4332, information regarding the compatible travel product is provided to the user. For example, the step of determining the at least one compatible travel product can include determining one or more hotel room and/or one or more airline itinerary that correspond to a time of the travel options of the Wishlist. In some cases, the lowest cost hotel room that is available and/or the lowest cost airline itinerary that is available, which correspond to the time of the travel options of the Wishlist, are determined. In step 4334, a user input request for a range of ranked travel packages is received and, in response to the user input request for a range of ranked travel packages, a plurality of travel packages are provided to the user in an order, such as an order of price, length of stay, or star rating. Each travel package can include a group of travel products corresponding to the select travel options of the Wishlist. In step 4336, an option is displayed to a user for extending the itinerary by one day (or by multiple days) and, in step 4338, a user input request for selecting the option is received and, in response to the user input request for selecting the option, an indication of an extension cost to the user is provided. The extension cost can be determined according to the cost for extending the itinerary by one day (or by multiple days).
FIG. 44 illustrates another display 200 that can be provided to a user when the user views his or her Wishlist, e.g., by selecting the “My Wishlist” link 1750 in FIG. 17. As illustrated, the Wishlist shown on the display 200 of FIG. 44 includes information and links about the various travel products for the Orlando area that correspond to the interests that have previously been selected by the user. In particular, the Wishlist includes a first section 4410 having information and/or links 4412, 4414, 4416 regarding three Orlando hotels previously selected by the user and a second section 4418 having information and/or links 4420, 4422, 4424 for various Orlando activities. Three Orlando activities are illustrated in the Wishlist in FIG. 44, and a scroll bar 4426 can be used to scroll to a fourth (or other additional) Orlando activity in the Wishlist. Other sections of the Wishlist can also be provided for other travel products, such as a transportation area for flight information or other transportation interests, a restaurant area for restaurant interests, and the like. Each section 4410, 4418 is typically designated by a section title 4426, 4428. Various types of information and links can be provided for each of the various travel products identified in the Wishlist. For example, as shown in FIG. 44, each travel product is represented by a title and a representative photograph, either or both of which can also act as a link to additional information about the travel product. A minimum price 4430 is provided for each travel product, as well as a link 4432 to “Book Now” and a link 4434 to “View Details.” A delete button 4436 can be used to remove a respective travel product from the Wishlist.
For more information regarding assembling itineraries, see U.S. patent application Ser. No. 11/694,150, entitled: System, Method, and Computer Program Product for Reducing the Burden on an Inventory System by Assembling a Suggested Themed Travel Itinerary in Response to Minimal User Input, filed Mar. 30, 2007, the content of which is hereby incorporated by reference in its entirety, and U.S. patent application Ser. No. 11/314,860, entitled: System. Method, and Computer Program Product for Reducing the Burden on an Inventory System by Assembling a Suggested Themed Travel Itinerary in Response to Minimal User Input, filed Dec. 21, 2005, the content of which is hereby incorporated by reference in its entirety.
The display 200 of FIG. 44 showing the Wishlist can also include one or more fields for entering travel preference information to perform a search for travel plans that include one or more of the travel products of the Wishlist. For example, the user can enter the start and end dates for a hotel stay or other travel product in the corresponding “Check-in” and “Check-out” fields 4440, 4442, either by typing the dates in the fields or by selecting the associated calendar buttons to access a graphic representation of a calendar and selecting the desired dates on the calendar. The number of adult, children, and senior travelers can be entered in the corresponding fields 4444. The user can then select one of the travel products, e.g., by clicking on the “Book Now” link 4432 for a chosen one of the hotel products to book (or begin to book) a reservation at the chosen hotel for the time period and travelers indicated in the fields.
In other cases, the user can request sample itineraries for a trip that includes a plurality of travel products (i.e., some or all of the travel products) from the Wishlist. For example, as described above in connection with FIG. 42, the user can use the “Build this Trip” tool, the “Enter a Price” tool, or otherwise request that the host computer 12 retrieve information for the sample itineraries. FIG. 45 illustrates a display 200 showing three sample itineraries 4510, 4512, 4514, titled Options 1-3, based on a user's Wishlist that includes travel products directed to a romance-themed trip to Las Vegas. The three sample itineraries 4510, 4512, 4514 are shown individually in FIGS. 46-48. Each itinerary 4510, 4512, 4514 is organized in a calendar format, i.e., so that the various travel products are organized by time (day and time of day). As illustrated, the travel products can be represented in each itinerary 4510, 4512, 4514 by graphical reservation blocks 4516 that are arranged according to day and time and which have a size (e.g., height) indicative of the duration of the travel product. Information can be provided on each reservation block 4516, such as a title that indicates the type and details of the travel product. In some cases, the itineraries can include all of the travel products from the Wishlist. In other cases, some of the travel products from the Wishlist are excluded from the itinerary such that the itinerary is populated with only a select plurality of the travel products from the Wishlist.
For example, as indicated by the title of the first sample itinerary 4510, shown in FIG. 46, the itinerary represents a 5-day vacation and includes all of the items from the user's Wishlist. As also indicated by their respective titles, the second and third itineraries 4512, 4514, shown in FIGS. 47 and 48, respectively, represent 4-day and 3-day vacations that include some items from the user's Wishlist. In the illustrated example, each of the itineraries 4510, 4512, 4514 begins on a Friday. The first itinerary 4510 ends on the following Tuesday. The second and third itineraries 4512, 4514 end on Monday and Sunday, respectively. The prices 4518 of the various itineraries 4510, 4512, 4514 also vary and, in this case, according to the length of the vacations and the number of travel products included in each one. That is, the first itinerary 4510 has a price $1079, the shorter second itinerary 4512 has a lower price of $854, and the still shorter third itinerary 4514 has an even lower price of $723.
The system can provide any number of sample optional itineraries, which can differ in length, price, number and particular choice of included travel options, and the like. One or more of the different options can be displayed at a time, and a link 4524 can be provided for accessing sample itineraries that are not currently displayed, such as by sequentially paging through the sample itineraries.
Tools can be provided for narrowing the list of itinerary options. For example, a first tool 4520 shown in FIG. 45 indicates a range of nightly hotel prices, i.e., the minimum and maximum nightly prices for the various hotels included in the itinerary options. The user can input new minimum or maximum values, e.g., by “clicking and dragging” graphical slider elements representative of the minimum and maximum prices along a horizontal path of adjustment. The price range automatically adjusts accordingly. A second tool 4522 shown in FIG. 45 indicates a range of hotel ratings by number of stars, i.e., the minimum and maximum star ratings for the various hotels included in the itinerary options. The user can input new minimum or maximum star ratings, e.g., by “clicking and dragging” graphical slider elements representative of the minimum and maximum star ratings along a horizontal path of adjustment. The range of star ratings, or the maximum star rating, shown above the path of adjustment of the slider elements can adjust accordingly. Further, the displayed sample itineraries can be automatically updated according to the adjustments made by the user using the various tools 4520, 4522, e.g., to remove sample itineraries having travel products that do not meet the criteria set by the user. In particular, if the user sets the minimum and maximum star ratings to 2 stars and 4 stars, any sample itinerary including hotels with star ratings less than 2 stars or greater than 4 stars can be removed from the list or modified to include other hotels that meet the criteria.
The user can designate or select a particular one of the sample itineraries, e.g., by clicking on the desired itinerary or otherwise providing a user input to the host computer 12 indicative of the designated itinerary. The designated itinerary can be purchased with the same travel products that were presented to the user in the itinerary option. Alternatively, the user can modify the designated itinerary prior to purchase. In this regard, FIG. 49 illustrates a display 200 showing the first itinerary of FIG. 46 after selection by the user.
The user can modify the designated itinerary by changing the scheduled times of the various travel products that are included in the itinerary. In one embodiment, the user can use the mouse to move a pointer over one of the reservation blocks 4516 in the itinerary, and the host computer 12 can automatically modify the display 200 to indicate other possible days and times for scheduling the respective travel product. For example, as illustrated in FIG. 50, the user has moved the pointer over a reservation block 4516 for a performance of “Mamma Mia” at Mandalay Bay Hotel Theatre. As indicated by the location and size of the reservation block 4516 on the itinerary, the scheduled time for the performance of “Mamma Mia” is Saturday, August 7 at 7 pm-11 pm. The alternate times for the performance are graphically indicated by three alternate reservation blocks 5010 that appear (in a lighter color) on the itinerary, i.e., for the times of Saturday, August 7 at 2 pm-6 pm; Sunday, August 8 at 12 pm-4 pm; and Monday, August 9 at 2 pm-6 pm, during idle periods of the designated itinerary. If the user prefers one of the alternate times, he or she can choose the alternate time to automatically move the reservation block 4516 on the itinerary, e.g., by clicking one of the alternate reservation blocks 5010. If the modification changes the price for the itinerary, the displayed price 4518 can be automatically updated and displayed.
In some cases, the host computer 12 is configured to automatically provide recommendations to the user for travel products, e.g., for modifying the designated itinerary. The host computer 12 can make the recommendations according to such factors as preferences for travel products by other users with characteristics that are similar to those of the user, community rankings of travel products, supplier identifications of similar travel products, travel products associated with the user's prior trips or Wishlists, and price and/or location of the travel products of the user's designated itinerary or Wishlist. For example, as illustrated in FIGS. 49 and 50, three recommendations or suggestions 4910 (or “Considerations” as indicated in FIGS. 49-51) are provided for the designated itinerary.
The first recommendation 4910 indicates that a hotel (Mandalay Bay) with a better room that is closer to the activities of the itinerary is available for $10 more per night. A “Change It” link 4912 is provided for each of the recommendations 4910. If the user selects the respective “Change It” link 4912, the host computer 12 automatically makes the change and updates the itinerary and the price 4518. The first recommendation 4910 is an example of a recommendation based on the price, location, and ranking of the travel products in the designated itinerary and the substitute travel products. That is, the characteristics of the proposed substitute hotel (Mandalay Bay) are compared with the currently chosen hotel (The Bellagio) to determine that the available room at the substitute hotel is better than the room at the currently chosen hotel, the substitute hotel is located closer in proximity to the other travel products of the designated itinerary, and the price of the substitute hotel is $10 more per night. The determination that the room available at the proposed substitute hotel is better than the room at the currently chosen hotel can be made based on such factors as the star ratings for the hotels or rating information for the particular types of rooms.
The second recommendation 4910 indicates that a matinee of the “Mamma Mia” performance is cheaper and that changing to the matinee time (on Sunday, August 8 at 12 pm-4 pm) would allow time for visiting the Grand Canyon Sunset on Saturday. The second recommendation 4910 is an example of a recommendation made according to factors such as a supplier identification of the travel products, a comparison of the price of the travel products, and the schedule of the travel products. That is, the second recommendation 4910 is made to substitute a travel product for one activity (the performance on Saturday) with another travel product for another activity (the matinee performance on Sunday) that has the same supplier identification except for schedule. In other words, the supplier for the reservation and/or ticketing information of the performances describes both performances with the same description, and the two travel products can be regarded by the host computer 12 and/or the reservation systems 16 as being substantially the same and, thus, possible substitutes for one another, e.g., in order to recommend or suggest a substitute performance for reducing cost, accommodating other travel products in the itinerary based on the schedule of the products, or otherwise improving the itinerary. As noted previously, the user can see the alternate times for the “Mamma Mia” performance by placing the pointer over the reservation block 4516 on the itinerary.
Further, the second recommendation 4910 also includes a suggestion for modifying the designated itinerary to include the Grand Canyon visit as an additional travel product with a schedule that corresponds to the travel options of the designated itinerary. In other embodiments, the host computer 12 can recommend additional travel products that can be accommodated into the designated itinerary either with or without modification to the current travel products of the designated itinerary. In other words, in some cases, the travel products that are recommended for addition to the designated itinerary may require other travel products to be rescheduled, modified, or canceled, or the travel products recommended for addition may simply fit into the open or idle time slots of the designated itinerary without otherwise modifying the designated itinerary.
If the user selects the “Change It” link 4912 for the second recommendation 4910, the host computer 12 automatically updates the itinerary as shown in FIG. 51. In particular, the host computer 12 can remove the original reservation block 4516 for the “Mamma Mia” performance on Saturday, add a new reservation block 4516 for the “Mamma Mia” performance on Sunday, and add a new reservation block 4516 on Saturday for a “Drive to Grand Canyon,” a “Free Hike,” and “Sunset Dinner at Grand Canyon” as shown in FIG. 51. The price 4518 is updated to include the reduction in cost due to the cheaper matinee price for the “Mamma Mia” performance, and the additional cost for the newly added travel products. The second recommendation is also updated to indicate that it has been implemented. In particular, the recommendation can be removed and replaced with an indication of “Completed” as shown in FIG. 51. Alternatively, the recommendation 4910 can be removed and replaced with a new recommendation, and/or the remaining recommendations can be renumbered after the second recommendation is deleted.
The third recommendation 4910 indicates that a group of other users (“the community”) recommends a sushi restaurant proximate the location of the Penn and Teller performance in the itinerary and offers to reserve a table at the restaurant. Such a recommendation can be made according to such factors as preferences for travel products by other users with characteristics that are similar to those of the user, community rankings of travel products, travel products associated with the user's prior trips or Wishlists (e.g., if the user previously indicated a preference or interest for a sushi restaurant), and the location of the travel products of the user's designated itinerary. For example, a recommendation to modify the designated itinerary by substituting or adding a restaurant or other activity in the designated itinerary can be based on the location of the restaurant in relation to another travel product in the designated itinerary (e.g., if the restaurant is located proximate to the location of another travel product in the designated itinerary), a community ranking of the restaurant (e.g., if the restaurant is highly ranked by the community or if the restaurant is ranked at a level corresponding to other restaurants previously chosen by the user), and a restaurant preference of the user (e.g., if the user previously chose similar restaurants or otherwise indicated an interest in a particular type of food or atmosphere). If the user selects the “Change It” link 4912 for the third recommendation 4910, the host computer 12 can automatically update the itinerary to include the dinner activity and can further communicate a reservation request to the restaurant, e.g., by automatically generating an electronic message, electronic reservation access, or other electronic communication to the restaurant or by prompting an agent to contact the restaurant to make the reservation.
As described above, the recommendations 4910 can identify possible improvements to the itinerary. Some of the modifications suggested by the recommendations 4910 to the designated itinerary can involve the addition or replacement of travel products that increase the total cost of the trip and, possibly, the profit associated with the sale of the travel products. In other cases, the modifications can reduce the price. Regardless of whether the modifications increase or decrease the cost of the trip, the recommendations can improve the itinerary for the user and increase the user's satisfaction with the itinerary. In addition, the host computer 12 can provide recommendations that identify and/or correct any possible problems or shortcomings of the itinerary. For example, if two travel products for activities that occur remote from one another are scheduled successively without a sufficient interval of time therebetween for travel, the host computer 12 can provide a recommendation for adjusting the schedule accordingly so that the user has sufficient time to travel between the locations. If the same travel product is scheduled twice on the same itinerary, the host computer 12 can provide a recommendation to remove or replace one of the occurrences of the travel product. By performing such “checks” on the user's itinerary, the host computer 12 can provide the user with greater confidence in the itinerary (e.g., regarding the relationship and compatibility of the travel products in time and location and the appropriateness of the travel products for the particular user) and increase the likelihood that the user will complete the purchase of the travel products.
As shown in FIG. 49, upon receiving the user input corresponding to the designated itinerary, the host computer 12 can display the designated itinerary with one or more tools for evaluating the designated itinerary. Several tools for evaluating the itinerary are illustrated in FIG. 49. In particular, four links 4914, 4916, 4918, 4920 with corresponding pictures or icons are provided above the itinerary for accessing the corresponding tools. The respective links can be selected by the user for accessing a mapping tool (FIGS. 52-55) that can be used to graphically illustrate the locations of the plurality of the select travel products on a map, a discussion tool (FIG. 56) for providing comments from other users regarding the select travel products, a video tool (FIGS. 57-58) for providing video images corresponding to the select travel products, and an article download tool (FIG. 59) for providing articles regarding the select travel products. These various tools, which are described further below, can assist the user in understanding the different travel products and, further, help to reassure the user that the travel products are satisfactory to him or her, thereby increasing the user's perceived value of the service provided by the host computer 12 and the likelihood that the user will complete the purchase of the travel products.
FIGS. 52-54 illustrate the mapping tool that can be accessed by the user by selecting the “Map of your Trip” link 4914 in FIG. 51. The display 200 includes a map 5210, which can illustrate the streets of the area in which the trip is to occur. For example, in the illustrated embodiment of FIGS. 52-54, the map 5210 includes a street map of the local area of Las Vegas. Further, the map 5210 can include graphical indications 5212 of a plurality of travel products, such as the locations associated with the various travel products of the user's designated itinerary and/or the user's Wishlist. In other embodiments, the map 5210 can have other formats and can show additional local information, such as topographical information, satellite photographs, weather or road information, and the like.
The graphical indications 5212 can correspond to the locations of some or all of the travel products of the designated itinerary and/or the Wishlist on the map 5210. For example, as shown in FIG. 52, various travel products of interest are indicated on the map 5210 by the indications 5212, which can include numbers, pictures, and/or icons. The four performances of the user's designated itinerary are illustrated on the map 5210 with pictures, which can be the same as the pictures used on the itinerary view of FIG. 51. In particular, pictures are indicated for numbered location 2 (“Barry Manilow” performance), location 5 (“Mamma Mia” performance), location 12 (“Damon Wayans” performance), and location 13 (“Penn and Teller” performance). Pictures on the map also indicate the locations of local attractions, such as “Fashion Show Mall” and “New York-New York Skyline.” Indications 5212 can also be provided on the map 5210 for travel product recommendations, such as the “Paris Las Vegas” hotel. The user can access additional information about the travel products and other items indicated on the map 5210. For example, the user can access additional information about a room available at the Paris Las Vegas hotel by placing the pointer over the picture of the hotel or the associated location number (location 10) on the map 5210. As shown in FIG. 52, the user can be presented with a pop-up window 5214 having additional information about the alternative travel product, in this case including a picture of the hotel, the star rating for the hotel, the additional price for the hotel, a link to “View Details” of the hotel or available room, and a link to “Change It,” i.e., replace the current hotel on the designated itinerary with the alternative hotel.
The user can zoom in and out when viewing the map 5210, e.g., by clicking on the map 5210 or by using a zoom tool (not shown). By zooming in on a particular area of the map 5210, the user can access additional details relevant to the street map and/or to the various travel products associated with the particular area of the map, as shown in FIG. 53. By placing the pointer over the indicated location of the Rio Suites Hotel and Casino, the user can access additional information, e.g., a pop-up window 5214 similar to the one described in connection with FIG. 53. If the user selects the “Change It” link 5310, the current hotel of the designated itinerary will be replaced with the Rio Hotel, and the price 4518 is automatically updated, as indicted in FIG. 54.
Various options for customizing the map 5210 are provided. In particular, the tools 4520, 4522 described above in connection with FIG. 45 can be provided in combination with the map 5210 of FIGS. 52-54 for adjusting the hotel price and hotel star rating ranges. Various filters can be provided for selectively including or excluding information with the map 5210, such as for including or excluding travel extras, hotels, points of interest, and restaurants. The user can turn the filters on or off by checking or unchecking the respective boxes 5216. The recommendations 4910 (or “Considerations”) illustrated in FIGS. 49 and 50 and discussed above can also be provided in combination with the map 5210, and the locations of the travel products that are recommended can be indicated on the map 5210.
The user can also access directions between the locations of the various travel products of the designated itinerary. In this regard, FIG. 54 illustrates links 5410 for “Daily Directions,” i.e., a link 5410 corresponding to each respective day of the designated itinerary for accessing a graphical illustration of a route and/or directions between the locations on the map associated with the travel products of the designated itinerary scheduled for the respective day, typically according to the order of the travel products as scheduled in the designated itinerary. As such, the scheduled travel products in the designated itinerary can be integrated into the map and the route and/or directions can determined based on the location and/or time of the scheduled travel product. For example, if the user selects the link 5410 for “Saturday,” the second day of the trip, the map 5210 is automatically updated to illustrate the directions between the various locations on the map 5210 that are associated with the locations of the travel products scheduled for Saturday, as shown in FIG. 55. In particular, the map 5210 can be updated to show a driving route from Las Vegas to the Grand Canyon, and step-by-step instructions 5510 can also be provided. Estimated start and end times and corresponding locations can be provided on the map 5210 based on the scheduled times of the travel products on the designated itinerary. The user can use the other links 5410 for accessing other maps that illustrate the locations corresponding to the travel products scheduled for each of the other days of the designated itinerary. Thus, the user can easily indicate a chosen day of the designated itinerary and the host computer 12, upon receiving the user's input, can respond by providing directions between the locations on the map that are associated with the select travel products scheduled for the chosen day. In this way, the host computer 12 can provide a graphical indication of the amount of travel that the designated itinerary requires on each day as well as specific directions that can be used for guidance on each day.
As described above, the host computer 12 can display the select travel products of the designated itinerary in a calendar format shown, e.g., as shown in FIG. 51, and graphically on the map, e.g., as shown in FIG. 52. The user can easily switch between the two displays 200. For example, when viewing the designated itinerary of FIG. 51, the user can click on or otherwise select the link 4914 to switch to the display of the map 5210 of FIG. 52. When viewing the map 5210 of FIG. 52, the user can click on or otherwise select a small view 5218 of the designated itinerary to switch to the display of the designated itinerary of FIG. 51. In this way, the user can easily switch selectively back and forth between the calendar format, in which the select travel products of the designated itinerary are provided in an organization by time and date, and the map, which graphically illustrates the select travel products of the designated itinerary according to the locations associated with the travel products. By providing both views in this selectable manner, the host computer 12 facilitates the user's understanding of the relationship between the different travel products in terms of both time and location, thereby providing further assurance to the user that the travel products “fit” well together by being compatible in time and location.
The map view of FIGS. 52-55 can also include options 5412, 5414, 5416 to produce a “Printable Version” of maps and/or directions, “Email Map” to an email address provided by the user, an option to “Send to Phone” the directions or other information. For convenience, the view 5218 of the designated itinerary can be provided along with the map, the price 4518 can be listed and updated as changes are made, and a “Begin Checkout” link can be used to purchase the travel products associated with the trip of the designated itinerary. The links for the other tools 4520, 4522, 5216 for evaluating the itinerary can also be provided in combination with the map 5210.
The second link 4916 can be selected by the user to access a discussion tool for providing comments from other users regarding the select travel products. FIG. 56 illustrates the display 200 showing one such page of links 5610 for accessing different categories of reviews and discussions from other users relevant to the travel products in the user's designated itinerary or other community comments associated with the travel products of the designated itinerary. The reviews, discussions, and other comments can be gathered from various sources, such as internet websites that provide reviews, discussions, and commentary. In some embodiments, when the second link 4916 is implemented, supplier identifiers or other information can be passed to various internet sources to retrieve only reviews, discussions, and commentary relating to travel products that are part of the designated itinerary. In this regard, only information relevant to the travel products within the designate itinerary is included. The reviews, discussions, and other comments can be arranged according to specific topics. For example, as shown in FIG. 56, nine different topics are provided regarding the various travel products of the user's designated itinerary. Each topic is identified by title and identifies the date, author, number of replies, and number of views (i.e., the number of times the topic has been accessed by users). In some cases, the topics can regard timely information concerning the travel products (such as the closing of the pool at the Bellagio), or the topics can relate to general questions and information concerning the travel products (such as the venue of the Penn and Teller performance).
FIG. 57 illustrates a display 200, accessed by the third tool 4918 for accessing a video player 5710 that can be used to play a video of images corresponding to the select travel products or otherwise associated with the travel products of the designated itinerary. A variety of video images can be provided. In some cases, a video can include images that are selected and arranged according to the travel products and the user's designated itinerary. For example, the video can be a compilation of video segments, each segment corresponding to one of the travel products associated with the designated itinerary. In particular, a video for the itinerary of FIG. 51 can include segments relevant to the city of Las Vegas, The Rio Hotel, the Penn and Teller performance, a drive to the Grand Canyon, a hike in the Grand Canyon, a sunset dinner at the Grand Canyon, the Mamma Mia performance, the Damon Wayans performance, and the Barry Manilow performance. Thus, the video can be customized by the host computer 12 to include segments that correspond to the specific travel products of the user's designated itinerary and can be organized in the order of the travel products of the user's designated itinerary. In this way, the video tool can thereby give the user a better idea of what he or she can expect during the trip. Further, by providing a video with segments or images that correspond to the same travel products of the designated itinerary, the user can be made comfortable with the travel products that have been chosen, and the video can therefore increase the likelihood that the user will complete the purchase of the travel products.
In addition, a variety of other videos can be provided to the user for learning more and for better visualizing other aspects of the trip. For example, as shown in FIG. 58, links 5810 can be provided for accessing videos that relate to driving or racing in Las Vegas, an overview of the city of Las Vegas, shopping opportunities in Las Vegas, Las Vegas theme hotels, and the like. The videos can be selected according to the user, e.g., so that each of the videos relates to one or more of the particular travel product that are included in the user's designated itinerary or Wishlist, to other travel products that may be of interest to the user, or to other materials that relate generally to the city or broad categories of travel products. Videos for other travel products can be provided to the user in an attempt to up-sell to the user by enticing the user with additional and/or more profitable travel products. Similarly, in some cases, pictures relevant to the designated itinerary or Wishlist can be provided in addition, or alternative, to the videos. As shown in FIG. 58, a link 5812 can be provided for accessing picture images.
FIG. 59 illustrates a display 200, accessed by the fourth tool 4920 for accessing downloadable articles and other content, including audio material such as podcasts, regarding the select travel products. The article illustrated in FIG. 59, titled “Travel Journal: Las Vegas on a Budget,” provides a description of the author's trip to Las Vegas, including information about the author's itinerary, the travel products purchased by the author, and the author's recommendations or suggestions for other users' itineraries. The author's itinerary 5910 can be shown in a calendar format with each of the travel products of his itinerary identified thereon, and one or more maps 5912 can be provided for illustrating the locations of the travel products of the author's itinerary. Information about the author can also be provided, such as his hometown, country, age, length of membership (as a participating member in the system and/or a contributing author), special membership status or ranking (such as a Hall of Fame Member), and the like. Further, links 5914, 5916 can be provided for sending a message to the author and/or adding the author to a list such as a Friends Network. The articles suggested by the host computer 12 to the user can be selected according to the travel products or interests of the user and, by reviewing the articles, the user can increase his or her understanding of the travel products and confidence that the appropriate travel products have been chosen.
Many modifications and other embodiments of the inventions set forth herein will come to mind to one skilled in the art to which these inventions pertain having the benefit of the teachings presented in the foregoing descriptions and the associated drawings. Therefore, it is to be understood that the inventions are not to be limited to the specific embodiments disclosed and that modifications and other embodiments are intended to be included within the scope of the appended claims. Although specific terms are employed herein, they are used in a generic and descriptive sense only and not for purposes of limitation.
Patent Application
20090216633
