This disclosure relates generally to systems and methods for understanding product queries, and relates more particularly to systems to determine a language of the query and translate the query into a selected language, and related methods.
There are many customers who speak more than one language, and/or who live in a region with a primary language different from their native language. When interacting with a search engine for an electronic commerce (eCommerce) website, these customers can prefer to write search queries in their native language, or in a different language. Many times, the search engine of an eCommerce website is unable to perform, or accurately perform, a search based on a search query in a different language than the language primarily used in the region of the eCommerce website, in part because the search engine does not understand the search query. Accordingly, there is a need for systems and methods to provide better understanding of search queries.
To facilitate further description of the embodiments, the following drawings are provided in which:
For simplicity and clarity of illustration, the drawing figures illustrate the general manner of construction, and descriptions and details of well-known features and techniques may be omitted to avoid unnecessarily obscuring the present disclosure. Additionally, elements in the drawing figures are not necessarily drawn to scale. For example, the dimensions of some of the elements in the figures may be exaggerated relative to other elements to help improve understanding of embodiments of the present disclosure. The same reference numerals in different figures denote the same elements.
The terms “first,” “second,” “third,” “fourth,” and the like in the description and in the claims, if any, are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the terms so used are interchangeable under appropriate circumstances such that the embodiments described herein are, for example, capable of operation in sequences other than those illustrated or otherwise described herein. Furthermore, the terms “include,” and “have,” and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, device, or apparatus that comprises a list of elements is not necessarily limited to those elements, but may include other elements not expressly listed or inherent to such process, method, system, article, device, or apparatus.
The terms “left,” “right,” “front,” “back,” “top,” “bottom,” “over,” “under,” and the like in the description and in the claims, if any, are used for descriptive purposes and not necessarily for describing permanent relative positions. It is to be understood that the terms so used are interchangeable under appropriate circumstances such that the embodiments of the apparatus, methods, and/or articles of manufacture described herein are, for example, capable of operation in other orientations than those illustrated or otherwise described herein.
The terms “couple,” “coupled,” “couples,” “coupling,” and the like should be broadly understood and refer to connecting two or more elements mechanically and/or otherwise. Two or more electrical elements may be electrically coupled together, but not be mechanically or otherwise coupled together. Coupling may be for any length of time, e.g., permanent or semi-permanent or only for an instant. “Electrical coupling” and the like should be broadly understood and include electrical coupling of all types. The absence of the word “removably,” “removable,” and the like near the word “coupled,” and the like does not mean that the coupling, etc. in question is or is not removable.
As defined herein, “approximately” can, in some embodiments, mean within plus or minus ten percent of the stated value. In other embodiments, “approximately” can mean within plus or minus five percent of the stated value. In further embodiments, “approximately” can mean within plus or minus three percent of the stated value. In yet other embodiments, “approximately” can mean within plus or minus one percent of the stated value.
Some embodiments can include a system. In many embodiments, the system can comprise one or more processing modules and one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform the acts. In many embodiments, the acts can comprise receiving a search query for an item in a product catalog, the product catalog comprising one or more items, determining that a language of the search query is an unselected language, and translating the search query into a selected language. In some embodiments, the acts can further comprise performing a search of the search query based on the translation of the search query into the selected language, the search comprising search results in the selected language and the search results comprising at least a portion of the product catalog and facilitating display of the search results in the selected language.
Some embodiments include a method. In some embodiments, a method can comprise receiving a search query for an item in a product catalog, the product catalog comprising one or more items and determining that a language of the search query is an unselected language. In many embodiments, the method can further comprise translating the search query into a selected language, performing a search of the search query based on the translation of the search query into the selected language, the search comprising search results in the selected language and the search results comprising at least a portion of the product catalog, and facilitating display of the search results in the selected language.
Various embodiments of systems and methods for understanding product queries can include a method comprising determining that a language of a search query is an unselected language and translating the search query into a selected language. In many embodiments, the method can further comprise determining whether the language of the search query is a brand name of any of the one or more items, if the language of the search query is not the brand name of any of the one or more items, performing a search of the search query based on the translation of the search query into the selected language, the search comprising search results in the selected language and the search results comprising at least a portion of the product catalog, and facilitating display of the search results in the selected language.
Turning to the drawings,
Continuing with
In various examples, portions of the memory storage module(s) of the various embodiments disclosed herein (e.g., portions of the non-volatile memory storage module(s)) can be encoded with a boot code sequence suitable for restoring computer system 100 (
As used herein, “processor” and/or “processing module” means any type of computational circuit, such as but not limited to a microprocessor, a microcontroller, a controller, a complex instruction set computing (CISC) microprocessor, a reduced instruction set computing (RISC) microprocessor, a very long instruction word (VLIW) microprocessor, a graphics processor, a digital signal processor, or any other type of processor or processing circuit capable of performing the desired functions. In some examples, the one or more processing modules of the various embodiments disclosed herein can comprise CPU 210.
In the depicted embodiment of
Network adapter 220 can be suitable to connect computer system 100 (
Returning now to
Meanwhile, when computer system 100 is running, program instructions (e.g., computer instructions) stored on one or more of the memory storage module(s) of the various embodiments disclosed herein can be executed by CPU 210 (
Further, although computer system 100 is illustrated as a desktop computer in
Skipping ahead now in the drawings,
Generally, therefore, system 300 can be implemented with hardware and/or software, as described herein. In some embodiments, part or all of the hardware and/or software can be conventional, while in these or other embodiments, part or all of the hardware and/or software can be customized (e.g., optimized) for implementing part or all of the functionality of system 300 described herein.
In a number of embodiments, system 300 can comprise a query system 310 and a translation system 320. In some embodiments, query system 310 and translation system 320 can each be a computer system 100 (
In many embodiments, query system 310 and/or translation system 320 can each comprise one or more input devices (e.g., one or more keyboards, one or more keypads, one or more pointing devices such as a computer mouse or computer mice, one or more touchscreen displays, microphone, etc.), and/or can each comprise one or more display devices (e.g., one or more monitors, one or more touch screen displays, projectors, etc.). In these or other embodiments, one or more of the input device(s) can be similar or identical to keyboard 104 (
In many embodiments, query system 310 can be configured to communicate with one or more customer computers 340 and 341. In some embodiments, customer computers 340 and 341 also can be referred to as user computers. In some embodiments, query system 310 can communicate or interface (e.g. interact) with one or more customer computers (such as customer computers 340 and 341) through a network or internet 330. Internet 330 can be an intranet that is not open to the public. Accordingly, in many embodiments, query system 310 can refer to a back end of system 300 operated by an operator and/or administrator of system 300, and customer computers 340 and 341 can refer to a front end of system 300 used by one or more customers 350 and 351, respectively. In some embodiments, customers 350 and 351 also can be referred to as users. In these or other embodiments, the operator and/or administrator of system 300 can manage order system 300, the processing module(s) of order system 300, and/or the memory storage module(s) of order system 300 using the input device(s) and/or display device(s) of order system 300.
Meanwhile, in many embodiments, query system 310 and translation system 320 also can be configured to communicate with one or more databases. The one or more database can comprise a product database that contains information about products sold by a retailer. The one or more databases can be stored on one or more memory storage modules (e.g., non-transitory memory storage module(s)), which can be similar or identical to the one or more memory storage module(s) (e.g., non-transitory memory storage module(s)) described above with respect to computer system 100 (
The one or more databases each can comprise a structured (e.g., indexed) collection of data and can be managed by any suitable database management systems configured to define, create, query, organize, update, and manage database(s). Exemplary database management systems can include MySQL (Structured Query Language) Database, PostgreSQL Database, Microsoft SQL Server Database, Oracle Database, SAP (Systems, Applications, & Products) Database, and IBM DB2 Database.
Meanwhile, communication between query system 310, translation system 320, and/or the one or more databases can be implemented using any suitable manner of wired and/or wireless communication. Accordingly, system 300 can comprise any software and/or hardware components configured to implement the wired and/or wireless communication. Further, the wired and/or wireless communication can be implemented using any one or any combination of wired and/or wireless communication network topologies (e.g., ring, line, tree, bus, mesh, star, daisy chain, hybrid, etc.) and/or protocols (e.g., personal area network (PAN) protocol(s), local area network (LAN) protocol(s), wide area network (WAN) protocol(s), cellular network protocol(s), powerline network protocol(s), etc.). Exemplary PAN protocol(s) can comprise Bluetooth, Zigbee, Wireless Universal Serial Bus (USB), Z-Wave, etc.; exemplary LAN and/or WAN protocol(s) can comprise Institute of Electrical and Electronic Engineers (IEEE) 802.3 (also known as Ethernet), IEEE 802.11 (also known as WiFi), etc.; and exemplary wireless cellular network protocol(s) can comprise Global System for Mobile Communications (GSM), General Packet Radio Service (GPRS), Code Division Multiple Access (CDMA), Evolution-Data Optimized (EV-DO), Enhanced Data Rates for GSM Evolution (EDGE), Universal Mobile Telecommunications System (UMTS), Digital Enhanced Cordless Telecommunications (DECT), Digital AMPS (IS-136/Time Division Multiple Access (TDMA)), Integrated Digital Enhanced Network (iDEN), Evolved High-Speed Packet Access (HSPA+), Long-Term Evolution (LTE), WiMAX, etc. The specific communication software and/or hardware implemented can depend on the network topologies and/or protocols implemented, and vice versa. In many embodiments, exemplary communication hardware can comprise wired communication hardware including, for example, one or more data buses, such as, for example, universal serial bus(es), one or more networking cables, such as, for example, coaxial cable(s), optical fiber cable(s), and/or twisted pair cable(s), any other suitable data cable, etc. Further exemplary communication hardware can comprise wireless communication hardware including, for example, one or more radio transceivers, one or more infrared transceivers, etc. Additional exemplary communication hardware can comprise one or more networking components (e.g., modulator-demodulator components, gateway components, etc.)
Turning ahead in the drawings,
Method 400 can comprise an activity 405 of receiving a search query for an item in a product catalog. In many embodiments, the product catalog can comprise one or more items (e.g., SKUs). In many embodiments, the product catalog can comprise one or more items, and the one or more items are not tagged with unselected language equivalents. In many embodiments, method 400 can further comprise an activity 410 of determining that a language of the search query is an unselected language. An unselected language (e.g., a foreign language) can be a language other than a default language of the eCommerce website, a non-primary or uncommon language of the country and/or region the eCommerce website serves (e.g., a language other than English for an eCommerce website in the United States), and/or a language that is not selected as the search language by the eCommerce website administrator.
In some embodiments, method 400 can further comprise an activity 415 of translating the search query into a selected language. In many embodiments, the selected language can comprise the default language of the eCommerce website, a primary or common language of the country and/or region the eCommerce website serves (e.g., English for an eCommerce website in the United States), and/or a language that is selected as the search language by the eCommerce website administrator. In some embodiments, activity 415 of translating the search query into the selected language can comprise obtaining translations via crowdsourcing. In many embodiments, crowdsourcing can assist in translating descriptions, phrases, and shortened language (e.g., slang). In some embodiments, crowdsourcing can be used by itself or in combination with machine translation and/or translation by natural language processing. In some embodiments, activity 415 of translating the search query into the selected language can be based at least in part on method 500 as described in
Turning briefly to
Returning to
In many embodiments, method 400 can further comprise an activity 425 of facilitating display of the search results in the selected language. In some embodiments, activity 425 of facilitating display of the search results in the selected language can comprise modifying a display configuration to include the search results in the selected language. In a number of embodiments, method 400 can further comprise an activity of providing an option to view the search results in the unselected language. In some embodiments, a link to a foreign language website of the eCommerce, a link to a translation of the search results in the unselected language, or a link to a search conducted in the unselected language can be provided.
In some embodiments, activity 415 of method 400 can further comprise an activity of determining that the language of the search query is not the brand name of any of the one or more items. In many embodiments, understanding that a search query for a brand name (e.g., DOS EQUIS for a beer, rather than a search for two “x's”) can be treated differently and can result in more accurate search results. In many embodiments, determining that the language of the search query is not the brand name of any of the one or more items can be based at least in part on method 700 as described in
Turning briefly to ahead in the drawings,
In many embodiments, method 700 can comprise an activity 705 of creating a table lookup of brand names of one or more items in the product catalog. In some embodiments, method 700 can further comprise an activity 710 of comparing the search query to the table lookup. In a number of embodiments, method 700 can further comprise an activity 715 of determining that the table lookup does not comprise the search query. In some embodiments, activity 700 can comprise determining that the table lookup does comprise the search query.
Turning back in the drawings,
In many embodiments, method 600 can comprise an activity 605 of determining that a language of the search query is an unselected language. In some embodiments, activity 605 can be similar to activity 410 (
Method 600 can further comprise an activity 610 of translating the search query into a selected language. In many embodiments, activity 610 can be similar to activity 415 (
In a number of embodiments, method 600 can comprise an activity 615 of determining whether the language of the search query is a brand name of any of the one or more items. In some embodiments, activity 615 can be based at least in part on method 700 as described in
In many embodiments, method 600 can comprise an activity 620 of, if the language of the search query is not the brand name of any of the one or more items, performing a search of the search query based on the translation of the search query into the selected language, the search comprising search results in the selected language, and the search results comprising at least a portion of the product catalog. In some embodiments, activity 620 can be similar to activity 420 (
In various embodiments, method 600 can further comprise an activity 625 of facilitating display of the search results in the selected language. In many embodiments, activity 625 can be similar to activity 425 (
In many embodiments, query system 310 can comprise non-transitory memory storage modules 812 and 814, and translation system 320 can comprise a non-transitory memory storage module 822. Memory storage module 812 can be referred to as a language module 812, and memory storage module 814 can be referred to as a search module 814. Memory storage module 822 can be referred to as a translation module 822. In many embodiments, language module 812 can store computing instructions configured to run on one or more processing modules and perform one or more acts of methods 400 (
Although systems and methods for understanding search queries has been described above, it will be understood by those skilled in the art that various changes may be made without departing from the spirit or scope of the disclosure. Accordingly, the disclosure of embodiments is intended to be illustrative of the scope of the disclosure and is not intended to be limiting. It is intended that the scope of the disclosure shall be limited only to the extent required by the appended claims. For example, to one of ordinary skill in the art, it will be readily apparent that any element of
Replacement of one or more claimed elements constitutes reconstruction and not repair. Additionally, benefits, other advantages, and solutions to problems have been described with regard to specific embodiments. The benefits, advantages, solutions to problems, and any element or elements that may cause any benefit, advantage, or solution to occur or become more pronounced, however, are not to be construed as critical, required, or essential features or elements of any or all of the claims, unless such benefits, advantages, solutions, or elements are stated in such claim.
Moreover, embodiments and limitations disclosed herein are not dedicated to the public under the doctrine of dedication if the embodiments and/or limitations: (1) are not expressly claimed in the claims; and (2) are or are potentially equivalents of express elements and/or limitations in the claims under the doctrine of equivalents.