The current invention relates to utility outlets and specifically the use of utility outlets to detect and report media based activity.
Generally, consumers receive media from a wide variety of sources that deliver various media types, including internet, radio, and television media programming in bulk. For example, television programming is typically purchased by paying a fee to view a channel or a bundle of channels. For at least two reasons, a consumer who receives a channel or bundle of channels may only consume, regularly, a portion of that which is available. First, the consumer may view only some of the channels available. Second, the consumer is likely to view only certain programs on those viewed channels. Consequently, it is not possible to measure consumption of products in the media industry by what is made available as is done in other industries. In other words, the size of the viewing audience for a particular program cannot be determined by what is made available. For example, where television programming is purchased, the size of the viewing audience for a particular program cannot be determined by actual sales. For this reason, there are companies that track audience size by various means including, measuring the number of “hits” experienced by internet media, conducting interviews and installing devices on television sets of viewers and radio sets of listeners.
With regard to the installation of devices on television sets, however, a company that measures audience size has to get the agreement from a user to install the measuring device in the user's home. After the user and the company have reached an agreement, then the company arranges to have the device installed in the user's premises. There exists a need, therefore, for a way to measure the audience size for a program without having to install a stand-alone-device having the sole function of measuring media activity. Additionally, with the rapid development of technology, people are increasingly relying on several devices to consume programs and to access information. For example, devices such as computers, Personal Digital Assistants (PDAs), cellular phones and other such wireless devices now carry media via the Internet that a person would traditionally access by a television set. Thus, the conventional measuring device attached to a television set cannot measure media activity taking place via contemporary devices such as cellular phones, PDAs, computers, etc.
In this application, media activity means communications delivered electronically. Measuring media activity includes keeping a record of the media consumed and the period the media is consumed. Measuring user parameters includes any of recording/storing the user parameters and determining/recording the user associated with a user parameter. The present invention is directed to products, systems and methods that measure the media consumed within a premises. Specifically, embodiments of the current invention involve the use of utility outlets to measure media activity and/or user parameters within the premises. Typically, where there is media activity within a premises, there are utility outlets such as power sockets, light switches and mounted light sockets. Consequently, the use of utility outlets to detect, record and transmit media activity and/or user parameters, avoids the need to have stand alone devices in a premises to do so. Furthermore, because embodiments of the current invention takes advantage of the increasing use of wireless technology and remote control signals, the current invention provides a way to detect and report media activity occurring on several devices in a premises.
In one embodiment, the utility outlets contain occupancy sensors and discriminating cameras that can sense the number of users and can determine if the users are children or adults. In yet another embodiment the utility devices contain the ability to read user parameters that are stored on cellular handsets, key fobs, and other electronic devices that contain user information. Consequently, in another embodiment of the invention, the utility outlets may be used to determine the number of users consuming a measured media activity.
Embodiments of the invention may involve any type of media activity such as all audio and video systems as well as all systems that can deliver audible, visual and other sensory based information, e.g., computers, display panels, and so on. In one embodiment, a gateway device is the device through which all media, including Internet media, standard TV, IP TV, HD TV, Radio, blogs, audio, music, telepresence, telephone, etc. enters the premises. The operation of this gateway device is disclosed in U.S. patent application Ser. No. 11/683,354 filed on Mar. 7, 2007 entitled “SYSTEM AND METHOD FOR SUBSTITUTING DATA IN RESPONSES TO MULTIMEDIA INQUIRIES,” and U.S. patent application Ser. No. 11/696,625 filed Apr. 4, 2007 entitled “SYSTEM AND METHOD FOR INCREASING THE EFFICIENCY IN THE DELIVERY OF MEDIA WITHIN A NETWORK,” the disclosures of which are incorporated herein by reference. In the embodiment where the gateway device is the device through which all media enters the premises, the gateway device could be used to determine/measure what the media is, where the media is going in the premises, and who and how many locations or persons the media is going to.
In another embodiment of the invention, the measured media activity could be presented to parents who would use this information to determine what a child watches on television or their computer. The parents could then act to change channels or turn off power to the device.
The foregoing has outlined rather broadly the features and technical advantages of the present invention in order that the detailed description of the invention that follows may be better understood. Additional features and advantages of the invention will be described hereinafter which form the subject of the claims of the invention. It should be appreciated by those skilled in the art that the conception and specific embodiment disclosed may be readily utilized as a basis for modifying or designing other structures for carrying out the same purposes of the present invention. It should also be realized by those skilled in the art that such equivalent constructions do not depart from the spirit and scope of the invention as set forth in the appended claims. The novel features which are believed to be characteristic of the invention, both as to its organization and method of operation, together with further objects and advantages will be better understood from the following description when considered in connection with the accompanying figures. It is to be expressly understood, however, that each of the figures is provided for the purpose of illustration and description only and is not intended as a definition of the limits of the present invention.
For a more complete understanding of the present invention, reference is now made to the following descriptions taken in conjunction with the accompanying drawing, in which:
Another example of an embodiment of the current invention involves the scenario where a computer 12 is in wireless communication with Internet 13. Receiver 101 receives signals sent by computer 12. Receiver 101 is connected to processor 102. The wireless signals from computer 12 are processed by processor 102 and thus, the Internet sites visited or the programs viewed via the Internet 13 and applicable times are recorded by processor 102.
Utility outlet 10 may also include a transmitter 103, connected to processor 102, for transmitting to another device, the media activity recorded by processor 102. The transmission may be done by cable, wirelessly, or a combination thereof. In one embodiment, the utility outlet transmits the media activity via power cable 104 to an interconnected device. Alternatively, media activity may be transmitted via communication cable 105 to Internet 13 and then from Internet 13 to another device. If desired, one utility outlet may be responsible for receiving and collating all the media activity in a premises and sending the collated media activity for the premises to a remote device.
In one embodiment of the invention, media activity is measured in a premises having electrical power, where the embodiment comprises detecting and measuring the media activity in the premises using at least one of a plurality of utility outlets 10. Utility outlets 10 may be a power socket, an electrical switch or a permanently mounted light socket. Utility outlets 10 may be interconnected in the premises by power cable 104. After at least one of utility outlets 10 detects and measures the media activity, utility outlet 10 may transmit the measured activity by, for example, communication cable 105 to an electronic network 13. Alternatively, transmission may be by power cable 104, which connects the plurality of utility outlets in the premises. A different utility outlet 10 (or possibly some other device) receives (via electronic network 13 or power cable 104) and collates the transmitted media activity from all of the utility outlets 10 of the premises to a remote device. The transmission of the collated media activity may be, for example, by power cable 104, communication cable 105 and network 13 or wirelessly.
In another embodiment of the invention, user activity is measured in proximity with the utility outlet, where the embodiment comprises detecting and measuring the user activity where utility outlet 10 may also include a receiver 101, connected to processor 102, for receiving, from another device, the user parameters from wireless devices recorded by processor 102. Processor 102 may be capable of determining the user associated with the user parameters. The receiving function may be done by cable, wirelessly, or a combination thereof. In one embodiment, the utility outlet receives the user activity via receiver from a cellular phone device. Alternatively, user parameters activity may be received and sent via communication cable 105 to and from Internet 13 and then to and from Internet 13 to another device. If desired, one utility outlet may be responsible for receiving, collating, and sending all the media activity in a premises and sending or receiving the collated media activity for the premises to or from a remote device.
Because receiver 101 may detect the user parameters of electronic devices in proximity to utility outlet 10, utility outlet 101 may be able to detect that cellular phone 106 is in proximity to utility outlet 101 and the user parameters applicable to cellular phone 106. In detecting that cellular phone 106 is in proximity to utility outlet 10 and identifying the user parameters associated to cellular phone 106, utility outlet 10 can identify which individual is consuming media activity on say television 14 if television 14 is detected as transmitting media activity while cellular phone 106 is in proximity to utility outlet 10. The assumption here is that a user will always carry his or her cellular phone wherever he or she goes. Further, because utility outlet 101 can identify individuals consuming a particular media activity, utility outlet 10 can also determine how many persons are consuming a particular media activity.
Identifying the number of people consuming media activity at a particular time may also involve identifying who is in proximity to television 14-a by use of camera 203 or utility outlet 10-a equipped with motion detection technology. In one embodiment, utility outlet 10-a includes camera 203. Motion detection technology may be installed, for example, for detecting motion at different heights so that the number of people (assuming they have different heights) may be identified. In one embodiment, the motion detection device may be installed in utility outlet 10-a. Embodiments of the invention may use any of these methods of determining the amount of persons in proximity to a device such as television 14-a. It should be noted that the different methods of determining the amount of persons in proximity to a device may be used alone or in combination.
The data collected regarding the media activity presented in premises 200 and the number of persons or which persons consumed such media activity may be transmitted to one device such as device 10-g or gateway 206. Transmission may be by communication cable 105, cable power cable 104, wirelessly or by other means. Device 10-g may collate this information and send it, for example, to PC 205 where the media activity may be reviewed by the parents occupying premises 200. Alternatively device 10-g may transmit the collated data to another device, for example, the device of a company that does Nielsen's ratings or other such ratings. In some embodiments the data need not be collated on premises 200 but is transmitted from utility outlets 10-a to 10-h to a remote device.
In one embodiment, the measuring of the media activity is carried out by a gateway 206. All media received in premises 200 passes through gateway 206. For example, all media from network 207 passes through gateway 206 destined for devices in premises 200 such as television 14-a and 14-b. As such, gateway 206 is capable of measuring the media activity being consumed at any of the devices 14-a and 14-b. In this embodiment, the plurality of utility outlets may be used to detect the number of users consuming media activity, for example, media activity presented by 14-a and 14-b. In one embodiment of the present invention, the measured media activity and measured user parameters may be used for billing purposes by the supplier of media activity, i.e. payment based on the amount of persons consuming the media activity. Additionally, consumers may use the media activity and user parameters data to optimize their media purchasing by looking at their consumption patterns.
Although the present invention and its advantages have been described in detail, it should be understood that various changes, substitutions and alterations can be made herein without departing from the spirit and scope of the invention as defined by the appended claims. Moreover, the scope of the present application is not intended to be limited to the particular embodiments of the process, machine, manufacture, composition of matter, means, methods and steps described in the specification. As one of ordinary skill in the art will readily appreciate from the disclosure of the present invention, processes, machines, manufacture, compositions of matter, means, methods, or steps, presently existing or later to be developed that perform substantially the same function or achieve substantially the same result as the corresponding embodiments described herein may be utilized according to the present invention. Accordingly, the appended claims are intended to include within their scope such processes, machines, manufacture, compositions of matter, means, methods, or steps.
This application claims priority from U.S. Provisional Patent Application No. 60/956,306, entitled “USING UTILITY OUTLETS TO DETERMINE AND REPORT MEDIA-BASED ACTIVITY” and filed Aug. 16, 2007, the disclosure of which is hereby incorporated herein by reference. The present application is related to co-pending, and commonly assigned U.S. patent application Ser. No. 10/094,743, Attorney Docket No. 74268/P005US/10506911, entitled “HYBRID FIBER/CONDUCTOR INTEGRATED COMMUNICATION NETWORKS;” U.S. patent application Ser. No. 11/512,742, Attorney Docket No. 74268/P008US/10606747, entitled “HYBRID FIBER/CONDUCTOR INTEGRATED COMMUNICATION NETWORKS;” U.S. patent application Ser. No. 11/683,304, Attorney Docket No. 74268/P012US/10609934, entitled “SYSTEMS AND METHODS FOR LINKING UTILITY CONTROL DEVICES;” U.S. patent application Ser. No. 11/683,327, Attorney Docket No. 74268/P013US/10609935, entitled “SYSTEM AND METHOD FOR INFRASTRUCTURE REPORTING;” U.S. patent application Ser. No. 11/683,298, Attorney Docket No. 74268/P014US/10614006, entitled “LIGHT SWITCH USED AS A COMMUNICATION DEVICE;” U.S. patent application Ser. No. 11/683,308, Attorney Docket No. 74268/P015US/10614005, entitled “SYSTEM AND METHOD FOR PREMISES MONITORING USING WEIGHT DETECTION;” U.S. patent application Ser. No. 11/923,176, Attorney Docket No. 74268/P015CP1/10704955, entitled “SELF LEARNING AUTOMATION SYSTEM;” U.S. patent application Ser. No. 11/683,326, Attorney Docket No. 74268/P016US/10614296, entitled “ANTICIPATORY UTILITY CONTROL DEVICE;” U.S. patent application No. ______, Attorney Docket No. 74268/P016CP1/10704956, entitled “ANOMALY-BASED PREMISE CONTROL;” U.S. patent application Ser. No. 11/683,335, Attorney Docket No. 74268/P017US/10614295, entitled “PLUG AND PLAY UTILITY CONTROL MODULES;” U.S. Patent Application No. 60/956,279, Attorney Docket No. 74268/V022.0/10712693, entitled “UTILITY OUTLETS CAPABLE OF PRESENTING IMAGES;” U.S. patent application Ser. No. 11/683,354, Attorney Docket No. 74268/P025US/10704959, entitled “LIGHT SWITCH POWER SUPPLY;” U.S. Patent Application No. 60/956,314, Attorney Docket No. 74268/V026.0/10712694, entitled “UTILITY OUTLETS AS A SECURITY SYSTEM;” U.S. Patent Application No. 60/940,010, Attorney Docket No. 74268/V027.0/10706725, entitled “LIGHT SWITCH AS A SECURITY HUB;” U.S. Patent Application No. 60/940,015, Attorney Docket No. 74268/V028.0/10706810, entitled “UTILITY OUTLETS AS REMOTE CONTROL REPEATERS;” U.S. patent application Ser. No. ______, Attorney Docket No. 74268/P029US/10704963, entitled “TEMPERATURE DETECTIONS AND CALCULATIONS OUTLETS,” the disclosures of which are hereby incorporated herein by reference.
Number | Date | Country | |
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60956306 | Aug 2007 | US |