1. Field of the Invention
The present invention relates to the filed of multimedia Massaging in telecommunication networks, and more particularly to a Method and system of generating location based MMS.
2. Description of Related Art
European Telecommunications Standard Institute (ETSI) 3rd Generation Partnership Project (3GPP) Technical Specification 23.140 entitled “Digital cellular telecommunications system (Phase 2+); Universal Mobile Telecommunications System (UMTS); Multimedia Messaging Service (MMS); Functional description; Stage 2” (a.k.a. ETSI TS 123 140 V6.10.0 (2005-06) and 3GPP TS 23.140 version 6.10.0 Release 6) and 3rd Generation Partnership Project Two (3GPP2) Technical Specification X.P0016-200, “Multimedia Messaging Service; Stage 2 Functional Description” define a non-realtime Multimedia Messaging Service (MMS) which has been widely adopted by network operators (both GSM and CDMA), service providers, and terminal, switch and database manufacturers. The 3GPP2 specification is an adaptation of the 3GPP TS 23.140 technical specification.
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When the MMS server (50) receives a MM-SEND.REQ from the originator MMS user agent (60), the MMS server (50) sends a M-SEND.CONF to the originator MMS user agent (60) and obtains the MM from the originator MMS user agent (60). Then the MMS server (50) automatically sends an M-NOTIFICTION.IND to the target MMS user agent (60a) and waits to receive a M-NOTIFYRESP.IND from the target MMS user agent (60a). When the M-NOTIFYRESP.IND and the WSP/HTTP GET.REG are received, the MMS server (50) sends an M-RETRIEVE.CONF including the MM to the target MMS user agent (60a). When the target MMS user agent (60a) successfully receives the MM, an M-ACKNOWLEDGE.IND is sent to the MMS server (50) and then the MMS server (50) sends an M-DELIVERY.IND to the originator MMS user agent (60) and the M-DELIVERY.IND is used as a delivery report.
Based on the foregoing description, in the end to end MMS transaction the MM data has to be stored in the MMS storage (51) linking to the MMS server (50). The MM data is packaged to the MMS format and then sent it to the target MMS user agent (60a) when the MMS server (50) received the MMS request from the target MMS user agent (60a). Therefore, the MMS system have to previously stores the MM data therein before the MM is sent to the target MMS user agent (60).
Since 3G mobile phones are more and more popular, using 3G mobile phone to review MMS is common. Many businessmen create MM including commercial advertisement data to sent target MMS user agent through the MMS system. With reference to
In general, the VASP has to send commercial advertisement data to the MMS server and the MMS automatically contact each of the target MMS user agents and send the MM including the commercial advertisement data to multiple target MMS user agents. Therefore, the commercial advertisement data has to previously send and store inside the MMS server and send the MM including commercial advertisement data to each of the target MMS user agents sends the request until receiving the request from the corresponding MMS user agents.
Since the MMS server only has receiving and transmitting MMS functions, the content of MM and number of the MM are not filtered by the MMS server. Therefore the target MMS user agent receives many useless MMs, such as garbage e-mails in 3G telephone.
To overcome the shortcomings, the present invention provides a Method and system of generating location based MMS to mitigate or obviate the aforementioned problems.
The main objective of the present invention is to provide a Method and system of generating location based MMS. The MMS system sends useful MM to target MMS user agent according to the location of the target MMS user agent to file the MM for the target MMS user agent.
The present invention discloses a location based MMS generating system and method thereof. The generating system previously stores multimedia contents, each of which is related to a corresponding location. When a user's MMS request is triggered, a location service request is sent to LoCation service (LCS) server of the 3G telecommunication network to obtain the user's location. Then the multimedia contents related to the user's location are extracted and further packaged to a MMS format. The MMS generating system sends the MMS to the user. Therefore, the user may immediately receive the useful MMS.
Other objectives, advantages and novel features of the invention will become more apparent from the following detailed description when taken in conjunction with the accompanying drawings.
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The MMS server (10) has an integrating service interface, a MMS packaging interface and a first interface (MM1). The first interface (MM1) is used as the reference point between the MMS user agent (60) and the MMS server (10).
The location service client (14) links to the MMS server (10) and has a location service interface (not shown). The location service client (14) is used to link a LoCation service (LCS) server so the location service client (14) is an external location service client of the LCS server (21) in 3G telecommunication network (20).
The MM database server (11) links to the location service client (14) and asks the LCS server (21) a location information of the target MMS user agent (60) through the location service client (14). The MM database service (11) stores multiple multimedia content having texts, photographs, films etc.
The service server (12) links to the integrating service interface of the MMS server (10).
The MMS triggering servers (13), each of which links to the service server (12) and sends a MMS triggering request to the service server (12) if the MMS triggering server (13) is triggered. In preferred embodiment, the MMS triggering server (13) may be a two-way short massage service (SMS) server (131), Interactive Voice Response (IVR) server (132) or a web trigger server (133).
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When a user uses mobile phone to dial the IVR server (132) to ask a voice service (S1), the IVR server (132) triggers a MMS service and sends a MMS request to the MMS server (10) through the service server (12) at the time (S2). When the integrating service interface of the MMS server (10) receives the MMS request (S3), the MMS server (10) sends a MMS notification to the user's mobile phone (S4) and then waits to receive the user's response. When the MMS server (10) receives the user's response (S5), the MMS server (10) sends a location service request to the LCS server (21) (S7) through the location service client (11) (S6).
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Based on the foregoing description, the MMS generating system in accordance with the present invention may link to the LCS server of the 3G telecommunication network to provide the MMS to the user according the user's location. Therefore, the user may immediately receive the useful MMS. The MMS generating system easily provides the user's MMS including commercial advertisement data corresponding to the user's location.
With reference to
(a) previously storing multimedia contents each of which is related to a corresponding location information, wherein the multimedia content may be text, photograph or films (20);
(b) obtaining a user's MMS triggering signal (21);
(c) sending a location service request to an LCS server to obtain the user's location (22);
(d) extracting the multimedia contents according to user's location (23);
(e) packaging the extracted multimedia contents to a location related MM (24); and
(f) sending the location related MM to the user (25).
Based on the foregoing description, the MMS generating method is executed by triggering a MMS request and filters multimedia contents according to the user's location and then generates the location related MM to the user. Therefore, the user immediately and easily receives location related MM.
Even though numerous characteristics and advantages of the present invention have been set forth in the foregoing description, together with details of the structure and function of the invention, the disclosure is illustrative only. Changes may be made in detail, especially in matters of shape, size, and arrangement of parts within the principles of the invention to the full extent indicated by the broad general meaning of the terms in which the appended claims are expressed.