The present invention relates generally to telephony communications and services; and more specifically, to a method of implementing billing to incentivise shared mobile phone usage.
In many parts of the developing world, the high upfront cost of a mobile phone prohibits them from buying a mobile phone and subscription; however these people have a need to use mobile telephone to keep in touch with friends and family. More and more families in the emerging markets are also purchasing mobile phones for pooled or shared usage with a family unit, or amongst a group of friends. Typically these people pay the owner of the phone in cash for use of the device and to cover the physical cost of the call or transaction.
There are a number of methods that enable a user to log into a separate phone billing account from a device, so that the owner of the phone is not charged for the actual phone call or related transaction. For example, U.S. Pat. No. 6,226,366 by Bala, et al. Subscriber-Initiated Automated Third Party Billing Feature. By implementing these types of systems the owner of the phone can be free from the concern that the charge of the call or transaction will be deducted from their normal account and the subscribers can have a phone account and number without the need to have to purchase a handset. However this may not be enough incentive to enable the owner to share the phone since the owner of the phone will not make any profit from the transaction.
If the owner also expects a fee to share the phone they will have to negotiate this additional fee upfront, or they may share on a promise of a future payment because of their feeling of obligation to help the other user. The phone owner may also be concerned that their phone may be stolen during the sharing process, or that the sharer may try and defraud the phone owner by billing the cost of the call or other transactions to the phone owners billing account. There is therefore a reticence to share phones. Simple low cost access to mobile phones has huge economic and social impacts; industry is therefore keen to find methods to encourage and support shared phone usage. By sharing the revenue the telephony service provider makes to the phone owner as described in this invention, to compensate them for allowing the subscriber to make a call on their handset, the telephony service provider incentivises subscribers to share phones.
The method and system for implementing billing to incentivize shared mobile phone usage disclosed herein is an innovative concept which incentivizes the owner of a phone to share their phone with other users, in return for a credit applied to their own mobile phone account from the network or service operator. This credit could either be a one-off fixed amount, or could be a percentage of the cost of the call or other transaction the shared user makes. The owner of a phone, or other device capable of making phone calls, would receive a credit to their phone account balance, from the telephone service provider, when they share their phone with another user and allow that user to make a phone call or other transaction by logging into their account using the shared phone, making the phone call or other mobile transaction and then returning the phone. Once the phone call or other transaction is complete the caller's own virtual account balance would be decremented as normal, but in addition a credit would be applied to the phone owner's account. The credit would be given to the phone owner from the telephone service provider and would either be a fixed amount, or an agreed percentage revenue share of the cost of the call or transaction.
In order to process the credit, the billing system would need to have details of the phone owner and their device and a confirmation that the phone owner is sharing his phone. The subscriber who is using the phone would then also enter a code to enable a virtual phone account for use during the call or other mobile transaction before logging of the virtual phone system and returning the phone. In this example both the owner of the phone, and the subscriber trying to make a phone call using a virtual phone account are with the same telephony service provider. An alternative embodiment would be where the shared phone user accesses a virtual prepaid phone account from an alternative communications supplier using a free phone access number and the alternative communications supplier would like to give credit to the phone owner for sharing his phone and allowing its subscriber to make a call or other transaction. In both these embodiments the feature of the call credit is built into the rate plan that the subscriber who is using the shared phone has signed up to, it is not a feature that is used on a per request basis. The system will know if the user is sharing a phone and will apply the credit appropriately. Of course an alternative form of the invention could be where this credit is done on a request only basis, again this would be a feature that the telephony service provider would promote as a paid service to subscribers that do not have this feature built into their service plans. In this example there is no need for the subscriber to have a virtual phone account, the could have a normal account but instead the owner of the phone has made a one off request to the telephony service provider to have a credit applied to their account for sharing their phone with another subscriber.
The above examples illustrate the method and system whereby the telephony service provider provides a monetary credit to the phone owner from a share of the revenue the service provider makes for the call. If the phone owner and the subscriber using the phone are both with the same network provider this can be set up using the existing billing system or systems that the provider already has. If however the phone owner and subscriber using the phone have accounts with different service providers, the application of the monetary credit may not be allowed unless the two service providers have made a prior agreement to allow such a transaction and have the necessary methods and systems in place to process such a transaction. As an alternative form of compensation, the telephony service provider could to the owner of the phone a physical gift, reward points, or restricted/non-restricted free minutes of phone usage instead, or alongside the credit applied to the account. In order to further incentivise shared phone usage, the rate of revenue share from the telephony operator could also change depending on how often the phone owner shares the phone, and/or how many different people they shares the phone with over a predefined period of time.
It should be noted that the phone owner could use various methods to notify the system that they are sharing the phone. Of course to minimise fraud there should be an acknowledgement from the sharer of the phone that the owner is indeed sharing the phone. Further the method can include a predefined time limit during which the shared credit would be applied to ensure that the phone is indeed just being shared for short term usage and not being given to someone as a method to earn money fraudulently. The telephony operator would probably also want to ensure that the person sharing the device is either on a post-paid contract with up to date payments, or is a pre-paid subscriber who has recently, or regularly, toped up their credit, this is to discourage phone owners from using these cash back plans instead of their normal calling plan on their own phone. If the telephony operator wants to further restrict usage they could only allow phones located within a certain physical location, or sets of locations or regions to be able to use the service.
At the end of the phone call or other transaction, and after the credit has been applied to the phone owner's account it would be beneficial for the telephony service provider to send a confirmation of the credit applied to the phone owners account by some method, for example by SMS text message.
An illustrative embodiment of this method can include a new type of mobile phone account which the inventor has called “Share-paid”, as opposed to Pre-paid or Post-paid. Post-paid is a normal contractual obligation a user has with a mobile telephony provider, whereby the subscriber agrees a contractual commitment in terms of duration and rates, and the subscriber is billed in arrears each month. Pre-paid mobile telephony allows users to pay in advance for the cost of mobile services. Pre-paid is often used in preference to Post-paid in emerging markets because it negates the need to sign up to a contractual obligation and allows users to budget their phone usage spend. Share-Paid would be a Pre-paid account with the feature that the subscriber would be only be able to make phone calls and mobile transactions using someone else's phone and by standard the phone sharer would always receive a credit, either a one-off fixed amount or a percentage of the cost of the call or transaction, i.e. a revenue share from the telecommunications service provider or operator.
The above examples illustrate the use of a shared phone to make a phone call to a third party, but the same method and system can be employed for other services offered by the telephony service provider such as receiving a phone call, accessing voicemail, accessing a list of missed calls, sending or receiving an SMS, email or MMS, internet browsing or making a financial transaction over the phone for example making a purchase of good or services from the operator or a third party, or transferring money to a third party. It should also be noted that the method and system can be applied to different types of telephony service providers such as fixed line, mobile, cable or VOIP.
Although the method disclosed, by and large employs a series of general purpose network equipment, databases, and systems such as billing systems to achieve its ends, the bona fide distinctiveness of the invention resides in the setup and management of the billing accounts for the phone owner that shares their phone and the subscriber that uses the service.
The foregoing summary of the invention, as well as the following detailed description of the preferred embodiment, is better understood when read in conjunction with the accompanying drawings, which are included by way of example, and not by way of limitation with regard to the claimed invention:
In
The Home Location Register (HLR) 5 is a database which stores data about the subscribers, including the Authentication Key (Ki) for each SIM. The Mobile Services Switching Center (MSC) 6 is the network element which performs the telephony switching functions of the network. The MSC is responsible for network interfacing and common channel signalling. The Visitor Location Register (VLR) 7 is a database which stores temporary information about roaming subscribers. Base Station Controller (BSC) 4 is the network element which provides all the control functions and physical links between the MSC and the radio interface. The BSC provides functions such as handover, cell configuration data, and control of radio frequency power levels.
The Intelligent Network (IN) 8 allows operators to offer enhanced services ontop of the basic voice services. The Service Control Point (SCP) is one of the elements of the IN which contains service logic which implements a desired behaviour. The Prepaid Billing system 9 contains information on subscribers account balances, their tariff plans and contains a rating engine which calculates the cost of individual calls or transactions depending on the nature of the event, and the rate plan associated with the subscriber.
In order to implement the share-paid service, the network operator would install the System Server 10. Any subscribers registered with the share-paid servicer would be registered on the subscriber database. When a phone call or other transaction is made by one of these subscribers, the rating engine flow is changed so that once the call or other transaction is completed, either a portion of the cost of the call is credited back to the owner's account, or the call is re-rated a second time to provide the credit to the phone owner. Depending on the exact configuration required by the operator, information on other subscriber who own a phone, and their ability to be eligible for a credit depending on the criteria set by the operator, may be held either on the Prepaid Billing Server 9 or the System Server 10.
If the owner of the owner of the phone is located on an alternative network, the two different network operators would define a suitable interface using the VLR, whereby the sharing of the phone would be authenticated and a credit passed from one operator to the other as part of the normal interconnect settlements.
While the foregoing describes what are considered to be the preferred embodiments of the invention, it is understood that various modifications may be made therein and that the invention may be implemented in various forms and alternate embodiments, and indeed that it may be applied in numerous applications, only some of which have been described. The claims are intended to cover all such modifications and variations which fall within the true scope of the invention.
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