Claims
- 1. In a post-mix beverage dispenser of the type having an outlet for discharging beverage components in predetermined proportions to provide a serving of dispensed beverage, the improvement which comprises:
- a transparent bowl having no fluid connection with the outlet and visibly containing a quantity of fluid;
- said fluid being resistant to organic growth and simulating the appearance of the dispensed beverage;
- said bowl being positioned relative to the outlet to create the visual impression that said bowl is the reservoir and principal source of the dispensed beverage issuing from the outlet; and
- said bowl and said quantity of fluid visible within said bowl cooperating to create the visual impression that multiple servings of the dispensed beverage are stored within said bowl.
- 2. The post-mix dispenser of claim 1 which further comprises means for generating visible movement of said fluid in said bowl.
- 3. The post-mix dispenser of claim 1 which further comprises a housing to which the outlet and said bowl are mounted.
- 4. The dispenser of claim 1 wherein said fluid is sterile.
- 5. The dispenser of claim 4 wherein said fluid comprises an alcohol.
- 6. A method for inducing sales of a beverage to be dispensed from the outlet of a post-mix beverage dispenser, said method comprising the steps of:
- positioning a transparent display bowl relative to the dispenser outlet to create the visual impression that said bowl is the reservoir and principal source from which a serving of the beverage is dispensed;
- selecting a display fluid for said bowl which resists formation of organic growth and simulates the appearance of the dispensed beverage; and
- visibly storing, without dispensing, a quantity of said fluid in said bowl to create the visual impression that multiple servings of the dispensed beverage are stored in said bowl for issuance from the outlet.
- 7. The method of claim 6 comprising the further step of generating visible movement of said fluid in said bowl.
- 8. The method of claim 6 comprising the further step of visibly circulating said fluid in said bowl.
- 9. A beverage dispensing apparatus comprising:
- a post-mix dispenser having a dispensing outlet for discharging beverage components in predetermined proportions to provide a serving of dispensed beverage; and
- a transparent display container having no fluid connection with said outlet and visibly containing a quantity of fluid which simulates the appearance of said dispensed beverage, said fluid being resistant to organic growth;
- said container being positioned relative to said outlet to create the visual impression that said container is the reservoir and principal source of said dispensed beverage issuing from said outlet; and
- said container and said quantity of fluid visible within said container cooperating to create the visual impression that multiple servings of said dispensed beverage are stored within said container.
- 10. The beverage dispensing apparatus of claim 9 wherein said beverage components-are combined with each other prior to issuance from the outlet.
- 11. The beverage dispensing apparatus of claim 9 which further comprises a base on which the outlet is mounted, said transparent container being mounted on said base and Positioned generally above said outlet.
- 12. The dispenser of claim 1 which further comprises a base on which the outlet is mounted, said transparent bowl being mounted on said base and positioned generally above the outlet.
CROSS REFERENCE TO RELATED APPLICATIONS
This application is a FWC of application Ser. No. 08/406,819, filed Mar. 20, 1995, now abandoned; which is an FWC of application Ser. No. 08/178,473, filed Jan. 5, 1994, now abandoned; which is a FWC of application Ser. No. 07/707,987, filed May 22, 1991, now abandoned; which in turn is a FWC of application Ser. No. 07/402,198, filed Sep. 1, 1989, now abandoned.
US Referenced Citations (25)
Non-Patent Literature Citations (3)
Entry |
"There's nothing sticky . . . ", Cleland Sales Corp., Los Alamitos, CA Quality Beverage Dispenser-Starline, Dripvent Corp., Goleta CA 1980. |
"Dispensers-Starline; Cornelius Inc., Anoka, MN 1989 What they see . . . "; Jet Spray Corp., Norwood, MA. |
"Visual Display Dispensers"; Jet Spray Corp., Norwood MA. |
Continuations (4)
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Number |
Date |
Country |
Parent |
406819 |
Mar 1995 |
|
Parent |
178473 |
Jan 1994 |
|
Parent |
707987 |
May 1991 |
|
Parent |
402198 |
Sep 1989 |
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