Using sensors to provide feedback on the access of digital content

Abstract

A system according to the present disclosure presents content to a user and provides feedback to a content provider without requiring the viewer to explicitly take action. A content presentation unit, such as a digital picture frame or public display, may be any device that continuously and/or sequentially displays graphical, audio and other presentations that may be sensed by a user, generally without intervention by the user. The unit may include sensors that detect when a human expresses interest in specific content, and in various embodiments, determines a type of emotional response experienced by the user regarding the content. Particular sensors may include eye-contact, touch, motion and voice, though other sensors may also be used. The response information can be combined to provide feedback to the content provider that the content was experienced, and may determine various data, such as the duration of attention to the content and any detected emotional response to it.

Description

BRIEF DESCRIPTION OF THE DRAWINGS

Further aspects of the present disclosure will be more readily appreciated upon review of the detailed description of its various embodiments, described below, when taken in conjunction with the accompanying drawings, of which:

FIG. 1 is a diagram of an exemplary network for transmitting content from content providers to users, according to various embodiments of the present disclosure;

FIG. 2 is a diagram of exemplary components of the content presentation unit of FIG. 1; and

FIG. 3 is a flowchart of an exemplary presentation and user feedback process performed in conjunction with the content presentation unit of FIG. 1.

Claims

1. A method for providing feedback on user response to content, comprising: receiving, from a content provider, content for presentation to a user;presenting the content to the user;sensing, using at least one sensor, a response of the user to the content; andtransmitting, to the content provider, data corresponding to the response of the user.

2. The method of claim 1, said receiving further comprising: receiving, from the content provider, content having a plurality of items for sequential presentation to a user.

3. The method of claim 2, further comprising: altering a frequency of sequential presentation of an item of the content to the user, based on a response of the user to the item determined from the at least one sensor.

4. The method of claim 1, said content comprising at least one of: an audio presentation, a visual presentation, a tactile presentation, and an aromatic presentation.

5. The method of claim 1, said presenting further comprising: presenting the content to the user using at least one of: a computing device and a digital picture frame.

6. The method of claim 1, said sensing further comprising: sensing the response of the user using at least one of: an eye gaze sensor, a microphone, and a touch sensor.

7. The method of claim 1, said transmitting further comprising: transmitting, to the content provider, data corresponding to the response in accordance with a privacy policy established by the user.

8. The method of claim 1, further comprising: transmitting, to at least one of the content provider and a content distributor, the response sensed by the at least one sensor, whereby the response is analyzed and response data based on the response is generated.

9. The method of claim 1, further comprising: analyzing the response sensed by the at least one sensor; andgenerating response data based on said analyzing, whereby the response data is transmitted to the content provider.

10. The method of claim 1, said presenting, further comprising: presenting the content to a plurality of users.

11. The method of claim 1, said transmitting further comprising: transmitting the response data to at least one other user that received the content from the content provider.

12. A method for presenting content based on user response, comprising: receiving, from a content provider, content having a plurality of items for sequential presentation to a user;presenting the content to the user;sensing, using at least one sensor, a response of the user to an item of the content; andaltering a frequency of the presentation of the item to the user, based on the response sensed by the at least one sensor.

13. The method of claim 12, said content comprising at least one of: an audio presentation, a visual presentation, a tactile presentation, and an aromatic presentation.

14. The method of claim 12, said presenting further comprising: presenting the content to the user using at least one of: a computing device and a digital picture frame.

15. The method of claim 12, said sensing further comprising: sensing the response of the user using at least one of: an eye gaze sensor, a microphone, and a touch sensor.

16. The method of claim 12, said transmitting further comprising: transmitting, to the content provider, data corresponding to the response in accordance with a privacy policy established by the user.

17. The method of claim 12, further comprising: transmitting, to the content provider, data corresponding to the response of the user.

18. The method of claim 12, said transmitting further comprising: transmitting, to at least one of the content provider and a content distributor, the response sensed by the at least one sensor, whereby the response is analyzed and response data based on the response is generated.

19. The method of claim 12, further comprising: analyzing the response sensed by the at least one sensor; andgenerating response data based on said analyzing, whereby the response data is transmitted to the content provider.

20. The method of claim 12, wherein the content comprises a single item for addition to an existing sequence of items presented sequentially to the user.

21. An apparatus for presenting content to a user, comprising: a communications device for receiving content from and transmitting feedback data to a content provider;a presentation device for presenting the content to a user;a plurality of sensors for monitoring a response of the user to the content and generating sensor data corresponding thereto;a memory for storing the sensor data; anda processor for processing the sensor data to provide feedback to the content provider on the presentation of the content.

22. The apparatus of claim 21, the presentation device further comprises a digital picture frame.

23. The apparatus of claim 21, the processor further for determining an emotional response of the user to the item based on the sensor data.